📌 Core Information
🔹 Job Title: Digital Content Manager
🔹 Company: Soufflet Malt Family of Companies
🔹 Location: Vancouver, WA, USA
🔹 Job Type: Full-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: June 4, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Overseeing digital content creation and management across various platforms
- Collaborating with internal teams and external partners to produce engaging content
- Ensuring brand consistency and driving digital performance
- Managing social media engagement and podcast production
ASSUMPTION: This role requires a strong background in digital marketing and graphic design, with a focus on creating engaging content that resonates with a diverse audience.
📋 Key Responsibilities
✅ Create original digital content including social media graphics, web visuals, digital ads, short-form videos, and podcast recordings
✅ Manage and maintain digital content across key channels, ensuring consistent messaging and timely updates
✅ Drive social media engagement by posting regularly, interacting with followers, and developing creative campaigns
✅ Oversee brand consistency by ensuring all digital assets reflect the visual identity and tone of the company's brands
✅ Track and report digital performance metrics to assess content effectiveness and identify opportunities for improvement
ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work collaboratively with various teams.
🎯 Required Qualifications
Education: Bachelor's degree in graphic design, digital marketing, or a related field
Experience: 5+ years of industry experience and 5+ years of marketing experience related to digital or creative management
Required Skills:
- Proficient in graphic design tools such as Adobe InDesign, Photoshop, and Illustrator
- Experience with social media platforms and email marketing platforms
- Basic knowledge of web content management systems
- Excellent time management, organizational, written, and verbal communication skills
Preferred Skills:
- Experience with podcast production and editing
- Familiarity with digital commerce platforms
ASSUMPTION: Candidates with a strong portfolio showcasing their design and content creation skills will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: $65,381.77 - $98,072.67 per year, depending on experience
Benefits:
- Paid time off (up to 23 days a year)
- Paid holidays (10 days a year)
- Medical, dental, and vision plans
- Flex spending accounts
- Company-paid life insurance and STD/LTD
- 401(k) plan with employer match
- Employee assistance program
- Fitness subsidy
- Tuition reimbursement
- Employee referral program
- Product discounts
Working Hours: 40 hours per week, Monday through Friday
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. The actual salary may vary depending on the candidate's qualifications and the company's internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: The Soufflet Malt Family of Companies operates in the malt and ingredient supply industry for the craft beverage sector.
Company Size: As a family of companies, the organization consists of multiple brands, including Country Malt Group, Great Western Malting, and Canada Malting Co. This provides a diverse and dynamic work environment with opportunities for growth and collaboration.
Founded: The company was founded with a commitment to quality and customer service, focusing on the unique needs of craft brewers, distillers, and beverage makers.
Company Description:
- Soufflet Malt Family of Companies is dedicated to supporting the craft beverage industry by providing high-quality malt and ingredients
- The company offers a wide range of products and services, including custom malting and ingredient solutions
- With a strong focus on innovation and customer satisfaction, the company aims to help its clients succeed in the competitive craft beverage market
Company Specialties:
- Malt and ingredient supply
- Custom malting and ingredient solutions
- Support for craft brewers, distillers, and beverage makers
Company Website: https://www.souffletmalt.com/
ASSUMPTION: The company's focus on the craft beverage industry and commitment to quality and innovation make it an attractive employer for individuals passionate about the industry and eager to contribute to its growth.
📊 Role Analysis
Career Level: This role is a mid-level position within the marketing and communications department, offering opportunities for growth and advancement within the organization.
Reporting Structure: The Digital Content Manager reports directly to the Marketing Manager and collaborates with various internal teams, including sales, product development, and customer service.
Work Arrangement: This role is on-site, with the possibility of occasional remote work for specific projects or tasks.
Growth Opportunities:
- Expanding the role's responsibilities to include additional marketing channels or campaigns
- Advancing to a senior-level marketing or communications position within the organization
- Developing expertise in the craft beverage industry and becoming a thought leader in the field
ASSUMPTION: The company's commitment to growth and innovation provides ample opportunities for professionals to develop their skills and advance their careers within the organization.
