π Core Information
πΉ Job Title: Deputy Brand Manager - Biological
πΉ Company: Syngenta Group
πΉ Location: Dhaka, Bangladesh
πΉ Job Type: Full-time
πΉ Category: Agriculture
πΉ Date Posted: April 13, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Managing the existing and future pipeline of brands within the assigned portfolio area to achieve business growth.
- Creating and implementing portfolio strategies and direct campaigns to enhance grower awareness and loyalty.
- Bringing new technology to growers, aligned to their needs, and further strengthening Syngenta's leadership position in the Bangladesh agriculture market.
- Collaborating with cross-functional teams and stakeholders to ensure the delivery of portfolio objectives.
- Developing and implementing pricing and channel strategies aligned with overall marketing objectives for each brand.
ASSUMPTION: This role requires a strategic mindset, strong project management skills, and a deep understanding of the agriculture market and agronomy.
π Key Responsibilities
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Create and implement portfolio plans to achieve growth and development of the portfolio.
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Manage end-to-end cross-functional activities and stakeholders to ensure the delivery of portfolio objectives.
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Strengthen the assigned portfolio with new brands that provide needed innovation to growers.
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Develop A&P plans and coordinate implementation with the campaign team and creative agencies.
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Coordinate with the technical excellence team to ensure brand benefits are fully demonstrated to growers and sales team brand and crop knowledge is complete.
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Manage country and region stakeholders to ensure smooth functioning of portfolio business and commercial processes.
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management and stakeholder engagement skills.
π― Required Qualifications
Education: Bachelor's/Master's in Science (Agriculture/Botany/Zoology, Soil Science, etc), Business Administration.
Experience: A minimum of seven years of professional expertise in the agri-business/FMCG sector, with a focus on marketing, sales, and strategy.
Required Skills:
- Portfolio management principles
- Brand management principles
- Project management methodologies
- Commercial acumen
- Agriculture market and agronomy
Preferred Skills:
- Experience in the agriculture or FMCG industry
- Bilingual or multilingual proficiency
ASSUMPTION: Candidates with experience in portfolio management, brand management, and project management are strongly encouraged to apply.
π° Compensation & Benefits
Salary Range: BDT 1,200,000 - 1,800,000 per annum (Estimated, based on industry standards for the role and experience level)
Benefits:
- Health insurance
- Retirement benefits
- Employee assistance programs
- Learning and development opportunities
Working Hours: 40 hours per week, with flexibility for project demands
ASSUMPTION: The salary range is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and company policy.
π Applicant Insights
π Company Context
Industry: Syngenta Group operates in the agriculture industry, focusing on crop protection and high-value commercial seeds.
Company Size: Syngenta Group has 10,001+ employees globally, providing a large and diverse work environment.
Founded: Syngenta Group was founded in 2000 through the merger of Novartis Agribusiness and Zeneca Agrochemicals.
Company Description:
- Syngenta Group is a global leader in agriculture, committed to improving global food security by enabling millions of farmers to make better use of available resources.
- The company focuses on world-class science and innovative crop solutions to transform how crops are grown.
- Syngenta Group is dedicated to rescuing land from degradation, enhancing biodiversity, and revitalizing rural communities.
Company Specialties:
- Crop protection
- Seeds
- Biotechnology
- Sustainable agriculture
Company Website: http://www.syngentagroup.com
ASSUMPTION: Syngenta Group's global presence and focus on innovation provide ample opportunities for professional growth and development.
π Role Analysis
Career Level: This role is at the mid-level management career stage, with opportunities for growth into senior management positions.
Reporting Structure: The Deputy Brand Manager reports directly to the Brand Manager and works closely with cross-functional teams, including marketing, sales, and technical excellence.
Work Arrangement: This role is on-site, with the primary work location in Dhaka, Bangladesh. Some flexibility may be available for remote work, depending on project requirements.
Growth Opportunities:
- Progression to Brand Manager or other senior marketing roles within Syngenta Group.
- Expansion of responsibilities to include additional portfolio areas or regions.
- Development of leadership and management skills through mentorship and training programs.
ASSUMPTION: This role offers significant opportunities for career growth and development within Syngenta Group's global organization.
π Location & Work Environment
Office Type: Syngenta Group's Dhaka office is a modern, collaborative workspace designed to foster innovation and teamwork.
