📌 Core Information
🔹 Job Title: Marketing Revenue Growth Apprentice
🔹 Company: Ingenico
🔹 Location: Suresnes, Île-de-France, France
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: 2025-05-07
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Qualifying and routing inbound leads from various sources
- Collaborating with sales and marketing teams to optimize lead management processes
- Excellent communication skills in English and French
- Proven experience in a lead qualification role, preferably in a B2B environment
ASSUMPTION: This role requires strong organizational skills and the ability to multitask, as the incumbent will be managing multiple leads and workflows simultaneously.
📋 Key Responsibilities
✅ Lead Qualification: Review, assess, and qualify inbound leads generated from webforms, events, and marketing campaigns, ensuring they meet defined criteria.
✅ Lead Routing: Efficiently route qualified leads to the appropriate sales team members based on region, industry, or product interest.
✅ Lead Status Follow-up: Constantly review the status of assigned leads and follow up with impacted sales teams.
✅ CRM Management: Accurately log all lead interactions and qualification details in the CRM system (e.g., Salesforce), maintaining data integrity and ensuring proper follow-up.
✅ Process Optimization: Follow and refine lead management workflows, collaborating with sales and marketing teams to enhance processes and improve conversion rates.
✅ Communication: Engage with prospects via email and chat to gather additional information, answer initial inquiries, and set clear expectations for next steps.
✅ Collaboration: Work closely with the sales, marketing, customers and partners, and operations teams to ensure seamless handoffs and alignment on lead generation strategies.
✅ Reporting: Provide regular reports on lead volumes, qualification rates, and handoff success metrics to key stakeholders.
ASSUMPTION: The role may also involve occasional travel to attend industry events or meet with clients.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience in Sales Development, Business Development, or similar lead qualification role, preferably in a B2B direct and tiered channel environment (0-2 years)
Required Skills:
- Excellent verbal and written communication skills in English and French
- Strong process orientation with the ability to manage and optimize workflows
- Familiarity with CRM systems (e.g., Salesforce) and lead management tools
- Ability to multitask, prioritize, and manage time effectively
- Strong collaboration skills and a proactive/can do mindset
- Resilience and persistence – comfort with rejection and ability to push through challenges
Preferred Skills:
- Experience working in the EMEA region and understanding regional market dynamics
- Knowledge of marketing automation platforms (e.g., Pardot, HubSpot, Marketo)
- Understanding of lead qualification and the sales funnel (MQL → SQL → Opportunity)
ASSUMPTION: While not explicitly stated, a working knowledge of the payments industry would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: €25,000 - €35,000 per year (Estimated based on industry standards for entry-level marketing roles in France)
Benefits:
- Health insurance
- Retirement savings plan
- Employee discounts on Ingenico products and services
- Access to training and development opportunities
Working Hours: Full-time (40 hours per week), Monday to Friday, with occasional flexibility for industry events or client meetings
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in France. The actual salary may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services, specifically payment acceptance solutions and services
Company Size: Medium-sized (1,001-5,000 employees), with a global presence in over 32 countries
Founded: 1978, with a rich history in the commerce landscape
Company Description:
- Global leader in payment acceptance and services
- Supports customers and their customers to do more with payments
- Offers advanced integrated solutions and network of partnerships to simplify the world of payments and bring value-added services
Company Specialties:
- Payment solutions
- Payment means
- Mobile payment
- Epayments
- Ecommerce
- Omnichannel
- Retail
- Banks
- Mcommerce
- Payments
- And FutureOfPayment
Company Website: www.ingenico.com
ASSUMPTION: Ingenico's extensive experience and global presence make it an attractive employer for candidates seeking to grow their careers in the financial services industry.
📊 Role Analysis
Career Level: Entry-level (Apprentice)
Reporting Structure: The role reports directly to the Central Marketing team and collaborates closely with sales, marketing, customers and partners, and operations teams.
Work Arrangement: On-site, with occasional flexibility for industry events or client meetings
Growth Opportunities:
- Progression to a full-time Marketing Revenue Growth Specialist role
- Expansion into other areas of marketing or business development
- Potential international assignments based on business needs and candidate qualifications
ASSUMPTION: This role offers excellent opportunities for professional growth and development within a dynamic and global organization.
