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Comcast Business, Solutions Marketing Specialist, GTM

Comcast
Full-time
On-site
United States
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Solutions Marketing Specialist, GTM

πŸ”Ή Company: Comcast

πŸ”Ή Location: PA - Philadelphia, 1701 John F Kennedy Blvd

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 28, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Leading and assisting with Comcast Business GTM programs to drive operational and execution excellence
  • Supporting the GTM processes that define plans and directions for all deliverables
  • Providing updates to stakeholders while accelerating business objectives
  • Collaborating with cross-functional teams and stakeholders to ensure product/solution and campaign readiness

ASSUMPTION: This role requires strong project management, stakeholder management, and marketing strategies skills. Familiarity with Comcast Business solutions is a plus but not required.

πŸ“‹ Key Responsibilities

βœ… Lead and assist with Comcast Business GTM programs to drive operational and execution excellence across Headquarters and Divisions

βœ… Support the GTM processes that clearly define plan and direction for all deliverables

βœ… Provide updates to stakeholders while accelerating business objectives

βœ… Review intake requests, gather requirements, and facilitate kickoffs with teams

βœ… Drive launch deliverables working closely with cross-functional teams

βœ… Monitor risks, report progress, and support optimization efforts

βœ… Stakeholder Management

ASSUMPTION: This role involves a high degree of collaboration and communication with various teams and stakeholders. Strong project management skills are crucial for success in this role.

🎯 Required Qualifications

Education: Bachelor's Degree (or equivalent experience)

Experience: 2-5 years of relevant work experience

Required Skills:

  • Go-to-Market Execution
  • Marketing Strategies
  • Product Knowledge
  • Project Management
  • Stakeholder Management

Preferred Skills:

  • Experience with Comcast Business solutions
  • Familiarity with GTM processes

ASSUMPTION: While a Bachelor's Degree is preferred, Comcast may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

πŸ’° Compensation & Benefits

Salary Range: $75,000 - $100,000 per year (based on industry standards for a Marketing Specialist role with 2-5 years of experience in the Philadelphia area)

Benefits:

  • Medical, dental, and vision insurance
  • 401(k) plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Tuition assistance and professional development opportunities
  • Employee discounts on Comcast services

Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM (with some flexibility for project needs)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Telecommunications. Comcast is a global leader in communication, entertainment, and technology, providing a wide range of services including internet, TV, voice, and wireless to both residential and business customers.

Company Size: 10,001+ employees. As a large company, Comcast offers numerous opportunities for career growth and development.

Founded: 1963. Comcast was founded by Ralph Roberts and has since grown into one of the largest media and technology companies in the world.

Company Description:

  • Comcast is committed to creating amazing customer experiences and connecting people to the things they love
  • The company offers a wide range of products and services, including high-speed internet, TV, voice, wireless, and security
  • Comcast is dedicated to delivering innovative solutions and exceptional customer service

Company Specialties:

  • Broadband internet services
  • Cable television
  • Voice services
  • Wireless services
  • Security and automation services

Company Website: corporate.comcast.com

ASSUMPTION: Comcast's large size and diverse range of services offer numerous opportunities for career growth and development within the company.

πŸ“Š Role Analysis

Career Level: Mid-level. This role requires 2-5 years of relevant work experience and offers opportunities for growth and advancement within the marketing department.

Reporting Structure: This role reports directly to the Senior Manager, Solutions Marketing.

Work Arrangement: On-site, full-time. This role is based in Philadelphia, PA, with some flexibility for remote work as needed.

Growth Opportunities:

  • Advancement within the marketing department or related fields
  • Expanding product knowledge and expertise
  • Developing leadership and management skills

ASSUMPTION: This role offers numerous opportunities for career growth and development within Comcast's marketing department.

🌍 Location & Work Environment

Office Type: Corporate headquarters. This role is based in Comcast's corporate headquarters in Philadelphia, PA.

