Database Email Marketing Specialist

📌 Core Information

🔹 Job Title: Database Email Marketing Specialist

🔹 Company: GrowthAssistant

🔹 Location: Philippines (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: June 24, 2025

🔹 Experience Level: Intermediate (2-5 years)

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Overseeing end-to-end email communications across five major listservs
• Ensuring audience segmentation, data centralization, and campaign optimization
• Collaborating with cross-functional teams to maintain email tools and ensure compliance
• Monitoring KPIs and advising on strategy, automation, and best practices

ASSUMPTION: This role requires a high level of organization, attention to detail, and strong communication skills to manage multiple listservs and collaborate effectively with various teams.

📋 Key Responsibilities

✅ Oversee all aspects of email communication to external audiences across five major email listservs as the final touchpoint

✅ Maintain list organization, leveraging automation and segmentation to ensure cross-pollination of lists

✅ Ensure that relevant personal information obtained from various lists is centralized and available for targeting purposes

✅ Maximize revenue opportunities on sponsored campaigns by collaborating with the branded editorial and integrated marketing teams

✅ Maintain documentation on Mailchimp or other email clients and conduct periodic trainings for all team members

✅ Advise on overall campaign strategy and email marketing best practices for all key teams

✅ Identify and evaluate GDPR/CCPA/privacy compliance and ensure compliance across all lists

✅ Expand data collection efforts to ensure complete tracking of open rates, clickthrough, and other key performance indicators

✅ Monitor audience and campaign KPIs, and provide regular reporting on subscriber growth, email health, etc. for all email stakeholders, as well as weekly/monthly performance analysis

✅ Evaluate current suite of communication tools and make recommendations for changes as needed

ASSUMPTION: This role involves a high degree of multitasking, prioritization, and project management to ensure timely delivery of campaigns and accurate reporting.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 2-5 years of experience in email marketing, with a focus on list management and segmentation

Required Skills:

• Email HTML authoring skills
• Experience with Mailchimp and other email tools (Salesforce Marketing Cloud, Hubspot, Sailthru, etc.)
• Experience reviewing, updating, and scheduling digital campaigns that include copy, code, creative review
• Experience working with complex data structures and systems
• Intermediate experience with Google Sheets

Preferred Skills:

• Experience with Funnel or similar data management tool
• SQL or Business Intelligence experience (Looker, Power BI, Tableau)
• Experience with Sendgrid

ASSUMPTION: Candidates with experience in data analysis and visualization tools may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: PHP 60,000 to PHP 85,000 per month

Benefits:

• Work-from-home setup
• Paid holidays
• Health insurance
• PTO
• Training opportunities

Working Hours: 40 hours per week, with flexibility for remote work

ASSUMPTION: The salary range provided is based on industry standards for email marketing specialists with 2-5 years of experience in the Philippines.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting, with a focus on providing trained, full-time offshore employees to handle manual tasks for campaign management, design, and reporting

Company Size: 11-50 employees, which means a mid-sized company structure with opportunities for growth and career development

Founded: The company's founding date is not specified, but it has been operating since 2021

Company Description:

• GrowthAssistant provides trained, full-time offshore employees to handle manual, repetitive tasks for campaign management, design, and reporting
• The company helps marketing teams focus on brand, strategy, and results by delegating implementation work to qualified Growth Assistants
• GrowthAssistant offers services such as offshore talent, digital marketing, design assistant, SDR assistant, and training specialist

Company Specialties:

• Offshore talent
• Digital Marketing
• Growth Marketing
• Design Assistant
• SDR Assistant
• SDR
• Training Specialist

Company Website: www.growthassistant.com

ASSUMPTION: GrowthAssistant is a growing company that focuses on providing outsourced support to marketing teams, allowing them to concentrate on strategic tasks.

📊 Role Analysis

Career Level: Intermediate, with opportunities for growth and advancement within the marketing team

Reporting Structure: This role reports directly to the marketing team and collaborates with cross-functional teams, such as branded editorial and integrated marketing teams

Work Arrangement: Fully remote, with a work-from-home setup and flexible hours

Growth Opportunities:

• Learning and growing within the marketing team
• Taking on more responsibilities and expanding skillset
• Potential career progression into senior or management roles within the marketing department

ASSUMPTION: This role offers opportunities for professional development and growth within the marketing team.

