Content Strategist (Remote US) - Future Opening

📌 Core Information

🔹 Job Title: Content Strategist (Remote US) - Future Opening

🔹 Company: Directive Consulting

🔹 Location: Remote (US)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 2, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote (US)

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing custom marketing strategies aligned with client goals and Directive best practices.
• Collaborating with Associate Directors to address roadblocks and ensure strategic alignment.
• Crafting creative briefs and ideating compelling content campaigns based on competitor and audience insights.
• Analyzing data from various sources to establish measurable client goals.
• Overseeing project execution, ensuring tasks are assigned, tracked, and completed on time.

ASSUMPTION: This role requires a strong blend of strategic thinking, technical SEO skills, and project management abilities. The ideal candidate will be comfortable working independently and collaborating with cross-functional teams.

📋 Key Responsibilities

✅ Develop and implement custom marketing strategies aligned with client goals and Directive best practices.

✅ Utilize project phases, historical performance, and ongoing campaigns to optimize strategies over time.

✅ Collaborate with Associate Directors to address roadblocks and ensure strategic alignment.

✅ Craft creative briefs and ideate compelling content campaigns based on competitor and audience insights.

✅ Apply proven frameworks such as LTV modeling, customer generation, share of SERP, and content production.

✅ Analyze data from sources like Google Analytics, CRM systems, SEMrush, and Ahrefs to establish measurable client goals.

✅ Collaborate with AsDs to review and finalize goals before presenting them to clients.

✅ Oversee execution of strategies, ensuring tasks are assigned, tracked, and completed on time using Asana.

✅ Partner with content writers, designers, and project managers to deliver high-quality campaigns that meet client expectations.

✅ Act as the main point of contact for clients, building strong, trust-based relationships and proactively communicating about deliverables, timelines, and progress via Slack and regular meetings.

✅ Keep internal leadership informed about roadblocks, growth opportunities, and account changes, such as strategy pivots or point-of-contact transitions.

✅ Prepare and present regular updates on client strategy progress, including bi-weekly meetings, monthly and quarterly reports, and bi-annual business review presentations.

✅ Conduct comprehensive SEO audits to identify technical issues, content gaps, and optimization opportunities, delivering actionable recommendations to improve site performance and rankings.

✅ Execute on-page and off-page optimization strategies, including keyword research, meta tag improvements, internal linking, and external outreach to enhance search visibility.

✅ Develop and implement link-building campaigns, leveraging outreach strategies and partnerships to secure high-quality backlinks that drive domain authority and organic traffic growth.

ASSUMPTION: This role requires a strong understanding of content strategy, technical SEO, project management, and client communication. The ideal candidate will be comfortable working with various tools and platforms to deliver high-quality campaigns that meet client expectations.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field.

Experience: 2-5 years of experience in content strategy, SEO, or a related role.

Required Skills:

• Expertise in Screaming Frog, advanced SEMrush, GA4, Google Search Console, and Excel (formulas, VLOOKUPs, pivot tables).
• Strong analytical and problem-solving skills.
• Excellent communication and presentation skills.
• Proven ability to manage multiple projects and meet deadlines.
• Familiarity with SEO best practices and trends.

Preferred Skills:

• Experience with Ahrefs or STAT.
• Fluency in additional languages.

ASSUMPTION: The ideal candidate will have a strong foundation in content strategy, technical SEO, and project management. They should be comfortable working with various tools and platforms to deliver high-quality campaigns that meet client expectations.

💰 Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (based on experience and location)

Benefits:

• Medical, dental, vision plans, disability, and life insurance coverage for you and your family.
• Mental health support through Spring Health and Headspace.
• Physical health support through Gympass.
• Unlimited PTO, paid company holidays, your birthday off, end-of-year recharge, and paid parental leave.
• Traditional and Roth 401(k) with a 3% company match.
• Annual bonus based on tenure, which scales in total amount over time.
• Annual anniversary trip with peers and executive leadership.

Working Hours: Full-time (40 hours per week) with flexible hours and remote work options.

