📌 Core Information
🔹 Job Title: Digital Content & Social Media Specialist
🔹 Company: Daniel J. Edelman Holdings
🔹 Location: Mexico City, Ciudad de México, Mexico
🔹 Job Type: Full-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: May 26, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing editorial calendars for a consumer brand in the small appliances sector.
- Managing digital and social channels, publishing content, and reporting on performance.
- Collaborating with cross-functional teams to produce engaging, mobile-first content.
- Supporting influencer marketing initiatives and digital strategy.
- Acting as a key liaison between internal teams and the client.
ASSUMPTION: This role requires a strong focus on content creation and management, with a significant emphasis on social media and digital marketing skills.
📋 Key Responsibilities
✅ Develop and execute editorial calendars aligned with the brand’s voice and objectives.
✅ Manage digital and social channels, publish content, identify opportunities, and report on performance (organic and paid).
✅ Collaborate with designers and creatives to produce mobile-first, visual content.
✅ Support influencer marketing initiatives and digital strategy.
✅ Lead or support client interactions, including interviews and briefings with their marketing teams.
✅ Monitor and evaluate results, adjusting strategies and content based on insights.
✅ Act as a key liaison between internal teams (Strategy, Creative, Creator) and the client.
ASSUMPTION: This role requires a proactive mindset, ability to self-manage, and a great sense of ownership, as well as comfort working cross-functionally in a fast-paced, collaborative environment.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Advertising, or a related field.
Experience: A minimum of 1 year of relevant experience in social/digital marketing, preferably in a PR or agency setting.
Required Skills:
- Strong content creation abilities: concepting, mobile shooting/editing, agile publishing.
- Experience with social strategy, performance reporting, and integrated marketing campaigns.
- Excellent communication and organizational skills.
- Advanced English proficiency (written and spoken).
Preferred Skills:
- Experience in SEO, web, CRM, or paid media ecosystems.
- Background in advertising, marketing, communications, or journalism.
ASSUMPTION: While not explicitly stated, it is assumed that candidates should have a strong understanding of digital culture and trends, as well as a passion for storytelling.
💰 Compensation & Benefits
Salary Range: The salary range for this role in Mexico City typically falls between MXN 35,000 - 50,000 per month, based on experience and qualifications. This is an estimate and should be confirmed with the employer.
Benefits:
- Health insurance and retirement plans.
- Opportunities for professional development and growth.
- Dynamic and collaborative work environment.
Working Hours: Full-time position, with standard office hours Monday through Friday.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Edelman is a leading global communications firm, specializing in public relations, marketing, and branding services.
Company Size: Edelman is a large company with a global presence, employing over 6,000 people worldwide. This size offers opportunities for growth and exposure to diverse projects.
Founded: Edelman was founded in 1952 and has since grown to become one of the world's largest and most well-respected communications firms.
Company Description:
- Edelman provides a range of services, including public relations, marketing, branding, and digital communications.
- The company works with a diverse range of clients, from Fortune 500 companies to non-profit organizations.
- Edelman is committed to fostering a culture of innovation, collaboration, and continuous learning.
Company Specialties:
- Public Relations
- Marketing
- Branding
- Digital Communications
Company Website: edelman.com
ASSUMPTION: Edelman's large size and global presence offer opportunities for career growth and exposure to diverse projects and clients.
📊 Role Analysis
Career Level: This role is suitable for early-career professionals looking to gain experience in digital content and social media management.
Reporting Structure: The Digital Content & Social Media Specialist will report directly to the Account Supervisor or Account Director.
Work Arrangement: This is an on-site position, with the possibility of occasional remote work.
Growth Opportunities:
- Edelman offers opportunities for professional development and career advancement.
- This role provides exposure to various aspects of digital marketing and communications, allowing for skill development and growth.
- Working with a diverse range of clients can help expand industry knowledge and expertise.
ASSUMPTION: This role offers opportunities for growth and development within the digital marketing and communications field.
🌍 Location & Work Environment
Office Type: Edelman's Mexico City office is a collaborative and dynamic workspace, fostering creativity and innovation.
Office Location(s): 5900 Wilshire Blvd, Los Angeles, CA 90036, USA (global headquarters); Mexico City office location is not specified in the job listing.