Office Location(s): Syngenta Group's Dhaka office is located in the city's business district, providing easy access to public transportation and amenities.
Geographic Context:
- Dhaka is the capital and largest city of Bangladesh, with a population of over 21 million people.
- The city is known for its vibrant culture, rich history, and diverse food scene.
- Dhaka offers a mix of traditional and modern architecture, with numerous historical and cultural landmarks.
Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for project demands.
ASSUMPTION: Dhaka offers a dynamic and multicultural work environment, with ample opportunities for personal and professional growth.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-depth interviews with hiring managers and team members
- Final round interviews with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills
- Strategic thinking
- Cross-functional collaboration
- Communication and presentation skills
- Cultural fit and alignment with Syngenta Group's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for behavioral and situational interview questions that focus on your problem-solving, strategic thinking, and cross-functional collaboration skills.
- Research Syngenta Group's mission, values, and recent projects to demonstrate your enthusiasm and cultural fit.
ATS Keywords: Portfolio management, brand management, project management, agriculture market, agronomy, cross-functional collaboration, stakeholder engagement, strategic thinking, commercial acumen
ASSUMPTION: Syngenta Group's recruitment process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Data analysis and visualization tools (e.g., Excel, Power BI, Tableau)
- Marketing automation and CRM platforms (e.g., Salesforce, Marketo, HubSpot)
ASSUMPTION: This role requires proficiency in Microsoft Office Suite and project management tools. Familiarity with data analysis and marketing automation tools is a plus.
π Cultural Fit Considerations
Company Values:
- Customer focus
- Integrity
- Collaboration
- Innovation
- Performance
Work Style:
- Collaborative and team-oriented
- Results-driven and performance-focused
- Adaptable and open to change
- Innovative and forward-thinking
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented work environment?
- Are you results-driven and focused on delivering high-quality outcomes?
- Are you adaptable and open to change, even in the face of uncertainty?
- Do you have a proven track record of driving innovation and growth in a dynamic and competitive market?
ASSUMPTION: Syngenta Group values candidates who are strong cultural fits, with a focus on collaboration, innovation, and performance.
β οΈ Potential Challenges
- Managing a diverse portfolio of brands with varying growth trajectories and market demands.
- Navigating a complex, matrixed organization with multiple stakeholders and cross-functional teams.
- Operating in a dynamic and competitive agriculture market, with constant changes in regulations, technologies, and customer needs.
- Balancing short-term business objectives with long-term strategic goals and innovation.
ASSUMPTION: This role presents unique challenges that require strong project management, stakeholder engagement, and strategic thinking skills.
π Similar Roles Comparison
- Compared to a Brand Manager role, this position focuses more on portfolio management and less on day-to-day brand management tasks.
- In the agriculture industry, this role is similar to a Deputy Brand Manager or Portfolio Manager position in other crop protection or seeds companies.
- Career progression from this role could lead to a Brand Manager, Marketing Manager, or other senior marketing positions within Syngenta Group or the broader agriculture industry.
ASSUMPTION: This role offers a unique blend of portfolio management, brand management, and strategic thinking responsibilities, with opportunities for growth and development within Syngenta Group's global organization.
π Sample Projects
- Developing and implementing a comprehensive portfolio plan to achieve business growth targets for a key portfolio area.
- Coordinating cross-functional teams to launch a new brand, including market research, product development, pricing strategy, and go-to-market planning.
- Conducting a competitive analysis and market segmentation study to inform brand positioning and targeting strategies.
ASSUMPTION: These sample projects illustrate the range of responsibilities and cross-functional collaboration required for this role.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Syngenta Group in Bangladesh?
- What are the key priorities for this role in the first 90 days?
- How does Syngenta Group support the professional development and growth of its employees?
- What are the most significant challenges facing the agriculture market in Bangladesh, and how can this role address them?
- How does Syngenta Group foster a culture of innovation and collaboration within its marketing teams?
ASSUMPTION: These interview questions help candidates better understand the role, the company, and the opportunities for growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for behavioral and situational interview questions that focus on your problem-solving, strategic thinking, and cross-functional collaboration skills.
- Research Syngenta Group's mission, values, and recent projects to demonstrate your enthusiasm and cultural fit.
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.