Office Location(s): 1701 John F Kennedy Blvd, Philadelphia, PA 19103

Geographic Context:

  • Philadelphia is the largest city in Pennsylvania and the fifth-most populous city in the United States
  • The city is known for its rich history, cultural attractions, and vibrant neighborhoods
  • Philadelphia offers a diverse range of housing options, dining, and entertainment options

Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM (with some flexibility for project needs)

ASSUMPTION: The work environment at Comcast's corporate headquarters is fast-paced, collaborative, and focused on innovation and customer service.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with a member of the HR team
  • In-depth interview with the hiring manager and/or other team members
  • Final interview with the Senior Manager, Solutions Marketing
  • Background check and offer extension

Key Assessment Areas:

  • Problem-solving skills and strategic thinking
  • Project management and organizational skills
  • Communication and stakeholder management skills
  • Marketing strategies and product knowledge

Application Tips:

  • Highlight your relevant experience and skills in your resume and cover letter
  • Be prepared to discuss your experience with GTM processes and marketing strategies
  • Research Comcast Business solutions and be ready to discuss how you can contribute to their success
  • Prepare questions to ask the interviewer about the role, team, or company

ATS Keywords: Go-to-Market Execution, Marketing Strategies, Product Knowledge, Project Management, Stakeholder Management, Comcast Business, GTM

ASSUMPTION: Comcast's application process is designed to assess your skills and qualifications for the role and ensure a good fit with the company's culture and values.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, Trello, JIRA)
  • Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
  • Comcast-specific tools and platforms

ASSUMPTION: Familiarity with the listed tools and technologies is preferred but not required. Comcast provides training and support to help employees develop the skills they need to succeed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Create amazing customer experiences
  • Connect people to the things they love
  • Deliver innovative solutions
  • Act with integrity and respect
  • Win as a team

Work Style:

  • Collaborative and team-oriented
  • Fast-paced and dynamic
  • Focused on innovation and customer service

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment?
  • Are you passionate about creating amazing customer experiences?
  • Do you have a proven track record of delivering innovative solutions?

ASSUMPTION: Comcast values employees who are passionate about their work, committed to customer service, and dedicated to delivering innovative solutions.

⚠️ Potential Challenges

  • Managing multiple projects and priorities simultaneously
  • Working with a diverse range of stakeholders, including internal teams and external partners
  • Keeping up with the fast-paced and dynamic work environment
  • Adapting to changes in priorities and project scope

ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a willingness to adapt and learn.

πŸ“ˆ Similar Roles Comparison

  • Marketing Manager, GTM - Responsible for developing and executing go-to-market strategies for a specific product or service. This role is more focused on strategy and less on execution than the Solutions Marketing Specialist, GTM role.
  • Product Marketing Manager - Responsible for understanding customer needs and translating them into product requirements. This role is more focused on product development and less on go-to-market execution than the Solutions Marketing Specialist, GTM role.
  • Career Path: Marketing Specialist to Marketing Manager to Senior Marketing Manager to Director of Marketing

ASSUMPTION: These roles share some similarities with the Solutions Marketing Specialist, GTM role but have distinct focuses and responsibilities.

πŸ“ Sample Projects

  • Developing and executing a go-to-market strategy for a new Comcast Business solution
  • Managing the launch of an existing solution to a new market or customer segment
  • Collaborating with cross-functional teams to optimize the launch process for a specific solution

ASSUMPTION: These projects are representative of the types of tasks and responsibilities associated with the Solutions Marketing Specialist, GTM role.

❓ Key Questions to Ask During Interview

  • What are the biggest challenges facing the Solutions Marketing team in the next 6-12 months?
  • How does this role support the overall goals and objectives of the Comcast Business division?
  • What opportunities are there for growth and development within the marketing department?
  • How does the company support work-life balance for its employees?
  • What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: These questions are designed to help you better understand the role, team, and company, and to assess whether this opportunity is the right fit for you.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for your interview by researching Comcast Business solutions and developing questions to ask the interviewer
  • Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.