🌍 Location & Work Environment

Office Type: Remote, with no physical office location

Office Location(s): The company has offices in Creve Coeur, Missouri, USA, and Manila, Philippines

Geographic Context:

• The Philippines has a tropical marine climate, with temperatures ranging from 77°F to 95°F (25°C to 35°C) throughout the year
• The country has a diverse culture, with a mix of indigenous, Spanish, Chinese, and American influences
• The official languages are Filipino and English, with English being widely spoken

Work Schedule: The work schedule is flexible, with a focus on results and deliverables rather than strict hours

ASSUMPTION: Working remotely in the Philippines offers a unique cultural experience and the opportunity to work with a diverse team.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Technical assessment (email marketing and data analysis tasks)
• Final interview with the marketing team

Key Assessment Areas:

• Email marketing skills and experience
• Data analysis and segmentation abilities
• Communication and collaboration skills
• Attention to detail and organizational skills

Application Tips:

• Highlight relevant email marketing experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of the role and how your skills match the required qualifications
• Prepare for the technical assessment by brushing up on your email marketing and data analysis skills

ATS Keywords: Email marketing, Mailchimp, list management, segmentation, campaign optimization, KPI monitoring, data analysis, Google Sheets

ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their skills and experience in email marketing and data analysis.

🛠️ Tools & Technologies

• Mailchimp
• Google Sheets
• Funnel (or similar data management tool)
• SQL or Business Intelligence tools (Looker, Power BI, Tableau)
• Sendgrid

ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.

👔 Cultural Fit Considerations

Company Values:

• Results-driven
• Collaborative
• Continuous learning

Work Style:

• Remote and flexible
• Focus on results and deliverables
• Strong communication and collaboration skills

Self-Assessment Questions:

• Do you have a proven track record of success in email marketing and list management?
• Are you comfortable working remotely and managing your own time effectively?
• Do you thrive in a collaborative environment and enjoy working with cross-functional teams?

ASSUMPTION: Candidates who are results-driven, collaborative, and comfortable working remotely will be a good fit for this role and the company culture.

⚠️ Potential Challenges

• Managing multiple listservs and ensuring consistent communication across all platforms
• Keeping up with industry trends and best practices in email marketing and data analysis
• Collaborating effectively with cross-functional teams and stakeholders
• Ensuring compliance with GDPR, CCPA, and other privacy regulations

ASSUMPTION: These challenges can be overcome with strong organizational skills, attention to detail, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• This role is similar to an Email Marketing Manager or Email Marketing Specialist position, but with a focus on list management and data centralization
• Industry-specific context: Email marketing roles in the staffing and recruiting industry may have unique requirements related to compliance and data privacy
• Career path comparison: This role can lead to senior or management positions within the marketing department, such as Senior Email Marketing Manager or Director of Marketing

ASSUMPTION: Candidates should research similar roles and industry-specific requirements to better understand the unique aspects of this position.

📝 Sample Projects

• Developing and implementing a segmentation strategy for a major listserv to improve open rates and clickthrough
• Collaborating with the branded editorial team to create and execute a sponsored campaign, maximizing revenue opportunities
• Conducting a comprehensive review of the company's email tools and making recommendations for changes to improve efficiency and effectiveness

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within the marketing department?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does GrowthAssistant support the professional development and growth of its employees?
• What are the most challenging aspects of working remotely for this role, and how does the company address them?
• How does GrowthAssistant ensure compliance with GDPR, CCPA, and other privacy regulations?

ASSUMPTION: These questions demonstrate a candidate's interest in the role, the company, and the team dynamics, and show that they have thought critically about the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the apply link
• Tailor your resume to highlight your relevant email marketing experience and skills
• Write a cover letter that demonstrates your understanding of the role and how your skills match the required qualifications
• Prepare for the technical assessment by brushing up on your email marketing and data analysis skills
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.