ASSUMPTION: The salary range provided is an estimate based on industry standards for a content strategist role with 2-5 years of experience. The benefits listed are based on the information provided in the job description.

📌 Applicant Insights

🔍 Company Context

Industry: Directive Consulting is a performance marketing agency specializing in B2B tech and SaaS marketing. They focus on generating revenue for clients through customer generation, a marketing methodology developed in-house.

Company Size: Directive Consulting has 51-200 employees, making it a mid-sized company. This size allows for a structured environment with opportunities for growth and collaboration.

Founded: Directive Consulting was founded in 2014 and has since grown to become a global team serving clients worldwide.

Company Description:

• Directive Consulting is the world's largest B2B brands' trusted performance marketing agency.
• Their proven Customer Generation methodology has generated over $1 billion in revenue for clients in the last 10 years.
• Their global team blends best-in-class campaigns across Paid Media, Content + SEO, Design, Strategy, and RevOps to bring clients' performance marketing campaign results to life.

Company Specialties:

• SEO
• PPC
• Social Media Marketing
• Search Marketing
• Content Marketing Strategy
• Demand Generation
• SaaS Marketing
• ABM
• Performance Marketing
• Marketing Operations
• Revenue Operations
• Marketing Strategy
• Performance Creative
• Design
• Growth Marketing

Company Website: directiveconsulting.com

ASSUMPTION: Directive Consulting is a well-established performance marketing agency with a strong focus on customer generation and a global presence. They offer a comprehensive range of services to help B2B companies generate revenue through effective marketing strategies.

📊 Role Analysis

Career Level: This role is at the mid-career level, requiring 2-5 years of experience in content strategy, SEO, or a related role.

Reporting Structure: The Content Strategist reports directly to the Associate Director of Strategy.

Work Arrangement: This role offers remote work options, with the ability to work from anywhere in the US. There is also an option to enjoy state-of-the-art offices in Irvine, California.

Growth Opportunities:

• As the company continues to grow, there may be opportunities for career advancement within the strategy team or other departments.
• Working on a variety of client projects allows for the development of new skills and expertise.
• The global nature of the company's client base may present international growth opportunities.

ASSUMPTION: This role offers a unique opportunity to work with a diverse range of clients and gain experience in various aspects of content strategy and SEO. The remote work option and global client base provide flexibility and potential for career growth.

🌍 Location & Work Environment

Office Type: Directive Consulting has a remote-first culture with state-of-the-art offices in Irvine, California.

Office Location(s): 5201 California Ave, #150, Irvine, California 92617, US

Geographic Context:

• Irvine, California, is located in Orange County, approximately 45 miles southeast of Los Angeles.
• The area offers a mix of urban and suburban environments, with a mild Mediterranean climate.
• Orange County is known for its beaches, parks, and cultural attractions, providing ample opportunities for outdoor recreation and entertainment.

Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options.

ASSUMPTION: Directive Consulting's remote-first culture and flexible work arrangements allow employees to balance work and personal responsibilities effectively. The global client base and diverse team provide a dynamic and engaging work environment.

💼 Interview & Application Insights

Typical Process:

• Online application review.
• Phone or video screen with the HR team.
• In-depth interview with the hiring manager and team members.
• Final interview with the Director of Strategy.
• Background check and offer extension.

Key Assessment Areas:

• Strategic thinking and problem-solving skills.
• Technical SEO knowledge and experience.
• Project management and organizational skills.
• Communication and presentation skills.
• Cultural fit and alignment with Directive Consulting's values.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Demonstrate your understanding of content strategy, technical SEO, and project management in your application materials.
• Showcase your ability to work independently and collaborate effectively with cross-functional teams.
• Prepare for behavioral interview questions that focus on your problem-solving skills, strategic thinking, and communication abilities.
• Research Directive Consulting's company culture and values to ensure a strong fit.

