V

Dickies: Global Brand Archivist

VF Corporation
Full-time
On-site
United States
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Global Brand Archivist

πŸ”Ή Company: VF Corporation

πŸ”Ή Location: Costa Mesa, CA

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Fashion & Apparel

πŸ”Ή Date Posted: April 3, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Preserving and managing Dickies' brand history
  • Collaborating with cross-functional teams to integrate historical insights into brand strategy
  • Developing and maintaining a comprehensive brand archive
  • Storytelling and educating employees and partners about Dickies' legacy

ASSUMPTION: This role requires a strong understanding of brand management, historical research, and collaboration skills.

πŸ“‹ Key Responsibilities

βœ… Research and document Dickies' brand history with accuracy and relevance

βœ… Craft compelling narratives that communicate Dickies' history and evolution

βœ… Maintain and organize Dickies' archives, implementing archival policies and procedures

βœ… Ensure global brand products, materials, and activities align with Dickies' identity

βœ… Collaborate with internal teams to develop training workshops or materials about Dickies' legacy

βœ… Provide strategic insights by linking historical perspectives with current market and business trends

βœ… Aid in brand strategy development by providing historical context while considering future initiatives

βœ… Work closely with marketing to integrate Dickies' historical stories into campaigns

βœ… Foster a sense of pride and understanding amongst employees about Dickies' history

ASSUMPION: This role requires strong research, storytelling, and organizational skills, as well as the ability to work effectively with various teams.

🎯 Required Qualifications

Education: Degree in design or related field

Experience: 5+ years in the Contemporary Fashion or Footwear industry

Required Skills:

  • Proven experience in brand management or a related field
  • Strong research and analytical skills
  • Excellent communication and storytelling abilities
  • Proficient in Adobe products, KeyNotes, and web organization knowledge
  • Customer service understanding
  • Strong organizational skills

Preferred Skills:

  • Knowledge of Art and/or Design history
  • Experience working in a collaborative environment

ASSUMPTION: Candidates with a strong background in brand management, historical research, and excellent communication skills will be most successful in this role.

πŸ’° Compensation & Benefits

Salary Range: $95,040 - $118,800 annually

Benefits:

  • Medical, Dental, Vision, and 401(k) plans
  • Competitive compensation package and growth opportunities
  • Strong focus on diversity, inclusion, and employee development

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range is determined based on market pay data and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Retail Apparel and Fashion

Company Size: 10,001+ employees (Global)

Founded: 1899 (Headquarters: Denver, CO)

Company Description:

  • VF Corporation is one of the world’s largest apparel, footwear, and accessories companies
  • Connects people to lifestyles, activities, and experiences through iconic outdoor, active, and workwear brands
  • Purpose: Power movements of sustainable and active lifestyles for the betterment of people and our planet

Company Specialties:

  • Footwear, accessories, innovation, design, apparel, outdoor, active, sports, fashion, clothing, sustainability, and retail

Company Website: vfc.com

ASSUMPTION: VF Corporation offers a wide range of brands and products, providing diverse opportunities for employees to grow and develop within the company.

πŸ“Š Role Analysis

Career Level: Mid-level (5-10 years of experience)

Reporting Structure: Reports to the Sr. Manager Concept Design & Innovation

Work Arrangement: On-site (Costa Mesa, CA office)

Growth Opportunities:

  • Potential advancement within the Design organization or related departments
  • Expansion of responsibilities as the company grows and evolves

ASSUMPTION: This role offers opportunities for professional growth and development within the VF Corporation.

🌍 Location & Work Environment

Office Type: On-site (Costa Mesa, CA)

Office Location(s): Costa Mesa, CA (HQ Bldg2 - VFC)

Geographic Context:

  • Costa Mesa is located in Orange County, California
  • Known for its mild Mediterranean climate and coastal lifestyle
  • Offers easy access to beaches, parks, and outdoor activities

Work Schedule: Full-time (40 hours/week)

ASSUMPTION: The on-site work environment in Costa Mesa, CA, offers a pleasant and engaging work experience with access to various recreational activities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interviews with hiring managers and team members
  • Background check and offer extension

Key Assessment Areas:

  • Brand management and historical research skills
  • Communication and storytelling abilities
  • Organizational skills and attention to detail
  • Cultural fit and alignment with VF Corporation's values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills
  • Prepare examples of your research, storytelling, and organizational skills
  • Research VF Corporation's brands, values, and company culture
  • Practice common interview questions and be prepared to discuss your qualifications and fit for the role
  • ATS Keywords: Brand management, historical research, storytelling, organizational skills, brand archiving, Dickies, VF Corporation

    ASSUMPTION: Applicants should tailor their application materials and interview preparation to demonstrate their fit for the Global Brand Archivist role at VF Corporation.

