Creative Content Strategist

📌 Core Information

🔹 Job Title: Creative Content Strategist

🔹 Company: Power Digital

🔹 Location: Remote (Argentina, Brazil, Colombia, Mexico, Philippines)

🔹 Job Type: Independent Contractor (Per-Project Basis)

🔹 Category: Marketing & Advertising

🔹 Date Posted: 2025-07-18

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: Remote (US time zones preferred)

🚀 Job Overview

Key aspects of this role include:

• Serving as a key operational and ideation partner to senior strategists
• Bringing content ideas to life and moving creative projects through the pipeline
• Working across multiple accounts in all divisions, including SEO, Content Marketing, Paid Media, and more
• Collaborating with a dynamic team of consultative marketers, creatives, analysts, and technologists

ASSUMPTION: This role requires strong communication skills, attention to detail, and the ability to manage multiple projects simultaneously. Familiarity with digital marketing trends and tools is essential for success in this fast-paced environment.

📋 Key Responsibilities

✅ Support Creative Strategists with day-to-day tasks across various brands and creative types

✅ Translate pitch decks and concept slides into actionable creative briefs for designers and editors

✅ Write and adapt scripts for UGC creators based on finalized concepts

✅ Assist with UGC content development, contributing to content creator selection, copywriting support, and occasionally content ideas

✅ Evaluate UGC video submissions to ensure alignment with the creative brief and provide detailed feedback or reshoot guidance when needed

✅ Select UGC clips and brief editors to align with the original UGC concept and brand messaging

✅ Assist in interpreting creative KPIs and pulling light insights to inform performance-based optimizations

✅ Apply a basic understanding of Meta and TikTok A/B ad testing to creative ideation and script adjustments

ASSUMPTION: This role involves a mix of creative and operational tasks, requiring strong organizational skills and the ability to balance multiple projects and deadlines.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 2-5 years of experience in creative strategy, content coordination, or a related role

Required Skills:

• Familiarity with paid social ad strategy and Ads Manager basics
• Comfortable with occasionally pulling creative reports in Motion
• Comfortable using tools such as Figma, Google Docs, Asana, and Motion
• Knowledge of how creative ladders up to brand strategy and KPIs
• Understands Meta and TikTok creative trends
• Strong attention to detail and ability to juggle multiple deadlines
• Passion for digital storytelling and a desire to grow within creative strategy

Preferred Skills:

• Experience with UGC development and management
• Fluency in additional languages (Spanish, Portuguese)

ASSUMPTION: Proficiency in spoken and written English at an advanced level is required for this role. Candidates with experience in UGC development and management may be given preference.

💰 Compensation & Benefits

Salary Range: $40,000 - $60,000 USD per year (full-time equivalent, based on industry standards for mid-level marketing roles)

Benefits:

• Opportunity to work with a dynamic, growth-focused team
• Exposure to a wide range of clients and industries
• Potential for career growth and development within the company

Working Hours: Full-time (40 hours/week), with flexibility for remote workers

ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-level marketing roles. The actual salary may vary depending on the candidate's experience and the project's scope.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing & Advertising

Company Size: Medium (501-1,000 employees)

Founded: 2012

Company Description:

• Power Digital is a leading, privately held growth marketing firm helping brands ignite revenue and brand recognition
• They offer best-in-class services including SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative
• Their proprietary technology, nova, analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A

Company Specialties:

• Search Engine Optimization (SEO)
• Pay Per Click (PPC)
• Branding and Creative Services
• Social Media
• Web Design and Development
• Mobile Development and Mobile Marketing
• Display Advertising
• Content Marketing
• Conversion Rate Optimization (CRO)
• Public Relations
• Brand Strategy
• Partnerships
• Link Building
• Amazon Marketing
• B2B
• ecommerce
• Influencer
• PR
• Retail Marketing
• TikTok
• Integrated Marketing
• and Affiliate

Company Website: http://www.powerdigitalmarketing.com

ASSUMPTION: Power Digital is a well-established growth marketing firm with a strong focus on data-driven strategies and innovative technology.

📊 Role Analysis

Career Level: Mid-Level (2-5 years of experience)

Reporting Structure: This role reports directly to Creative Strategists and works collaboratively with a dynamic team of marketers, creatives, analysts, and technologists

Work Arrangement: Remote (with a preference for US time zones)

Growth Opportunities:

• Exposure to a wide range of clients and industries
• Potential for career growth and development within the company
• Opportunity to work with a dynamic, growth-focused team

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with exposure to diverse clients and a collaborative work environment.