ATS Keywords: Content Strategy, Technical SEO, Project Management, Client Communication, Data Analysis, SEO Audits, On-page Optimization, Off-page Optimization, Link Building, Google Analytics, SEMrush, Screaming Frog, Excel, Content Campaigns

ASSUMPTION: Directive Consulting's interview process focuses on assessing candidates' strategic thinking, technical SEO skills, project management abilities, and cultural fit. Applicants should tailor their application materials and prepare for behavioral interview questions to demonstrate their qualifications effectively.

🛠️ Tools & Technologies

• Screaming Frog
• SEMrush
• GA4
• Google Search Console
• Excel
• Asana
• Slack
• Zoom

ASSUMPTION: The ideal candidate will be proficient in using various tools and platforms to manage projects, communicate with clients and internal teams, and deliver high-quality campaigns that meet client expectations.

👔 Cultural Fit Considerations

Company Values:

• People First: We prioritize the well-being and growth of our team members.
• Transparency: We foster an open and honest environment where information is freely shared.
• Accountability: We take ownership of our work and hold ourselves and each other to high standards.
• Continuous Learning: We embrace a growth mindset and encourage ongoing professional development.

Work Style:

• Directive Consulting has a remote-first culture with flexible work arrangements.
• The team values collaboration, open communication, and a results-driven approach.
• The work environment is dynamic and fast-paced, with a strong focus on client success.

Self-Assessment Questions:

• Do you thrive in a fast-paced, remote work environment with a strong focus on client success?
• Are you comfortable working independently and collaborating effectively with cross-functional teams?
• Do you have a growth mindset and a strong desire to learn and develop your skills?
• Are you comfortable with open communication and a transparent work environment?
• Do you hold yourself and others to high standards and take ownership of your work?

ASSUMPTION: Directive Consulting values a strong cultural fit and looks for candidates who align with their core values and work style. Applicants should assess their fit with the company's culture and be prepared to demonstrate their alignment with the company's values during the interview process.

⚠️ Potential Challenges

• The role may require working with tight deadlines and managing multiple projects simultaneously.
• Applicants may face competition from other qualified candidates for this role.
• The remote work environment may present challenges in maintaining work-life balance and staying connected with colleagues.
• The dynamic and fast-paced nature of the work may be overwhelming for some applicants.

ASSUMPTION: Applicants should be aware of the potential challenges associated with this role and be prepared to address them during the interview process. They should also be able to demonstrate their ability to manage their time effectively, work well under pressure, and maintain a strong work-life balance.

📈 Similar Roles Comparison

• This role differs from other content strategist positions in its focus on technical SEO and project management, as well as its remote work arrangement.
• The B2B tech and SaaS marketing focus sets this role apart from content strategist positions in other industries.
• Career advancement opportunities may vary depending on the company's size and structure, with more opportunities available at larger agencies or in-house marketing departments.

ASSUMPTION: Applicants should research similar roles in the industry to understand the unique aspects of this position and be prepared to highlight their relevant experience and skills during the interview process.

📝 Sample Projects

• Developing a comprehensive content strategy for a B2B tech company, including keyword research, content mapping, and a 12-month content calendar.
• Conducting a technical SEO audit for a SaaS company, identifying and prioritizing issues, and developing an action plan to improve site performance and rankings.
• Executing a link-building campaign for a B2B brand, leveraging outreach strategies and partnerships to secure high-quality backlinks and drive organic traffic growth.

ASSUMPTION: Applicants should be prepared to discuss their relevant experience and skills in content strategy, technical SEO, and project management, as well as their ability to work with various tools and platforms to deliver high-quality campaigns that meet client expectations.

❓ Key Questions to Ask During Interview

• Can you describe the typical workload and project timelines for this role?
• How does the team collaborate and communicate in a remote work environment?
• What opportunities are there for professional development and career growth within the strategy team or other departments?
• How does Directive Consulting support work-life balance for its employees?
• Can you provide examples of how the company has adapted to changes in the market or industry trends?

ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and the company, as well as their understanding of the industry and the specific requirements of the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on content strategy, technical SEO, project management, and client communication.
• Prepare for behavioral interview questions that focus on your problem-solving skills, strategic thinking, and communication abilities.
• Research Directive Consulting's company culture and values to ensure a strong fit.
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.