Compulsory Internship Shopper Marketing & Sustainability Europe (d/f/m) - Starting October 2025

📌 Core Information

🔹 Job Title: Compulsory Internship Shopper Marketing & Sustainability Europe (d/f/m) - Starting October 2025

🔹 Company: Henkel group

🔹 Location: Wien, Austria

🔹 Job Type: Internship

🔹 Category: Marketing

🔹 Date Posted: 2025-07-03

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Active participation in daily operations with the opportunity to take responsibility for own projects
• Working in an international environment with several cultures
• Making Henkel assortment visible and attractive both in the shelf in-store and online at the E-commerce players
• Implementing and enhancing the company's strategy in the fields of responsibility, Sustainability, Shopper Marketing and Category Management
• Analyzing shopper trends to develop business recommendations and influence strategies
• Active communication with local country teams across Europe

ASSUMPTION: This role is designed for students seeking practical experience in marketing, sales, and sustainability. It offers a unique opportunity to work in an international environment and gain hands-on experience in various aspects of the business.

📋 Key Responsibilities

✅ Actively participate in daily operations and take responsibility for own projects on category management, shopper & trade marketing, and sustainability

✅ Work in an international environment, in touch with several cultures from several countries on a daily basis

✅ Work on making Henkel assortment visible & attractive both in the shelf in-store & online at the E-commerce players

✅ Participate in implementing and enhancing the company's strategy in all fields of responsibility, Sustainability, Shopper Marketing and Category Management

✅ Analyze shopper trends to develop business recommendations and influence strategies (cross country)

✅ Actively communicate with local country teams across Europe

ASSUMPTION: The role involves a mix of strategic planning, data analysis, and cross-functional collaboration to drive business growth and improve the customer experience.

🎯 Required Qualifications

Education: Active student of business administration with a focus on marketing/sales

Experience: First practical experience is a plus but not required

Required Skills:

• Firm knowledge of MS-Office applications, especially PowerPoint and Excel
• Excellent communication skills in English language
• Good team player with ability to plan work and set priorities
• Capacity to work in an international environment, self-driven, proactive and goal-oriented personality
• Analytical skills, reliability and high level of self-organization to handle projects independently

Preferred Skills:

• Prior experience in marketing, sales, or sustainability
• Familiarity with market research tools and techniques

ASSUMPTION: Candidates should have a strong academic background in business administration, with a focus on marketing or sales. They should also possess excellent communication skills and be comfortable working in an international, collaborative environment.

💰 Compensation & Benefits

Salary Range: A gross monthly salary of €1,617 for compulsory full-time basis internship

Benefits:

• Flexible work scheme with flexible hours, hybrid work model
• Diverse national and international growth opportunities
• Globally wellbeing standards with health and preventive care programs
• Buddy system
• Canteen/meal allowance
• Medical care and sports activities
• Events and special discounts

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is competitive for an entry-level internship in the marketing field. The benefits package is designed to support the well-being and growth of the intern.

📌 Applicant Insights

🔍 Company Context

Industry: Henkel operates worldwide with leading innovations, brands, and technologies in two business areas: Adhesive Technologies and Consumer Brands. It holds leading positions with its two business units in both industrial and consumer businesses thanks to strong brands, innovations, and technologies such as Persil, Schwarzkopf, and Loctite.

Company Size: Henkel is a large corporation with over 10,000 employees worldwide. This size offers numerous opportunities for growth and collaboration across different departments and regions.

Founded: Henkel was founded in 1876 and has a long-standing legacy of innovation, responsibility, and sustainability.

Company Description:

• Henkel operates worldwide with leading innovations, brands, and technologies in two business areas: Adhesive Technologies and Consumer Brands.
• Founded in 1876, Henkel looks back on more than 145 years of success. The company holds leading positions with its two business units in both industrial and consumer businesses thanks to strong brands, innovations, and technologies such as Persil, Schwarzkopf, and Loctite.
• Henkel, headquartered in Düsseldorf / Germany, counts among the most internationally aligned German-based companies in the global marketplace.

Company Specialties:

• Adhesive Technologies
• Consumer Brands

Company Website: http://www.henkel.com

ASSUMPTION: Henkel's large size and international presence provide numerous opportunities for growth and learning. Its strong focus on innovation and sustainability makes it an attractive employer for students seeking practical experience in these areas.

📊 Role Analysis

Career Level: This is an entry-level role designed for students seeking practical experience in marketing, sales, and sustainability.

Reporting Structure: The intern will report directly to the Commercial Excellence team and work closely with regional marketing teams across Europe.

Work Arrangement: The internship is full-time (40 hours per week) with a flexible work scheme and a hybrid work model.

