📌 Core Information
🔹 Job Title: Communications Intern, EMEA
🔹 Company: GoPro
🔹 Location: Paris, Île-de-France, France
🔹 Job Type: Internship
🔹 Category: Marketing & Communications
🔹 Date Posted: May 8, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: Hybrid (Flexible, with proximity to Munich office)
🚀 Job Overview
Key aspects of this role include:
- Assisting the GoPro EMEA marketing team in social media management, brand ambassador relations, and public relations efforts
- Working with local community teams to curate and select short social media video edits
- Managing influencer cooperations from initial outreach to KPI tracking and analysis
- Monitoring, coordinating, and initiating press coverage
- Gaining a thorough understanding of GoPro products, markets, and media landscapes
ASSUMPTION: This role is ideal for students or recent graduates looking to gain practical experience in marketing communications within the tech industry.
📋 Key Responsibilities
✅ Monitor and help manage GoPro’s regional social media accounts
✅ Work with local community teams to curate and select short social media video edits
✅ Assist managing influencer cooperations from initial outreach to KPI tracking and analysis
✅ Help shape creative and innovative ideas for working with new and existing brand ambassadors
✅ Support the research and analysis of competitor brands and influencer trends
✅ Help brief, educate, and assist international journalists
✅ Monitor, coordinate, and initiate press coverage
✅ Create and communicate stories around GoPro initiatives across Europe
✅ Deal with inbound requests, shipping product, loan pool management, and reporting processes
✅ Support the preparation and on-site implementation of influencer and press events
✅ Coordinate product pool of the EMEA Communications team: product forecasting, order processing, product seeding, and shipments, as well as inventory management
ASSUMPTION: This role requires a high level of organization, multitasking, and attention to detail, as well as strong communication and interpersonal skills.
🎯 Required Qualifications
Education: Pursuing or recently completed a degree in Marketing, Communications, Journalism, or a related field
Experience: Some experience in editing and publishing content for social media
Required Skills:
- Self-motivated, willing to work hard, eager to learn, hands-on, collaborative, and interested in emerging trends
- Fascinated with social media as well as traditional and new media outlets
- Excellent written and verbal communication skills
- Highly motivated and capable of working in the details while ensuring the overall is on strategy
- Capable of managing/supporting multiple projects and priorities at the same time within a rapidly changing environment
- Fluent in English and German
Preferred Skills:
- Sports enthusiast and technology interest
- Experience working with Adobe Creative Suite
ASSUMPTION: Fluency in English and German is crucial for this role, as it involves working with international teams and managing regional accounts.
💰 Compensation & Benefits
Salary Range: €2,000 - €2,500 per month (Based on industry standards for internships in France)
Benefits:
- GoPro Camera + Gear
- Discounted GoPro Cameras and Accessories
- Monthly wellness reimbursement
- Wellness programs including 1:1 Coaching, 1:1 Therapy sessions, and mental health resources
- Monthly phone and internet reimbursement
- Professional and personal development opportunities, i.e., Opportunity Lab
- Opportunities to get involved in the causes that you care about (volunteer events)
Working Hours: Full-time (40 hours/week) with flexible hours and the option to work from home
ASSUMPTION: The salary range is estimated based on industry standards for internships in France. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: GoPro operates in the consumer electronics and entertainment industries, focusing on wearable digital cameras for sports, entertainment, software, and action cameras.
Company Size: GoPro has 501-1,000 employees globally, providing a mid-sized company environment with opportunities for growth and learning.
Founded: GoPro was founded in 2003 by Nick Woodman, with a mission to help the world capture and share itself in immersive and exciting ways.
Company Description:
- GoPro is a force for positivity, celebrating all things awesome while inspiring people to pursue their passions.
- The company fosters a culture of learning and growth, creating a sense of belonging for all employees across its global offices.
- GoPro is committed to building a diverse and inclusive workforce that reflects the global communities where its employees live, work, and play.
Company Specialties:
- Wearable digital cameras for sports
- Entertainment
- Software
- Action Camera
Company Website: http://www.gopro.com
ASSUMPTION: GoPro's mission and values make it an attractive employer for individuals passionate about action sports, technology, and storytelling.
📊 Role Analysis
Career Level: This internship is an entry-level position, ideal for students or recent graduates looking to gain practical experience in marketing communications.
