Creative Strategist

📌 Core Information

🔹 Job Title: Creative Strategist

🔹 Company: Meta

🔹 Location: Bangkok, Thailand

🔹 Job Type: Full-time

🔹 Category: Marketing & Advertising

🔹 Date Posted: July 3, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Harnessing AI to transform marketing strategies
• Building systems of ideas to maximize discovery engine
• Working on high-profile campaigns for global brands
• Developing innovative strategies that drive engagement and business results

ASSUMPTION: This role requires a strong understanding of both creativity and technology, with a focus on AI-driven marketing strategies.

📋 Key Responsibilities

✅ Set creative vision and build strategic plans that prioritize business results for clients

✅ Build crucial relationships with client teams across sales, creative, and agency

✅ Build creative solutions that inspire, influence, and drive client action

✅ Operationalize creative data, metrics, and insights-driven approach

✅ Coordinate and align multiple internal cross-functional partnerships

✅ Learn fast to quickly decode and deploy emerging experiences at the speed of Meta technology

✅ Identify client’s creative challenges and develop, deploy, and scale breakthrough ideas and solutions

ASSUMPTION: This role requires a high level of creativity, strategic thinking, and the ability to work effectively with diverse teams and clients.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field

Experience: Extensive creative experience (5-10 years) in brand and performance marketing/advertising

Required Skills:

• Business proficiency in Thai and English
• Proven experience in proactively identifying, scoping, and implementing innovative solutions
• Experience in creative ideas for paid social media
• Experience influencing C-suite clients and agencies
• Knowledge of AI solutions and tools for marketing and advertising
• Hands-on experience building persuasive presentations, mock-ups, and videos
• Strategic understanding of brand and performance marketing
• Entrepreneurial mindset
• Data fluency
• Experience in marketing and business in other Southeast Asian markets
• Understanding of measurement and willingness to learn new tools

Preferred Skills:

• Experience in vertical short-form video and creator marketing
• Portfolio of social media campaigns

ASSUMPTION: Candidates should have a strong portfolio showcasing their creative work and a proven track record of driving business results through innovative marketing strategies.

💰 Compensation & Benefits

Salary Range: THB 1,500,000 - 2,500,000 per year (industry standard for a mid-level marketing role in Bangkok)

Benefits:

• Health, dental, and vision insurance
• Retirement savings plan with company match
• Generous time off and leave policies
• On-site gym and wellness programs
• Employee discounts on Meta products and services

Working Hours: Full-time (40 hours/week), with flexible work arrangements available

ASSUMPTION: Salary range is based on industry standards for a mid-level marketing role in Bangkok, with consideration for the candidate's experience and the company's size and success.

📌 Applicant Insights

🔍 Company Context

Industry: Meta operates in the technology industry, with a focus on social media, messaging, and virtual reality platforms.

Company Size: Meta is a large company with over 10,000 employees, providing ample opportunities for career growth and collaboration.

Founded: Meta was founded in 2004 and has since grown into a global technology leader.

Company Description:

• Meta's mission is to build the future of human connection and the technology that makes it possible.
• The company's technologies help people connect, find communities, and grow businesses.
• Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality.

Company Specialties:

• Connectivity
• Artificial Intelligence
• Virtual Reality
• Machine Learning
• Social Media
• Augmented Reality
• Marketing Science
• Mobile Connectivity
• Open Compute
• Metaverse

Company Website: metacareers.com

ASSUMPTION: Meta's size and success provide ample opportunities for career growth and collaboration, with a strong focus on innovation and technology.

📊 Role Analysis

Career Level: This role is at the mid-level of the marketing career path, with opportunities for growth and advancement.

Reporting Structure: The Creative Strategist will report to the Creative Shop Southeast Asia team and work closely with cross-functional partners across sales, creative, and agency teams.

Work Arrangement: This role is on-site, with the opportunity for flexible work arrangements.

Growth Opportunities:

• Working on high-profile campaigns for global brands
• Developing innovative strategies that drive engagement and business results
• Collaborating with cross-functional teams to build systems of ideas that maximize the discovery engine

ASSUMPTION: This role offers significant growth opportunities, with the potential to work on high-profile campaigns and collaborate with diverse teams to drive business results.

🌍 Location & Work Environment

Office Type: Meta's Bangkok office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): 1 Hacker Way, Menlo Park, CA 94025, US (global headquarters); 661 University Ave, Toronto, ON M5G 1M1, CA; 300 W 6th St, Austin, TX 78701, US; 77 King St, Sydney, NSW 2000, AU; 1101 Dexter Ave N, Seattle, WA 98109, US; Mindspace Circle, Hyderabad, TS 500081, IN; 12721 W Jefferson Blvd, Los Angeles, CA 90066, US; Broadway & E 9th St, New York, NY 10003, US; 38 Beach Rd, Singapore, Singapore 189767, SG; Sheikh Zayed Road, Dubai, Dubai, AE; Calle Pedregal 24, Miguel Hidalgo, CDMX 11040, MX; Paseo de la Castellana, 180, Madrid, Community of Madrid 28046, ES; Rua Leopoldo Couto Magalhaes Junior, 700, Sao Paulo, SP 04542-011, BR; 575 7th St NW, Washington, District of Columbia 20004, US; 11-22 Canal Reach, London, England N1C 4DB, GB; 6, Rue Menars, Paris, Île-de-France 75002, FR; Ha’arba’a 13, Landmark building, P.O Box: 20766, Tel Aviv, Israel 6473913, IL; Giesshübelstrasse 30, Stadtkreis 3 Wiedikon, Zurich 8045, CH