Growth Opportunities:

• Gain practical experience in marketing, sales, and sustainability
• Work in an international environment and develop cross-cultural communication skills
• Contribute to the implementation and enhancement of the company's strategy in various fields of responsibility
• Develop analytical and project management skills

ASSUMPTION: This internship offers a unique opportunity for students to gain practical experience in various aspects of the business and contribute to the company's growth and success.

🌍 Location & Work Environment

Office Type: Henkel's office in Wien, Austria, is a modern, collaborative workspace that fosters innovation and creativity.

Office Location(s): Henkel CEE / Wien Wien, Austria

Geographic Context:

• Wien is the capital and largest city of Austria, with a population of over 1.8 million people.
• The city is known for its rich history, cultural attractions, and high quality of life.
• Austria is a member of the European Union and offers a stable political and economic environment.

Work Schedule: The internship is full-time (40 hours per week) with a flexible work scheme and a hybrid work model.

ASSUMPTION: Wien offers a vibrant and multicultural work environment that is well-suited for an international internship. The city's high quality of life and rich cultural attractions make it an attractive location for students seeking practical experience abroad.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Background check and onboarding

Key Assessment Areas:

• Communication skills and language proficiency
• Analytical and problem-solving skills
• Cultural awareness and adaptability
• Motivation and commitment to the role and the company

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences in marketing, sales, or sustainability.
• Demonstrate your strong communication skills and language proficiency in English.
• Show your enthusiasm for the role and the company, and explain how this internship fits into your career goals.

ATS Keywords: Marketing, Sales, Sustainability, Shopper Marketing, Category Management, International, English, MS-Office, PowerPoint, Excel

ASSUMPTION: Henkel's application process is designed to assess the candidate's skills, experiences, and cultural fit for the role and the company. The company values strong communication skills, analytical thinking, and a commitment to its mission and values.

🛠️ Tools & Technologies

• MS-Office applications (PowerPoint, Excel)
• Market research tools and techniques

ASSUMPTION: The intern will use MS-Office applications on a daily basis to create presentations, analyze data, and manage projects. Familiarity with market research tools and techniques is a plus but not required.

👔 Cultural Fit Considerations

Company Values:

• Pioneering
• Responsibility
• Sustainability

Work Style:

• Collaborative and team-oriented
• Innovative and creative
• Adaptable and flexible

Self-Assessment Questions:

• Do you have strong communication skills and the ability to work effectively in an international environment?
• Are you proactive, goal-oriented, and able to manage projects independently?
• Do you share Henkel's commitment to innovation, responsibility, and sustainability?

ASSUMPTION: Henkel values candidates who are strong communicators, collaborative team players, and committed to its mission and values. The company seeks interns who are proactive, goal-oriented, and able to manage projects independently.

⚠️ Potential Challenges

• Working in an international environment may require adaptability and cultural sensitivity.
• The role may involve working with large datasets and require strong analytical skills.
• The internship is full-time and may require a significant time commitment.
• The role may require travel to other European countries for meetings and events.

ASSUMPTION: These challenges can be overcome with strong communication skills, cultural awareness, and a commitment to the role and the company. Henkel offers a supportive work environment and opportunities for growth and learning.

📈 Similar Roles Comparison

• This role is unique in its focus on shopper marketing and sustainability in an international context.
• Similar roles may be found in other multinational corporations with a focus on marketing, sales, or sustainability.
• This role offers a unique opportunity to gain practical experience in various aspects of the business and contribute to the company's growth and success.

ASSUMPTION: This role is unique in its focus on shopper marketing and sustainability in an international context. It offers a unique opportunity for students to gain practical experience in various aspects of the business and contribute to the company's growth and success.

📝 Sample Projects

• Analyzing shopper trends to develop business recommendations and influence strategies (cross country)
• Participating in the implementation and enhancement of the company's strategy in all fields of responsibility, Sustainability, Shopper Marketing and Category Management
• Actively communicating with local country teams across Europe to drive business growth and improve the customer experience

ASSUMPTION: These projects are designed to give the intern practical experience in various aspects of the business and contribute to the company's growth and success.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the company's overall strategy and growth plans?
• What opportunities are there for professional development and growth within the company?
• What is the company's approach to sustainability and how can this role contribute to its success?
• What is the company's culture like and how does this role fit into it?

ASSUMPTION: These questions are designed to give the candidate a better understanding of the role, the company, and its culture. They also demonstrate the candidate's interest in and commitment to the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences in marketing, sales, or sustainability.
• Prepare for the interview by researching the company and its industry, and practicing common interview questions and your responses.
• Follow up with the hiring manager after the interview to express your appreciation for the opportunity and reiterate your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.