📌 Core Information
🔹 Job Title: Content Marketing Manager
🔹 Company: Uncountable
🔹 Location: New York, NY
🔹 Job Type: Full Time
🔹 Category: B2B SaaS, Marketing
🔹 Date Posted: May 2, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing content marketing strategies to drive brand awareness, lead generation, and customer engagement.
- Collaborating with cross-functional teams to create engaging, relevant content that communicates Uncountable's product value.
- Managing the editorial calendar, ensuring consistent content publication, and optimizing content performance.
- Leveraging SEO best practices to increase content visibility on search engines.
ASSUMPTION: This role requires a strong self-starter mentality and the ability to thrive in a fast-paced, young startup environment. The ideal candidate will possess excellent written and verbal communication skills, as well as a keen eye for detail.
📋 Key Responsibilities
✅ Collaborate with marketing, product, and sales teams to develop engaging, relevant content that communicates Uncountable's product value to target audiences.
✅ Manage the editorial calendar, ensuring all content is published, promoted, and shared/distributed with key stakeholders on time.
✅ Analyze performance data to measure content marketing strategies' effectiveness and inform future content creation.
✅ Identify, create, and optimize content from social media, downloadable content, case studies, presentation decks, event collateral, webinar materials, etc.
✅ Analyze and optimize on-page and off-page SEO efforts to increase content visibility on search engines.
✅ Maintain a strategic cadence of organic content via the blog and social media posting across all channels.
✅ Develop and manage the creation of materials supporting webinars and thought-leadership engagements.
✅ Lead the creation of sales enablement materials to support the sales team's efforts.
✅ Conduct market and competitor research to ensure Uncountable's content remains compelling and relevant in the B2B SaaS industry.
ASSUMPTION: This role may require occasional travel (~10% of the time) to attend industry events, conferences, or meet with clients.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field.
Experience: 3-4+ years of experience in content marketing within the B2B SaaS industry
Required Skills:
- Excellent written and verbal communication skills, with a keen eye for detail
- Familiarity with data analysis and using metrics to inform content strategy
- Excellent understanding of SEO and experience with content management systems
- Ability to work independently and manage multiple projects simultaneously
Preferred Skills:
- Marketing/Sales Platform experience: HubSpot, Outreach.io, Salesforce CRM, SEMRush
- Canva or similar Adobe-graphic design products
- Google Analytics
- WebFlow web design/development
- Experience with graphic design & video editing tools
- Passion for science, chemistry, and/or artificial intelligence
- An aptitude for statistics, mathematics
ASSUMPTION: While not explicitly stated, having experience with or a strong interest in the science and technology industries would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $90,000 - $110,000 a year
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Unlimited PTO
- Flexible work hours
- Professional development opportunities
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the B2B SaaS industry in New York, NY. Benefits may vary and are subject to change.
📌 Applicant Insights
🔍 Company Context
Industry: Uncountable operates in the B2B SaaS industry, focusing on providing an AI-driven Laboratory Informatics platform for R&D organizations.
Company Size: Uncountable is a mid-sized company with 51-200 employees, providing a collaborative and dynamic work environment.
Founded: Uncountable was founded in 2016 and is headquartered in San Francisco, California, with additional offices in New York, NY, and Munich, Germany.
Company Description:
- Uncountable is transforming how R&D enterprises operate by replacing siloed and fragmented legacy data systems and Excel spreadsheets in the lab with a unified software designed to accelerate scientific product development and innovation.
- The company helps scientists maximize utilization of their experimental data, automate the capture of high-quality, structured data, and enable them to make faster, more intelligent data-driven decisions.
- Uncountable is also a leader in applying AI to scientific workflows, helping R&D teams not only manage data but also contextualize and learn from it, thereby optimizing formulations, surfacing insights, and bringing market-leading products to market faster and more effectively.
Company Specialties:
- R&D Software
- Scientific Data Management
- Laboratory Information Management System
- Unified Laboratory Informatics Software
- Electronic Laboratory Notebook
- R&D Data Management Software
- Cloud-Based Laboratory Management Software
- Enterprise Laboratory Data Management Software
- Enterprise R&D Software
- Laboratory Automation Solution
- Laboratory Digitalization Solution
- R&D Software
- LIMS
- SDMS
- ELN
- LIS
- New Product Development Software
- R&D Platform
- Materials Science Solution
- Chemistry and Materials Science
- Laboratory Informatics Solution
- Advanced Visualizations & Reporting
- Automated inventory management and regulatory compliance
- Formulation and Experimentation Tools
- Searchable Experiment Repository
- Scientific Data Management System
Company Website: http://www.uncountable.com
ASSUMPTION: Uncountable's focus on innovation and data-driven decision-making creates an environment that values continuous learning and improvement.
📊 Role Analysis
Career Level: This role is suitable for mid-career professionals with 3-4+ years of experience in content marketing within the B2B SaaS industry.
Reporting Structure: The Content Marketing Manager will report directly to the VP of Marketing and work closely with cross-functional teams, including product, sales, and design.
Work Arrangement: This role is on-site, with the primary office location in New York, NY. However, there may be opportunities for remote work or hybrid arrangements, depending on the company's policies and the candidate's needs.
Growth Opportunities:
- As Uncountable continues to grow, there may be opportunities for the Content Marketing Manager to take on additional responsibilities or advance to a senior-level role within the marketing department.
- The company's focus on innovation and data-driven decision-making creates an environment that values continuous learning and professional development.
- Working closely with cross-functional teams may provide opportunities to gain exposure to other aspects of the business and develop a well-rounded understanding of the company's operations.
ASSUMPTION: The specific growth opportunities available to the Content Marketing Manager may vary depending on the company's future expansion plans and the individual's performance in the role.
