📌 Core Information
🔹 Job Title: Creative Strategist
🔹 Company: Tactical
🔹 Location: Dubai, United Arab Emirates
🔹 Job Type: Full-time
🔹 Category: Design Services
🔹 Date Posted: April 22, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Translating cultural context, audience behavior, and data into bold creative direction
- Leading the strategic planning process for high-profile campaigns
- Ensuring alignment of creative delivery with strategic objectives
- Driving quality outcomes across the region
ASSUMPTION: This role requires a strategic thinker with a deep understanding of the regional market and consumer behavior to drive impactful creative campaigns.
📋 Key Responsibilities
✅ Translate cultural context, audience behavior, and data into creative direction
✅ Lead the strategic planning process internally and externally
✅ Develop and drive high-profile, best-in-class campaigns
✅ Lead and facilitate a collaborative planning approach with platform partners and media agencies
✅ Analyze performance reports and campaign learnings to refine strategy and amplify future performance impact
ASSUMPTION: The role involves both strategic thinking and hands-on campaign management, requiring strong leadership and communication skills.
🎯 Required Qualifications
Education: Not specified (Assumed: Bachelor's degree in Marketing, Advertising, or a related field)
Experience: 7+ years in an agency environment, specializing in media and communications planning
Required Skills:
- Expertise in media and comms planning
- Experience delivering senior-level presentations to clients and internally
- Excellent written and presentation skills
- Ability to lead and inspire teams
- Fluent in Arabic and English, written and spoken
- Experience in KSA and launching Saudi-focused campaigns (preferred)
Preferred Skills:
- Experience working with global brands and platforms
- Collaborative and creative work environment
- Continuous learning and growth opportunities
- Competitive compensation package and benefits
ASSUMPTION: The required skills reflect the need for a strategic thinker with strong communication and leadership abilities, as well as a deep understanding of the regional market.
💰 Compensation & Benefits
Salary Range: AED 35,000 - 50,000 per month (Estimated based on industry standards for a senior role in Dubai)
Benefits:
- Competitive compensation package
- Continuous learning and growth opportunities
Working Hours: 40 hours per week (Monday - Friday, 9:00 AM - 6:00 PM)
ASSUMPTION: The salary range is estimated based on industry standards for a senior role in Dubai. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Design Services
Company Size: 1 employee (Small agency environment)
Founded: 2017
Company Description:
- Tactical Agency is a small design consultancy focused on helping brands and companies set a solid foundation in the digital age
- They focus on creating positive user experiences and cultivating creative strategies that get results
Company Specialties:
Company Website: linkedin.com/company/tacticalagency
ASSUMPTION: As a small agency, Tactical offers a collaborative and creative work environment with opportunities for growth and impact.
📊 Role Analysis
Career Level: Senior
Reporting Structure: This role reports directly to the agency's leadership and works closely with clients and internal teams
Work Arrangement: On-site, full-time
Growth Opportunities:
- Potential to work with leading global brands and platforms
- Chance to drive strategic direction and impact for high-profile campaigns
- Opportunity to grow within the agency as it expands
ASSUMPTION: This role offers significant growth opportunities for the right candidate, given the agency's focus on high-profile campaigns and its small size, which allows for more direct impact.
🌍 Location & Work Environment
Office Type: Small agency office
Office Location(s): 1629 K St NW, Washington, District of Columbia, US
Geographic Context:
- Dubai, United Arab Emirates
- Multicultural and diverse environment
- Thriving business hub with numerous opportunities for networking and growth
Work Schedule: Monday - Friday, 9:00 AM - 6:00 PM
ASSUMPTION: The work environment at Tactical Agency is collaborative and creative, with a focus on driving results for clients.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with hiring manager
- Final interview with agency leadership
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Communication and presentation skills
- Understanding of regional market and consumer behavior
- Leadership and team management abilities
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare examples of strategic campaigns you've led or contributed to
- Demonstrate your understanding of the regional market and consumer behavior
- Showcase your leadership and team management abilities
ATS Keywords: Creative Strategy, Cultural Context, Audience Behavior, Data Analysis, Media Planning, Campaign Development, Consumer Research, Brand Marketing, Performance Marketing, Communication Plans, Client Relationships, Team Leadership, Presentation Skills, Arabic Fluency, English Fluency, Cross-Channel Media
ASSUMPTION: The application process at Tactical Agency is likely to be competitive, given the agency's focus on high-profile campaigns and its small size, which allows for more direct impact.
🛠️ Tools & Technologies
- Not specified (Assumed: Industry-standard tools for creative strategy and planning, such as Microsoft Office, Google Workspace, and campaign management platforms)
ASSUMPTION: The required tools and technologies for this role are likely to be industry-standard and may be specified during the interview process.
👔 Cultural Fit Considerations
Company Values:
- Not specified (Assumed: Creativity, Collaboration, Results-driven, Continuous Learning)
Work Style:
- Collaborative and creative
- Results-driven and focused on delivering impact for clients
- Continuous learning and growth opportunities
Self-Assessment Questions:
- Do you thrive in a small, collaborative work environment?
- Are you passionate about driving strategic direction and impact for high-profile campaigns?
- Do you have a deep understanding of the regional market and consumer behavior?
ASSUMPTION: Tactical Agency values candidates who are creative, collaborative, and results-driven, with a strong understanding of the regional market and consumer behavior.
⚠️ Potential Challenges
- Working in a small agency environment may require wearing multiple hats and taking on diverse responsibilities
- The role involves both strategic thinking and hands-on campaign management, which can be challenging at times
- Competitive application process and high expectations for the role
ASSUMPTION: The potential challenges of this role are outweighed by the opportunities for growth and impact it offers.
📈 Similar Roles Comparison
- This role is similar to a Senior Strategic Planner or Creative Strategist position in a larger agency, but offers more direct impact and growth opportunities in a small agency environment
- Industry-specific context: The role requires a deep understanding of the regional market and consumer behavior, as well as experience working with global brands and platforms
- Career path comparison: This role can serve as a stepping stone to leadership positions in the agency or related fields
ASSUMPTION: This role offers unique opportunities for growth and impact in a small agency environment, with a focus on driving strategic direction and impact for high-profile campaigns.
📝 Sample Projects
- Developing a regional campaign strategy for a global brand
- Conducting consumer research and analyzing data to inform strategic direction
- Leading a cross-functional team to deliver a high-profile campaign
ASSUMPTION: The sample projects for this role are likely to involve strategic planning, consumer research, and cross-functional team leadership, with a focus on driving impact for high-profile campaigns.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the agency's long-term growth plans?
- What opportunities are there for professional development and growth within the agency?
- How does the agency support work-life balance for its employees?
- What is the agency's approach to diversity, equity, and inclusion?
ASSUMPTION: Asking insightful questions during the interview process can help demonstrate your interest in the role and provide valuable information about the agency and its culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare examples of strategic campaigns you've led or contributed to
- Demonstrate your understanding of the regional market and consumer behavior
- Showcase your leadership and team management abilities
- Follow up with the hiring manager within one week of submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
