π Core Information
πΉ Job Title: College Marketing Internship
πΉ Company: Farrin
πΉ Location: Durham, North Carolina, United States
πΉ Job Type: Internship
πΉ Category: Marketing
πΉ Date Posted: July 14, 2025
πΉ Experience Level: Entry Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Gain hands-on experience in various marketing tasks
- Work in a dynamic law firm environment
- Potential to earn college credit
- Flexible work schedule
ASSUMPTION: This internship is ideal for college students interested in marketing, journalism, law, or related fields who want to gain practical experience in a professional setting.
π Key Responsibilities
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Conduct attorney interviews
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Write copy for various marketing materials
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Assist with basic web design and graphic design tasks
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Contribute to search engine optimization efforts
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Assist with public relations tasks, such as drafting press releases
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Participate in career development opportunities
ASSUMPTION: Responsibilities may vary based on the intern's skills and interests, as well as the firm's current marketing needs.
π― Required Qualifications
Education: Currently enrolled in an undergraduate or graduate program
Required Skills:
- Excellent verbal and writing skills
- Ability to work in a fast-paced environment
- Strong computer skills
- Interest in pursuing a career in Marketing, Journalism, Law, or related field
Preferred Skills:
- Previous marketing or journalism experience
- Familiarity with web design or graphic design software
ASSUMPTION: While previous experience is not required, it may be beneficial for applicants to have some relevant coursework or extracurricular activities that demonstrate their skills.
π° Compensation & Benefits
Salary Range: Unpaid internship, but college credit assistance is available
Benefits:
- Free parking
- College credit assistance
Working Hours: Flexible, based on the intern's school schedule
ASSUMPTION: Although this is an unpaid internship, the opportunity to gain practical experience and earn college credit may be valuable for students considering careers in marketing, journalism, or law.
π Applicant Insights
π Company Context
Industry: Law Practice
Company Size: 201-500 employees
Founded: 1997
Company Description:
- Farrin is a multi-state personal injury law firm with over 150 employees, including over 50 attorneys
- They are known for their commitment to client service and community involvement
- Farrin has helped over 60,000 people and is listed as one of the Best Places to Work in the Triangle
Company Specialties:
- Personal injury law
- Class actions
- Consumer protection
- Whistleblower claims
Company Website: www.farrin.com
ASSUMPTION: Farrin's size and focus on client service may provide interns with a supportive and engaging work environment.
π Role Analysis
Career Level: Entry Level
Reporting Structure: This role will report directly to the Marketing Manager
Work Arrangement: On-site, with a flexible work schedule based on the intern's school schedule
Growth Opportunities:
- Potential to earn college credit
- Opportunity to gain practical experience in various marketing tasks
- Potential to network with professionals in the legal and marketing fields
ASSUMPTION: This internship offers valuable experience and growth opportunities for students interested in marketing, journalism, or law.
π Location & Work Environment
Office Type: Urban, downtown office
Office Location(s): 555 South Mangum Street, Ste 800, Durham, North Carolina 27701, US
Geographic Context:
- Durham is a mid-sized city in North Carolina, known for its vibrant arts scene and research institutions
- The office is located in downtown Durham, near the Durham Bulls Athletic Park
- Free parking is available for interns
Work Schedule: Flexible, based on the intern's school schedule
ASSUMPTION: The downtown Durham location may offer interns the opportunity to explore the city and its cultural attractions during their breaks.
πΌ Interview & Application Insights
Typical Process:
- Submit application through the provided link
- Phone or video screen with the Marketing Manager
- In-person or virtual interview with the Marketing Manager and other team members
- Background check and reference check (if applicable)
Key Assessment Areas:
- Communication skills
- Writing skills
- Problem-solving abilities
- Adaptability and enthusiasm
Application Tips:
- Highlight relevant coursework, extracurricular activities, or previous experience in marketing, journalism, or related fields
- Tailor your resume and cover letter to emphasize your skills and interest in the specific marketing tasks listed in the job description
- Prepare questions to ask during the interview to demonstrate your interest in the role and the company
ATS Keywords: Marketing Intern, College Intern, Marketing Tasks, Attorney Interviews, Copy Writing, Web Design, Graphic Design, Search Engine Optimization, Public Relations
ASSUMPTION: The application process may vary depending on the number of applicants and the firm's hiring timeline.
π οΈ Tools & Technologies
- Microsoft Office Suite
- Web design and graphic design software (e.g., Adobe Creative Suite, WordPress)
- Search engine optimization tools (e.g., Google Analytics, SEMrush)
ASSUMPTION: Familiarity with these tools is not required, as training will be provided. However, applicants with prior experience may have an advantage.
π Cultural Fit Considerations
Company Values:
- Client-focused
- Community-minded
- Diverse and inclusive
- Collaborative
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Adaptable and flexible
Self-Assessment Questions:
- Do you thrive in fast-paced environments?
- Are you comfortable working collaboratively with a team?
- Do you have a strong interest in marketing, journalism, or law?
ASSUMPTION: Applicants who share Farrin's values and work style may be a good fit for this internship.
β οΈ Potential Challenges
- Balancing internship responsibilities with schoolwork and other commitments
- Adapting to a fast-paced work environment
- Gaining confidence in new marketing tasks
- Navigating a large law firm with multiple practice areas
ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a willingness to learn.
π Similar Roles Comparison
- Unlike traditional marketing internships, this role is based in a law firm, offering unique insights into the legal industry
- Farrin's size and focus on client service may provide interns with a supportive and engaging work environment
- This internship offers the opportunity to gain practical experience in various marketing tasks, rather than focusing on a single aspect of marketing
ASSUMPTION: Applicants should consider how this unique role may align with their career goals and interests.
π Sample Projects
- Conducting an attorney interview and writing a blog post based on the interview
- Assisting with the design and launch of a new website for one of Farrin's practice areas
- Researching and implementing search engine optimization strategies for Farrin's website
ASSUMPTION: These sample projects are intended to give applicants an idea of the types of tasks they may be asked to complete during their internship.
β Key Questions to Ask During Interview
- What are the most important qualities you're looking for in an intern for this role?
- How does this internship fit into Farrin's overall marketing strategy?
- What opportunities are there for interns to learn and grow professionally during their time at Farrin?
- How does Farrin support work-life balance for its employees and interns?
- What is the typical career path for someone in this role?
ASSUMPTION: These questions are intended to help applicants better understand the role, the company, and the opportunities available to them during their internship.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your skills and interest in the specific marketing tasks listed in the job description
- Prepare questions to ask during the interview to demonstrate your interest in the role and the company
- Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.