📌 Core Information
🔹 Job Title: Creative Tech | Digital Analytics - GA4, GTM, Looker Studio
🔹 Company: Devoteam
🔹 Location: Lisbon, Lisboa, Portugal
🔹 Job Type: Full-time
🔹 Category: Business Consulting and Services
🔹 Date Posted: July 4, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing digital analytics infrastructure using GA4, GTM, and Looker Studio
- Analyzing data to generate insights and drive business growth
- Collaborating with cross-functional teams to implement tracking requirements
- Supporting digital marketing efforts and providing expertise on best practices
ASSUMPTION: This role requires a strong understanding of digital analytics tools and a solid background in digital marketing to effectively manage data collection, analysis, and reporting.
📋 Key Responsibilities
✅ Digital Analytics Infrastructure Management: Implement and maintain digital analytics tools, particularly Google Tag Manager, to ensure accurate data collection and tracking across digital properties.
✅ Data Analysis and Insights: Utilize Looker Studio and other analytics platforms to analyze data, generate actionable insights, and produce regular reports on digital marketing performance.
✅ Digital Marketing Support: Work closely with digital marketing teams to define tracking requirements for campaigns, initiatives, and experiments, ensuring accurate measurement of KPIs and ROI.
ASSUMPTION: This role involves a mix of technical tasks, data analysis, and collaboration with various teams to ensure accurate and actionable data-driven decision-making.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, Statistics, or a related field.
Experience: 3+ years of experience in digital analytics, with a focus on implementation, analysis, and reporting.
Required Skills:
- Proficiency in Google Tag Manager, including setup, configuration, and troubleshooting
- Experience with Looker Studio or similar business intelligence and data visualization tools
- Strong understanding of digital marketing concepts and strategies, including SEO, SEM, social media, and email marketing
- Excellent analytical skills with the ability to interpret complex data sets and communicate insights effectively
- Good level of English written and spoken
Preferred Skills:
- Certifications in Google Analytics, Google Tag Manager, or related platforms
ASSUMPTION: While a degree in a related field is preferred, relevant experience and a strong portfolio of past projects may be considered in lieu of formal education.
💰 Compensation & Benefits
Salary Range: €35,000 - €50,000 per year (based on industry standards for a mid-level digital analytics role in Lisbon)
Benefits:
- Health insurance
- Retirement plan
- Training and development opportunities
- Flexible work arrangements
Working Hours: Full-time (40 hours per week), with flexible work arrangements available
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Devoteam is a global leading player in Digital Transformation for leading organizations across EMEA, with a revenue of €1 billion. They specialize in cloud platforms, cyber, data, and sustainability.
Company Size: 10,001+ employees, providing ample opportunities for growth and collaboration
Founded: 1993, with a rich history of driving digital transformation for clients
Company Description:
- Believes in transforming technology to create value for clients, partners, and employees in a world where technology is developed for people
- Promotes a diverse and inclusive environment, with a focus on merit-based advancement
- Offers a multidisciplinary team of Cloud experts, Designers, Business consultants, Security experts, Engineers, Developers, and other extraordinary talents
Company Specialties:
- IT Transformation
- Network Transformation
- Cloud Transformation
- Digital Business Transformation
- Risk & Security
- IT Service Excellence
- Data
- Business consulting and Product Design
Company Website: devoteam.com
ASSUMPTION: Devoteam's large size and diverse expertise make it an attractive option for professionals seeking a dynamic and challenging work environment.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the digital analytics and data analysis fields
Reporting Structure: This role reports directly to the Digital Analytics Manager and collaborates with various teams, including business, developers, marketers, and designers
Work Arrangement: On-site, with flexible work arrangements available
Growth Opportunities:
- Advancement within the digital analytics team or related fields
- Expansion of skills and expertise through training and development opportunities
- Potential to work on international projects and gain global experience
ASSUMPTION: This role offers numerous growth opportunities for professionals looking to advance their careers in digital analytics and data-driven decision-making.
