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Content Strategist , Global Enablement Programs

Amazon
Full-time
On-site
Arlington, Virginia, United States
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Content Strategist, Global Enablement Programs

πŸ”Ή Company: Amazon

πŸ”Ή Location: Seattle, WA; Arlington, VA; New York, NY

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Content Strategy

πŸ”Ή Date Posted: July 10, 2025

πŸ”Ή Experience Level: 3+ years

πŸ”Ή Remote Status: On-site (Seattle, Arlington, New York) with potential for remote work

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and maintaining a curated content experience for AWS Field Manager Enablement
  • Aligning content strategy with manager personas, leadership roles, and user needs
  • Collaborating cross-functionally to create manager development workflows
  • Integrating AWS leadership best practices with organizational top-line messaging
  • Defining target audiences and establishing delivery mechanisms for enablement content

ASSUMPTION: This role requires a strong understanding of content strategy, user experience, and cross-functional collaboration. It also demands excellent communication skills and the ability to work effectively with diverse teams.

πŸ“‹ Key Responsibilities

βœ… Audit existing content and provide recommendations for new content types that resonate with field managers

βœ… Partner with content contributors to source high-quality, relevant leadership development materials that meet requirements

βœ… Curate content into user-centered experiences that simplify complex leadership topics through minimalist design principles

βœ… Measure, track, and analyze performance data to optimize content and maximize efficiency

βœ… Ensure core messaging alignment across the Manager Enablement program and align WWSO industry and solutions with leadership content curation

βœ… Partner with SMEs to map primary leadership use cases to the content and collaborate cross-functionally to create manager development workflows

βœ… Integrate AWS leadership best practices with organizational top-line messaging

βœ… Define target audiences for workflows with input from Field and WWSO teams, establish delivery mechanisms, and curate enablement content based on SME input and user feedback

ASSUMPTION: This role involves a mix of strategic planning, content creation, and data analysis. It requires strong project management skills and the ability to work effectively with various stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Communications, Marketing, or a related discipline)

Experience: 3+ years of design experience

Required Skills:

  • Proficient in Adobe Creative Suite applications (Illustrator, Photoshop, InDesign, Acrobat) on macOS
  • Experience working with agile development teams (agile/scrum/kanban)
  • Available online portfolio showcasing relevant work

Preferred Skills:

  • Experience with e-commerce, search, social, and other major application types and their UX patterns
  • Experience creating services and applications with multiple user touch points on different platforms and devices

ASSUMPTION: While a degree in a relevant field is preferred, Amazon values diverse experiences and may consider candidates with alternative backgrounds and skills.

πŸ’° Compensation & Benefits

Salary Range: $108,400 - $185,000 per year, depending on location and experience

Benefits:

Working Hours: Full-time (40 hours/week) with flexible work arrangements available

ASSUMPTION: The salary range provided is based on Amazon's internal compensation structure and may vary depending on the specific location and experience level of the candidate.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Amazon is a multinational technology company focused on e-commerce, cloud computing, digital streaming, and artificial intelligence

Company Size: 10,001+ employees (global)

Founded: 1994 (as an online bookstore, later expanding into other products and services)

Company Description:

  • Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking
  • The company is driven by the excitement of building technologies, inventing products, and providing services that change lives
  • Amazon's mission is to be Earth's most customer-centric company

Company Specialties:

  • E-commerce
  • Retail
  • Operations
  • Internet
  • Cloud Computing (Amazon Web Services)
  • Digital Streaming (Amazon Prime Video)
  • Artificial Intelligence (Alexa)

Company Website: https://www.amazon.com

ASSUMPTION: Amazon's size and diverse business segments offer numerous opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: Mid-level to senior, depending on experience and performance

Reporting Structure: This role reports directly to the Global Enablement Programs leader and works closely with cross-functional teams (AFX, Field, PMM, WWSO, Global Marketing)

Work Arrangement: On-site (Seattle, Arlington, New York) with potential for remote work, depending on the role and team's needs

Growth Opportunities:

  • Potential to take on additional responsibilities and advance within the Global Enablement Programs team
  • Opportunities to work on high-impact projects and collaborate with diverse teams across Amazon
  • Access to professional development resources and mentorship programs

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to take on additional responsibilities and advance within the team or across Amazon.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspaces with on-site amenities and access to Amazon's extensive campus facilities

Office Location(s): Seattle, WA; Arlington, VA; New York, NY

Geographic Context:

  • Seattle, WA: Headquarters of Amazon, with a vibrant tech industry and a mix of urban and outdoor activities
  • Arlington, VA: Part of the Washington, D.C. metropolitan area, with a mix of urban and suburban environments
  • New York, NY: A major global city with diverse cultural attractions and a thriving tech industry

Work Schedule: Full-time (40 hours/week) with flexible work arrangements available, depending on the role and team's needs

ASSUMPTION: Amazon's office locations offer a mix of urban and suburban environments, with access to diverse cultural attractions and recreational activities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screen with a recruiter or hiring manager
  • On-site or virtual interview with the hiring manager and team members
  • Final round interview with senior leadership
  • Background check and offer extension

Key Assessment Areas:

