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Communications Executive

Bupa
Full-time
On-site
United Kingdom
πŸ“£ Marketing Communications (MarCom)

πŸ“Œ Core Information

πŸ”Ή Job Title: Communications Executive

πŸ”Ή Company: Bupa

πŸ”Ή Location: Salford Quays, Central London

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: PR, Marketing & Brand

πŸ”Ή Date Posted: July 14, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Proactive and reactive communications to promote and protect Bupa’s reputation
  • Collaboration with business line teams and senior leaders to deliver integrated channel engagement
  • Creative campaign development and execution
  • Media monitoring, issue handling, and crisis management
  • Working with a busy media relations team and representing external relations confidently

ASSUMPTION: This role requires strong communication skills, adaptability, and the ability to work effectively with various stakeholders.

πŸ“‹ Key Responsibilities

βœ… Develop and execute proactive consumer and creative media campaigns

βœ… Collaborate with business line teams and senior leaders to deliver integrated channel engagement

βœ… Respond to reactive press enquiries and handle media issues

βœ… Participate in daily media monitoring and out-of-hour on-call duties

βœ… Prepare briefing notes and provide research and evaluation for media activities

βœ… Work with leaders at a senior level and represent external relations and corporate affairs confidently

ASSUMPTION: This role involves a high level of multitasking, prioritization, and the ability to work well under pressure.

🎯 Required Qualifications

Education: Bachelor's degree in Communications, Public Relations, or a related field

Experience: Proven experience (2-5 years) in media relations or a related role

Required Skills:

  • Excellent communication skills, both written and verbal
  • Strong media relations experience
  • Ability to work effectively with senior leaders
  • Proven track record in developing and executing creative campaigns
  • Excellent organizational skills and the ability to juggle priorities
  • Strong research and evaluation skills

Preferred Skills:

  • Experience in the healthcare industry
  • Fluency in additional languages

ASSUMPTION: While experience in the healthcare industry is not strictly required, it would be beneficial for understanding Bupa's business and industry-specific nuances.

πŸ’° Compensation & Benefits

Salary Range: Β£35,000 - Β£45,000 per annum (based on industry standards for a Communications Executive role in the UK)

Benefits:

  • Competitive pension scheme
  • Private medical insurance
  • Health cash plan
  • Life assurance
  • Employee assistance program
  • 25 days annual leave (plus bank holidays)

Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM. Occasional out-of-hour on-call duties may be required.

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role and location. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Bupa is a leading international private healthcare insurance company, operating in over 190 countries with a network of over 1.9 million independent providers.

Company Size: Bupa Global has 1,001-5,000 employees, providing a large and diverse work environment.

Founded: Bupa was founded in 1971 and has since grown into a global healthcare provider.

Company Description:

  • Bupa Global provides international private healthcare insurance plans for individuals, families, and businesses
  • The company offers access to the best healthcare worldwide, with regular health checks and wellness benefits
  • Bupa has no shareholders, reinvesting profits back into the business to improve services

Company Specialties:

  • International Private Health Insurance

Company Website: http://www.bupaglobal.com

ASSUMPTION: Bupa's global presence and extensive network provide ample opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is suitable for an experienced professional looking to advance their career in communications and media relations.

Reporting Structure: The Communications Executive will report directly to the Head of Media Relations and work closely with business line teams and senior leaders.

Work Arrangement: This role is on-site, with occasional out-of-hour on-call duties required.

Growth Opportunities:

  • Progression to a senior communications role within Bupa Global
  • Expanding expertise in the healthcare industry and international markets
  • Developing leadership and management skills through team collaboration and mentoring

ASSUMPTION: Bupa's global presence and diverse business lines offer numerous opportunities for career growth and development.

🌍 Location & Work Environment

Office Type: Modern, collaborative office spaces with state-of-the-art facilities.

Office Location(s): Angel Court, London, Bupa Place

Geographic Context:

  • Salford Quays: A vibrant waterfront destination with numerous shops, restaurants, and leisure facilities
  • Central London: A bustling city center with easy access to public transportation, shopping, and cultural attractions

Work Schedule: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM. Occasional out-of-hour on-call duties may be required.

ASSUMPTION: The location of the office provides a convenient and enjoyable work environment, with easy access to amenities and public transportation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screening
  • Face-to-face interview with the hiring manager and a member of the HR team
  • Final interview with senior leadership

Key Assessment Areas:

  • Communication skills and media relations experience
  • Campaign development and execution
  • Problem-solving and adaptability
  • Cultural fit and alignment with Bupa's values

Application Tips:

  • Highlight relevant experience and achievements in media relations and campaign development
  • Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
  • Prepare examples of successful campaigns or projects you've led, demonstrating your creativity and problem-solving skills

ATS Keywords: Media Relations, Communications, Creative Campaigns, Research, Evaluation, Proactive Engagement, Reactive Press Handling, Senior Leadership Collaboration, Crisis Management, Public Relations, Brand Management, Storytelling, Monitoring, Team Collaboration, Creative Thinking, Prioritization

ASSUMPTION: Bupa's application process is designed to assess candidates' skills and cultural fit, with a focus on communication, creativity, and adaptability.

πŸ› οΈ Tools & Technologies

  • Media monitoring and analysis tools (e.g., Mention, Brand24)
  • Project management software (e.g., Asana, Trello)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • CMS and content creation tools (e.g., WordPress, Hootsuite)

ASSUMPTION: Familiarity with relevant tools and technologies is beneficial but not strictly required, as training will be provided.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Putting people first
  • Working together as one team
  • Giving our best

Work Style:

  • Collaborative and supportive team environment
  • Focus on continuous learning and development
  • Adaptable and responsive to changing priorities

Self-Assessment Questions:

  • How do you demonstrate Bupa's value of 'putting people first' in your daily work?
  • Can you provide an example of a time when you worked effectively as part of a team to achieve a common goal?
  • How do you prioritize and manage multiple projects or tasks simultaneously?

ASSUMPTION: Bupa's company culture emphasizes collaboration, continuous learning, and a commitment to putting people first.

⚠️ Potential Challenges

  • Managing multiple priorities and deadlines simultaneously
  • Working effectively with senior leaders and stakeholders
  • Adapting to changing priorities and media landscapes
  • Occasional out-of-hour on-call duties

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and effective communication.

πŸ“ˆ Similar Roles Comparison

  • Communications Executive vs. Communications Manager: The former role focuses more on day-to-day media relations and campaign execution, while the latter involves strategic planning and team management.
  • Industry-specific context: Bupa's focus on international healthcare insurance requires an understanding of the industry and its unique challenges.
  • Career path comparison: This role can lead to senior communications positions within Bupa Global or related industries.

ASSUMPTION: Understanding the differences between related roles and the industry-specific context is crucial for success in this position.

πŸ“ Sample Projects

  • Developing and executing a creative media campaign to launch a new healthcare product or service
  • Managing a crisis communication situation, such as a negative news story or social media backlash
  • Conducting research and analysis to evaluate the effectiveness of media relations efforts and identify areas for improvement

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.

❓ Key Questions to Ask During Interview

  • How does this role fit into the broader communications strategy for Bupa Global?
  • Can you describe the team structure and dynamics within the media relations team?
  • How does Bupa support the professional development and growth of its employees?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
  • How does Bupa approach work-life balance, particularly for on-site employees?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare examples of successful media relations campaigns or projects you've led
  • Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.