📌 Core Information
🔹 Job Title: Content Strategist (Remote in US)
🔹 Company: Gainwell Technologies LLC
🔹 Location: Texas, United States
🔹 Job Type: Full-time
🔹 Category: SEO & Content Marketing
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📌 Essential Job Details
🚀 Job Overview
Gainwell Technologies is seeking an experienced Content Strategist to develop and manage compelling, high-quality marketing content that supports their brand awareness, thought leadership, and social media initiatives. This strategic role will focus on creating content that resonates with key decision-makers in the healthcare and government sectors. The ideal candidate has a strong background in B2B/B2G content strategy, excellent writing skills, and the ability to collaborate cross-functionally to drive impactful content initiatives.
ASSUMPTION: The job description indicates this is a permanent, full-time salaried position at Gainwell Technologies, a company providing technology solutions to the healthcare industry.
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📋 Key Responsibilities
✅ Manage the overall editorial plan and calendar for marketing content
✅ Develop market-informed content themes and oversee social media planning
✅ Create content for demand generation campaigns, including assets like ebooks, infographics, and blog posts
✅ Ensure content aligns with Gainwell's brand voice, messaging, and visual identity
✅ Collaborate with designers, marketers, and sales teams to tailor content for different audience segments
✅ Support internal communications and corporate messaging as needed
ASSUMPTION: The responsibilities focus on strategic content planning, development, optimization, and cross-functional collaboration to support Gainwell's marketing and thought leadership efforts.
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🎯 Required Qualifications
Education: Not specified
Experience: 5-7 years of experience in content writing, copywriting, or marketing content creation and management
Skills:
- Strong writing and editing skills, with experience in healthcare B2B or B2G marketing
- Ability to translate technical or complex solutions into clear, compelling content
- Experience collaborating with graphic designers, campaign managers, and sales teams
- Experience with social media and search engine marketing
- Familiarity with SEO best practices, marketing automation platforms, and content management systems
ASSUMPTION: The qualifications emphasize relevant content and marketing expertise, as well as the ability to work cross-functionally and translate complex information into accessible content.
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💰 Compensation & Benefits
Salary Range: $80,600 - $115,200 per year
Benefits: Health (medical, dental, vision) benefits starting on day 1, 401(k) employer match, flexible vacation policy, educational assistance, and various leadership/technical development programs
Industry Comparison: The provided salary range appears to be competitive for a Content Strategist role in the healthcare technology industry, based on market data from sources like Glassdoor and PayScale.
ASSUMPTION: The comprehensive benefits package is standard for a full-time salaried position at a well-established technology company.
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📌 Applicant Insights
🔍 Company Context
Industry Position: Gainwell Technologies is an industry leader in providing technology solutions to the healthcare and government sectors.
Company Size: Not specified, but likely a mid-to-large enterprise organization.
Company Stage: Gainwell is an established, stable company with a focus on growth and innovation.
ASSUMPTION: As a major player in the healthcare technology space, Gainwell offers a stable and supportive work environment for experienced content professionals.
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📊 Role Analysis
Career Level: This role is suited for candidates with 5-7 years of relevant experience, indicating a mid-to-senior level position.
Reporting Structure: The Content Strategist will likely report to a marketing or content management team lead.
Team Size/Composition: The size and composition of the marketing team are not specified, but the role requires strong cross-functional collaboration.
Growth Opportunities: The job description highlights opportunities for career advancement and professional development within the company.
ASSUMPTION: This Content Strategist role offers a clear path for career growth and advancement within Gainwell's marketing and content operations.
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🌍 Location & Work Environment
Office Type: Remote work within the United States
Geographic Context: Texas is a hub for technology and healthcare companies, offering a vibrant professional environment.
Work Schedule: Standard full-time, Monday-Friday work schedule (40 hours per week)
Regional Considerations: Remote work allows for greater geographic flexibility, but employees must have reliable high-speed internet access.
ASSUMPTION: Gainwell values work-life balance and productivity, offering a remote work arrangement with clear expectations around schedule and technology requirements.
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💼 Interview & Application Insights
Typical Process: Likely to include an initial phone/video screen, followed by 1-2 rounds of in-depth interviews with the hiring manager and cross-functional team members.
Key Assessment Areas: Evaluation of writing samples, content strategy expertise, cross-functional collaboration skills, and alignment with Gainwell's brand and culture.
