Community Growth and Engagement Analyst

📌 Core Information

🔹 Job Title: Community Growth and Engagement Analyst

🔹 Company: HOKALI

🔹 Location: Vicente López, Buenos Aires, Argentina

🔹 Job Type: Full-time, Hybrid

🔹 Category: Education

🔹 Date Posted: May 27, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: Hybrid (1 day per week in Vicente López)

🚀 Job Overview

Key aspects of this role include:

• Leading instructor engagement strategies and community growth within HOKALI Academy
• Overseeing content and communications to create a strong, connected, and growing community of instructors
• Collaborating with Operations and Customer Success to ensure instructors are engaged, supported, and progressing
• Analyzing key metrics and optimizing strategies to align with business objectives

ASSUMPTION: This role requires a balance of creativity, strong communication skills, and analytical thinking to drive community growth and engagement.

📋 Key Responsibilities

✅ Create engaging posts, updates, and announcements for HOKALI Academy

✅ Design and manage instructor retention initiatives

✅ Host two 1-hour Q&A sessions per month with instructors

✅ Respond promptly to instructor messages and summarize key feedback

✅ Maintain a consistent tone of voice aligned with HOKALI’s values and culture

✅ Analyze key metrics, optimize strategy, and compile reports

✅ Coordinate monthly surveys and quarterly listening sessions

✅ Design and coordinate monthly webinars, Q&As, and training sessions

✅ Ensure instructors follow a clear, scalable growth path

✅ Identify and book guest speakers aligned with HOKALI’s mission

✅ Plan and execute in-person instructor meetups

✅ Collaborate with cross-functional teams to improve tools, feedback loops, and community processes

ASSUMPTION: This role involves a mix of creative, communicative, and analytical tasks, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor's degree in Education, Communications, or a related field (or equivalent experience)

Experience: 1-2 years in community engagement, internal communications, or education operations

Required Skills:

• Strong written and verbal communication skills
• Experience organizing and hosting events (virtual or in-person)
• Self-starter with high attention to detail and creativity in engagement strategies
• Experience using community platforms (e.g., Circle, Slack, LMS tools)
• Passion for education, mentorship, and building community

Preferred Skills:

• Fluency in Spanish (for better communication with local instructors)
• Experience with data analysis and reporting tools

ASSUMPTION: Fluency in Spanish is not required but would be beneficial for communicating with local instructors.

💰 Compensation & Benefits

Salary Range: ARS 80,000 - 120,000 per month (based on experience and market rates for entry-level community engagement roles in Argentina)

Benefits:

• Professional development opportunities
• Positive and collaborative work environment

Working Hours: Monday to Friday, 12:00 PM - 8:00 PM (with a 1-hour lunch break) and attending a co-working space in Vicente López every Tuesday

ASSUMPTION: The salary range is estimated based on market rates for entry-level community engagement roles in Argentina. The working hours are flexible, with a core working time of 6 hours per day.

📌 Applicant Insights

🔍 Company Context

Industry: Education. HOKALI simplifies the process of booking, organizing, and managing after-school programs and camps for schools.

Company Size: Small (11-50 employees). This means a more intimate work environment with closer collaboration across teams.

Founded: 2020. HOKALI is a relatively young company with a mission to bring every kid the opportunity to explore their interests and reach their potential.

Company Description:

• HOKALI believes in the power of after-school programs and camps to enrich students' extracurricular experiences and supplement learning.
• The company offers a platform that enables schools to easily find and book a variety of onsite programs and camps.
• HOKALI is committed to igniting sparks in young minds by providing opportunities for exploration and growth.

Company Specialties:

• After-school enrichment programs
• After-school activities and camps
• Music, sports, STEM education, dance, wellness, performing arts, languages, visual arts, and fitness

Company Website: https://www.hokali.com

ASSUMPTION: HOKALI's focus on after-school programs and camps sets it apart in the education industry, offering unique opportunities for growth and engagement.

📊 Role Analysis

Career Level: Entry-level. This role is an excellent starting point for a career in community engagement, internal communications, or education operations.

Reporting Structure: The Community Growth and Engagement Analyst will report directly to the Community Manager and collaborate closely with Operations and Customer Success teams.

Work Arrangement: Hybrid. The role requires working from home for most of the week, with one day per week spent in a co-working space in Vicente López.

