π Core Information
πΉ Job Title: Content Designer
πΉ Company: Crown Equipment Corporation
πΉ Location: New Bremen, Ohio, United States
πΉ Job Type: On-site
πΉ Category: Truck Transportation
πΉ Date Posted: May 20, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Crafting intuitive product experiences through clear and concise copy
- Collaborating cross-functionally with various teams to ensure cohesive narratives
- Advocating for the operator to create user-centric content
- Managing content projects using Adobe WorkFront and other design tools
ASSUMPTION: This role requires a strong understanding of user experience design and technical writing to create effective product experiences.
π Key Responsibilities
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Content Creation and Information Design: Conceptualize, write, and edit simple, straightforward, and human experiences by leveraging expertise in user experience design, design thinking, product strategy, and writing. Create and shape great, intuitive instructions and in-product messaging for users.
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Information Gathering and Examination: Work with global stakeholders to address the needs of global audiences and meet approved market regulatory standards. Work cross-functionally with multiple departments, including Design and Engineering, to gather accurate, detailed information needed. Examine and understand operation to create the best possible information to instruct safe operation. Improve and reorganize existing content as features and updates are added.
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Task Management, Tracking and Approval: Utilize software (Adobe WorkFront) to track task and project progress. Follow development process using organizational structure to support content completion. Facilitate project completion by utilizing computer hardware and software.
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Content Support and Accuracy: Explore and maintain knowledge of design software tools to develop, organize, and manage information. Participate in continuous information improvement focusing on how content is prioritized, organized, and accessed. Maintain a strong working knowledge of structured and unstructured content for static and dynamic delivery, metadata, and taxonomies. Working knowledge of DITA/XML and content management tools to ensure consistency and reuse across content and various output media.
ASSUMPTION: This role requires a high level of attention to detail and strong organizational skills to ensure content accuracy and consistency across various platforms and touchpoints.
π― Required Qualifications
Education: Associate degree in English, Communication Design, Technical Writing, or related field
Experience: 2 years of related experience
Required Skills:
- Strong writing skills (portfolio required)
- Strong attention to detail, organizational skills, and commitment to quality
- Proficient with computers, ideally experience with Mac
- Proficient in Adobe InDesign, Illustrator, InCopy, and other relevant design tools
- Content Management software experience
- Familiarity with project management platform, ideally Adobe Workfront
- Reliable transportation to travel locally between company locations during scheduled workday
- Ability to occasionally travel with overnight stays (0-5%)
Preferred Skills:
- Related Bachelor's degree
- 4 or more years of related experience
- Figma software experience
ASSUMPTION: While an associate degree is the minimum requirement, a bachelor's degree and additional experience would be beneficial for this role.
π° Compensation & Benefits
Salary Range: $45,000 - $60,000 per year (Estimated based on industry standards for a Content Designer with 2-5 years of experience in the Material Handling industry)
Benefits:
- Health, Dental, Vision, and Prescription Drug Plan
- Flexible Benefits Plan
- 401K Retirement Savings Plan
- Life and Disability Benefits
- Paid Parental Leave
- Paid Holidays
- Paid Vacation
- Tuition Reimbursement
Working Hours: 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: Crown Equipment Corporation operates in the Truck Transportation industry, focusing on material handling solutions, including forklifts, automation, and fleet management technologies.
Company Size: Crown Equipment Corporation has 10,001+ employees, providing a large and diverse work environment.
Founded: Crown Equipment Corporation was founded in 1945 and has since grown to become one of the world's largest material handling companies.
Company Description:
- Crown Equipment Corporation is one of the worldβs largest material handling companies, with a reputation for award-winning product design, advanced engineering and technology, and superior after-sale service.
- The company produces and sells a broad range of forklifts, batteries, chargers, automation, and fleet management technologies that are revolutionizing the material-handling industry.
- Crown seeks to provide customers with forward-thinking and innovative solutions designed to improve performance and lower operating costs.
Company Specialties:
- Forklifts
- Lift Trucks
- Material Handling
- Supply Chain
- Logistics
- Manufacturing
- Warehousing
- and Fleet Management
Company Website: http://www.crown.com
ASSUMPTION: Crown Equipment Corporation's extensive experience and size in the industry provide applicants with a stable and established work environment.
π Role Analysis
Career Level: This role is at the mid-level career stage, requiring a balance of technical skills and experience.
Reporting Structure: The Content Designer will work cross-functionally with various teams, including Design, Engineering, Training, Marketing, and Product Safety.
Work Arrangement: This is an on-site position, with occasional travel required (0-5%).
Growth Opportunities:
- As the company continues to grow and expand its product offerings, there may be opportunities for the Content Designer to take on more responsibilities or move into a management role.
- Crown Equipment Corporation offers tuition reimbursement, providing employees with the opportunity to pursue further education and professional development.
