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Coordenador(a) de Trade Marketing Performance – Beauty & Wellbeing

Unilever
Full-time
On-site
SΓ£o Paulo, SΓ£o Paulo, Brazil
πŸͺ Trade Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Coordenador(a) de Trade Marketing Performance – Beauty & Wellbeing

πŸ”Ή Company: Unilever

πŸ”Ή Location: SΓ£o Paulo, SΓ£o Paulo, Brazil

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Manufacturing

πŸ”Ή Date Posted: 2025-04-25

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Analyzing market data and competitor performance to identify growth opportunities
  • Collaborating with cross-functional teams to align and execute strategies
  • Presenting insights and recommendations to stakeholders
  • Supporting the S&OP process to ensure market and price impacts are considered in volume planning

ASSUMPTION: This role requires a strong analytical mindset, excellent communication skills, and the ability to work independently while collaborating effectively with teams.

πŸ“‹ Key Responsibilities

βœ… Lead operations and fulfill strategic and operational plans for the category

βœ… Analyze market indicators and competitor results to identify growth opportunities for the brands

βœ… Project and track market results, finding growth opportunities for the brands

βœ… Conduct in-depth analyses using various tools and data sources to draw conclusions and make data-driven decisions

βœ… Present market analysis findings to the sales team and CSP team

βœ… Support the S&OP process by ensuring market and price impacts are considered in volume planning

βœ… Collaborate with marketing, CSP, and trade routes teams to ensure strategy alignment and execution

βœ… Report Brazil's results to the Latam team and maintain open communication

ASSUMPTION: The role involves a mix of independent work and team collaboration, requiring strong organizational skills and the ability to manage multiple priorities.

🎯 Required Qualifications

Education: Bachelor's degree

Experience: 2-5 years of experience in trade marketing or marketing

Required Skills:

  • Strong analytical skills and ability to interpret data
  • Fluency in English
  • Experience with Nielsen data
  • Knowledge of the S&OP process (desirable)

Preferred Skills:

  • Experience in the Beauty & Wellbeing category
  • Familiarity with Dunhumby, close-up, and internal data sources

ASSUMPTION: Candidates with a strong academic background, relevant work experience, and a proven track record of data analysis and interpretation will be best suited for this role.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role in Brazil typically falls between R$ 7,000 and R$ 12,000 per month, depending on experience and qualifications. This is an estimate based on market data and may vary.

Benefits:

  • Competitive benefits package
  • Opportunities for professional growth and development
  • Flexible work arrangements

Working Hours: Full-time position with standard office hours (Monday to Friday, 9:00 AM to 6:00 PM), with flexibility based on business needs

ASSUMPTION: The salary range provided is an estimate based on market data and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Unilever operates in the manufacturing industry, focusing on consumer goods, with a strong presence in the Beauty & Wellbeing category

Company Size: Unilever is a large multinational corporation with over 10,000 employees in Brazil alone

Founded: Unilever was founded in 1872 and has since grown into a global leader in its industry

Company Description:

  • Unilever is committed to creating a better business, a better world, and a better life for its consumers
  • The company focuses on sustainability and has set ambitious goals to reduce its environmental impact and contribute positively to society
  • Unilever offers a diverse range of products, including foods, home care, personal care, and refreshment brands, such as Lipton, Knorr, Dove, Axe, Hellmann’s, and Omo

Company Specialties:

  • Consumer Goods
  • Food
  • Home Care
  • Personal Care
  • Refreshments
  • Marketing & Advertising
  • Retail
  • Purpose
  • FMCG
  • Digital
  • Ice Cream
  • Nutrition
  • Sustainability
  • Beauty & Wellbeing
  • Innovation
  • Careers

Company Website: http://www.unilever.com

ASSUMPTION: Unilever's large size and global presence offer numerous opportunities for career growth and development, as well as exposure to diverse teams and projects.

πŸ“Š Role Analysis

Career Level: This role is suitable for candidates with 2-5 years of experience in trade marketing or marketing, looking to grow their careers in a dynamic and challenging environment

Reporting Structure: The Coordenador(a) de Trade Marketing Performance reports directly to the Performance team within the Beauty & Wellbeing category

Work Arrangement: This is an on-site position, with the possibility of flexible work arrangements based on business needs

Growth Opportunities:

  • Progression within the Beauty & Wellbeing category or other categories within Unilever
  • Expansion into different roles, such as marketing, sales, or supply chain
  • International assignments and exposure to global teams

ASSUMPTION: Unilever's diverse product portfolio and global presence provide ample opportunities for career growth and development within the organization.

