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Content Marketing Manager

Paperless Parts
Full-time
On-site
Boston, Massachusetts, United States
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Content Marketing Manager

πŸ”Ή Company: Paperless Parts

πŸ”Ή Location: Boston, MA

πŸ”Ή Job Type: Hybrid (3 days in office)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 27, 2025

πŸ”Ή Experience Level: Mid-Senior level (3+ years)

πŸ”Ή Remote Status: On-site with remote flexibility

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing content strategies for manufacturing clients
  • Writing and editing high-quality content, including blogs, social media posts, and case studies
  • Collaborating with clients and internal teams to ensure content aligns with marketing goals
  • Managing multiple projects and deadlines effectively
  • Contributing to the growth and success of Paperless Parts' Marketing Solutions team

ASSUMPTION: This role requires a strong background in content creation, excellent writing and editing skills, and the ability to manage multiple projects simultaneously. Familiarity with the manufacturing industry and technical writing is preferred.

πŸ“‹ Key Responsibilities

βœ… Develop and execute content strategies for manufacturing clients, including keyword research and SEO best practices

βœ… Write and edit high-quality content, including blogs (600-800 words), social media posts, and case studies

βœ… Collaborate with clients and internal teams to ensure content aligns with marketing goals and has a customer focus

βœ… Manage multiple projects and deadlines effectively, ensuring timely delivery of content to clients each month

βœ… Prepare for client meetings, drive client content interviews, and conduct research as needed to round out client blogs and newsletters

βœ… Maintain exceptional record-keeping to avoid duplication of assets and messaging

βœ… Collaborate with the Relationship Manager and other team members to assess client status and ensure adherence to best practices

βœ… Contribute to Paperless Parts' company-wide DEI & social impact initiatives

ASSUMPION: This role requires exceptional organizational skills, strong communication abilities, and the capacity to balance multiple priorities simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Journalism, English, or a related field (or equivalent experience)

Experience: 3+ years of relevant experience as a Copywriter, Copyeditor, Content Marketer, Content Manager, or related field, with agency background preferred

Required Skills:

  • Excellent writing, editing, and communication skills
  • Proven ability to write and edit multiple content types for a wide range of target audiences
  • Familiarity with SEO best practices and keyword analysis tools (e.g., Google Analytics, SEMRush)
  • Experience with Canva or similar graphics programs
  • Ability to learn new concepts quickly and communicate them to others in a clear and efficient format
  • Knowledge of social media posting best practices

Preferred Skills:

  • Technical writing experience
  • Background in B2B marketing and/or the manufacturing industry
  • Fluency in additional languages

ASSUMPTION: Candidates should have a strong portfolio demonstrating their ability to draft multiple content types for various target audiences. Familiarity with the manufacturing industry and technical writing is highly preferred.

πŸ’° Compensation & Benefits

Salary Range: $75,000 - $100,000 per year (based on experience and industry standards for Content Marketing Managers in Boston)

Benefits:

  • 100% coverage of health, dental, and vision for you and your dependents
  • Competitive compensation philosophy
  • Unlimited PTO
  • 13+ paid holidays
  • Company-sponsored wellness stipend/free gym membership
  • Pre-tax Commuter and FSA/Dependent Care FSA
  • 401(k) plan
  • Employee recognition program

Working Hours: Full-time (40 hours per week) with a hybrid work arrangement (3 days in the office)

ASSUMPTION: The salary range is estimated based on industry standards for Content Marketing Managers in Boston. The benefits package is comprehensive and competitive for a mid-sized company in the tech industry.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development (Manufacturing Software)

Company Size: 51-200 employees (Mid-sized company)

Founded: 2017 (8 years in operation)

Company Description:

  • Paperless Parts is the leading quoting and collaboration software in manufacturing
  • The company helps custom part manufacturers streamline the quoting process, manage costs, and improve customer satisfaction
  • Paperless Parts' patented technology manages every step of the quoting process in a single, centralized environment
  • The company caters to custom part manufacturers, job shops, and original equipment manufacturers (OEMs)

Company Specialties:

  • Machine Learning
  • Data Science
  • Manufacturing
  • Software
  • Costing
  • Pricing
  • Laser Cutting
  • WaterJet Cutting
  • Additive Manufacturing
  • 3D Printing
  • Wire EDM
  • Instant Quote Additive & Subtractive Parts
  • Prototype Manufacturing
  • Custom Part Sourcing
  • Selective Laser Sintering
  • Multi Jet Fusion
  • Stereolithography
  • Fused Deposition Modeling
  • Direct Metal Laser Sintering
  • CNC Machining
  • Job Shop Quoting Software

Company Website: www.paperlessparts.com

ASSUMPTION: Paperless Parts is a mid-sized, fast-growing company in the manufacturing software industry. The company values intentionality, persistence, and relationships, fostering a collaborative and innovative work environment.