🌍 Location & Work Environment
Office Type: On-site, with a modern and collaborative work environment
Office Location(s): Lisbon, Portugal
Geographic Context:
- Lisbon is the capital and largest city of Portugal, with a population of over 500,000 people
- Known for its vibrant culture, historic sites, and beautiful coastal views
- Offers a high quality of life, with affordable living costs compared to other European capitals
Work Schedule: Full-time (40 hours per week), with flexible work arrangements available
ASSUMPTION: Lisbon's vibrant culture, historic sites, and affordable living costs make it an attractive location for professionals seeking a dynamic and enjoyable work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the hiring manager
- On-site interview with the digital analytics team
- Final interview with the department head or director
Key Assessment Areas:
- Technical skills and proficiency in digital analytics tools
- Data analysis and interpretation abilities
- Collaboration and communication skills
- Problem-solving and critical thinking
Application Tips:
- Highlight relevant experience and achievements in digital analytics and data analysis
- Tailor your resume and cover letter to emphasize your fit for this role and Devoteam's company culture
- Prepare examples of past projects that demonstrate your skills and expertise
ATS Keywords: Digital Analytics, GA4, GTM, Looker Studio, Data Analysis, Digital Marketing, SEO, SEM, Social Media, Email Marketing, A/B Testing, Attribution Modeling, Audience Segmentation, Data Visualization, Reporting, Collaboration, Insights
ASSUMPTION: Devoteam's hiring process is designed to assess candidates' technical skills, data analysis abilities, and cultural fit within the organization.
🛠️ Tools & Technologies
- Google Analytics 4 (GA4)
- Google Tag Manager (GTM)
- Looker Studio (formerly Data Studio)
- Other analytics and marketing tools, as needed
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.
👔 Cultural Fit Considerations
Company Values:
- Tech for People: Believes that technology with strong human values can actively drive change for the better
- Innovation: Encourages creativity, continuous learning, and improvement
- Collaboration: Fosters a culture of teamwork, open communication, and mutual respect
Work Style:
- Dynamic and fast-paced, with a focus on delivering results and driving business growth
- Data-driven and analytical, with a strong emphasis on evidence-based decision-making
- Collaborative and inclusive, with a focus on leveraging diverse perspectives and expertise
Self-Assessment Questions:
- How do you align with Devoteam's value of 'Tech for People' in your approach to digital analytics?
- How comfortable are you working in a dynamic and fast-paced environment, and how do you adapt to change?
- How do you leverage diverse perspectives and expertise in your data analysis and reporting processes?
ASSUMPTION: Cultural fit is crucial for success at Devoteam, and candidates should be prepared to demonstrate their alignment with the company's values and work style during the interview process.
⚠️ Potential Challenges
- Managing multiple projects and priorities in a fast-paced environment
- Keeping up with the latest trends and best practices in digital analytics and marketing
- Collaborating effectively with cross-functional teams, including business, developers, marketers, and designers
- Adapting to changes in the digital landscape and adjusting analytics strategies accordingly
ASSUMPTION: These challenges require strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- Unlike other digital analytics roles, this position focuses specifically on GA4, GTM, and Looker Studio, requiring deep expertise in these tools
- Devoteam's global presence and diverse client base offer unique opportunities for international collaboration and exposure to various industries
- Career progression may involve expanding into related fields, such as data science, business intelligence, or digital marketing strategy
ASSUMPTION: This role offers unique opportunities for growth and development within the digital analytics and data analysis fields, as well as exposure to international projects and diverse industries.
📝 Sample Projects
- Implementing GA4 and GTM for a large e-commerce client, resulting in a 25% increase in conversion rates
- Analyzing user behavior data to optimize the layout and content of a B2B website, leading to a 15% increase in engagement
- Developing a custom dashboard in Looker Studio to track key performance indicators (KPIs) for a marketing campaign, enabling data-driven optimizations and a 20% increase in ROI
ASSUMPTION: These sample projects demonstrate the candidate's ability to manage digital analytics infrastructure, analyze data, and drive business growth through data-driven insights.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the digital analytics department?
- How does Devoteam support the professional development and growth of its digital analytics team members?
- What are the most challenging aspects of working on international projects, and how does Devoteam address these challenges?
- How does Devoteam ensure the accuracy and reliability of its data collection and analysis processes?
- What are the key performance indicators (KPIs) used to measure the success of digital marketing campaigns, and how are these tracked and reported?
ASSUMPTION: These questions help candidates better understand the work environment, team dynamics, and performance metrics for this role at Devoteam.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Devoteam job portal
- Tailor your resume and cover letter to highlight your relevant experience and skills in digital analytics, data analysis, and digital marketing
- Prepare examples of past projects that demonstrate your proficiency in GA4, GTM, and Looker Studio
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