- The company's large size and diverse range of products provide ample opportunities for career growth and advancement.
ASSUMPTION: While this role is focused on content creation and design, there are opportunities for growth and development within the company.
π Location & Work Environment
Office Type: Crown Equipment Corporation's headquarters is located in New Bremen, Ohio, with additional offices worldwide.
Office Location(s): 44 South Washington Street, New Bremen, OH 45869, US
Geographic Context:
- New Bremen, Ohio, is a small city with a population of approximately 3,000 people.
- The area offers a mix of urban and rural living, with easy access to nearby cities such as Lima and Dayton.
- The cost of living in New Bremen is relatively low compared to larger cities in the region.
Work Schedule: The Content Designer will work a standard 40-hour workweek, with occasional overtime or flexible hours as needed.
ASSUMPTION: The Content Designer will have the opportunity to work in a collaborative and dynamic work environment, with opportunities for growth and development within the company.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- On-site or virtual interview with the hiring manager and/or team members
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Writing and editing skills
- Understanding of user experience design and product strategy
- Attention to detail and organizational skills
- Ability to work cross-functionally and collaborate with various teams
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Include a portfolio of your writing samples to demonstrate your strong writing skills.
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, attention to detail, and ability to work collaboratively with others.
ATS Keywords: Content Designer, Technical Writing, User Experience Design, Adobe InDesign, Adobe Illustrator, Adobe InCopy, Content Management, Project Management, Forklifts, Material Handling, Logistics
ASSUMPTION: The application process for this role may take several weeks, depending on the volume of applicants and the company's hiring timeline.
π οΈ Tools & Technologies
- Adobe InDesign
- Adobe Illustrator
- Adobe InCopy
- Adobe WorkFront
- Figma (preferred)
- Content Management software
- Project management platform (Adobe Workfront)
ASSUMPTION: Familiarity with the Adobe Creative Suite and project management tools is essential for this role, with Figma being a preferred but not required skill.
π Cultural Fit Considerations
Company Values:
- Safety
- Integrity
- Quality
- Customer Focus
- Continuous Improvement
Work Style:
- Collaborative
- Dynamic
- Results-driven
- Attention to detail
- Strong organizational skills
Self-Assessment Questions:
- Do you have strong writing skills and a portfolio to demonstrate your abilities?
- Are you comfortable working cross-functionally with various teams and stakeholders?
- Do you have a strong attention to detail and a commitment to quality?
ASSUMPTION: Applicants should assess their fit with Crown Equipment Corporation's values and work style to ensure a successful and fulfilling work experience.
β οΈ Potential Challenges
- Working in a fast-paced and dynamic environment may require adaptability and flexibility.
- Collaborating with various teams and stakeholders may present communication and coordination challenges.
- Occasional travel with overnight stays (0-5%) may be required, which could disrupt personal schedules and routines.
- The Content Designer role may involve working with complex and technical subject matter, requiring a strong understanding of material handling equipment and processes.
ASSUMPTION: Applicants should carefully consider these potential challenges and assess their ability to thrive in this work environment.
π Similar Roles Comparison
- Content Designer vs. Technical Writer: While both roles focus on creating clear and concise content, the Content Designer role is more focused on product experiences and user-centric design, while the Technical Writer role may be more focused on documentation and user manuals.
- Industry-specific context: The Material Handling industry is a unique and specialized field, with its own set of regulations, standards, and best practices. Applicants should familiarize themselves with the industry to ensure a strong fit for this role.
- Career path comparison: The Content Designer role can serve as a stepping stone to more senior roles within the company, such as Senior Content Designer, Content Manager, or even Product Manager, depending on the individual's skills and interests.
ASSUMPTION: Applicants should carefully consider the unique aspects of this role and how it compares to similar roles in the industry.
π Sample Projects
- Creating user-friendly in-product messaging and instructions for a new line of forklifts
- Developing a comprehensive user manual for a fleet management system, including step-by-step guides and visual aids
- Collaborating with the design team to create intuitive and engaging content for a new mobile app, designed to improve operator productivity and safety
ASSUMPTION: These sample projects demonstrate the range of responsibilities and collaborative nature of the Content Designer role at Crown Equipment Corporation.
β Key Questions to Ask During Interview
- Can you describe the typical content creation process and how it integrates with other departments?
- How does the company support the professional development and growth of its employees?
- What are the most challenging aspects of working in this role, and how can I best prepare for them?
- How does the company ensure the quality and consistency of its content across various platforms and touchpoints?
- What are the most rewarding aspects of working as a Content Designer at Crown Equipment Corporation?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help applicants better understand the role and the company culture, and demonstrate their interest and engagement.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Include a portfolio of your writing samples to demonstrate your strong writing skills.
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, attention to detail, and ability to work collaboratively with others.
- Follow up with the HR department one week after submitting your application to inquire about the status of your application.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.