πŸ“Š Role Analysis

Career Level: Mid-Senior level (3+ years of experience)

Reporting Structure: The Content Marketing Manager reports directly to the Marketing Solutions Manager

Work Arrangement: Hybrid (3 days in the office, 2 days remote)

Growth Opportunities:

  • Potential to grow into a senior role or management position as the Marketing Solutions team expands
  • Opportunities to work on diverse projects and contribute to the company's overall success
  • Chance to gain experience in a fast-growing software company and the manufacturing industry

ASSUMPTION: This role offers significant growth potential as Paperless Parts continues to expand its Marketing Solutions team and client base.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with height-adjustable desks, additional monitors, and Apple technology

Office Location(s): Downtown Boston, MA (101 Federal St, Floor 9) and Encinitas, CA (543 Encinitas Blvd)

Geographic Context:

  • Boston, MA: Vibrant city with a rich history, known for its tech industry, education, and healthcare sectors
  • Encinitas, CA: Coastal city in San Diego County, known for its surfing, beaches, and laid-back atmosphere

Work Schedule: Hybrid work arrangement (3 days in the office, 2 days remote) with flexible hours

ASSUMPTION: The office environment is designed to encourage collaboration and productivity, with flexible work arrangements to accommodate employees' needs.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the Hiring Manager
  • In-depth interview with the Marketing Solutions Manager and a team member
  • Final interview with the Director of Marketing
  • Background check and offer

Key Assessment Areas:

  • Writing and editing skills
  • Content strategy development
  • Client collaboration and communication
  • Project management and organization
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Showcase your portfolio with diverse content types and target audiences
  • Prepare for behavioral interview questions focusing on problem-solving, collaboration, and adaptability
  • Research the company and its products to demonstrate your understanding and enthusiasm for the role

ATS Keywords: Content Marketing, Content Strategy, Copywriting, Editing, SEO, Manufacturing, Technical Writing, B2B Marketing, Project Management, Client Collaboration, Hybrid Work, Boston, Encinitas

ASSUMPTION: The interview process focuses on assessing candidates' writing and editing skills, content strategy development, and cultural fit. Applicants should be prepared to discuss their portfolio and provide examples of their work.

πŸ› οΈ Tools & Technologies

  • Content management systems (e.g., WordPress, HubSpot)
  • SEO tools (e.g., Google Analytics, SEMRush)
  • Social media management tools (e.g., Hootsuite, Buffer)
  • Graphic design tools (e.g., Canva, Adobe Creative Suite)
  • Project management tools (e.g., Asana, Trello)
  • Collaboration tools (e.g., Microsoft Office Suite, Google Workspace)

ASSUMPTION: Familiarity with these tools is preferred, but not required. The ideal candidate will be eager to learn and adapt to new technologies as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Intentionality: Act with purpose and deliberation in all aspects of your work
  • Persistence: Tenaciously pursue goals and overcome obstacles to achieve success
  • Relationships: Foster strong, positive relationships with colleagues, clients, and partners

Work Style:

  • Collaborative: Work closely with team members to achieve common goals
  • Adaptable: Embrace change and quickly learn new concepts and tools
  • Customer-focused: Prioritize understanding and meeting the needs of clients and customers

Self-Assessment Questions:

  • How do you demonstrate intentionality in your work, and can you provide an example?
  • Can you describe a time when you persisted in the face of challenges to achieve a goal?
  • How do you build and maintain strong, positive relationships with colleagues and clients?

ASSUMPTION: Candidates should be able to articulate how their work style aligns with Paperless Parts' company values and work environment.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Balancing client needs and internal team priorities
  • Keeping up with industry trends and best practices in content marketing and SEO
  • Adapting to a fast-paced, growing company environment
  • Working in a hybrid or remote setting, requiring strong self-motivation and time management skills

ASSUMPTION: These challenges require strong organizational skills, adaptability, and the ability to manage multiple priorities effectively.

πŸ“ˆ Similar Roles Comparison

  • Content Marketing Manager vs. Content Strategist: The Content Marketing Manager role focuses more on writing and editing content, while the Content Strategist role emphasizes developing and executing content strategies
  • Manufacturing industry context: This role requires an understanding of the manufacturing industry and its unique content marketing needs
  • Career path comparison: This role can lead to senior or management positions within the Marketing Solutions team or other departments within Paperless Parts

ASSUMPTION: This role offers a unique blend of content creation, strategy development, and client collaboration, making it an attractive opportunity for candidates with relevant skills and experience.

πŸ“ Sample Projects

  • Developing a comprehensive content strategy for a manufacturing client, including keyword research, blog topics, and social media content
  • Writing and editing a series of blog posts on technical manufacturing topics, incorporating SEO best practices
  • Creating social media graphics that align with social media content and brand guidelines

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the need for strong writing, editing, and project management skills.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the Marketing Solutions team?
  • How does the Marketing Solutions team collaborate with other departments within Paperless Parts?
  • What are the most significant challenges facing the Marketing Solutions team, and how can this role help address them?
  • How does Paperless Parts support the growth and development of its employees?
  • What are the company's plans for expanding its Marketing Solutions team and client base?

ASSUMPTION: These questions help applicants understand the team dynamics, company culture, and growth opportunities within the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare a portfolio showcasing your writing, editing, and project management skills, with a focus on content marketing and manufacturing industry examples
  • Research the company and its products to demonstrate your understanding and enthusiasm for the role
  • Follow up with the Hiring Manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.