📌 Core Information
🔹 Job Title: Consumer Communications Manager (12-month FTC), Belgium Communications
🔹 Company: Amazon
🔹 Location: Luxembourg or Brussels
🔹 Job Type: Fixed-Term Contract
🔹 Category: Communications & Public Relations
🔹 Date Posted: May 9, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (Luxembourg or Brussels)
🚀 Job Overview
Key aspects of this role include:
- Leading proactive consumer campaigns across Amazon.com.be product categories
- Managing key retail events like Prime Day and Black Friday
- Supporting future product and feature launches
- Collaborating with internal stakeholders to drive successful program launches
- Acting as a business partner to Amazon retail category leadership teams
ASSUMPTION: This role requires a strategic thinker with strong communication skills and experience in media relations, social media, and influencer relations to succeed in a fast-paced, start-up culture.
📋 Key Responsibilities
✅ Oversee and manage strategic PR plans for core retail areas covering consumer campaigns, news generation, and product placement
✅ Manage key retail events building cross-category campaigns
✅ Support strategic launches around new shopping innovations
✅ Successfully manage complex, fast-moving, and unexpected communications challenges
✅ Act as a business partner to Amazon retail category leadership teams across key areas
✅ Write strategic plans, messaging, and press releases; pitch and secure top media outlets
✅ Build excellent relationships with key media
✅ Collaborate with internal stakeholder teams to drive successful program launches
✅ Deliver strategic communications counsel to internal executives on short and long-term challenges and opportunities
✅ Effectively represent Amazon as spokesperson
✅ Manage reactive media inquiries
✅ Work closely with the International Stores & Corporate Communications teams
ASSUMPTION: This role requires strong leadership, communication, and project management skills to successfully manage multiple projects and stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Communications, Public Relations, Journalism, or a related field
Experience: 5-10 years of experience in consumer communications, public relations, or a related field
Required Skills:
- Proven expertise in media relations, social media, and influencer relations
- Strong leadership and team management skills
- Excellent communication and writing skills
- Strategic thinking and planning abilities
- Ability to work in a fast-paced, start-up culture
- Fluency in English and Dutch/French (depending on location)
Preferred Skills:
- Experience in corporate reputation, crisis, and issues management
- Knowledge of Amazon's products and services
- Experience working with external agencies
ASSUMPTION: Strong language proficiency in English and the local language (Dutch or French) is essential for success in this role.
💰 Compensation & Benefits
Salary Range: €70,000 - €90,000 per year (estimate based on market research and company size)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan
- Generous vacation and sick leave policy
- Maternity and paternity leave
- Employee discounts on Amazon products
Working Hours: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: The salary range is an estimate based on market research and company size. Actual compensation may vary based on experience, skills, and location.
📌 Applicant Insights
🔍 Company Context
Industry: Amazon operates in the e-commerce and technology sectors, with a focus on retail, cloud computing, digital streaming, and artificial intelligence.
Company Size: Amazon is a large, multinational corporation with over 1.3 million employees worldwide. This size offers opportunities for growth and career advancement but may also result in a more structured work environment.
Founded: 1994, in Bellevue, Washington, USA
Company Description:
- Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
- The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
- Amazon's mission is to be Earth's most customer-centric company.
Company Specialties:
- E-commerce platform and services
- Cloud computing and storage (AWS)
- Digital streaming and entertainment (Prime Video, Music, etc.)
- Artificial intelligence and machine learning
- Logistics and delivery services
Company Website: Amazon.com
ASSUMPTION: Amazon's large size and diverse business segments offer applicants a wide range of career opportunities and growth prospects.
📊 Role Analysis
Career Level: Mid-level to senior-level role, depending on experience
Reporting Structure: This role reports directly to the Head of Communications for Belgium
Work Arrangement: Hybrid (Luxembourg or Brussels) with flexible hours and remote work options
Growth Opportunities:
- Potential career progression within the Communications department or other Amazon business segments
- Opportunities to work on high-impact projects and events
- Exposure to cross-functional teams and stakeholders
ASSUMPTION: This role offers strong growth potential within a large, multinational corporation with diverse business segments.
