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📌 Core Information
🔹 Job Title: Creative Content Manager
🔹 Company: Signal Group
🔹 Location: Washington, DC
🔹 Job Type: Full-Time, Hybrid (In office at least 2 days each week)
🔹 Category: Marketing & Communications
🔹 Date Posted: April 4, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site/Hybrid
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🚀 Job Overview
Key aspects of this role include:
- Developing and executing social media strategies for diverse clients
- Creating visually compelling graphic content across digital platforms
- Maintaining and updating website content using CMS tools
- Interpreting and presenting digital analytic reports
- Spotting social media and digital trends while drafting compelling content
- Managing project progress and deadlines
ASSUMPTION: This role requires a strong blend of creativity, strategic thinking, and analytical skills. It's ideal for someone who thrives in a fast-paced, dynamic environment and can balance multiple projects simultaneously.
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📋 Key Responsibilities
✅ Lead the development of social media strategies and content creation across multiple platforms for various clients
✅ Develop visually compelling graphic content across digital platforms, including social media, toolkits, and marketing materials
✅ Maintain and update website content using CMS tools (e.g., WordPress, Squarespace)
✅ Interpret, distill, and present digital analytic reports
✅ Spot social media and digital trends while drafting compelling content
✅ Conduct routine senior-level client contact
✅ Manage development and production of materials to support campaigns across all channels
✅ Track project progress and deadlines
ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong organizational skills and the ability to manage multiple projects simultaneously.
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🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field
Experience: 4+ years of PR agency, in-house, or government communications experience
Required Skills:
- Proven experience with social media management and content creation for politicians or organizations
- Proficient in graphic design and understanding of maintaining a brand's visual identity
- Strong knowledge of social media and website best practices, with an interest in emerging technologies
- Proficiency in creative software services such as Adobe Creative Suite, Canva, Elementor, WordPress, etc.
- Ability to monitor KPIs, analytics, and trends for clients and sectors
Preferred Skills:
- Experience with specific CMS tools (e.g., WordPress, Squarespace)
- Familiarity with social media analytics tools (e.g., Hootsuite, Sprout Social, Keyhole)
ASSUMPTION: Candidates with a strong portfolio showcasing their graphic design and content creation skills will be highly competitive for this role.
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💰 Compensation & Benefits
Salary Range: $70,000 to $80,000 per year
Benefits:
- Medical, Dental, and Vision coverage, and membership to OneMedical
- Generous vacation, holidays, sick time, and winter holiday closure
- Paid parental leave and bereavement leave
- 401(k) with an employer contribution
- Annual bonus opportunity and incentives for business generation
- Cellular service stipend
- Public transportation benefits
- Free lunch Thursday (FLT), birthday donations to a charity of your choice, and more
Working Hours: Full-time, typically 9:00 AM to 5:00 PM EST, with flexibility for project needs
ASSUMPTION: The salary range provided is based on industry standards for a mid-level marketing and communications role in the Washington, DC area.
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📌 Applicant Insights
🔍 Company Context
Industry: Public Affairs & Communications
Company Size: Small (51-200 employees)
Founded: 2010
Company Description:
- Signal Group is a leader in modern public affairs, delivering strategies and solutions driven by strategic advocacy, communications, and digital programs
- Advises clients across the globe, including industry-leading companies, CEOs, governments, and non-profits
- Offers tailored strategies for solving high-stakes challenges
Company Specialties:
- Public Relations
- Public Affairs
- Digital Communications
- Strategic Advocacy
Company Website: signalgroup.com
ASSUMPTION: Signal Group's small size fosters a collaborative environment with opportunities for advancement. Their focus on modern public affairs allows employees to work on high-stakes challenges for diverse clients.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement
Reporting Structure: This role reports directly to the Creative Director
Work Arrangement: Hybrid, with at least two days in the office each week
Growth Opportunities:
- Potential to take on more responsibilities and advance within the creative team
- Opportunities to work on diverse client projects and expand skillset
- Chance to contribute to the growth and development of the creative department
ASSUMPTION: This role offers a unique blend of creative and strategic responsibilities, providing ample opportunities for professional growth and development.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Washington, DC
Geographic Context:
- Washington, DC is a vibrant, multicultural city with a thriving job market
- The DC area offers a variety of cultural attractions, historical sites, and outdoor activities
- DC has a humid subtropical climate, with hot, humid summers and mild winters