  • Content strategy and development skills
  • Cross-functional collaboration and communication skills
  • Data analysis and performance tracking

  • Adobe Creative Suite proficiency
  • Agile development team experience

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Showcase your online portfolio and provide specific examples of your content strategy and design work
  • Prepare for behavioral and situational interview questions that focus on your problem-solving skills, collaboration, and adaptability
  • Research Amazon's company culture and values to demonstrate your fit and enthusiasm for the role

ATS Keywords: Content Strategy, Leadership Development, User Experience, Performance Analysis, Cross-Functional Collaboration, Agile Development, Adobe Creative Suite, Minimalist Design, Stakeholder Engagement, Data Analysis, Communication, Project Management

ASSUMPTION: Amazon's application process is designed to assess candidates' skills, experiences, and cultural fit. The interview process may vary depending on the role and team's specific needs.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Suite (Illustrator, Photoshop, InDesign, Acrobat)
  • Agile development tools (e.g., Jira, Asana, Trello)
  • Data analysis and visualization tools (e.g., Excel, Google Analytics, Tableau)
  • Content management systems (e.g., WordPress, Drupal, Adobe Experience Manager)
  • Project management tools (e.g., Microsoft Project, Asana, Trello)

ASSUMPTION: This role requires proficiency in Adobe Creative Suite and experience working with agile development teams. Familiarity with data analysis and visualization tools is also beneficial.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer Obsession
  • Ownership
  • Invent and Simplify
  • Learn and Be Curious
  • Hire and Develop the Best
  • Insist on the Highest Standards
  • Think Big
  • Bias for Action
  • Frugality
  • Earn Trust

Work Style:

  • Results-driven and data-informed decision-making
  • Collaborative and cross-functional teamwork
  • Adaptability and continuous learning
  • Customer-centric mindset
  • Bias for action and ownership of outcomes

Self-Assessment Questions:

  • How do you align with Amazon's customer obsession value, and can you provide an example of how you've demonstrated this in your previous roles?
  • How do you approach working with diverse teams and stakeholders, and can you share an example of a successful cross-functional collaboration?
  • How do you stay up-to-date with industry trends and new tools, and can you describe a time when you had to learn a new skill or technology quickly?

ASSUMPTION: Amazon's company culture emphasizes customer obsession, innovation, and continuous learning. Candidates should be able to demonstrate alignment with these values and provide specific examples of their relevant experiences.

⚠️ Potential Challenges

  • Working with multiple stakeholders and balancing competing priorities
  • Managing projects with tight deadlines and shifting requirements
  • Adapting to changes in the organization's structure or priorities
  • Navigating a large, complex organization with diverse teams and cultures
  • Balancing work-life integration in a fast-paced, results-driven environment

ASSUMPTION: These challenges are common in large, dynamic organizations like Amazon. Successful candidates will be able to demonstrate their ability to thrive in such environments and provide specific examples of how they've overcome similar challenges in the past.

πŸ“ˆ Similar Roles Comparison

  • This role differs from related positions in its focus on manager enablement and leadership development, rather than broader employee training or customer-facing content creation
  • Amazon's global scale and diverse business segments offer unique opportunities for career growth and development compared to smaller organizations or niche players in the industry
  • Career paths within Amazon may vary depending on the specific role, team, and individual performance, with opportunities for lateral moves, promotions, or transitions into different business segments

ASSUMPTION: While this role shares similarities with other content strategy positions, its focus on manager enablement and leadership development sets it apart. Additionally, Amazon's global scale and diverse business segments offer unique opportunities for career growth and development.

πŸ“ Sample Projects

  • Developing a comprehensive leadership development curriculum for AWS field managers, including modules on strategic thinking, communication, and team management
  • Creating a user-friendly content hub for AWS field managers, featuring curated resources, tools, and best practices for driving team performance and leadership excellence
  • Designing and implementing a performance tracking system for AWS field manager enablement content, enabling data-driven optimizations and continuous improvement

ASSUMPTION: These sample projects illustrate the strategic, collaborative, and data-driven nature of the Content Strategist role within Amazon's Global Enablement Programs team.

❓ Key Questions to Ask During Interview

  • Can you describe the current state of the Manager Enablement program, and what are the key priorities for this role in the first 90 days?
  • How does this role collaborate with other teams within Global Enablement Programs, and what are the key cross-functional dependencies for success in this position?
  • What are the most significant challenges facing the Manager Enablement program, and how can this role address them to drive meaningful impact?
  • How does Amazon support the professional development and growth of its employees, and what opportunities exist for growth and advancement within the Global Enablement Programs team?
  • What are the key performance indicators (KPIs) for this role, and how will my success be measured and evaluated over time?

ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, challenges, and growth opportunities, as well as Amazon's approach to employee development and performance evaluation.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through https://www.amazon.jobs/en/jobs/3030686
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role, including specific examples of your content strategy and design work
  • Prepare for behavioral and situational interview questions that focus on your problem-solving skills, collaboration, and adaptability
  • Research Amazon's company culture and values to demonstrate your fit and enthusiasm for the role
  • Follow up with the recruiter or hiring manager within one week of your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.