Geographic Context:

• Bangkok is a vibrant, multicultural city with a thriving business environment
• The city offers a high quality of life, with excellent dining, entertainment, and cultural attractions
• Bangkok is a major hub for Southeast Asian business and tourism

Work Schedule: Full-time (40 hours/week), with flexible work arrangements available

ASSUMPTION: The work environment at Meta's Bangkok office is collaborative, innovative, and focused on driving business results through creative marketing strategies.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screen with the hiring manager
• On-site or virtual interview with the creative team
• Final interview with the regional director

Key Assessment Areas:

• Creativity and strategic thinking
• Communication and presentation skills
• Understanding of AI-driven marketing strategies
• Collaboration and teamwork
• Problem-solving and adaptability

Application Tips:

• Highlight your portfolio of social media campaigns and creative work
• Demonstrate your understanding of AI-driven marketing strategies and tools
• Showcase your ability to build relationships and influence clients
• Tailor your resume and cover letter to emphasize your relevant experience and skills

ATS Keywords: AI-driven marketing, creative strategy, brand marketing, performance marketing, social media campaigns, client relationships, innovative solutions, data-driven approach, cross-functional collaboration, emerging technologies, measurement understanding

ASSUMPTION: The application process for this role is competitive, with a focus on assessing the candidate's creativity, strategic thinking, and ability to work effectively with diverse teams and clients.

🛠️ Tools & Technologies

• AI-driven marketing tools and platforms
• Social media management tools
• Presentation software (e.g., PowerPoint, Keynote)
• Video editing software (e.g., Adobe Premiere Pro, Final Cut Pro)
• Data analysis and visualization tools (e.g., Google Analytics, Tableau)

ASSUMPTION: Candidates should have experience with AI-driven marketing tools and platforms, as well as strong proficiency in presentation and video editing software.

👔 Cultural Fit Considerations

Company Values:

• Move fast and break things
• Focus on impact
• Be bold
• Be open
• Build social value

Work Style:

• Collaborative and innovative
• Focused on driving business results
• Adaptable and responsive to change
• Data-driven and analytical

Self-Assessment Questions:

• Do you thrive in a fast-paced, innovative environment?
• Are you comfortable working with diverse teams and clients?
• Do you have a strong portfolio of creative work that demonstrates your ability to drive business results?

ASSUMPTION: Candidates should be comfortable working in a fast-paced, innovative environment and have a strong portfolio of creative work that demonstrates their ability to drive business results.

⚠️ Potential Challenges

• Managing multiple client relationships and priorities
• Keeping up with the fast pace of AI-driven marketing strategies and tools
• Working effectively with cross-functional teams and stakeholders
• Adapting to a dynamic and evolving work environment

ASSUMPTION: This role presents significant challenges, including managing multiple client relationships and priorities, keeping up with the fast pace of AI-driven marketing strategies and tools, and working effectively with cross-functional teams and stakeholders.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this role requires a strong understanding of AI-driven marketing strategies and tools
• This role offers the opportunity to work on high-profile campaigns for global brands and develop innovative strategies that drive engagement and business results
• Career progression in this role may involve moving into leadership or management positions within the creative team or across other functions within the organization

ASSUMPTION: This role is unique in its focus on AI-driven marketing strategies and tools, offering significant opportunities for growth and advancement within the creative team or across other functions within the organization.

📝 Sample Projects

• Developing an AI-driven marketing strategy for a global brand's social media campaign
• Creating a presentation to pitch an innovative, data-driven marketing solution to a client's C-suite executives
• Producing a video showcasing the creative vision and strategic plan for a high-profile campaign

ASSUMPTION: Sample projects should demonstrate the candidate's ability to develop AI-driven marketing strategies, create persuasive presentations, and produce high-quality video content that showcases their creative vision and strategic plan.

❓ Key Questions to Ask During Interview

• Can you describe the typical timeline for a campaign from ideation to execution?
• How does the creative team collaborate with other functions within the organization to maximize the discovery engine?
• What opportunities are there for growth and advancement within the creative team or across other functions within the organization?
• How does the company support employees in keeping up with the fast pace of AI-driven marketing strategies and tools?
• What is the company's approach to work-life balance and employee well-being?

ASSUMPTION: Key questions should focus on understanding the role's day-to-day responsibilities, the company's approach to collaboration and growth, and the work environment and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to emphasize your relevant experience and skills in AI-driven marketing, creative strategy, and client relationships
• Prepare a portfolio of your social media campaigns and creative work that demonstrates your ability to drive business results
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.