🌍 Location & Work Environment

Office Type: Unilever's SΓ£o Paulo office is a modern, collaborative workspace designed to foster innovation and creativity

Office Location(s): WT - 2236 Torre B, SΓ£o Paulo, Brazil

Geographic Context:

  • SΓ£o Paulo is the largest city in Brazil and the Americas, with a vibrant cultural scene and numerous entertainment options
  • The city offers a mix of urban and natural environments, with plenty of green spaces and parks
  • SΓ£o Paulo has a tropical savanna climate, with mild winters and warm, humid summers

Work Schedule: Standard office hours (Monday to Friday, 9:00 AM to 6:00 PM), with flexibility based on business needs

ASSUMPTION: The work environment at Unilever's SΓ£o Paulo office is dynamic, collaborative, and focused on driving results through innovation and teamwork.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final interview with the team or additional stakeholders

Key Assessment Areas:

  • Analytical skills and data interpretation
  • Communication and presentation skills
  • Collaboration and teamwork
  • Problem-solving and strategic thinking

Application Tips:

  • Highlight relevant experience and achievements in trade marketing or marketing
  • Demonstrate a strong understanding of the Beauty & Wellbeing category and Unilever's products
  • Prepare a well-structured resume and cover letter, emphasizing your skills and qualifications
  • Be ready to discuss your approach to data analysis and interpretation, as well as your ability to translate insights into actionable recommendations

ATS Keywords: Trade Marketing, Beauty & Wellbeing, Nielsen Data, S&OP, Market Analysis, Competitor Performance, Growth Opportunities, Stakeholder Management, Teamwork, Data-Driven Decisions

ASSUMPTION: Unilever's recruitment process is designed to assess candidates' skills and cultural fit, with a focus on finding the best match for the role and the organization.

πŸ› οΈ Tools & Technologies

  • Nielsen data and tools
  • Microsoft Office Suite (Excel, PowerPoint)
  • Data visualization tools (e.g., Tableau, Power BI)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's experience and the team's needs.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Respect
  • Responsibility
  • Entrepreneurship
  • Collaboration

Work Style:

  • Data-driven and analytical
  • Collaborative and team-oriented
  • Adaptable and responsive to change
  • Results-focused and action-oriented

Self-Assessment Questions:

  • How do you approach analyzing large datasets and drawing insights from them?
  • Can you describe a time when you had to collaborate with cross-functional teams to achieve a common goal?
  • How do you stay organized and manage multiple priorities in a dynamic work environment?

ASSUMPTION: Unilever values diversity and inclusion, seeking candidates who can thrive in a multicultural and collaborative environment.

⚠️ Potential Challenges

  • Managing multiple stakeholders and balancing competing priorities
  • Working in a fast-paced and dynamic environment, requiring adaptability and resilience
  • Dealing with complex data sets and drawing accurate insights from them
  • Navigating a large organization and building effective working relationships with diverse teams

ASSUMPTION: These challenges can be overcome through strong communication, collaboration, and a proactive approach to problem-solving.

πŸ“ˆ Similar Roles Comparison

  • Compared to other trade marketing roles, this position places a stronger emphasis on data analysis and interpretation
  • Within Unilever, this role is part of the Beauty & Wellbeing category, which focuses on personal care and wellbeing products
  • Career progression in this role could lead to opportunities in marketing, sales, or supply chain, depending on the candidate's interests and skills

ASSUMPTION: This role offers a unique blend of data-driven analysis and cross-functional collaboration, making it an attractive opportunity for candidates with strong analytical skills and a collaborative mindset.

πŸ“ Sample Projects

  • Conducting a comprehensive market analysis for the Beauty & Wellbeing category in Brazil
  • Developing a data-driven strategy to improve market share for a specific brand within the category
  • Collaborating with the marketing team to create targeted campaigns based on market insights and consumer trends

ASSUMPTION: These sample projects illustrate the data-driven and collaborative nature of the role, as well as the opportunity to make a tangible impact on the business.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the Beauty & Wellbeing category?
  • How does this role contribute to Unilever's overall strategy and purpose?
  • What opportunities are there for professional growth and development within this role and the organization?
  • How does Unilever support work-life balance for its employees?
  • What are the key priorities for this role in the first 90 days?

ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and your commitment to understanding the organization's culture and priorities.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for the interview by researching Unilever's products, market trends, and the Beauty & Wellbeing category
  • Practice your data analysis and presentation skills, focusing on your ability to translate insights into actionable recommendations
  • Follow up with the hiring manager one week after your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.