📌 Core Information
🔹 Job Title: Creative Strategist
🔹 Company: Comcast
🔹 Location: GA - Alpharetta, 1720 Windward Conc Ste 400
🔹 Job Type: Full-Time
🔹 Category: Advertising & Marketing
🔹 Date Posted: 2025-04-23
🔹 Experience Level: 5-7 Years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing innovative, high-level campaign strategies for the organization’s largest clients
- Leading client creative strategy and overseeing the execution of comprehensive creative solutions
- Driving revenue by clearly communicating the value of creative strategies to clients and partners
- Collaborating with business partners to identify, develop, and close large prospect opportunities
- Adopting and implementing new technologies, software, and processes to enhance creative solutions
ASSUMPTION: This role requires a strategic mindset, strong client management skills, and a deep understanding of creative marketing strategies.
📋 Key Responsibilities
✅ Builds strong client partnerships and develops innovative campaign strategies that align with brand goals
✅ Leads client creative strategy and oversees the execution of comprehensive creative solutions
✅ Conducts market research, brainstorms, conceptualizes, and directs overall strategy for high-volume, omni-channel client campaigns
✅ Demonstrates exceptional client management skills by leading dynamic creative discovery and presentation meetings with the organization’s largest clients
✅ Ensures that creative design execution aligns with varying budgets and turnaround times, and oversees the strategic direction with internal and external partners
✅ Professionally represents the agency’s brand and the larger organization’s brand in all capacities and on behalf of their manager as necessary
✅ Develops budgets proportional to media spend, sets realistic timeline expectations, and ensures strategic alignment for the largest revenue-generating opportunities
✅ Collaborates with and/or leads business partners to identify, develop, and close the largest prospect opportunities, competing for AOR-level business, government contracts, and additional revenue opportunities by leveraging strategic expertise
✅ Leads by example in adopting and implementing new technologies, software, and processes (e.g., software, A.I. applications)
✅ Demonstrates strong business acumen by selling the value of strategic creative solutions and is a leader in creative revenue and margin goals
✅ Identifies and hires vendors with exceptional understanding of visual storytelling through various creative mediums, relying on vendor partners to execute the best outcomes within budget for each project
ASSUMPTION: This role requires a high level of independence and the ability to manage multiple projects and clients simultaneously.
🎯 Required Qualifications
Education: Bachelor's Degree (or equivalent combination of coursework and experience)
Experience: 5-7 years of relevant work experience
Required Skills:
- Client-facing and client management skills
- Creative strategies and creativity
- Professional presentation skills
- Strategic objectives
Preferred Skills:
- Experience with AI applications and new technologies
- Strong business acumen
ASSUMPTION: Applicants with a combination of coursework and experience or extensive related professional experience may also be considered.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (based on industry standards for this role and experience level)
Benefits:
- Health, dental, and vision insurance
- 401(k) with company match
- Paid time off (vacation, sick, and holidays)
- Tuition assistance and professional development opportunities
- Employee discounts on Comcast services
Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for project needs
ASSUMPTION: Salary range is an estimate based on industry standards for this role and experience level. Actual salary may vary based on individual qualifications and company discretion.
📌 Applicant Insights
🔍 Company Context
Industry: Telecommunications, with a focus on advertising and media
Company Size: 10,001+ employees, providing ample opportunities for career growth and collaboration
Founded: 1963, with a rich history in the telecommunications industry
Company Description:
- Comcast is a global media and technology company with a wide range of products and services, including cable television, high-speed internet, voice services, wireless services, and streaming services
- The company's advertising division, Comcast Advertising, helps brands connect with their audiences on every screen using advanced data, technology, and premium video content
- Comcast Advertising consists of two main divisions: media sales and ad tech, with the latter providing comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels
Company Specialties:
- Cable television
- High-speed internet
- Voice services
- Wireless services
- Streaming services
- Advertising and media
Company Website: corporate.comcast.com
ASSUMPTION: Comcast's extensive product offerings and large employee base provide ample opportunities for career growth and development.
