π Core Information
πΉ Job Title: Content Marketing Writer
πΉ Company: Loox
πΉ Location: Ramat Gan, Israel
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: July 1, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site (with Remote OK option)
π Job Overview
Key aspects of this role include:
- Owning the end-to-end content creation process for various marketing assets
- Developing and executing a comprehensive content strategy
- Collaborating with design and product teams to produce compelling content
- Using AI tools to streamline content creation and optimize processes
- Measuring content performance and using data to inform strategy
ASSUMPTION: This role requires a high level of creativity, strategic thinking, and data-driven decision making. The ideal candidate will have a strong portfolio showcasing their ability to create a wide range of marketing assets for different channels and audiences.
π Key Responsibilities
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Own end-to-end content creation process, from ideation to execution, for diverse marketing assets including blogs, emails, social media, ads, and lead magnets.
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Develop and execute a comprehensive content strategy supporting product-led and partner-led growth motions.
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Champion the creation and use of AI tools to streamline content creation, optimize processes, and uncover new opportunities.
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Own the execution of our content calendar across all owned and earned media channels.
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Collaborate with design and product teams to produce compelling content that resonates with our target audience.
ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to juggle multiple projects and deadlines.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field (or equivalent experience)
Experience: 4+ years of hands-on experience as a content marketer in a SaaS environment
Required Skills:
- Native English speaker
- Proven experience using AI tools for content creation and process optimization
- Deep understanding of SEO principles and how to apply them to drive organic growth
- Data-driven mindset with experience using analytics to measure content performance
Preferred Skills:
- Experience marketing to an e-commerce audience
ASSUMPTION: While not explicitly stated, it's assumed that the candidate should have strong writing, editing, and proofreading skills, as well as proficiency in using content management systems and marketing automation tools.
π° Compensation & Benefits
Salary Range: Based on industry standards for a Content Marketing Manager with 5-10 years of experience in Israel, the estimated salary range is βͺ250,000 - βͺ350,000 per year.
Benefits:
- Health insurance
- Retirement plan
- Flexible work hours
- Professional development opportunities
Working Hours: Full-time (40 hours per week), with flexible work hours and the option to work remotely
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Loox operates in the Internet Publishing industry, focusing on social proof marketing for e-commerce brands.
Company Size: Loox is a small company with 11-50 employees, offering a dynamic and agile work environment.
Founded: Loox was founded in 2016 and has since grown to serve over 100,000 Shopify and Shopify Plus merchants.
Company Description:
- Loox is a social proof marketing platform that helps fast-growing Shopify brands scale through the power of their happy customers.
- The company empowers merchants to grow their brands by turning real customers into ambassadors that submit visual reviews, share product experiences, and refer friends.
- Loox is dedicated to the merchant's success and offers an intuitive setup and seamless integrations to enable brands, regardless of size and expertise, to build trust and grow sales.
Company Specialties:
- Social proof marketing
- E-commerce marketing
- Product reviews
- Referral marketing
- Upsells
Company Website: loox.app
ASSUMPTION: Loox's focus on social proof marketing and e-commerce makes it an attractive option for candidates interested in the intersection of marketing and technology.
π Role Analysis
Career Level: This role is at the mid-career level, requiring a significant amount of experience and expertise in content marketing.
Reporting Structure: The Content Marketing Writer will report directly to the Marketing Manager and collaborate with design and product teams.
Work Arrangement: This role offers flexible work hours and the option to work remotely, with an on-site presence required for collaboration and team meetings.
Growth Opportunities:
- As Loox continues to grow, there may be opportunities for the Content Marketing Writer to take on more responsibilities or move into a management role.
- The company's focus on using AI tools for content creation and optimization may present opportunities for the candidate to gain experience in this area.
ASSUMPTION: Given Loox's focus on growth and innovation, there may be opportunities for the Content Marketing Writer to contribute to the company's strategic direction and help shape its content marketing efforts.
π Location & Work Environment
Office Type: Loox's office is located in Ramat Gan, Israel, and offers a modern and collaborative work environment.
Office Location(s): 40 Tuval Street, Ramat Gan, Israel
Geographic Context:
- Ramat Gan is a city in the Tel Aviv District of Israel, located adjacent to Tel Aviv and Bat Yam.
- The city is known for its vibrant business scene and offers a mix of urban and suburban living.
- Loox's office is conveniently located near public transportation and offers easy access to shopping, dining, and entertainment options.
Work Schedule: The work schedule for this role is full-time, with flexible work hours and the option to work remotely. The company offers a hybrid work arrangement, with an on-site presence required for collaboration and team meetings.
