📌 Core Information
🔹 Job Title: Solutions Marketing Specialist, GTM
🔹 Company: Comcast
🔹 Location: PA - Philadelphia, 1701 John F Kennedy Blvd
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 28, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading and assisting with Comcast Business GTM programs to drive operational and execution excellence
- Supporting the GTM processes that define plans and directions for all deliverables
- Providing updates to stakeholders while accelerating business objectives
- Collaborating with cross-functional teams and stakeholders to ensure product/solution and campaign readiness
ASSUMPTION: This role requires strong project management, stakeholder management, and marketing strategies skills. Familiarity with Comcast Business solutions is a plus but not required.
📋 Key Responsibilities
✅ Lead and assist with Comcast Business GTM programs to drive operational and execution excellence across Headquarters and Divisions
✅ Support the GTM processes that clearly define plan and direction for all deliverables
✅ Provide updates to stakeholders while accelerating business objectives
✅ Review intake requests, gather requirements, and facilitate kickoffs with teams
✅ Drive launch deliverables working closely with cross-functional teams
✅ Monitor risks, report progress, and support optimization efforts
✅ Stakeholder Management
ASSUMPTION: This role involves a high degree of collaboration and communication with various teams and stakeholders. Strong project management skills are crucial for success in this role.
🎯 Required Qualifications
Education: Bachelor's Degree (or equivalent experience)
Experience: 2-5 years of relevant work experience
Required Skills:
- Go-to-Market Execution
- Marketing Strategies
- Product Knowledge
- Project Management
- Stakeholder Management
Preferred Skills:
- Experience with Comcast Business solutions
- Familiarity with GTM processes
ASSUMPTION: While a Bachelor's Degree is preferred, Comcast may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
💰 Compensation & Benefits
Salary Range: $75,000 - $100,000 per year (based on industry standards for a Marketing Specialist role with 2-5 years of experience in the Philadelphia area)
Benefits:
- Medical, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Tuition assistance and professional development opportunities
- Employee discounts on Comcast services
Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM (with some flexibility for project needs)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Telecommunications. Comcast is a global leader in communication, entertainment, and technology, providing a wide range of services including internet, TV, voice, and wireless to both residential and business customers.
Company Size: 10,001+ employees. As a large company, Comcast offers numerous opportunities for career growth and development.
Founded: 1963. Comcast was founded by Ralph Roberts and has since grown into one of the largest media and technology companies in the world.
Company Description:
- Comcast is committed to creating amazing customer experiences and connecting people to the things they love
- The company offers a wide range of products and services, including high-speed internet, TV, voice, wireless, and security
- Comcast is dedicated to delivering innovative solutions and exceptional customer service
Company Specialties:
- Broadband internet services
- Cable television
- Voice services
- Wireless services
- Security and automation services
Company Website: corporate.comcast.com
ASSUMPTION: Comcast's large size and diverse range of services offer numerous opportunities for career growth and development within the company.
📊 Role Analysis
Career Level: Mid-level. This role requires 2-5 years of relevant work experience and offers opportunities for growth and advancement within the marketing department.
Reporting Structure: This role reports directly to the Senior Manager, Solutions Marketing.
Work Arrangement: On-site, full-time. This role is based in Philadelphia, PA, with some flexibility for remote work as needed.
Growth Opportunities:
- Advancement within the marketing department or related fields
- Expanding product knowledge and expertise
- Developing leadership and management skills
ASSUMPTION: This role offers numerous opportunities for career growth and development within Comcast's marketing department.
🌍 Location & Work Environment
Office Type: Corporate headquarters. This role is based in Comcast's corporate headquarters in Philadelphia, PA.
Office Location(s): 1701 John F Kennedy Blvd, Philadelphia, PA 19103
Geographic Context:
- Philadelphia is the largest city in Pennsylvania and the fifth-most populous city in the United States
- The city is known for its rich history, cultural attractions, and vibrant neighborhoods
- Philadelphia offers a diverse range of housing options, dining, and entertainment options
Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM (with some flexibility for project needs)
ASSUMPTION: The work environment at Comcast's corporate headquarters is fast-paced, collaborative, and focused on innovation and customer service.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with a member of the HR team
- In-depth interview with the hiring manager and/or other team members
- Final interview with the Senior Manager, Solutions Marketing
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills and strategic thinking
- Project management and organizational skills
- Communication and stakeholder management skills
- Marketing strategies and product knowledge
Application Tips:
- Highlight your relevant experience and skills in your resume and cover letter
- Be prepared to discuss your experience with GTM processes and marketing strategies
- Research Comcast Business solutions and be ready to discuss how you can contribute to their success
- Prepare questions to ask the interviewer about the role, team, or company
ATS Keywords: Go-to-Market Execution, Marketing Strategies, Product Knowledge, Project Management, Stakeholder Management, Comcast Business, GTM
ASSUMPTION: Comcast's application process is designed to assess your skills and qualifications for the role and ensure a good fit with the company's culture and values.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, JIRA)
- Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
- Comcast-specific tools and platforms
ASSUMPTION: Familiarity with the listed tools and technologies is preferred but not required. Comcast provides training and support to help employees develop the skills they need to succeed.
👔 Cultural Fit Considerations
Company Values:
- Create amazing customer experiences
- Connect people to the things they love
- Deliver innovative solutions
- Act with integrity and respect
- Win as a team
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on innovation and customer service
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you passionate about creating amazing customer experiences?
- Do you have a proven track record of delivering innovative solutions?
ASSUMPTION: Comcast values employees who are passionate about their work, committed to customer service, and dedicated to delivering innovative solutions.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Working with a diverse range of stakeholders, including internal teams and external partners
- Keeping up with the fast-paced and dynamic work environment
- Adapting to changes in priorities and project scope
ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- Marketing Manager, GTM - Responsible for developing and executing go-to-market strategies for a specific product or service. This role is more focused on strategy and less on execution than the Solutions Marketing Specialist, GTM role.
- Product Marketing Manager - Responsible for understanding customer needs and translating them into product requirements. This role is more focused on product development and less on go-to-market execution than the Solutions Marketing Specialist, GTM role.
- Career Path: Marketing Specialist to Marketing Manager to Senior Marketing Manager to Director of Marketing
ASSUMPTION: These roles share some similarities with the Solutions Marketing Specialist, GTM role but have distinct focuses and responsibilities.
📝 Sample Projects
- Developing and executing a go-to-market strategy for a new Comcast Business solution
- Managing the launch of an existing solution to a new market or customer segment
- Collaborating with cross-functional teams to optimize the launch process for a specific solution
ASSUMPTION: These projects are representative of the types of tasks and responsibilities associated with the Solutions Marketing Specialist, GTM role.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the Solutions Marketing team in the next 6-12 months?
- How does this role support the overall goals and objectives of the Comcast Business division?
- What opportunities are there for growth and development within the marketing department?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: These questions are designed to help you better understand the role, team, and company, and to assess whether this opportunity is the right fit for you.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for your interview by researching Comcast Business solutions and developing questions to ask the interviewer
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