    πŸ› οΈ Tools & Technologies

    • Adobe products (Photoshop, Illustrator, etc.)
    • KeyNotes and web organization knowledge
    • Microsoft Office Suite (Word, Excel, PowerPoint)
    • Project management tools (Asana, Trello, Jira, etc.)

    ASSUMPTION: Familiarity with these tools is essential for success in the Global Brand Archivist role.

    πŸ‘” Cultural Fit Considerations

    Company Values:

    • Power movements of sustainable and active lifestyles
    • Connect people to the lifestyles, activities, and experiences they cherish most
    • Create iconic outdoor, active, and workwear brands

    Work Style:

    • Collaborative and team-oriented
    • Adaptable and responsive to change
    • Results-driven and focused on continuous improvement
    • Passionate about the company's brands and mission

    Self-Assessment Questions:

    • How do you align with VF Corporation's mission to power movements of sustainable and active lifestyles?
    • Describe your experience working in a collaborative environment and how you adapt to change
    • How do you approach continuous improvement and driving results in your current or previous roles?

    ASSUMPTION: Applicants should assess their fit with VF Corporation's values and work style before applying for the Global Brand Archivist role.

    ⚠️ Potential Challenges

    • Managing a large and diverse brand archive effectively
    • Balancing historical preservation with accessibility and usability
    • Collaborating with multiple teams and stakeholders to integrate historical insights into brand strategy
    • Keeping up-to-date with industry trends and market changes while maintaining a strong understanding of Dickies' history

    ASSUMPTION: Applicants should be prepared to address these potential challenges and demonstrate their ability to succeed in a dynamic and fast-paced work environment.

    πŸ“ˆ Similar Roles Comparison

    • Brand Archivist vs. Brand Historian: Both roles focus on preserving and interpreting brand history, but the Archivist role may have more responsibility for maintaining and organizing the brand archive
    • Industry-specific context: The fashion and apparel industry has a rich history and a strong focus on storytelling and branding
    • Career path comparison: This role can lead to advancement within the Design organization or related departments, as well as opportunities in brand management, marketing, and communications

    ASSUMPTION: Applicants should research similar roles and career paths within the fashion and apparel industry to better understand the Global Brand Archivist role and its potential for growth and development.

    πŸ“ Sample Projects

    • Developing a comprehensive brand archive for Dickies, including product catalogs, historical documents, and visual assets
    • Creating a digital archive and management system for easy access and integration of historical information
    • Crafting a historical timeline and narrative for Dickies, highlighting key milestones and adaptations over time

    ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives the Global Brand Archivist may undertake to preserve and leverage Dickies' history.

    ❓ Key Questions to Ask During Interview

    • How does the Global Brand Archivist role contribute to Dickies' overall brand strategy and growth?
    • What are the most pressing challenges facing the brand archive, and how can this role address them?
    • How does the company support the professional development and growth of employees in this role?
    • What are the key priorities for the first 90 days in this role, and how can I best prepare for them?
    • How does the company foster a collaborative and inclusive work environment, and what are some examples of this in practice?

    ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and the company, as well as their understanding of the brand and its history.

    πŸ“Œ Next Steps for Applicants

    To apply for this position:

    • Submit your application through this link
    • Tailor your resume and cover letter to highlight relevant experience and skills, such as brand management, historical research, and storytelling
    • Prepare examples of your research, storytelling, and organizational skills to showcase during the interview process
    • Research VF Corporation's brands, values, and company culture to demonstrate your fit for the role
    • Practice common interview questions and be prepared to discuss your qualifications and fit for the Global Brand Archivist role
    • Follow up with the hiring manager or HR representative within one week of your interview to express your continued interest in the position

    ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.