📌 Core Information
🔹 Job Title: Content Strategist
🔹 Company: Alma
🔹 Location: Remote, Contiguous US
🔹 Job Type: Full-time
🔹 Category: Mental Health Care
🔹 Date Posted: 2025-05-21
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Remote (US only)
🚀 Job Overview
Key aspects of this role include:
- Translating complex technical concepts into accessible content for Alma’s customers
- Crafting messaging strategies for high-value help content
- Collaborating cross-functionally with various teams to ensure help content is integrated with the user experience
- Using data to optimize content performance and iterate content strategies
- Managing resources and providing end-to-end project management for technical writing requests
ASSUMPTION: This role requires a balance of strong writing skills, project management expertise, and data-driven decision-making.
📋 Key Responsibilities
✅ Translate difficult and esoteric insurance and technical content into straightforward and accessible resources for providers and clients
✅ Design inclusive multi-channel messaging strategies to engage providers and clients
✅ Manage resources to enable consistent content across the full Alma support ecosystem
✅ Analyze and optimize content performance using data to identify how content is and isn’t meeting customer and business needs
✅ Provide end-to-end project management for technical writing requests, including setting messaging strategy, writing deliverables, and getting stakeholder buy-in for final alignment before publication
✅ Develop future support content strategy and iterate over time, with the goal of building Alma’s support content into a value-adding product in its own right
ASSUMPTION: This role involves a mix of strategic thinking, tactical execution, and cross-functional collaboration.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., English, Journalism, Communications)
Experience: 3-5 years of content experience in a complex and nuanced technical field
Required Skills:
- Expertise in presenting highly technical subject matter in an engaging, accessible voice
- Solid project management skills, with experience overseeing the end-to-end content lifecycle
- Ability to manage multiple content projects at once, including supporting stakeholders to understand trade-offs when priorities compete with one another
- Experience using data to gather customer insights and make recommendations on how to iterate content strategies accordingly
- Cultural humility and excellent communication skills
Preferred Skills:
- Experience working in the mental health care industry
- Familiarity with content management systems (CMS) and other relevant tools
ASSUMPTION: A strong background in content strategy, technical writing, and project management is essential for this role.
💰 Compensation & Benefits
Salary Range: $105,000 - $149,800 per year (based on provided salary band)
Benefits:
- Health insurance plans through Aetna (medical, dental) and MetLife (vision), including FSA and HSA plans
- 401K plan (ADP)
- Monthly therapy and wellness stipends
- Monthly co-working space membership stipend
- Monthly work-from-home stipend
- Financial wellness benefits through Northstar
- Pet discount program through United Pet Care
- Financial perks and rewards through BenefitHub
- EAP access through Aetna
- One-time home office stipend to set up your home office
- Comprehensive parental leave plans
- 11 paid holidays plus 1 Alma Volunteering Day
- Flexible PTO
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range and benefits package are competitive for a mid-level role in the mental health care industry.
📌 Applicant Insights
🔍 Company Context
Industry: Mental Health Care. Alma operates in a growing and evolving market, focusing on improving access to high-quality, affordable mental health care.
Company Size: Medium (201-500 employees). Alma is large enough to offer diverse opportunities and resources but small enough for employees to have a significant impact.
Founded: 2018. Alma has been operating for nearly 7 years, providing ample time for the company to establish itself and grow.
Company Description:
- Alma simplifies access to high-quality, affordable mental health care by making it easy and financially rewarding for therapists to accept insurance and offer in-network care
- The company provides a suite of tools to help therapists better run their businesses, grow sustainably, and develop as providers
- Alma is available in all 50 states, with over 24,000 therapists in its growing network
- Anyone looking for a therapist can browse Alma’s free directory
- Alma has raised $220.5M in funding from various investors and has been named one of Inc’s Best Workplaces in 2022
Company Specialties:
- therapy and mental health
Company Website: helloalma.com
ASSUMPTION: Alma’s focus on improving mental health care access and its strong industry presence make it an attractive employer in the mental health care sector.
📊 Role Analysis
Career Level: Mid-level. This role is suitable for professionals with 3-5 years of content experience in a technical field.
Reporting Structure: The Content Strategist will likely report to the Head of Customer Experience or a similar role, working closely with cross-functional teams such as product, operations, and design.
Work Arrangement: Remote (US only). Alma is a remote-first company, offering flexibility and work-life balance.
Growth Opportunities:
- As Alma continues to grow, there may be opportunities for the Content Strategist to take on more responsibilities or move into a management role
- The company’s focus on professional development and growth may provide opportunities for the Content Strategist to expand their skills and advance their career
ASSUMPTION: Alma’s growth and focus on employee development present attractive career growth opportunities for the Content Strategist.
🌍 Location & Work Environment
Office Type: Remote. Alma is a remote-first company, with no physical office locations.
Office Location(s): N/A (remote work environment)
Geographic Context:
- The United States, specifically the contiguous US, is the primary work location for Alma employees
- Alma’s remote work environment offers flexibility and the ability to work from anywhere within the contiguous US
Work Schedule: Full-time (40 hours per week), with flexible hours and a focus on work-life balance.
