📌 Core Information
🔹 Job Title: Customer Marketing Intern
🔹 Company: Essity
🔹 Location: Milan area, Italy
🔹 Job Type: Full-time, Internship
🔹 Category: Marketing
🔹 Date Posted: June 20, 2025
🔹 Experience Level: Entry-level
🔹 Remote Status: On-site (Legnano office)
🚀 Job Overview
Key aspects of this role include:
- Supporting the Customer Marketing team in operational tasks
- Focusing on Category Management analysis, implementation plans, and Trade Marketing projects
- Working in a fast-paced environment with a focus on innovation and experimentation
- Potential for growth and renewal of the internship after 6 months
ASSUMPTION: This role is ideal for students or recent graduates seeking hands-on experience in customer marketing and category management within the FMCG industry.
📋 Key Responsibilities
✅ Analyzing market and sales data to support strategic decisions
✅ Creating reports to evaluate the performance of assigned categories
✅ Supporting Category Managers in the development and implementation of category projects
✅ Creating custom planograms to optimize shelf exposure
✅ Developing and producing POP materials in collaboration with the Marketing team and creative agencies
✅ Coordinating internally and participating in weekly cross-functional alignment meetings
ASSUMPTION: The role requires strong analytical skills, attention to detail, and the ability to work well under pressure.
🎯 Required Qualifications
Education: Bachelor’s or Master’s degree (or in progress) in Marketing, Economics, or related fields
Experience: None specified, but relevant coursework or projects are a plus
Required Skills:
- Strong analytical skills and attention to detail
- Advanced knowledge of Excel
- Good command of English (B2 level or higher)
- Valid driving license and access to a personal vehicle
- Ability to work under pressure and manage stress effectively
- Strong communication and interpersonal skills
- Team-oriented mindset and collaborative attitude
- Proactive approach and willingness to learn
- Time management and organizational skills
- Problem-solving mindset and adaptability in dynamic environments
Preferred Skills:
- Interest in data analysis and consumer behavior
ASSUMPTION: While not explicitly stated, a basic understanding of the FMCG industry and relevant market trends would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: €1,000 gross per month
Benefits:
- Meal vouchers
- Flexible working environment with a primary presence required in the office
- Continuous training and growth opportunities
- Access to company benefits and resources
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing internships in Italy.
📌 Applicant Insights
🔍 Company Context
Industry: Essity operates in the manufacturing industry, specifically focusing on personal care, baby care, and medical solutions. They are a global leader in their field, with a presence in over 150 countries.
Company Size: Essity is a large corporation with over 10,000 employees worldwide. This means that there are ample opportunities for growth and career advancement within the company.
Founded: Essity's roots can be traced back to 1849 through the acquisition of the Swedish company Mölnlycke. The company has since grown and expanded its operations globally.
Company Description:
- Essity is a globally leading hygiene and health company
- They focus on sustainable innovations from globally trusted brands
- Their purpose is to break barriers to well-being and enable customers and consumers to lead fuller lives at all stages of life
Company Specialties:
- Personal care
- Baby care
- Incontinence care
- Feminine care
- Medical solutions
- Baby diapers
- Away from home tissue
- Consumer tissue
- And medtech
Company Website: http://www.essity.com/Careers/
ASSUMPTION: Essity's focus on sustainability and innovation makes it an attractive company for environmentally conscious and forward-thinking individuals.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for students or recent graduates seeking to gain practical experience in customer marketing and category management.
Reporting Structure: The intern will report directly to the Customer Marketing team and work closely with Category Managers.
Work Arrangement: The role is primarily on-site, with a flexible working environment that requires a primary presence in the office.
Growth Opportunities:
- Potential renewal of the internship after 6 months
- Opportunities to work on diverse projects and gain exposure to various aspects of customer marketing
- Possibility to network with professionals in the industry and learn from experienced team members
ASSUMPTION: While this is an internship, there are opportunities for growth and learning within the role, as well as the potential for full-time employment upon completion of the internship.
🌍 Location & Work Environment
Office Type: Essity's office in Legnano is a modern and collaborative workspace, designed to foster innovation and creativity.
