📌 Core Information
🔹 Job Title: Creative Strategist - Gaming
🔹 Company: Reddit
🔹 Location: LA, SF, Seattle
🔹 Job Type: Full-Time
🔹 Category: Advertising & Marketing
🔹 Date Posted: April 28, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (LA, SF, Seattle)
🚀 Job Overview
Key aspects of this role include:
- Developing creative strategies and ad concepts that balance client needs and audience tastes
- Acting as a creative consultant and platform expert for gaming-focused clients
- Collaborating with sales teams to strategically grow the business
- Creating narrative-driven presentations and workshops to convey Reddit's business proposition
ASSUMPTION: This role requires a deep understanding of Reddit's platform, its communities, and their unique language. Candidates should be passionate about gaming brands and have a talent for visual storytelling.
📋 Key Responsibilities
✅ Build creative strategies, invent ad concepts, and campaign ideas that balance client needs with Reddit's audience tastes
✅ Write concept pitches, RFP responses, and communications that embody Reddit's sensibilities across the gaming advertiser base
✅ Translate client value propositions into strategies, language, and visuals that Redditors find appealing and actionable
✅ Inspire, educate, and drive client action through narrative-driven presentations and digital or IRL workshops that convey Reddit's business proposition
✅ Act as a creative consultant and platform expert to Reddit's gaming-focused clients
ASSUMPTION: This role involves frequent collaboration with sales teams, so strong communication and client engagement skills are essential.
🎯 Required Qualifications
Education: Bachelor's degree in a related field (e.g., Marketing, Advertising, Communications)
Experience: 4+ years of experience in advertising, PR, media, or social media, with a focus on gaming clients
Required Skills:
- Deep knowledge of Reddit, its language, and communities
- Passion for gaming brands and creative problem-solving
- Strong communication and presentation skills
- Ability to work collaboratively with sales teams
- Proficient in Google Slides
Preferred Skills:
- Creative strategy experience at a social media platform
- Media or creative agency experience
- Experience writing professionally for the internet
ASSUMPTION: Candidates with a strong portfolio of previous creative work and a proven understanding of the relationship between creative agencies, media agencies, and brands will be highly competitive.
💰 Compensation & Benefits
Salary Range: $111,100 - $155,500 USD per year
Benefits:
- Comprehensive Healthcare Benefits and Income Replacement Programs
- 401k Match
- Family Planning Support
- Gender-Affirming Care
- Mental Health & Coaching Benefits
- Flexible Vacation & Reddit Global Days off
- Generous Paid Parental Leave
- Paid Volunteer Time Off
Working Hours: Full-time, with flexible hours and a hybrid work arrangement
ASSUMPTION: The salary range provided is inclusive of base salary, equity in the form of restricted stock units, and commission. Final offer amounts may vary based on skills, work experience, and relevant licenses/credentials.
📌 Applicant Insights
🔍 Company Context
Industry: Social Networking Platforms
Company Size: 1,001-5,000 employees
Founded: 2005
Company Description:
- Reddit is a community of communities, built on shared interests, passion, and trust
- It is home to the most open and authentic conversations on the internet
- Reddit is one of the internet's largest sources of information, with approximately 101M daily active unique visitors
Company Specialties:
- Software Engineering
- Full-Stack Engineering
- Frontend Engineering
- Backend Engineering
- Social Media
- Data Science
- Mobile Apps
- Online Advertising
Company Website: redditinc.com
ASSUMPTION: Reddit's unique culture and platform make it an attractive place to work for candidates who are passionate about online communities and authentic conversations.
📊 Role Analysis
Career Level: Mid-Senior level
Reporting Structure: This role reports directly to the KarmaLab team within Reddit
Work Arrangement: Hybrid, with a focus on in-person collaboration at one of Reddit's offices in LA, SF, or Seattle
Growth Opportunities:
- Potential to grow within the KarmaLab team or explore other opportunities within Reddit
- Chance to work on high-impact projects and campaigns for gaming clients
- Opportunity to develop skills in creative strategy, client engagement, and presentation
ASSUMPTION: This role offers significant growth potential for candidates who demonstrate strong performance and a commitment to Reddit's values.