Growth Opportunities:

• As HOKALI grows, there may be opportunities to take on more responsibilities or move into a management role.
• This role offers the chance to develop skills in community engagement, event planning, and data analysis.
• Working closely with cross-functional teams can provide valuable insights into different aspects of the business.

ASSUMPTION: While this role is entry-level, there are opportunities for growth and development within HOKALI as the company expands.

🌍 Location & Work Environment

Office Type: Co-working space. HOKALI uses a co-working space in Vicente López for one day per week.

Office Location(s): Vicente López, Buenos Aires, Argentina

Geographic Context:

• Vicente López is a suburban district of Buenos Aires, offering a mix of urban and residential environments.
• The area is well-connected by public transportation, making it easily accessible from other parts of the city.
• Vicente López is known for its green spaces, cultural attractions, and vibrant food scene.

Work Schedule: Monday to Friday, 12:00 PM - 8:00 PM (with a 1-hour lunch break) and attending a co-working space in Vicente López every Tuesday

ASSUMPTION: The work schedule is flexible, with a core working time of 6 hours per day, allowing for a better work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the Community Manager
• In-depth interview with the Community Manager and a member of the Operations team
• Final interview with the CEO

Key Assessment Areas:

• Communication skills (written and verbal)
• Creativity in engagement strategies
• Attention to detail and organizational skills
• Alignment with HOKALI's mission and values

Application Tips:

• Highlight any relevant experience in community engagement, event planning, or education operations.
• Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications.
• Prepare examples of successful engagement strategies or events you've organized in the past.
• Demonstrate your passion for education, mentorship, and building community in your application materials.

ATS Keywords: Community engagement, internal communications, education operations, event planning, instructor engagement, HOKALI Academy, community growth, instructor retention, webinars, training sessions, cross-functional collaboration

ASSUMPTION: HOKALI uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can improve your chances of being seen by the hiring team.

🛠️ Tools & Technologies

• Community platforms (e.g., Circle, Slack, LMS tools)
• Data analysis and reporting tools (e.g., Google Analytics, Excel)
• Project management tools (e.g., Asana, Trello)
• Communication tools (e.g., email, instant messaging, video conferencing)

ASSUMPTION: The specific tools and technologies used may vary depending on the team's preferences and the company's growth.

👔 Cultural Fit Considerations

Company Values:

• Passion for education and mentorship
• Creativity and innovation in engagement strategies
• Collaboration and cross-functional teamwork
• Data-driven decision-making

Work Style:

• Self-starter with strong organizational skills
• Strong written and verbal communication skills
• Ability to work independently and in a team environment
• Adaptability and flexibility in a growing company

Self-Assessment Questions:

• How do you stay organized and manage multiple projects simultaneously?
• Can you provide an example of a successful engagement strategy you've implemented in the past?
• How do you approach learning new tools and technologies in a fast-paced environment?

ASSUMPTION: HOKALI values candidates who are passionate about education, creative in their approach to engagement, and able to thrive in a collaborative, fast-paced environment.

⚠️ Potential Challenges

• Managing multiple responsibilities and priorities in a fast-growing company
• Adapting to changes in the company's structure and processes
• Balancing the demands of a hybrid work arrangement
• Communicating effectively with instructors and cross-functional teams

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and effective communication.

📈 Similar Roles Comparison

• Community Manager - Focuses more on day-to-day community management and less on strategy and growth
• Customer Success Manager - Responsible for customer retention and satisfaction, rather than community engagement
• Education Operations Specialist - Focuses on the operational aspects of education programs, rather than community engagement

ASSUMPTION: This role is unique in its focus on community growth and engagement within the context of an education company.

📝 Sample Projects

• Designing and implementing a successful instructor referral program
• Organizing and hosting a virtual event or webinar for instructors
• Analyzing instructor engagement data to inform strategy and optimize performance

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role.

❓ Key Questions to Ask During Interview

• How does HOKALI support the professional development of its employees?
• Can you describe a typical day or week in this role?
• How does the Community team collaborate with other departments, such as Operations and Customer Success?
• What are the most rewarding and challenging aspects of working at HOKALI?
• How does HOKALI measure the success of its community engagement strategies?

ASSUMPTION: These questions can help you better understand the role, the company culture, and the expectations for this position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare examples of successful engagement strategies or events you've organized in the past
• Follow up with the hiring team one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.