🌍 Location & Work Environment

Office Type: Remote (with a preference for US time zones)

Office Location(s): San Diego, CA; New York, NY; Arlington, VA

Geographic Context:

• Remote workers are preferred to be based in US time zones
• Power Digital has offices in San Diego, CA; New York, NY; and Arlington, VA
• The company operates globally, with clients from various industries and backgrounds

Work Schedule: Full-time (40 hours/week), with flexibility for remote workers

ASSUMPTION: While this role is remote, there is a preference for candidates based in US time zones to ensure effective collaboration with the team.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Behavioral and skills assessment
• Final interview with the hiring manager

Key Assessment Areas:

• Communication skills and attention to detail
• Understanding of digital marketing trends and tools
• Ability to manage multiple projects and deadlines
• Cultural fit with Power Digital's dynamic, growth-focused team

Application Tips:

• Highlight relevant experience in creative strategy, content coordination, or a related role
• Include examples of your work, such as creative briefs, scripts, or UGC content you've developed
• Tailor your resume and cover letter to emphasize your skills and experience in the required qualifications

ATS Keywords: Creative Strategy, Content Coordination, Copywriting, Project Management, UGC Development, Meta Ads, TikTok Ads, Attention to Detail, Digital Storytelling, Figma, Google Docs, Asana, Motion, Creative Briefs, KPI Interpretation, A/B Testing

ASSUMPTION: Power Digital uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and cover letter can help your application stand out.

🛠️ Tools & Technologies

• Figma
• Google Docs
• Asana
• Motion
• Meta Ads Manager
• TikTok Ads Manager

ASSUMPTION: Familiarity with these tools is required for this role. Candidates should be comfortable using them to manage projects and collaborate with the team.

👔 Cultural Fit Considerations

Company Values:

• Growth-focused
• Dynamic and collaborative
• Data-driven
• Innovative
• Client-centric

Work Style:

• Fast-paced and deadline-driven
• Collaborative and team-oriented
• Adaptable and open to feedback
• Results-driven and focused on continuous improvement

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable managing multiple projects and deadlines?
• Do you have a passion for digital storytelling and a desire to grow within creative strategy?
• Are you open to feedback and willing to adapt your approach based on input from the team?

ASSUMPTION: Power Digital values candidates who are a strong cultural fit, with a growth mindset, collaborative spirit, and a passion for digital marketing.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a fast-paced environment
• Adapting to feedback and input from a dynamic team of marketers, creatives, analysts, and technologists
• Working remotely with a preference for US time zones
• Keeping up with digital marketing trends and tools

ASSUMPTION: While this role offers significant growth opportunities, it also presents challenges that require strong organizational skills, adaptability, and a growth mindset.

📈 Similar Roles Comparison

• This role is unique in its focus on creative strategy and content coordination for a wide range of clients and industries
• Similar roles may include Content Strategist, UGC Coordinator, or Creative Project Manager, but this role offers exposure to a broader range of clients and industries
• Career paths for this role may include advancement to Senior Creative Strategist, Creative Director, or other leadership positions within the company

ASSUMPTION: This role offers unique opportunities for growth and development within the company, with exposure to a wide range of clients and industries.

📝 Sample Projects

• Developing a creative brief for a brand campaign, including scripts for UGC creators and guidelines for designers and editors
• Managing UGC content development, from content creator selection to final delivery and approval
• Evaluating UGC video submissions and providing detailed feedback or reshoot guidance to ensure alignment with the creative brief
• Selecting UGC clips and briefing editors to align with the original UGC concept and brand messaging

ASSUMPTION: These sample projects demonstrate the range of responsibilities and tasks required for this role, from creative strategy and ideation to project management and execution.

❓ Key Questions to Ask During Interview

• What are the most important priorities for this role in the first 30 days?
• How does this role fit into the overall creative strategy and marketing efforts for Power Digital's clients?
• What are the key challenges facing the team currently, and how can this role help address them?
• What opportunities are there for growth and development within the company for this role?
• How does Power Digital support work-life balance for remote employees?

ASSUMPTION: Asking thoughtful, relevant questions during the interview process can help demonstrate your interest in the role and provide valuable insights into the company and team dynamics.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Power Digital careers page
• Tailor your resume and cover letter to emphasize your skills and experience in the required qualifications
• Include examples of your work, such as creative briefs, scripts, or UGC content you've developed
• Prepare for the interview by researching Power Digital's clients, services, and company culture
• Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.