ASSUMPTION: Alma’s remote work environment and flexible hours cater to a wide range of employee preferences and needs.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screen with the hiring manager or a member of the HR team
- Technical assessment or writing sample submission
- Final round interview with key stakeholders, including the hiring manager and other team members
- Background check and offer extension
Key Assessment Areas:
- Writing and communication skills, including the ability to translate complex technical concepts into accessible content
- Project management skills and the ability to manage multiple content projects simultaneously
- Data analysis and interpretation skills, including the ability to use data to inform content strategy decisions
- Cultural fit and alignment with Alma’s mission and values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant content strategy, technical writing, and project management experience
- Provide examples of your ability to translate complex technical concepts into accessible content
- Demonstrate your understanding of Alma’s mission and how your skills and experience align with the role’s requirements
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, communication abilities, and cultural fit
ATS Keywords: Content Strategy, Technical Writing, Project Management, Data Analysis, Communication Skills, Cultural Humility, Content Optimization, Multi-Channel Messaging, Stakeholder Management, User Experience Integration
ASSUMPTION: Alma’s application process is designed to assess the candidate’s skills, experience, and cultural fit for the Content Strategist role.
🛠️ Tools & Technologies
- Content management systems (CMS) and other relevant tools for creating, managing, and publishing content
- Data analysis and visualization tools for optimizing content performance
- Project management tools for tracking and managing content projects
- Collaboration tools for working with cross-functional teams
ASSUMPTION: The Content Strategist will need to be comfortable using various tools and technologies to manage content projects and optimize content performance.
👔 Cultural Fit Considerations
Company Values:
- Build Equity: Alma strives to create opportunities for all employees to grow and succeed, regardless of their background or circumstances
- Simplify: Alma aims to make complex processes and systems more accessible and user-friendly
- Collaborate: Alma fosters a culture of teamwork and cross-functional collaboration
- Learn: Alma encourages continuous learning and growth among its employees
Work Style:
- Alma values autonomy and self-directed work, with a focus on results and impact
- The company encourages open communication, feedback, and continuous improvement
- Alma’s remote work environment requires strong time management and self-motivation skills
Self-Assessment Questions:
- How do you approach breaking down complex technical concepts into accessible content for non-expert users?
- Can you provide an example of a time when you used data to inform a content strategy decision, and what was the outcome?
- How do you manage multiple content projects simultaneously, and how do you prioritize competing priorities?
ASSUMPTION: Candidates should assess their alignment with Alma’s values and work style to ensure a strong cultural fit for the Content Strategist role.
⚠️ Potential Challenges
- The role may require working with complex and nuanced technical concepts, which can be challenging to translate into accessible content
- Managing multiple content projects simultaneously may require strong organizational skills and the ability to prioritize effectively
- The remote work environment may present challenges for candidates who prefer a more structured office setting
- The role may require occasional collaboration with stakeholders who have varying levels of technical expertise, which can present communication challenges
ASSUMPTION: Candidates should carefully consider these potential challenges and assess their ability to overcome them in the Content Strategist role.
📈 Similar Roles Comparison
- Content Strategist vs. Technical Writer: The Content Strategist role focuses more on strategic planning and messaging, while the Technical Writer role involves more detailed and specific content creation
- Mental Health Care Industry vs. Other Industries: Working in the mental health care industry may present unique challenges and rewards, such as dealing with sensitive topics and working with a diverse range of stakeholders
- Mid-level Role vs. Entry-level or Senior Roles: The Content Strategist role offers a balance of strategic thinking and tactical execution, providing an opportunity for mid-level professionals to grow and develop their skills
ASSUMPTION: Candidates should consider how their skills, experience, and career goals align with the unique aspects of the Content Strategist role in the mental health care industry.
📝 Sample Projects
- Developing a comprehensive user guide for Alma’s insurance landscape, including step-by-step instructions and clear action items for providers and clients
- Creating a multi-channel messaging strategy for a new product launch, including email campaigns, in-app notifications, and social media content
- Optimizing Alma’s help center content based on user feedback and data analysis, improving search functionality and reducing user support tickets
ASSUMPTION: These sample projects illustrate the range of content strategy, technical writing, and project management tasks that the Content Strategist may be responsible for in their role at Alma.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics of the Customer Experience team, and how the Content Strategist role fits within it?
- How does Alma measure the success of its content strategies, and what metrics are most important for the Content Strategist to track?
- What are the biggest challenges facing the Customer Experience team, and how can the Content Strategist help address them?
- How does Alma support the professional development and growth of its employees, particularly in the Content Strategist role?
- What is the company’s long-term vision for its support content, and how does the Content Strategist role contribute to achieving that vision?
ASSUMPTION: Asking these questions can help candidates better understand the role, team dynamics, and company culture, enabling them to make an informed decision about the Content Strategist opportunity at Alma.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your relevant content strategy, technical writing, and project management experience
- Prepare a writing sample or technical writing assessment, demonstrating your ability to translate complex technical concepts into accessible content
- Follow up with the hiring team one week after submitting your application, inquiring about the status of your application and expressing your interest in the role
- If invited to interview, research Alma’s mission, values, and company culture to demonstrate your understanding of and alignment with the organization
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