ASSUMPTION: Candidates should be comfortable working in a dynamic and fast-paced environment, with the ability to adapt to changing priorities and deadlines.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interview with the Marketing Manager
- Portfolio review and writing test
- Final interview with the CEO or another senior team member
Key Assessment Areas:
- Writing and editing skills
- Understanding of SEO principles
- Data-driven mindset and analytical skills
- Cultural fit and alignment with Loox's values
- Portfolio quality and relevance to the role
Application Tips:
- Tailor your resume and cover letter to highlight your content marketing experience and relevant skills.
- Include a portfolio of your best work, showcasing your ability to create a wide range of marketing assets for different channels and audiences.
- Prepare for the writing test by brushing up on your writing skills and familiarizing yourself with Loox's brand voice and tone.
- Research Loox's company culture and values to ensure a good fit and demonstrate your enthusiasm for the role during the interview.
ATS Keywords: Content Marketing, Content Creation, SEO, Analytics, AI Tools, E-commerce Marketing, Portfolio Development, Collaboration, Strategic Planning, Data-Driven Mindset
ASSUMPTION: Loox's hiring process is designed to assess the candidate's skills, experience, and cultural fit, with a strong emphasis on portfolio quality and writing ability.
π οΈ Tools & Technologies
- Content management systems (e.g., WordPress, HubSpot, or similar)
- Marketing automation tools (e.g., Mailchimp, Marketo, or similar)
- SEO tools (e.g., SEMrush, Ahrefs, or similar)
- AI tools for content creation and optimization (e.g., Copy.ai, Frase.io, or similar)
ASSUMPTION: The ideal candidate will have experience with a variety of content management and marketing automation tools, as well as a willingness to learn and adapt to new technologies as needed.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Data-driven
- Agile
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Adaptable and flexible
- Data-driven and analytical
- Creative and strategic
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced environment?
- Are you comfortable working collaboratively and taking direction from others?
- Do you have a strong portfolio that showcases your ability to create a wide range of marketing assets for different channels and audiences?
- Are you comfortable using data to inform your content strategy and make data-driven decisions?
ASSUMPTION: Loox's company culture is fast-paced, collaborative, and data-driven, with a strong emphasis on innovation and customer-centricity. Candidates should be comfortable working in this type of environment and be able to demonstrate their alignment with the company's values.
β οΈ Potential Challenges
- The role may require working on multiple projects and deadlines simultaneously, requiring strong project management skills and the ability to prioritize effectively.
- Loox's focus on using AI tools for content creation and optimization may present challenges for candidates who are not comfortable with technology or unfamiliar with these tools.
- The company's rapid growth may present challenges in terms of maintaining a consistent brand voice and tone across all marketing channels.
- The role may require occasional travel to attend industry events or conferences, which may be a challenge for candidates who prefer a fully remote work arrangement.
ASSUMPTION: While Loox offers a dynamic and exciting work environment, candidates should be aware of the potential challenges associated with the role and be prepared to adapt to changing priorities and demands.
π Similar Roles Comparison
- Unlike traditional content marketing roles, this position places a strong emphasis on the use of AI tools for content creation and optimization.
- The role requires a high degree of creativity and strategic thinking, as well as a strong understanding of SEO principles and data-driven decision making.
- While the role is focused on content marketing, it may also involve aspects of product marketing, making it an attractive option for candidates interested in a more holistic approach to marketing.
ASSUMPTION: Candidates should be aware of the unique aspects of this role and how it differs from traditional content marketing positions. This role may be an attractive option for candidates interested in the intersection of marketing and technology, as well as those looking for a more strategic and data-driven approach to content marketing.
π Sample Projects
- Developing a comprehensive content strategy for a new product launch, including blogs, emails, social media, and lead magnets
- Creating a series of blog posts and infographics that showcase Loox's unique value proposition and differentiate it from competitors
- Optimizing Loox's website and content for search engines to improve organic traffic and drive more qualified leads
- Collaborating with the design team to create a consistent brand voice and tone across all marketing channels, including social media, email, and advertising
ASSUMPTION: These sample projects are intended to give candidates an idea of the types of tasks and responsibilities they may encounter in this role. The actual projects and responsibilities may vary depending on the company's priorities and needs.
β Key Questions to Ask During Interview
- Can you describe the company's content marketing strategy and how this role fits into it?
- How does Loox use AI tools to streamline content creation and optimize processes?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does Loox support the professional development and growth of its employees?
- What is the company's approach to work-life balance, and how does that manifest in this role?
ASSUMPTION: These questions are intended to help candidates better understand the role, the company, and the work environment. Candidates should tailor their questions to their specific interests and concerns, and be prepared to ask thoughtful and insightful questions throughout the interview process.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Comeet job posting
- Tailor your resume and cover letter to highlight your content marketing experience and relevant skills
- Include a portfolio of your best work, showcasing your ability to create a wide range of marketing assets for different channels and audiences
- Prepare for the writing test by brushing up on your writing skills and familiarizing yourself with Loox's brand voice and tone
- Follow up with Loox one week after submitting your application to confirm receipt and inquire about next steps
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.