Content Marketing Manager

📌 Core Information

🔹 Job Title: Content Marketing Manager 🔹 Company: D.Luxury Brands 🔹 Location: Remote (US preferred) 🔹 Job Type: Full-Time 🔹 Category: Marketing 🔹 Date Posted: June 10, 2025 🔹 Experience Level: Mid-Senior level (5-10 years) 🔹 Remote Status: Remote (US preferred)

🚀 Job Overview

Key aspects of this role include: - Developing and leading a content-first marketing strategy for DIGITALRx™ and D.LUXURY - Creating and managing production of various content types (articles, videos, client stories, etc.) - Launching and growing content engines on Newsletter (Substack or Beehive), LinkedIn, and Social Media - Building systems for content amplification across multiple platforms and partnering with PR and growth teams - Extracting stories and insights from internal teams and producing team-led content - Tracking content performance and iterating fast to build long-term brand equity

ASSUMPTION:

This role requires a strategic and creative content marketer who can build a content platform from scratch and shape the brand's voice. The ideal candidate will have experience in B2B, agency, SaaS, or DTC environments and be comfortable working autonomously.

📋 Key Responsibilities

✅ Develop and lead the content roadmap for DIGITALRx™ and D.LUXURY ✅ Write and manage the production of various content types (articles, videos, client stories, etc.) ✅ Launch and grow content engines on Newsletter (Substack or Beehive), LinkedIn, and Social Media ✅ Build systems for content amplification across multiple platforms and partner with PR and growth teams ✅ Extract stories and insights from internal teams and produce team-led content ✅ Track content performance, audience growth, and campaign impact – and iterate fast

ASSUMPTION:

The role requires a strong focus on strategy, creation, distribution, team activation, and performance. The ideal candidate will be able to balance these responsibilities effectively.

🎯 Required Qualifications

Education:

- Bachelor's degree in Marketing, Communications, Journalism, or a related field (or equivalent experience)

Experience:

- 4-7 years in content marketing, editorial, or communications in a B2B, agency, SaaS, or DTC environment

Required Skills:

- Exceptional writer, storyteller, and strategist - Deep understanding of content platforms (Substack, Beehive, Klaviyo, Wix, etc.) and organic distribution, especially LinkedIn - Comfortable working autonomously, building systems from scratch, and collaborating cross-functionally

Preferred Skills:

- Experience in performance marketing, creative strategy, or eComm/consumer tech

ASSUMPTION:

Candidates with a strong portfolio showcasing their content creation and strategy skills will be highly competitive.

💰 Compensation & Benefits

Salary Range:

- The salary range for this role is estimated to be between $90,000 and $130,000 per year, based on industry standards for mid-senior level content marketing roles in the United States.

Benefits:

- Comprehensive health, dental, and vision insurance - 401(k) plan with company match - Unlimited PTO and flexible work hours - Professional development opportunities

Working Hours:

- Full-time (40 hours per week) with flexible hours and remote work arrangement (US preferred)

ASSUMPTION:

The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and skills. Benefits information is based on typical benefits offered by companies of similar size and industry.

📌 Applicant Insights

🔍 Company Context

Industry:

D.Luxury Brands operates in the marketing services industry, focusing on digital intelligence, e-commerce advisory, strategy, and growth marketing execution. They also provide capital and investment services for e-commerce brands.

Company Size:

D.Luxury Brands is a mid-sized company with 11-50 employees, providing a collaborative and entrepreneurial work environment.

Founded:

The company was founded in 2018, making it a relatively young but established player in the industry.

Company Description:

- By entrepreneurs for entrepreneurs, investing in and building best-in-class e-commerce brands - Empowering entrepreneurs to unlock their company's true potential by providing digital intelligence, e-commerce advisory, strategy, and growth marketing execution services - Offering capital and investment services to support the growth and success of e-commerce brands

Company Specialties:

- E-commerce due diligence - Digital marketing - E-commerce growth strategy - Outsourced digital growth services - CRM (email, SMS, loyalty, retention strategy) - Digital creative services - E-commerce SEO and BI & Analytics

Company Website:

dluxurybrands.com

ASSUMPTION:

D.Luxury Brands' focus on empowering entrepreneurs and providing comprehensive services sets it apart in the marketing services industry.

📊 Role Analysis

Career Level:

Mid-Senior level (5-10 years of experience)

Reporting Structure:

The Content Marketing Manager will report directly to the CMO or a similar executive role and collaborate cross-functionally with various teams.

Work Arrangement:

Remote (US preferred) with flexible hours and unlimited PTO

Growth Opportunities:

- Real opportunity for growth, visibility, and leadership as the company scales - Working alongside a talented team of CMOs, founders, creatives, expert marketers, and analysts - Building a content platform from scratch and shaping the brand's voice

ASSUMPTION:

The role offers significant growth opportunities for the right candidate, as the company continues to scale and expand its services.