🌍 Location & Work Environment
Office Type: Hybrid (LA, SF, Seattle)
Office Location(s): Reddit's offices in Los Angeles, San Francisco, and Seattle
Geographic Context:
- LA, SF, and Seattle are major tech hubs with a vibrant startup ecosystem
- Each location offers a unique cultural experience and access to various outdoor activities
- Reddit's offices are designed to foster collaboration and creativity
Work Schedule: Full-time, with flexible hours and a hybrid work arrangement
ASSUMPTION: Candidates should be comfortable working in a hybrid environment and be willing to travel to one of Reddit's offices as needed.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the hiring manager
- On-site or virtual interview with the KarmaLab team
- Final interview with a senior leader within Reddit
Key Assessment Areas:
- Candidates' understanding of Reddit's platform and gaming communities
- Candidates' creative problem-solving skills and presentation abilities
- Candidates' ability to work collaboratively with sales teams and clients
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare a portfolio of your previous creative work that showcases your unique style and approach
- Be ready to discuss your favorite Reddit communities and gaming brands during the interview
ATS Keywords: Reddit, Gaming, Creative Strategy, Advertising, Client Engagement, Presentation, Workshop, Narrative Development, Sales Collaboration
ASSUMPTION: Reddit's hiring process is designed to assess candidates' cultural fit, skills, and potential impact on the company's success.
🛠️ Tools & Technologies
- Google Slides
- Microsoft Office Suite
- Project management tools (e.g., Asana, Trello)
- Design tools (e.g., Adobe Creative Suite, Sketch)
ASSUMPTION: Candidates should be comfortable using industry-standard tools and technologies, as well as learning new platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Act with integrity
- Be open and honest
- Take responsibility
- Work collaboratively
- Embrace the power of community
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on results and impact
- Committed to continuous learning and improvement
Self-Assessment Questions:
- Do you share Reddit's values and commitment to community?
- Are you comfortable working in a hybrid environment and collaborating with remote team members?
- Do you have a strong portfolio of creative work that showcases your unique style and approach?
ASSUMPTION: Candidates who align with Reddit's values and work style will be most successful in this role.
⚠️ Potential Challenges
- Balancing the needs of gaming clients with the tastes of Reddit's audience
- Keeping up with the fast-paced and dynamic nature of Reddit's platform and gaming communities
- Managing multiple tasks and projects simultaneously
- Working collaboratively with sales teams and clients to achieve shared goals
ASSUMPTION: Candidates should be comfortable working in a fast-paced environment and be able to manage multiple priorities effectively.
📈 Similar Roles Comparison
- This role is unique to Reddit's KarmaLab team and focuses on gaming clients
- Similar roles in the industry may include Creative Strategist, Advertising Strategist, or Brand Strategist positions
- Career paths for this role may include advancement within Reddit's KarmaLab team or exploration of other opportunities within the company
ASSUMPTION: Candidates should research Reddit's unique culture and platform to understand how this role differs from similar positions in the industry.
📝 Sample Projects
- Developing a creative strategy for a gaming client looking to launch a new product on Reddit
- Creating a narrative-driven presentation to educate clients on Reddit's gaming communities and advertising opportunities
- Facilitating a workshop with a gaming client to identify opportunities for brand engagement and community building on Reddit
ASSUMPTION: Candidates should be prepared to discuss their approach to these types of projects and how they would tailor their strategies to meet clients' unique needs.
❓ Key Questions to Ask During Interview
- How does this role fit into Reddit's overall strategy for gaming clients?
- What are the most successful creative strategies for gaming clients on Reddit?
- How does the KarmaLab team collaborate with other departments within Reddit?
- What opportunities are there for growth and development within this role?
- How does Reddit support work-life balance for its employees?
ASSUMPTION: Candidates should ask thoughtful questions that demonstrate their interest in the role and commitment to Reddit's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://www.reddit.com/careers/
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare a portfolio of your previous creative work that showcases your unique style and approach
- Be ready to discuss your favorite Reddit communities and gaming brands during the interview
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