🌍 Location & Work Environment
Office Type: Corporate office with a modern and collaborative work environment
Office Location(s): Suresnes, Île-de-France, France (Headquarters)
Geographic Context:
- Suresnes is a suburb of Paris, located approximately 10 kilometers west of the city center
- The area is well-connected by public transportation, with easy access to the A14 motorway and the Paris Métro
- Suresnes offers a mix of urban and suburban living, with a variety of housing options and amenities
Work Schedule: Full-time (40 hours per week), Monday to Friday, with occasional flexibility for industry events or client meetings
ASSUMPTION: The location of Ingenico's headquarters in Suresnes provides easy access to the vibrant cultural and professional opportunities available in the Paris region.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and/or team members
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Communication skills in English and French
- Process orientation and workflow management skills
- Problem-solving abilities
- Cultural fit with Ingenico's values and work environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work in a collaborative environment
- Research Ingenico's company culture and values to demonstrate your fit for the organization
ATS Keywords: Marketing Revenue Growth, Lead Qualification, Lead Routing, CRM Management, Process Optimization, Collaboration, Sales Development, Business Development, B2B, B2C, EMEA, Marketing Automation, Pardot, HubSpot, Marketo
ASSUMPTION: Ingenico's hiring process is designed to assess candidates' skills and cultural fit, with a focus on problem-solving abilities and collaboration.
🛠️ Tools & Technologies
- Salesforce CRM
- Marketing automation platforms (e.g., Pardot, HubSpot, Marketo)
- Microsoft Office Suite
- Google Workspace
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's role and responsibilities within the organization.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Innovation
- Collaboration
- Integrity
- Responsibility
Work Style:
- Dynamic and fast-paced work environment
- Cross-functional collaboration and teamwork
- Focus on results and continuous improvement
- Adaptability and flexibility in a global organization
Self-Assessment Questions:
- How do you approach working with diverse teams and stakeholders in a global organization?
- Can you provide an example of a time when you had to adapt to a significant change in your work environment or processes?
- How do you prioritize and manage multiple tasks and deadlines in a fast-paced work environment?
ASSUMPTION: Ingenico's work environment emphasizes collaboration, adaptability, and a focus on results, with a strong emphasis on customer-centricity and innovation.
⚠️ Potential Challenges
- Managing a high volume of inbound leads and maintaining data integrity in the CRM system
- Adapting to changes in lead management processes and workflows
- Working with diverse teams and stakeholders in a global organization
- Occasional travel for industry events or client meetings
ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for professional growth and development within the organization.
📈 Similar Roles Comparison
- Marketing Revenue Growth Apprentice vs. Marketing Coordinator: The apprentice role focuses more on lead qualification and routing, while the coordinator role involves broader marketing campaign management and execution.
- Industry-specific context: The payments industry is dynamic and rapidly evolving, with a strong focus on innovation and technology.
- Career path comparison: This role offers a clear path for progression to a full-time Marketing Revenue Growth Specialist role, with potential expansion into other areas of marketing or business development.
ASSUMPTION: Understanding the unique aspects of this role and its industry context is crucial for candidates to make informed career decisions.
📝 Sample Projects
- Developing and implementing a lead scoring model to prioritize high-value leads
- Collaborating with the marketing team to create targeted email campaigns for qualified leads
- Analyzing lead handoff data to identify trends and optimize sales team performance
ASSUMPTION: These sample projects demonstrate the diverse range of responsibilities and collaborative opportunities available in this role.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for lead qualification and routing in this role?
- How does the marketing team collaborate with sales teams to ensure seamless lead handoffs?
- What opportunities are available for professional growth and development within the marketing department?
- How does Ingenico support its employees in adapting to changes in the payments industry and technology landscape?
- What is the company's approach to work-life balance, and how does it support employees in maintaining a healthy work-life balance?
ASSUMPTION: Asking thoughtful and informed questions demonstrates your interest in the role and commitment to understanding the organization's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work in a collaborative environment
- Research Ingenico's company culture and values to demonstrate your fit for the organization
- Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