Geographic Context:
- Mexico City is a vibrant, multicultural metropolis with a thriving business environment.
- The city offers a high quality of life, with numerous cultural attractions, restaurants, and entertainment options.
- Mexico City has a subtropical highland climate, with mild winters and warm summers.
Work Schedule: Standard office hours, Monday through Friday, with the possibility of occasional remote work.
ASSUMPTION: The work environment at Edelman's Mexico City office is likely to be collaborative, dynamic, and supportive of creativity and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission.
- Phone or video screening with the HR department.
- In-person or virtual interview with the hiring manager and/or team members.
- Final interview with senior leadership.
Key Assessment Areas:
- Content creation and management skills.
- Social media and digital marketing expertise.
- Communication and organizational skills.
- Cultural fit and alignment with Edelman's values.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Showcase your understanding of digital culture and trends, as well as your passion for storytelling.
- Prepare examples of your content creation work and be ready to discuss them during the interview.
- Research Edelman's clients and industry to demonstrate your knowledge and enthusiasm.
ATS Keywords: Digital Marketing, Social Media Management, Content Creation, Performance Reporting, Influencer Marketing, Collaboration, Communication Skills, Organizational Skills, Agile Publishing, Mobile Content, SEO, CRM, Paid Media, Advertising, Marketing, Journalism
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' content creation and digital marketing skills, as well as their cultural fit with Edelman.
🛠️ Tools & Technologies
- Social media platforms (e.g., TikTok, Instagram, Facebook, Twitter)
- Content creation tools (e.g., Canva, Adobe Creative Suite, mobile editing apps)
- Performance tracking tools (e.g., Google Analytics, social media analytics platforms)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the client and project, but a strong foundation in social media platforms and content creation tools is essential.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Quality
- Creativity
- Collaboration
- Innovation
Work Style:
- Collaborative and team-oriented
- Dynamic and fast-paced
- Focused on continuous learning and improvement
- Supportive of work-life balance
Self-Assessment Questions:
- Do you align with Edelman's core values, particularly integrity, creativity, and collaboration?
- Are you comfortable working in a dynamic, fast-paced environment with tight deadlines?
- Do you thrive in a collaborative work environment and enjoy working with cross-functional teams?
ASSUMPTION: Edelman places a strong emphasis on cultural fit and values-driven decision-making, so candidates should be prepared to demonstrate their alignment with the company's core values and work style.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously.
- Adapting to the unique needs and preferences of various clients.
- Keeping up with the fast-paced and ever-changing digital landscape.
- Working in a collaborative environment with diverse perspectives and opinions.
ASSUMPTION: This role may present challenges related to time management, adaptability, and navigating a dynamic work environment, but these can also be seen as opportunities for growth and learning.
📈 Similar Roles Comparison
- This role is similar to a Social Media Manager or Digital Content Creator, but with a stronger focus on strategy, performance tracking, and cross-functional collaboration.
- In the digital marketing and communications industry, this role is typical for an early-career professional looking to gain experience and develop their skills.
- Career progression from this role could lead to positions such as Digital Marketing Specialist, Social Media Strategist, or Content Marketing Manager.
ASSUMPTION: While this role shares similarities with other digital marketing and communications positions, its unique focus on content creation, strategy, and cross-functional collaboration sets it apart.
📝 Sample Projects
- Developing and executing an editorial calendar for a consumer brand's social media channels.
- Creating and publishing engaging content for a brand's TikTok account, with a focus on increasing followers and engagement.
- Supporting an influencer marketing campaign by identifying and reaching out to relevant influencers, negotiating partnerships, and tracking performance.
ASSUMPTION: The specific projects for this role will vary depending on the client and their needs, but they are likely to involve content creation, strategy, and performance tracking.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role?
- How does this role fit into the overall digital marketing strategy for the client?
- What are the most challenging aspects of this role, and how have previous incumbents addressed them?
- How does Edelman support the professional development and growth of its employees in this role?
- What is the expected timeline for reviewing and adjusting the content strategy based on performance data?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and allows you to better understand the work environment and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare examples of your content creation work and be ready to discuss them during the interview.
- Research Edelman's clients and industry to demonstrate your knowledge and enthusiasm.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