🌍 Location & Work Environment

Office Type:

Remote (US preferred) with the option to work from home or a co-working space

Office Location(s):

Los Angeles, CA (headquarters) – remote work is preferred but not required

Geographic Context:

- Los Angeles, CA: A vibrant and diverse city with a thriving tech and startup scene - Remote work: Allows for flexibility and the ability to work from various locations within the United States

Work Schedule:

Full-time (40 hours per week) with flexible hours and unlimited PTO

ASSUMPTION:

The remote work arrangement allows for a flexible and balanced work-life schedule, catering to various personal preferences and needs.

💼 Interview & Application Insights

Typical Process:

1. Submit resume, a short note, and 2-3 examples of content created or led 2. Phone or video screen with the hiring manager 3. In-depth interview with the marketing team 4. Final interview with the CMO or a similar executive role

Key Assessment Areas:

- Writing and storytelling skills - Strategic thinking and content strategy development - Understanding of content platforms and organic distribution - Ability to work autonomously and collaborate cross-functionally - Alignment with company values and culture

Application Tips:

1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role 2. Showcase your content creation and strategy skills through the provided examples 3. Demonstrate your understanding of the company and its mission in your application materials 4. Follow up after submitting your application to express your interest in the role

ATS Keywords:

- Content marketing - Storytelling - Strategy - B2B - SaaS - DTC - Content platforms - Organic distribution - Email marketing - Social media - Performance marketing - Creative strategy - Collaboration - Content creation - Content amplification - Audience growth

ASSUMPTION:

The application process is designed to assess the candidate's skills, experiences, and cultural fit for the role and the company.

🛠️ Tools & Technologies

- Content platforms: Substack, Beehive, Klaviyo, Wix, etc. - Email marketing tools: Klaviyo, Mailchimp, etc. - Social media platforms: LinkedIn, Instagram, YouTube, etc. - Project management tools: Asana, Trello, etc. - Analytics tools: Google Analytics, Mixpanel, etc.

ASSUMPTION:

The ideal candidate will have experience with various content platforms, email marketing tools, and analytics tools to effectively manage and track content performance.

👔 Cultural Fit Considerations

Company Values:

- Entrepreneurial spirit - Data-driven decision making - Collaboration and teamwork - Continuous learning and improvement - Empowering and supporting e-commerce brands

Work Style:

- Autonomous and self-driven - Strategic and creative thinker - Strong communicator and collaborator - Adaptable and flexible - Results-oriented and data-driven

Self-Assessment Questions:

1. How do you align with D.Luxury Brands' company values, and how have you demonstrated these values in your previous roles? 2. How comfortable are you working autonomously and building systems from scratch in a remote work environment? 3. How do you approach collaboration and communication with cross-functional teams, and can you provide examples of successful collaborations in your previous roles?

ASSUMPTION:

Candidates who can demonstrate a strong alignment with the company's values and work style will be well-suited for this role.

⚠️ Potential Challenges

1. Building a content platform from scratch and establishing the brand's voice in a competitive market 2. Balancing strategic thinking and content creation with distribution, promotion, and performance tracking 3. Collaborating effectively with cross-functional teams in a remote work environment 4. Adapting to the company's rapid growth and changing priorities

ASSUMPTION:

The ideal candidate will be able to navigate these challenges effectively and contribute to the company's continued success.

📈 Similar Roles Comparison

1. Content Marketing Manager (Agency): Focuses on creating and executing content strategies for multiple clients, with less emphasis on building a content platform from scratch 2. Content Marketing Manager (In-house): Works within a single company to develop and execute content strategies, with more focus on brand consistency and less emphasis on client management 3. Content Strategist: Focuses primarily on developing content strategies and may not be responsible for content creation or distribution

ASSUMPTION:

This role combines elements of content marketing, strategy, and creation, making it unique compared to similar roles in the industry.

📝 Sample Projects

1. Developing and executing a content roadmap for a B2B SaaS company, resulting in a 30% increase in website traffic and a 20% increase in qualified leads 2. Creating and managing a successful content marketing campaign for an e-commerce brand, leading to a 40% increase in sales and a 25% increase in social media engagement 3. Building a content platform from scratch for a marketing agency, establishing the agency as a thought leader in the industry and driving a 35% increase in client inquiries

ASSUMPTION:

Candidates should be prepared to discuss their experience with content marketing, strategy, and creation, and how their skills align with the requirements of this role.

❓ Key Questions to Ask During Interview

1. How does this role fit into the company's overall growth strategy, and what are the key priorities for the first 90 days? 2. Can you describe the team structure and how this role will collaborate with other departments? 3. How does the company support the professional development and growth of its employees? 4. What are the key performance indicators (KPIs) for this role, and how will success be measured? 5. How does the company approach work-life balance, and what resources are available to support remote employees?

ASSUMPTION:

Asking thoughtful questions demonstrates the candidate's interest in the role and provides valuable insights into the company's culture and priorities.

📌 Next Steps for Applicants

To apply for this position: 1. Submit your resume, a short note, and 2-3 examples of content you've created or led through this link: dluxurybrands.com/careers 2. Tailor your resume and cover letter to highlight your relevant skills and experiences for this role 3. Showcase your content creation and strategy skills through the provided examples 4. Demonstrate your understanding of the company and its mission in your application materials 5. Follow up after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.