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College Marketing Internship

Farrin
Full-time
On-site
Durham, North Carolina, United States

πŸ“Œ Core Information

πŸ”Ή Job Title: College Marketing Internship

πŸ”Ή Company: Farrin

πŸ”Ή Location: Durham, North Carolina, United States

πŸ”Ή Job Type: Internship

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 14, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Gain hands-on experience in various marketing tasks
  • Work in a dynamic law firm environment
  • Potential to earn college credit
  • Flexible work schedule

ASSUMPTION: This internship is ideal for college students interested in marketing, journalism, law, or related fields who want to gain practical experience in a professional setting.

πŸ“‹ Key Responsibilities

βœ… Conduct attorney interviews

βœ… Write copy for various marketing materials

βœ… Assist with basic web design and graphic design tasks

βœ… Contribute to search engine optimization efforts

βœ… Assist with public relations tasks, such as drafting press releases

βœ… Participate in career development opportunities

ASSUMPTION: Responsibilities may vary based on the intern's skills and interests, as well as the firm's current marketing needs.

🎯 Required Qualifications

Education: Currently enrolled in an undergraduate or graduate program

Required Skills:

  • Excellent verbal and writing skills
  • Ability to work in a fast-paced environment
  • Strong computer skills
  • Interest in pursuing a career in Marketing, Journalism, Law, or related field

Preferred Skills:

  • Previous marketing or journalism experience
  • Familiarity with web design or graphic design software

ASSUMPTION: While previous experience is not required, it may be beneficial for applicants to have some relevant coursework or extracurricular activities that demonstrate their skills.

πŸ’° Compensation & Benefits

Salary Range: Unpaid internship, but college credit assistance is available

Benefits:

  • Free parking
  • College credit assistance

Working Hours: Flexible, based on the intern's school schedule

ASSUMPTION: Although this is an unpaid internship, the opportunity to gain practical experience and earn college credit may be valuable for students considering careers in marketing, journalism, or law.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Law Practice

Company Size: 201-500 employees

Founded: 1997

Company Description:

  • Farrin is a multi-state personal injury law firm with over 150 employees, including over 50 attorneys
  • They are known for their commitment to client service and community involvement
  • Farrin has helped over 60,000 people and is listed as one of the Best Places to Work in the Triangle

Company Specialties:

  • Personal injury law
  • Class actions
  • Consumer protection
  • Whistleblower claims

Company Website: www.farrin.com

ASSUMPTION: Farrin's size and focus on client service may provide interns with a supportive and engaging work environment.

πŸ“Š Role Analysis

Career Level: Entry Level

Reporting Structure: This role will report directly to the Marketing Manager

Work Arrangement: On-site, with a flexible work schedule based on the intern's school schedule

Growth Opportunities:

  • Potential to earn college credit
  • Opportunity to gain practical experience in various marketing tasks
  • Potential to network with professionals in the legal and marketing fields

ASSUMPTION: This internship offers valuable experience and growth opportunities for students interested in marketing, journalism, or law.

🌍 Location & Work Environment

Office Type: Urban, downtown office

Office Location(s): 555 South Mangum Street, Ste 800, Durham, North Carolina 27701, US

Geographic Context:

  • Durham is a mid-sized city in North Carolina, known for its vibrant arts scene and research institutions
  • The office is located in downtown Durham, near the Durham Bulls Athletic Park
  • Free parking is available for interns

Work Schedule: Flexible, based on the intern's school schedule

ASSUMPTION: The downtown Durham location may offer interns the opportunity to explore the city and its cultural attractions during their breaks.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Submit application through the provided link
  • Phone or video screen with the Marketing Manager
  • In-person or virtual interview with the Marketing Manager and other team members
  • Background check and reference check (if applicable)

Key Assessment Areas:

  • Communication skills
  • Writing skills
  • Problem-solving abilities
  • Adaptability and enthusiasm

Application Tips:

  • Highlight relevant coursework, extracurricular activities, or previous experience in marketing, journalism, or related fields
  • Tailor your resume and cover letter to emphasize your skills and interest in the specific marketing tasks listed in the job description
  • Prepare questions to ask during the interview to demonstrate your interest in the role and the company

ATS Keywords: Marketing Intern, College Intern, Marketing Tasks, Attorney Interviews, Copy Writing, Web Design, Graphic Design, Search Engine Optimization, Public Relations

ASSUMPTION: The application process may vary depending on the number of applicants and the firm's hiring timeline.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite
  • Web design and graphic design software (e.g., Adobe Creative Suite, WordPress)
  • Search engine optimization tools (e.g., Google Analytics, SEMrush)

ASSUMPTION: Familiarity with these tools is not required, as training will be provided. However, applicants with prior experience may have an advantage.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Client-focused
  • Community-minded
  • Diverse and inclusive
  • Collaborative

Work Style:

  • Fast-paced and dynamic
  • Collaborative and team-oriented
  • Adaptable and flexible

Self-Assessment Questions:

  • Do you thrive in fast-paced environments?
  • Are you comfortable working collaboratively with a team?
  • Do you have a strong interest in marketing, journalism, or law?

ASSUMPTION: Applicants who share Farrin's values and work style may be a good fit for this internship.

⚠️ Potential Challenges

  • Balancing internship responsibilities with schoolwork and other commitments
  • Adapting to a fast-paced work environment
  • Gaining confidence in new marketing tasks
  • Navigating a large law firm with multiple practice areas

ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a willingness to learn.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing internships, this role is based in a law firm, offering unique insights into the legal industry
  • Farrin's size and focus on client service may provide interns with a supportive and engaging work environment
  • This internship offers the opportunity to gain practical experience in various marketing tasks, rather than focusing on a single aspect of marketing

ASSUMPTION: Applicants should consider how this unique role may align with their career goals and interests.

πŸ“ Sample Projects

  • Conducting an attorney interview and writing a blog post based on the interview
  • Assisting with the design and launch of a new website for one of Farrin's practice areas
  • Researching and implementing search engine optimization strategies for Farrin's website

ASSUMPTION: These sample projects are intended to give applicants an idea of the types of tasks they may be asked to complete during their internship.

❓ Key Questions to Ask During Interview

  • What are the most important qualities you're looking for in an intern for this role?
  • How does this internship fit into Farrin's overall marketing strategy?
  • What opportunities are there for interns to learn and grow professionally during their time at Farrin?
  • How does Farrin support work-life balance for its employees and interns?
  • What is the typical career path for someone in this role?

ASSUMPTION: These questions are intended to help applicants better understand the role, the company, and the opportunities available to them during their internship.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your skills and interest in the specific marketing tasks listed in the job description
  • Prepare questions to ask during the interview to demonstrate your interest in the role and the company
  • Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.