CRM Marketing Intern

📌 Core Information

🔹 Job Title: CRM Marketing Intern

🔹 Company: Aspire

🔹 Location: Hong Kong

🔹 Job Type: Intern

🔹 Category: Marketing

🔹 Date Posted: July 1, 2025

🔹 Experience Level: Entry Level

🔹 Remote Status: Hybrid

🚀 Job Overview

Key aspects of this role include:

• Assisting in customer communication campaigns across various platforms
• Organizing and cleaning the CRM platform for better tracking and collaboration
• Standardizing campaign naming conventions
• Learning to use AI tools for efficiency and smarter work

ASSUMPTION: This role is ideal for a recent graduate or early-career professional looking to gain hands-on experience in marketing, with a focus on CRM and campaign management.

📋 Key Responsibilities

✅ Assist in setting up customer communication campaigns across email, push notifications, and more

✅ Help clean and organize the CRM platform to ensure campaigns are structured and trackable

✅ Standardize campaign naming conventions to improve team collaboration and reporting

✅ Learn how to use AI tools to work smarter, whether it’s for content generation, QA, or campaign logic

ASSUMPTION: The role requires strong attention to detail, organization, and the ability to follow through on execution. Proficiency in Mandarin is a plus for regional campaign QA and translations.

🎯 Required Qualifications

Education: Pursuing or recently completed a degree in Marketing, Business, or a related field

Experience: Hands-on experience with CRM platforms (Customer.io experience a plus)

Required Skills:

• Detail-oriented and organized
• Strong communicator, eager to learn and grow in a fast-paced environment
• Knows how to work smart by using AI

Preferred Skills:

• Basic HTML/CSS skills for email template editing
• Familiarity with setting up marketing automation workflows or drip sequences
• Excellent copywriting skills
• Self-starter who can manage multiple tasks and timelines
• Mandarin language proficiency (to verify translations or regional campaign QA)

ASSUMPTION: While not strictly required, having some experience with CRM platforms and marketing automation will be beneficial for this role.

💰 Compensation & Benefits

Salary Range: As an internship, this role is likely unpaid or offers a stipend. However, Aspire offers a comprehensive benefits package to interns, including training subsidies and wellness benefits.

Benefits:

• Uncapped flexible annual leave
• Hybrid work arrangement
• Training subsidy for your professional growth
• Wellness benefit
• Team bonding budget
• Flexibility to work from anywhere (for up to 90 days per annum)

Working Hours: Full-time (40 hours per week), with flexibility to work from anywhere for up to 90 days per annum

ASSUMPTION: The salary range provided is an estimate based on industry standards for internships in Hong Kong. The benefits package is comprehensive and designed to support the personal and professional growth of interns.

📌 Applicant Insights

🔍 Company Context

Industry: Fintech

Company Size: 51-200 employees

Founded: 2018

Company Description:

• Leading all-in-one financial operating system for growing businesses
• Empowers startups and SMBs to realize their full potential
• Raised over USD 300M+ across equity and debt from world-class investors

Company Specialties:

• Business finance
• Entrepreneurship
• Fintech innovation

Company Website: aspire.io

ASSUMPTION: Aspire is a rapidly growing fintech company with a strong focus on innovation and empowering entrepreneurs. They offer a dynamic work environment with opportunities for professional growth.

📊 Role Analysis

Career Level: Entry Level

Reporting Structure: This role reports directly to the Marketing Team

Work Arrangement: Hybrid (combination of on-site and remote work)

Growth Opportunities:

• Gain hands-on experience in marketing, with a focus on CRM and campaign management
• Learn from a team of high-achievers with international and diverse backgrounds
• Potential full-time employment opportunities after the internship

ASSUMPTION: This internship offers a unique opportunity to gain practical experience in marketing and work alongside a talented team in a fast-paced environment.

🌍 Location & Work Environment

Office Type: Hybrid (combination of on-site and remote work)

Office Location(s): Hong Kong

Geographic Context:

• Hong Kong is a major global financial hub with a vibrant startup ecosystem
• The office is located in a central business district with easy access to public transportation
• The city offers a mix of Eastern and Western cultures, with a wide range of food, entertainment, and shopping options

Work Schedule: Full-time (40 hours per week), with flexibility to work from anywhere for up to 90 days per annum

ASSUMPTION: Hong Kong offers a dynamic and multicultural work environment, with a strong focus on finance and technology. The hybrid work arrangement provides flexibility while still allowing for in-person collaboration and learning.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Problem-solving skills
• Attention to detail
• Communication skills
• Cultural fit

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of CRM platforms and marketing automation
• Show enthusiasm for learning and growing in a fast-paced environment

ATS Keywords: CRM, marketing automation, campaign management, AI tools, detail-oriented, organized, strong communicator

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing problem-solving skills, attention to detail, and cultural fit.

🛠️ Tools & Technologies

• CRM platform (likely Customer.io)
• AI tools (for content generation, QA, or campaign logic)
• Email marketing software
• Marketing automation software

ASSUMPTION: The specific tools and technologies used in this role may vary, but will likely include CRM and marketing automation platforms, as well as AI tools for efficiency.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Empowerment
• Collaboration

Work Style:

• Fast-paced and dynamic
• Collaborative and team-oriented
• Focused on continuous learning and improvement

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you detail-oriented and organized, with a strong commitment to follow-through?
• Are you eager to learn and grow in a dynamic work environment?

ASSUMPTION: Aspire values innovation, empowerment, and collaboration. They seek candidates who are detail-oriented, organized, and eager to learn and grow in a fast-paced environment.

⚠️ Potential Challenges

• Managing multiple tasks and timelines in a fast-paced environment
• Adapting to a new work environment and team dynamics
• Balancing the demands of an internship with other commitments, such as school or part-time work
• Navigating the unique cultural and professional landscape of Hong Kong

ASSUMPTION: As an intern, you may face challenges balancing multiple responsibilities and adapting to a new work environment. However, these challenges can also provide valuable learning opportunities and help you develop essential skills.

📈 Similar Roles Comparison

• This role is similar to a Marketing Coordinator or Marketing Assistant position, with a focus on CRM and campaign management
• Unlike other marketing roles, this internship offers hands-on experience with AI tools for efficiency
• Career progression may include roles such as Marketing Specialist, Marketing Manager, or similar positions in marketing or fintech

ASSUMPTION: This internship offers unique opportunities for hands-on experience with AI tools and a focus on CRM and campaign management. Career progression may include roles in marketing or fintech.

📝 Sample Projects

• Assisting in the creation and execution of a regional marketing campaign
• Implementing a new marketing automation workflow to improve campaign efficiency
• Conducting market research to inform CRM platform improvements

ASSUMPTION: As an intern, you may have the opportunity to work on a variety of projects that contribute to the overall success of the marketing team and the company.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this internship fit into the overall marketing strategy for the company?
• What opportunities are there for professional growth and development during this internship?
• How does the marketing team collaborate with other departments, such as sales or product?
• What is the company culture like, and how does this role contribute to it?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of your previous work or projects that demonstrate your proficiency in CRM platforms and marketing automation
• Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.