📌 Core Information
🔹 Job Title: Creative Director - Multi-Brand
🔹 Company: We Are Social
🔹 Location: Sydney, New South Wales, Australia
🔹 Job Type: Full-Time, On-site (Remote)
🔹 Category: Advertising & Marketing
🔹 Date Posted: May 8, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site (Remote)
🚀 Job Overview
Key aspects of this role include:
- Leading creative strategy and execution for several major brand accounts across all social platforms
- Building and mentoring creative teams, fostering a culture of innovation and excellence
- Developing integrated campaigns that seamlessly blend social-first thinking with broader brand objectives
- Presenting to and partnering with C-suite clients, acting as their trusted creative advisor
- Driving creative innovation across emerging platforms and technologies
ASSUMPTION: This role requires a high level of strategic thinking, leadership, and creativity to manage multiple high-stakes projects and maintain creative excellence across several major brand accounts.
📋 Key Responsibilities
✅ Lead creative strategy and execution for several major brand accounts across all social platforms
✅ Build and mentor creative teams, fostering a culture of innovation and excellence
✅ Develop integrated campaigns that seamlessly blend social-first thinking with broader brand objectives
✅ Present to and partner with C-suite clients, acting as their trusted creative advisor
✅ Drive creative innovation across emerging platforms and technologies
✅ Collaborate with strategy leads to translate business objectives into award-winning creative solutions
✅ Establish creative standards and best practices that elevate work across both accounts
✅ Manage multiple high-stakes projects while maintaining creative excellence
✅ Lead new business pitches and expand existing client relationships
ASSUMPTION: This role requires a strong understanding of social platforms, emerging technologies, and cultural trends to create innovative and effective campaigns.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Marketing, Advertising, Communications, or a related discipline)
Experience: 12+ years of creative agency experience, with at least 3 years in a senior leadership role
Required Skills:
- Proven track record of leading major brand accounts across different industries
- A portfolio demonstrating both strategic thinking and executional excellence in social-first campaigns
- Experience managing and mentoring creative teams
- Exceptional presentation skills with the ability to sell ideas at all levels
- Deep understanding of social platforms, emerging technologies, and cultural trends
- Strong commercial acumen and ability to balance creative ambition with business realities
- Track record of award-winning work and industry recognition
Preferred Skills:
- Experience working with leading tech innovators and major retailers
- Fluency in multiple languages
ASSUMPTION: Candidates should have a strong background in creative agency work, with a focus on social media and integrated campaigns. Experience in leading teams and managing client relationships is essential.
💰 Compensation & Benefits
Salary Range: AU$180,000 - AU$220,000 per annum (Based on industry standards for a senior leadership role in Sydney)
Benefits:
- Ownership of a group of significant client relationships
- Direct influence on agency creative standards and processes
- Opportunity to shape the creative vision for major brands
- Competitive compensation package reflecting senior leadership position
- Professional development opportunities and industry visibility
- A collaborative environment that values creative leadership
- Direct reporting line to the ECD with significant autonomy
Working Hours: Full-time, with flexible hours as needed to manage projects and client relationships
ASSUMPTION: The salary range is based on industry standards for a senior leadership role in Sydney, with consideration for the experience and qualifications required for this position.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 1,001-5,000 employees (Global presence with over 1,300 people in 19 offices)
Founded: 2008
Company Description:
- We Are Social is a global socially-led creative agency with unrivaled social media and influencer marketing expertise.
- The agency delivers a global perspective to clients in a time when social media is shaping culture.
- We Are Social makes ideas worth talking about by understanding social behaviors within online communities, cultures, and subcultures.
- The agency works with the world’s biggest brands, including adidas, Samsung, Netflix, and Google, to reach the right people in a strategic, relevant, and effective way.
Company Specialties:
- marketing
- advertising
- influencer marketing
- advocacy programs
- Production
- Research & Insight
- Cultural insights
- Brand-building Strategy
- Social Media
- Creative
- Paid Media
- Distribution
- Measurement
- Branded content
- Editorial Strategy
- Sports Marketing
- and Sports Sponsorship
Company Website: wearesocial.com
ASSUMPTION: We Are Social is a well-established global agency with a strong reputation in the advertising industry. The company's expertise in social media and influencer marketing makes it an attractive employer for creative professionals.
📊 Role Analysis
Career Level: Senior Leadership
Reporting Structure: Direct reporting line to the Executive Creative Director (ECD) with significant autonomy
Work Arrangement: Full-time, on-site (remote) with flexible hours as needed
Growth Opportunities:
- Expanding client relationships and growing the creative team
- Potential to shape the creative vision for additional brands
- Professional development opportunities and industry visibility
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand client relationships, grow the creative team, and shape the creative vision for major brands.