📊 Role Analysis
Career Level: Mid-level to senior, with potential for growth into management or leadership roles
Reporting Structure: Reports directly to the Creative Director or similar role
Work Arrangement: On-site, with potential for occasional remote work for specific projects or tasks
Growth Opportunities:
- Advancement to a management or leadership role within the creative team
- Expansion into other areas of Comcast Advertising or the broader Comcast organization
- Opportunities to work on high-profile, large-scale campaigns and projects
ASSUMPTION: This role offers significant opportunities for career growth and development within Comcast's advertising division and the broader organization.
🌍 Location & Work Environment
Office Type: Corporate office environment, with a focus on collaboration and teamwork
Office Location(s): GA - Alpharetta, 1720 Windward Conc Ste 400
Geographic Context:
- Alpharetta is a suburb of Atlanta, Georgia, with a population of approximately 65,000 people
- The area offers a mix of urban and suburban living, with easy access to shopping, dining, and entertainment options
- Alpharetta is known for its high quality of life, excellent schools, and family-friendly neighborhoods
Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for project needs
ASSUMPTION: The Alpharetta office provides a collaborative and supportive work environment, with ample opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with a member of the HR team
- In-person or virtual interview with the hiring manager and/or team members
- Final interview with the Creative Director or similar role
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Client management and communication skills
- Creativity and innovation
- Technical proficiency with relevant software and tools
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your creative strategies and campaigns, and be ready to discuss them in detail during the interview
- Research Comcast and Comcast Advertising to demonstrate your understanding of the company and its products and services
ATS Keywords: Client Facing, Client Management, Creative Strategies, Creativity, Professional Presentation, Strategic Objectives
ASSUMPTION: The interview process for this role is likely to be competitive and comprehensive, with a focus on assessing the candidate's strategic thinking, creativity, and client management skills.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Project management tools (e.g., Asana, Trello, JIRA)
- AI applications and new technologies (as needed)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the projects and campaigns the candidate is working on.
👔 Cultural Fit Considerations
Company Values:
- Customer First
- Innovation
- Speed and Agility
- Collaboration
- Trust and Integrity
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on results and continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable managing multiple clients and projects simultaneously?
- Do you have a proven track record of developing and executing successful creative strategies?
ASSUMPTION: Comcast values a diverse and inclusive work environment, and candidates who can demonstrate a strong cultural fit with the company's values and work style are likely to be successful in this role.
⚠️ Potential Challenges
- Managing multiple clients and projects simultaneously, with varying priorities and deadlines
- Keeping up with the latest trends and technologies in the advertising and media industry
- Balancing strategic thinking with tactical execution and day-to-day tasks
- Navigating a large, complex organization with multiple stakeholders
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a proactive approach to continuous learning and development.
📈 Similar Roles Comparison
- Compared to other creative strategist roles, this position may offer more opportunities for client interaction and management, as well as a greater focus on driving revenue through strategic creative solutions
- In the advertising and media industry, Comcast is known for its innovative approach to data-driven marketing and advanced technology solutions
- Career paths for this role may include advancement to management or leadership positions within Comcast Advertising or the broader Comcast organization
ASSUMPTION: This role offers unique opportunities for growth and development within Comcast's advertising division and the broader organization.
📝 Sample Projects
- Developing a comprehensive creative strategy for a major brand launch, including market research, brainstorming, and conceptualization
- Leading a dynamic creative discovery and presentation meeting with a high-profile client, resulting in a successful campaign and increased brand awareness
- Collaborating with business partners to identify, develop, and close a large prospect opportunity, driving significant revenue growth for the organization
ASSUMPTION: These sample projects demonstrate the strategic thinking, creativity, and client management skills required for success in this role.
❓ Key Questions to Ask During Interview
- Can you describe the typical client portfolio for this role, and how the responsibilities may vary depending on the client's industry and size?
- How does this role collaborate with other teams and departments within Comcast Advertising and the broader Comcast organization?
- What opportunities are there for professional growth and development within Comcast Advertising and the broader Comcast organization?
- How does Comcast support work-life balance for employees in this role?
- What are the most important qualities and skills for success in this role, according to the hiring manager and team members?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process can help demonstrate your interest in and understanding of the role and company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your creative strategies and campaigns, and be ready to discuss them in detail during the interview
- Research Comcast and Comcast Advertising to demonstrate your understanding of the company and its products and services
- Follow up with the hiring manager or HR representative one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