🌍 Location & Work Environment
Office Type: Uncountable's New York office is a collaborative and modern workspace designed to foster creativity and productivity.
Office Location(s): 185 Madison Ave, 5th Floor, New York, NY 10016, US
Geographic Context:
- New York, NY, is a major hub for the B2B SaaS industry, providing ample opportunities for networking and professional growth.
- The city offers a diverse range of cultural, entertainment, and dining options, making it an attractive location for both work and leisure.
- New York's vibrant tech scene and access to top talent make it an ideal location for a growing tech company like Uncountable.
Work Schedule: The Content Marketing Manager will work full-time, with standard business hours Monday through Friday. However, the role may require occasional travel (~10% of the time) and may involve working outside of regular business hours to accommodate team members in different time zones or to meet project deadlines.
ASSUMPTION: While Uncountable's New York office is the primary location for this role, the company's remote-friendly culture may provide flexibility for the right candidate to work remotely or in a hybrid arrangement.
💼 Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen with the hiring manager
- In-depth interview with the marketing team
- Final interview with the VP of Marketing
- Background check and offer extension
Key Assessment Areas:
- Content creation and strategy skills
- SEO knowledge and experience
- Data analysis and interpretation abilities
- Communication and collaboration skills
- Cultural fit with Uncountable's values and work environment
Application Tips:
- Tailor your resume and cover letter to highlight your relevant content marketing experience and skills.
- Demonstrate your understanding of Uncountable's products and target audience in your application materials.
- Prepare examples of your past content marketing work and be ready to discuss your approach to content strategy, creation, and optimization.
- Research Uncountable's company culture and values, and be prepared to discuss how your personal and professional goals align with the company's mission.
ATS Keywords: Content Marketing, B2B SaaS, SEO, Data Analysis, Written Communication, Verbal Communication, Project Management, Social Media, Email Marketing, Webinars, Case Studies, White Papers, Sales Enablement, Market Research, Graphic Design, Video Editing, Artificial Intelligence, Chemistry
ASSUMPTION: Uncountable's application process may vary depending on the specific needs of the role and the company's current hiring priorities.
🛠️ Tools & Technologies
- HubSpot
- Outreach.io
- Salesforce CRM
- SEMRush
- Canva
- Google Analytics
- WebFlow
- Microsoft Office Suite
- Google Workspace
ASSUMPTION: The specific tools and technologies used by Uncountable may vary depending on the company's current tech stack and the needs of the role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Data-driven decision-making
- Collaboration
- Continuous learning
- Customer focus
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and open to change
- Customer-focused and results-oriented
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working with data and using it to inform your content marketing strategies?
- Do you have a strong attention to detail and excellent communication skills?
- Are you comfortable working collaboratively with cross-functional teams?
- Do you have a passion for learning and continuous improvement?
ASSUMPTION: Uncountable's company culture values innovation, data-driven decision-making, and collaboration, creating an environment that prioritizes continuous learning and improvement.
⚠️ Potential Challenges
- Working in a fast-paced, startup environment may require adaptability and the ability to manage multiple projects simultaneously.
- Occasional travel (~10% of the time) may be required to attend industry events, conferences, or meet with clients.
- The role may require working outside of regular business hours to accommodate team members in different time zones or to meet project deadlines.
- The B2B SaaS industry can be competitive, and the Content Marketing Manager may face challenges in standing out and driving results in a crowded market.
ASSUMPTION: The specific challenges faced by the Content Marketing Manager may vary depending on the company's current priorities, market conditions, and the individual's performance in the role.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, the Content Marketing Manager at Uncountable will have a strong focus on SEO and data-driven decision-making.
- The role requires a deep understanding of the B2B SaaS industry and the ability to create engaging, relevant content that communicates Uncountable's product value to target audiences.
- While the core responsibilities of the Content Marketing Manager role may be similar to those of other content marketing roles, the unique aspects of Uncountable's business and target audience create a distinct set of challenges and opportunities for the ideal candidate.
ASSUMPTION: The specific differences between the Content Marketing Manager role at Uncountable and similar roles at other companies may vary depending on the company's industry, size, and target audience.
📝 Sample Projects
- Developing a comprehensive content marketing strategy to drive brand awareness, lead generation, and customer engagement for Uncountable's AI-driven Laboratory Informatics platform.
- Creating a series of blog posts and social media campaigns that highlight the benefits of Uncountable's unified software for accelerating scientific product development and innovation.
- Designing and implementing a webinar series that features thought leadership content from industry experts and Uncountable's internal team members.
- Collaborating with the sales team to create a library of sales enablement materials, including case studies, white papers, and presentation decks, that support their efforts to close deals and drive revenue growth.
ASSUMPTION: The specific projects undertaken by the Content Marketing Manager may vary depending on the company's current priorities, market conditions, and the individual's performance in the role.
❓ Key Questions to Ask During Interview
- Can you describe the company's content marketing strategy and how this role fits into that overall plan?
- How does Uncountable measure the success of its content marketing efforts, and what key performance indicators (KPIs) does the company track?
- What opportunities are there for professional development and growth within the marketing department and the company as a whole?
- How does Uncountable support work-life balance for its employees, and what resources are available to help manage stress and prevent burnout?
- Can you describe the company's culture and work environment, and how does the Content Marketing Manager role contribute to that dynamic?
ASSUMPTION: The specific questions asked during the interview process may vary depending on the company's current priorities, market conditions, and the individual's performance in the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant content marketing experience and skills, as well as your understanding of Uncountable's products and target audience.
- Prepare examples of your past content marketing work and be ready to discuss your approach to content strategy, creation, and optimization.
- Research Uncountable's company culture and values, and be prepared to discuss how your personal and professional goals align with the company's mission.
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