Application Tips: Tailor your resume and cover letter to highlight relevant content marketing experience, healthcare/government industry knowledge, and a strong portfolio of work samples.
ATS Keywords: Content strategy, content marketing, B2B/B2G copywriting, SEO, marketing automation, CMS
ASSUMPTION: The interview process will focus on assessing the candidate's content expertise, ability to work with diverse teams, and cultural fit within Gainwell's organization.
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🛠️ Tools & Technologies
- Content management systems (CMS)
- Marketing automation platforms (e.g., Marketo, HubSpot)
- Social media platforms
- SEO and web analytics tools
ASSUMPTION: Familiarity with common content and marketing technology platforms is highly desirable, although specific tools may vary.
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👔 Cultural Fit Considerations
Company Values: Gainwell values collaboration, innovation, and inclusion, as evidenced by their focus on cross-functional work and career development.
Work Style: The role requires strong project management skills, the ability to work independently, and a willingness to collaborate with designers, marketers, and sales teams.
Self-Assessment: Consider your comfort level with remote work, attention to detail, and experience translating complex information into engaging content.
ASSUMPTION: Gainwell fosters a supportive, flexible work environment that encourages professional growth and continuous learning.
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⚠️ Potential Challenges
The Content Strategist role may involve managing multiple concurrent content initiatives, tight deadlines, and the need to balance strategic planning with hands-on content creation. Effective prioritization, stakeholder management, and strong organizational skills will be crucial for success in this position.
ASSUMPTION: The broad scope of responsibilities and the need to collaborate across teams may present some challenges, but the role offers ample opportunities for professional development.
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📈 Similar Roles Comparison
This Content Strategist role is similar to other B2B/B2G content marketing positions, requiring a blend of strategic planning, content creation, and cross-functional coordination. However, the specific focus on healthcare and government-related content, as well as the remote work arrangement, make this role somewhat unique compared to more generalized content strategist positions.
ASSUMPTION: The combination of content strategy, healthcare/government industry expertise, and remote work flexibility sets this role apart from some more traditional content marketing positions.
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📝 Sample Projects
- Develop a comprehensive content calendar and editorial plan to support Gainwell's brand awareness, thought leadership, and social media initiatives
- Create engaging ebooks, infographics, and blog posts to showcase Gainwell's healthcare technology solutions and thought leadership
- Collaborate with the design team to ensure all content assets align with Gainwell's brand identity and visual style
- Optimize digital content for SEO to improve visibility and drive lead generation
- Support the sales and marketing teams by tailoring content for specific audience segments and account-based campaigns
ASSUMPTION: These sample projects are based on the key responsibilities outlined in the job description and are representative of the type of work a Content Strategist at Gainwell may undertake.
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❓ Key Questions to Ask During Interview
1. Can you provide more details about Gainwell's content marketing strategy and how this role fits into the broader marketing initiatives?
2. What are the primary metrics or KPIs used to measure the success of the content program, and how will my performance be evaluated?
3. Can you describe the collaborative process between the content, design, and marketing teams, and how I would be expected to work with these groups?
4. What opportunities are available for professional development and career advancement within the company?
5. How does Gainwell's remote work policy work in practice, and what tools or resources are provided to support remote employees?
6. What are the most significant challenges facing the content team at Gainwell, and how can this role help address those challenges?
ASSUMPTION: These questions are designed to gather more information about the role, the company's content strategy, the collaborative work environment, and the remote work experience, which are all important considerations for this position.
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📌 Disclaimer
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
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📌 Next Steps for Applicants
To pursue this Content Strategist opportunity at Gainwell Technologies effectively, consider the following steps:
1. Carefully review the job description and qualifications to ensure you meet the requirements.
2. Tailor your resume and cover letter to highlight your relevant experience in content strategy, B2B/B2G content creation, and cross-functional collaboration.
3. Research Gainwell Technologies and the healthcare technology industry to demonstrate your knowledge and passion for the field.
4. Prepare thoughtful questions to ask during the interview process, focusing on understanding the company's content initiatives, team dynamics, and remote work practices.
5. Be ready to provide writing samples and content portfolio pieces that showcase your expertise in crafting compelling, high-quality content.
6. Optimize your application for the applicant tracking system (ATS) by incorporating relevant keywords from the job description, such as "content strategy," "B2B marketing," and "healthcare technology."
By taking these steps, you can position yourself as a strong candidate and demonstrate your fit for this strategic Content Strategist role at Gainwell Technologies.