Work Schedule: Monday-Friday, 9:00 AM to 5:00 PM EST, with flexibility for project needs
ASSUMPTION: The DC area offers a high cost of living compared to other US cities, but it also provides ample opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the HR team
- In-person or virtual interview with the Creative Director
- Final interview with the Creative Director and another team member
- Background check and reference check
Key Assessment Areas:
- Creativity and strategic thinking
- Graphic design skills and portfolio
- Social media and content creation experience
- Communication and presentation skills
- Adaptability and problem-solving skills
Application Tips:
- Tailor your resume and cover letter to highlight your graphic design and content creation skills, as well as your experience with social media management
- Include a link to your portfolio showcasing your best work
- Prepare examples of how you've used data and analytics to inform content creation and strategy
- Research Signal Group's clients and industry focus to demonstrate your understanding of their work
ATS Keywords: Social Media Management, Content Creation, Graphic Design, Digital Analytics, Project Management, Client Communication, Trend Analysis, AP Style Proficiency, Creative Software Proficiency, Brand Visual Identity, Emerging Technologies, KPI Monitoring, Collaboration, Curiosity, Creativity, Detail Orientation
ASSUMPTION: Signal Group's application process is designed to assess candidates' creativity, strategic thinking, and technical skills, as well as their cultural fit with the company.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Canva
- Elementor
- WordPress
- Hootsuite
- Sprout Social
- Keyhole
ASSUMPTION: Familiarity with these tools is preferred, but candidates with transferable skills and a willingness to learn new tools will also be considered.
👔 Cultural Fit Considerations
Company Values:
- Collaboration
- Creativity
- Integrity
- Excellence
- Accountability
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Detail-oriented and organized
- Strategic and creative thinker
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you adaptable and able to manage multiple projects simultaneously?
- Do you have a strong attention to detail and a commitment to producing high-quality work?
- Are you a strategic and creative thinker, able to develop and execute innovative content strategies?
ASSUMPTION: Signal Group values candidates who are collaborative, adaptable, detail-oriented, and strategic thinkers, with a strong commitment to producing high-quality work.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to the fast-paced, dynamic nature of the public affairs industry
- Working with diverse clients, each with their own unique needs and expectations
- Keeping up with the latest social media trends and best practices
ASSUMPTION: These challenges can be overcome by strong organizational skills, adaptability, and a commitment to continuous learning and professional development.
📈 Similar Roles Comparison
- Compared to a Social Media Manager role, this position requires more graphic design and content creation skills, as well as a stronger focus on strategic thinking and project management
- In the public affairs industry, this role is unique in its blend of creative and strategic responsibilities, providing ample opportunities for professional growth and development
- Career paths for this role may include advancement to a Creative Director or similar leadership position within the creative department
ASSUMPTION: This role offers a unique blend of creative and strategic responsibilities, providing ample opportunities for professional growth and development within the creative department and the broader public affairs industry.
📝 Sample Projects
- Developing a comprehensive social media strategy for a clean energy client, including content creation, graphic design, and analytics
- Creating visually compelling marketing materials for a healthcare client, including infographics, flyers, and social media graphics
- Managing a website redesign project for an outdoors client, including content updates, SEO optimization, and launch coordination
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, as well as the opportunity to work on diverse client projects and expand skillset.
❓ Key Questions to Ask During Interview
- Can you describe the creative team's dynamic and how it collaborates with other departments?
- How does Signal Group support the professional growth and development of its employees?
- What are the most challenging aspects of this role, and how has the current incumbent approached them?
- How does Signal Group measure the success of its creative content, and how does this role contribute to that success?
- What opportunities are there for growth and advancement within the creative department and the broader public affairs industry?
ASSUMPTION: These interview questions are designed to assess the cultural fit of the candidate, as well as their understanding of the role and its responsibilities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your graphic design and content creation skills, as well as your experience with social media management
- Include a link to your portfolio showcasing your best work
- Prepare examples of how you've used data and analytics to inform content creation and strategy
- Follow up with the HR team one week after submitting your application to confirm receipt and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