🌍 Location & Work Environment
Office Type: Amazon's offices in Luxembourg and Brussels are modern, collaborative workspaces with a mix of open-plan and private offices
Office Location(s): Luxembourg or Brussels
Geographic Context:
- Luxembourg: A small, landlocked country in Western Europe, known for its financial industry and multicultural environment
- Brussels: The capital of Belgium and the de facto capital of the European Union, offering a vibrant cultural scene and international atmosphere
Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: The hybrid work arrangement allows for a better work-life balance and caters to employees' personal needs.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- On-site or virtual interview with a panel of stakeholders
- Final round with the Head of Communications for Belgium
Key Assessment Areas:
- Communication skills and media relations experience
- Strategic thinking and planning abilities
- Leadership and team management skills
- Cultural fit and alignment with Amazon's leadership principles
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of successful consumer campaigns and media relations projects you've led
- Research Amazon's products, services, and recent news to demonstrate your knowledge of the company
ATS Keywords: Consumer Communications, Media Relations, Social Media, Influencer Relations, Campaign Management, Event Management, Product Launches, Stakeholder Collaboration, Strategic Planning, Amazon, Belgium
ASSUMPTION: Applicants should focus on demonstrating their communication skills, strategic thinking, and relevant industry experience throughout the application and interview process.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, or Microsoft Project)
- Media monitoring and analytics tools (e.g., Mention, Brand24, or Hootsuite)
- CRM software (e.g., Salesforce or HubSpot)
ASSUMPTION: Familiarity with Amazon's proprietary tools and platforms may be beneficial but is not always required for this role.
👔 Cultural Fit Considerations
Company Values:
- Customer obsession
- Ownership
- Invent and simplify
- Learn and be curious
- Hire and develop the best
- Insist on the highest standards
- Think big
- Bias for action
- Frugality
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Data-driven and analytical
- Results-focused and accountable
Self-Assessment Questions:
- Do you thrive in a fast-paced, start-up culture?
- Are you comfortable working with multiple stakeholders and managing complex projects?
- Do you have strong communication skills and the ability to influence others?
- Are you passionate about Amazon's products and services?
ASSUMPTION: Applicants should assess their cultural fit with Amazon's values and work style to ensure a successful and satisfying work experience.
⚠️ Potential Challenges
- Managing complex, fast-moving, and unexpected communications challenges
- Balancing multiple projects and priorities in a fast-paced environment
- Working with diverse stakeholders and managing conflicting priorities
- Adapting to Amazon's unique culture and work style
ASSUMPTION: Applicants should be prepared to face these challenges and demonstrate their ability to thrive in a dynamic, fast-paced work environment.
📈 Similar Roles Comparison
- This role is unique to Amazon, focusing on consumer communications for the Belgian market
- Similar roles in other companies may have a broader focus or different reporting structures
- Career progression in this role may lead to senior communications roles within Amazon or other related industries
ASSUMPTION: Applicants should research similar roles in other companies to better understand the unique aspects of this position and its potential career growth opportunities.
📝 Sample Projects
- Managing a successful Prime Day campaign, generating media coverage, and driving customer engagement
- Launching a new Amazon product or service, coordinating with internal stakeholders, and securing media placements
- Developing and executing a crisis communication plan, managing reactive media inquiries, and minimizing reputational damage
ASSUMPTION: Applicants should prepare examples of relevant projects that demonstrate their skills and experience in consumer communications, media relations, and crisis management.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the Belgian retail team, and how can this role help address them?
- How does this role collaborate with other communications teams within Amazon and externally with agencies?
- What are the key priorities for this role in the first 90 days?
- How does Amazon support the growth and development of its employees in this role?
- What is the company's long-term vision for the Belgian retail business, and how does this role contribute to it?
ASSUMPTION: Applicants should ask thoughtful, insightful questions to demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of successful consumer campaigns and media relations projects you've led
- Research Amazon's products, services, and recent news to demonstrate your knowledge of the company
- Follow up with the hiring manager one week after submitting your application, expressing your interest in the role and asking about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
