Content Marketer (Freelance)

📌 Core Information

🔹 Job Title: Content Marketer (Freelance)

🔹 Company: Tellescope

🔹 Location: United States (Remote)

🔹 Job Type: Part-Time, Freelance

🔹 Category: Marketing

🔹 Date Posted: 2025-06-09

🔹 Experience Level: 2-5 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Refining and executing content marketing strategy
• Creating engaging content for blog and social media
• Improving SEO and AI discoverability
• Collaborating with cross-functional teams
• Testing, iterating, and scaling content efforts

ASSUMPTION: This role requires a balance of creativity, strategic thinking, and strong communication skills. The ideal candidate will be self-motivated and able to work independently.

📋 Key Responsibilities

✅ Collaborate with teams to learn about Tellescope's product and inform content strategy

✅ Contribute to GTM launches and product storytelling

✅ Identify and implement SEO and AI discoverability improvements

✅ Create visuals for posts using design tools like Canva

✅ Develop blog and website content to boost SEO and AI discoverability

✅ Manage and maintain a social media calendar for LinkedIn

✅ Create and publish LinkedIn posts according to the social media calendar

✅ Speak with existing Tellescope customers to write case studies

✅ Test, iterate, and scale successful content strategies

ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring the candidate to balance innovation with data-driven decision making.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 2-5 years in content marketing and content creation, with a focus on B2B SaaS

Required Skills:

• Proven experience in content marketing and creation
• Familiarity with AI tools such as Claude and ChatGPT
• Experience with design tools like Canva for social posts
• Excellent problem-solving and prioritization skills
• Experience with HIPAA compliance requirements
• Strong communication and collaboration skills

Preferred Skills:

• Experience working in the digital health industry
• Familiarity with SEO best practices
• Experience managing social media calendars

ASSUMPTION: Candidates with experience in digital health and SEO will have a strong advantage in this role.

💰 Compensation & Benefits

Salary Range: $30-$50 per hour ($1,200-$2,000 per month)

Benefits: None (1099 contractor role)

Working Hours: Approximately 10 hours per week, with flexible scheduling

ASSUMPTION: The salary range is based on the company's stated hourly rate and an estimated monthly workload.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, specifically focused on digital healthcare and wellness

Company Size: 2-10 employees (Small, agile team)

Founded: 2020 (4 years ago)

Company Description:

• Tellescope is a CRM platform designed for digital healthcare and wellness companies
• Offers omnichannel patient communication, scheduling, forms, task management, and a no-code automation builder
• Focuses on improving the digital patient experience and helping digital health businesses manage and scale patient outreach

Company Specialties:

• SaaS
• Healthcare
• Digital Health
• Patient Engagement
• Patient Experience
• Patient Communication
• Care Coordination
• Care Navigation

Company Website: https://www.tellescope.com

ASSUMPTION: Tellescope's small size and focus on digital health present opportunities for significant impact and growth in this role.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: Reports directly to the COO

Work Arrangement: Fully remote, with flexible scheduling

Growth Opportunities:

• Potential to grow with the company as it scales
• Opportunity to make a significant impact on the company's content marketing strategy
• Possibility to expand responsibilities based on performance and interest

ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic, small team environment.

🌍 Location & Work Environment

Office Type: Fully remote (no physical office)

Office Location(s): United States (no specific office locations)

Geographic Context:

• United States (wide range of time zones)
• Remote work allows for flexibility in location and work-life balance
• Opportunity to work with a diverse, distributed team

Work Schedule: Approximately 10 hours per week, with flexible scheduling

ASSUMPTION: The fully remote work arrangement provides flexibility and work-life balance, while also presenting potential challenges in terms of communication and collaboration.

💼 Interview & Application Insights

Typical Process:

• Initial screening with the non-technical Co-Founder
• Second interview with the Co-Founder, focusing on writing samples and other content created for previous companies

Key Assessment Areas:

• Writing and content creation skills
• Understanding of Tellescope's product and target market
• Ability to work independently and manage time effectively
• Alignment with Tellescope's company values and culture

Application Tips:

• Highlight relevant experience in content marketing and B2B SaaS
• Include a portfolio or examples of previous content created
• Tailor your application to demonstrate your understanding of Tellescope's product and target market
• Be prepared to discuss your approach to content marketing and SEO strategies

ATS Keywords: Content Marketing, Content Creation, B2B SaaS, SEO, AI Tools, Canva, Digital Health, Problem-Solving, Prioritization, HIPAA Compliance

ASSUMPTION: The interview process will focus on assessing the candidate's content creation skills, understanding of Tellescope's product, and cultural fit within the company.

🛠️ Tools & Technologies

• AI tools: Claude, ChatGPT
• Design tools: Canva
• Social media platforms: LinkedIn
• Content management systems: WordPress (or similar)

ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be comfortable learning and using new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Patient-centricity
• Continuous learning
• Integrity

Work Style:

• Self-motivated and independent
• Strong communication and collaboration skills
• Data-driven decision making
• Adaptable and flexible

Self-Assessment Questions:

• Do you thrive in a remote, independent work environment?
• Are you comfortable managing your own time and priorities?
• Do you enjoy collaborating with cross-functional teams to achieve common goals?

ASSUMPTION: Tellescope values candidates who are self-motivated, adaptable, and able to work effectively in a remote environment.

⚠️ Potential Challenges

• Managing workload and priorities in a remote, independent setting
• Staying up-to-date with industry trends and best practices in content marketing and SEO
• Balancing creativity with data-driven decision making
• Ensuring consistent communication and collaboration with a distributed team

ASSUMPTION: These challenges can be mitigated through strong time management skills, open communication, and a willingness to learn and adapt.

📈 Similar Roles Comparison

• This role is similar to other content marketing positions in B2B SaaS companies, but with a focus on the digital health industry
• Unlike some other content marketing roles, this position does not offer benefits or paid time off, as it is a 1099 contractor role
• Career progression may involve growing with the company as it scales, rather than following a traditional career path

ASSUMPTION: Candidates should consider the unique aspects of this role, such as the focus on digital health and the remote, independent work arrangement, when comparing it to other content marketing positions.

📝 Sample Projects

• Developing a content marketing strategy for a new product launch
• Creating a series of blog posts and social media content around a specific healthcare topic
• Writing and designing a case study based on interviews with Tellescope customers

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role, and may vary based on the company's specific needs and priorities.

❓ Key Questions to Ask During Interview

• What are the top priorities for this role in the first 30 days?
• How does Tellescope approach content marketing and SEO strategies?
• What are the key performance indicators (KPIs) for this role, and how will success be measured?
• What opportunities are there for growth and development within the company?
• How does Tellescope support work-life balance for remote employees?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company's priorities, and the work environment, allowing them to make an informed decision about the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience in content marketing and B2B SaaS
• Prepare a portfolio or examples of previous content created for other companies
• Follow up with the company one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.