🌍 Location & Work Environment
Office Type: On-site (Remote)
Office Location(s): Sydney, New South Wales, Australia
Geographic Context:
- Sydney is the largest city in Australia and the capital of New South Wales.
- The city is known for its vibrant culture, diverse neighborhoods, and iconic landmarks such as the Sydney Opera House and Sydney Harbour Bridge.
- Sydney offers a high quality of life, with a subtropical climate, beautiful beaches, and numerous parks and gardens.
Work Schedule: Full-time, with flexible hours as needed to manage projects and client relationships
ASSUMPTION: Sydney offers a dynamic and multicultural work environment, with a high quality of life and numerous opportunities for personal and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR team
- Creative brief presentation and portfolio review
- Final interview with the Executive Creative Director (ECD)
Key Assessment Areas:
- Creative portfolio and strategic thinking
- Presentation skills and ability to sell ideas
- Cultural fit and alignment with company values
- Leadership skills and team management experience
Application Tips:
- Tailor your resume and cover letter to highlight your experience in leading creative teams and managing client relationships.
- Prepare a strong portfolio that demonstrates your strategic thinking and executional excellence in social-first campaigns.
- Practice your presentation skills and be ready to sell your ideas to the C-suite clients.
- Research the company and its clients to show your understanding of their brands and objectives.
ATS Keywords: Creative Strategy, Social Media, Integrated Campaigns, Team Leadership, Client Presentation, Cultural Trends, Commercial Acumen, Award-Winning Work, Mentoring, Innovation, Brand Building, Emerging Technologies, Project Management, Strategic Thinking, Executional Excellence, Social-First Campaigns
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on creative portfolio, strategic thinking, and presentation skills. Candidates should tailor their application materials to highlight their relevant experience and align with the company's values.
🛠️ Tools & Technologies
- Social media platforms (e.g., Facebook, Instagram, Twitter, TikTok, LinkedIn)
- Creative software (e.g., Adobe Creative Suite, Sketch, Figma)
- Project management tools (e.g., Asana, Trello, JIRA)
- Presentation software (e.g., PowerPoint, Keynote)
ASSUMPTION: The required tools and technologies for this role are standard in the creative industry, with a focus on social media platforms and creative software.
👔 Cultural Fit Considerations
Company Values:
- Creativity
- Collaboration
- Curiosity
- Courage
- Cultural relevance
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on client success
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable presenting to and collaborating with C-suite clients?
- Do you have a proven track record of leading creative teams and driving innovation?
- Are you passionate about social media and emerging technologies?
ASSUMPTION: We Are Social values creativity, collaboration, and cultural relevance. Candidates should be adaptable, results-driven, and passionate about social media and emerging technologies.
⚠️ Potential Challenges
- Managing multiple high-stakes projects and maintaining creative excellence across several major brand accounts
- Balancing creative ambition with business realities and client objectives
- Adapting to the fast-paced and dynamic nature of the creative industry
- Competing with other agencies and maintaining client relationships
ASSUMPTION: This role presents significant challenges in managing multiple high-stakes projects, balancing creative ambition with business realities, and adapting to the fast-paced nature of the creative industry.
📈 Similar Roles Comparison
- This role differs from other creative director positions in its focus on leading multiple major brand accounts across different industries.
- Industry-specific context: The advertising industry is highly competitive, with a focus on creativity, innovation, and client success.
- Career path comparison: This role offers significant growth potential, with opportunities to expand client relationships, grow the creative team, and shape the creative vision for major brands.
ASSUMPTION: This role is unique in its focus on leading multiple major brand accounts across different industries, offering significant growth potential for the right candidate.
📝 Sample Projects
- Developing an integrated social media campaign for a leading tech innovator, combining seasonal messaging with powerful brand building
- Creating a retail campaign for a major retailer that balances seasonal messaging with long-term brand objectives
- Managing a team to create award-winning work for a major brand, driving creative innovation across emerging platforms and technologies
ASSUMPTION: These sample projects demonstrate the strategic thinking, creativity, and leadership required for this role, with a focus on integrated campaigns, brand building, and emerging technologies.
❓ Key Questions to Ask During Interview
- How does the agency support the growth and development of its creative directors?
- What are the key priorities for this role in the first 90 days?
- How does the agency approach collaboration and teamwork across different brand accounts?
- What opportunities are there for expanding client relationships and growing the creative team?
- How does the agency measure the success of its creative campaigns?
ASSUMPTION: These key questions help candidates understand the agency's approach to growth, collaboration, and success metrics, as well as the opportunities for expansion and development in this role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your experience in leading creative teams and managing client relationships.
- Prepare a strong portfolio that demonstrates your strategic thinking and executional excellence in social-first campaigns.
- Practice your presentation skills and be ready to sell your ideas to the C-suite clients.
- Research the company and its clients to show your understanding of their brands and objectives.
- Follow up with the HR team one week after submission to confirm receipt of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