🌍 Location & Work Environment
Office Type: The company's office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): 18110 SE 34th Street, Suite 240, Vancouver, WA 98683, USA
Geographic Context:
- The office is located in Vancouver, Washington, a city with a vibrant arts and culture scene, offering numerous opportunities for leisure and entertainment
- The Pacific Northwest region is known for its craft beverage industry, providing ample opportunities for networking and professional development
- The office is conveniently located near major highways and public transportation, making it easily accessible for employees
Work Schedule: The work schedule is Monday through Friday, with standard business hours. Occasional evening or weekend work may be required to support events or campaigns.
ASSUMPTION: The company's office environment is designed to be collaborative and supportive, with a strong emphasis on work-life balance and employee well-being.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-depth interview with the Marketing Manager and a member of the marketing team
- Final interview with the Marketing Director or another senior-level manager
Key Assessment Areas:
- Candidates' understanding of the craft beverage industry and its unique challenges
- Portfolio and work samples demonstrating strong design and content creation skills
- Problem-solving abilities and adaptability in a fast-paced environment
- Cultural fit and alignment with the company's values and mission
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Include a portfolio or work samples showcasing your design and content creation abilities
- Prepare for behavioral interview questions that focus on your problem-solving skills, adaptability, and cultural fit
ATS Keywords: Digital content, social media, graphic design, email marketing, web content, podcast production, brand consistency, digital performance metrics, project management, collaboration, Adobe Creative Suite, Microsoft Office
ASSUMPTION: The company's interview process is designed to assess candidates' technical skills, cultural fit, and alignment with the organization's mission and values.
🛠️ Tools & Technologies
- Adobe Creative Suite (InDesign, Photoshop, Illustrator)
- Social media management platforms (Hootsuite, Buffer, etc.)
- Email marketing platforms (Mailchimp, Constant Contact, etc.)
- Web content management systems (WordPress, Drupal, etc.)
- Podcast editing software (Audacity, GarageBand, etc.)
- Project management tools (Asana, Trello, etc.)
ASSUMPTION: The company provides training and support for employees to develop their skills and proficiency with the tools and technologies required for the role.
👔 Cultural Fit Considerations
Company Values:
- Quality and innovation
- Customer focus
- Collaboration and teamwork
- Integrity and accountability
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- Do I have a strong passion for the craft beverage industry and a desire to support its growth and success?
- Am I able to work collaboratively with diverse teams and adapt to changing priorities and deadlines?
- Do I have a strong work ethic and a commitment to delivering high-quality results?
ASSUMPTION: The company values a diverse and inclusive work environment, where employees are encouraged to bring their unique perspectives and experiences to the table.
⚠️ Potential Challenges
- The fast-paced and dynamic nature of the craft beverage industry may require candidates to adapt quickly to changing priorities and demands
- The role may involve working with tight deadlines and managing multiple projects simultaneously
- Candidates may need to develop a strong understanding of the craft beverage industry and its unique challenges
- The role may require occasional evening or weekend work to support events or campaigns
ASSUMPTION: The company provides training and support to help employees overcome these challenges and succeed in their roles.
📈 Similar Roles Comparison
- This role is similar to a Digital Marketing Manager or Content Marketing Manager position, with a focus on digital content creation and management
- However, this role is unique in its focus on the craft beverage industry and the need to understand its unique challenges and opportunities
- Candidates with experience in the craft beverage industry or a related field may have an advantage in this role
ASSUMPTION: Candidates with relevant experience in digital marketing, content creation, or a related field are encouraged to apply, regardless of their industry background.
📝 Sample Projects
- Developing a social media campaign to promote a new product launch
- Creating a series of blog posts or articles to educate craft beverage makers on industry trends and best practices
- Designing and implementing a podcast series to showcase the company's expertise and thought leadership in the craft beverage industry
ASSUMPTION: The company provides opportunities for employees to work on a variety of projects and initiatives, allowing them to develop their skills and gain exposure to different aspects of the business.
❓ Key Questions to Ask During Interview
- How does this role support the company's mission and values?
- What are the biggest challenges facing the craft beverage industry, and how does this role address them?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to work-life balance and employee well-being?
- How does the company measure the success of its digital content and marketing efforts?
ASSUMPTION: Candidates are encouraged to ask thoughtful and insightful questions during the interview process to demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a portfolio or work samples showcasing your design and content creation abilities
- Prepare for behavioral interview questions that focus on your problem-solving skills, adaptability, and cultural fit
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