Office Location(s): Legnano (Milan area), Italy
Geographic Context:
- The Milan area is a major economic hub in Italy, with a vibrant business ecosystem
- The region is home to numerous multinational corporations and offers ample opportunities for professional growth
- The area is well-connected by public transportation, making it easy for employees to commute to the office
Work Schedule: The internship is set to start on September 1st and will last for 6 months, with the possibility of renewal.
ASSUMPTION: The Milan area offers a dynamic and stimulating work environment, with numerous cultural and recreational opportunities for employees.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and/or team members
- Background check and reference verification (if applicable)
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Communication and interpersonal skills
- Adaptability and resilience in a fast-paced environment
- Alignment with Essity's values and company culture
Application Tips:
- Highlight relevant coursework, projects, or previous work experience that demonstrates your analytical skills and interest in data analysis
- Tailor your resume and cover letter to emphasize your fit for the role and alignment with Essity's values
- Prepare for behavioral and situational interview questions that assess your problem-solving skills, adaptability, and communication abilities
ATS Keywords: Customer Marketing, Category Management, Data Analysis, Consumer Behavior, Excel, English, Driving License, Teamwork, Proactivity, Time Management, Problem Solving, Adaptability
ASSUMPTION: Essity's application process is designed to assess candidates' skills and cultural fit, with a focus on finding the best fit for both the company and the applicant.
🛠️ Tools & Technologies
- Microsoft Excel
- Data analysis software (e.g., SPSS, R, Python)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration platforms (e.g., Microsoft Teams, Slack)
ASSUMPTION: While not explicitly stated, familiarity with common data analysis software and project management tools would be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Innovation and continuous improvement
- Collaboration and teamwork
- Responsibility and sustainability
- Empowerment and inclusivity
Work Style:
- Fast-paced and dynamic environment
- Focus on innovation and experimentation
- Collaborative and team-oriented culture
- Empowerment and autonomy for employees
Self-Assessment Questions:
- Do you thrive in a fast-paced and dynamic work environment?
- Are you comfortable working collaboratively and taking initiative?
- Do you align with Essity's values and commitment to sustainability?
ASSUMPTION: Essity places a strong emphasis on cultural fit and seeks candidates who embody their values and are eager to contribute to their mission.
⚠️ Potential Challenges
- The role may require working under pressure and managing stress effectively
- The office is not accessible by public transportation, requiring a personal vehicle
- The role may involve working on multiple projects simultaneously, requiring strong time management skills
- The role may require occasional travel to other Essity offices or client locations
ASSUMPTION: While the role presents challenges, it also offers opportunities for growth and learning in a supportive and collaborative environment.
📈 Similar Roles Comparison
- This role is similar to entry-level marketing or category management positions in the FMCG industry
- However, Essity's focus on sustainability and innovation sets it apart from other companies in the industry
- This role offers a unique opportunity to gain experience in customer marketing and category management within a global leader in the field
ASSUMPTION: While this role shares similarities with other entry-level marketing positions, its focus on sustainability and innovation makes it a unique opportunity within the industry.
📝 Sample Projects
- Analyzing market data to identify trends and opportunities for category growth
- Developing and implementing a trade marketing campaign to promote a new product launch
- Creating a custom planogram to optimize shelf exposure and drive sales
ASSUMPTION: These sample projects are intended to give applicants an idea of the types of tasks they may be responsible for in this role. However, the specific projects assigned may vary based on the intern's skills and the team's needs.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does this role fit into the broader Customer Marketing team and the company's overall strategy?
- What opportunities are there for growth and learning within this role and the company?
- How does Essity support work-life balance for its employees?
- What are the most important qualities for success in this role?
ASSUMPTION: These questions are designed to help applicants better understand the role, the team, and the company culture, as well as to demonstrate their interest and engagement in the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences, as well as your fit for the role and alignment with Essity's values
- Prepare for behavioral and situational interview questions that assess your problem-solving skills, adaptability, and communication abilities
- Follow up with the hiring manager or HR representative after submitting your application to confirm receipt and express your interest in the role
- If selected for an interview, research Essity's company culture and values to demonstrate your cultural fit and enthusiasm for the opportunity
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