Reporting Structure: The Communications Intern will report directly to the EMEA Marketing Manager and work closely with the EMEA Communications team.
Work Arrangement: This is a 6-month internship with a flexible work arrangement, allowing for work from home with proximity to the Munich office.
Growth Opportunities:
- Gain hands-on experience in marketing communications within the tech industry
- Develop skills in social media management, influencer relations, and public relations
- Build professional connections and expand your network within the industry
- Potential full-time employment opportunities upon successful completion of the internship
ASSUMPTION: This internship offers a unique opportunity to gain practical experience and grow both personally and professionally within a dynamic and innovative company.
🌍 Location & Work Environment
Office Type: GoPro's EMEA headquarters is located in Munich, Germany, with a flexible work arrangement allowing for work from home with proximity to the office.
Office Location(s): Munich, Germany
Geographic Context:
- Munich is the capital and most populous city of Bavaria, Germany, with a vibrant tech industry and a strong focus on innovation and entrepreneurship.
- The city offers a high quality of life, with a rich cultural scene, numerous parks, and outdoor activities.
- Munich is well-connected by public transportation, making it easy to commute to and from work.
Work Schedule: Full-time (40 hours/week) with flexible hours and the option to work from home
ASSUMPTION: The flexible work arrangement and proximity to the Munich office provide a balanced work-life environment, allowing interns to enjoy the city's offerings while maintaining a productive work schedule.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the GoPro careers website
- Phone or video screening with the EMEA Marketing Manager
- In-person or video interview with the EMEA Communications team
- Background check and onboarding
Key Assessment Areas:
- Communication skills and language proficiency in English and German
- Cultural fit and alignment with GoPro's values
- Problem-solving skills and adaptability
- Enthusiasm for the role and the company
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Showcase your passion for GoPro and the action sports and entertainment industries
- Demonstrate your understanding of the role and the company by asking thoughtful questions during the interview
ATS Keywords: GoPro, EMEA, Marketing, Communications, Social Media, Brand Ambassadors, Public Relations, Internship, Munich, Germany, Entry-level
ASSUMPTION: GoPro's application process is designed to assess candidates' skills, cultural fit, and enthusiasm for the role and the company.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Premiere Pro, After Effects)
- Social media platforms (Instagram, Facebook, Twitter, YouTube)
- Project management tools (Asana, Trello, or similar)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: Familiarity with these tools and technologies is not required but may be beneficial for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Celebrate awesomeness
- Inspire creativity
- Embrace the unexpected
Work Style:
- Collaborative and team-oriented
- Adaptable and open to change
- Passionate about GoPro's mission and products
Self-Assessment Questions:
- Do you share GoPro's passion for celebrating awesomeness and inspiring creativity?
- Are you comfortable working in a dynamic and ever-changing environment?
- Do you thrive in a collaborative and team-oriented work environment?
ASSUMPTION: Candidates who align with GoPro's values and work style will be more likely to succeed and enjoy their time at the company.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously in a fast-paced environment
- Adapting to a hybrid work arrangement and balancing remote work with on-site collaboration
- Dealing with the pressure of managing regional social media accounts and influencer cooperations
- Navigating the complexities of international public relations and press coverage
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in the role.
📈 Similar Roles Comparison
- Compared to other marketing internships, this role offers a unique blend of social media management, influencer relations, and public relations responsibilities
- GoPro's focus on action sports and entertainment sets it apart from other consumer electronics companies
- This internship provides an opportunity to gain experience in a specific regional market (EMEA) and work with international teams
ASSUMPTION: Candidates should consider their interest in the specific aspects of this role and how it compares to other marketing internships when deciding whether to apply.
📝 Sample Projects
- Creating a social media content calendar for a regional campaign
- Managing an influencer cooperation from initial outreach to KPI tracking and analysis
- Researching and presenting on competitor brands and influencer trends in the EMEA region
ASSUMPTION: These sample projects provide a glimpse into the types of tasks and responsibilities the Communications Intern may encounter during their time at GoPro.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the EMEA Communications team collaborate and support each other in their work?
- What opportunities are there for professional development and growth within the company?
- How does GoPro support work-life balance for its employees?
- What are the most rewarding and challenging aspects of working in the EMEA Communications team?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and the company and provides valuable insights into the work environment and team dynamics.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the GoPro careers website
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your social media content and influencer relations work, if applicable
- Follow up with the EMEA Marketing Manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
