📌 Core Information
🔹 Job Title: Digital Marketing Executive
🔹 Company: Paint Ltd
🔹 Location: Trafford, United Kingdom
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 25, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing the company's digital presence, including the WordPress website and various social media platforms
- Planning and managing Google Ads campaigns to attract candidates and clients in the logistics sector
- Creating engaging content to build trust and visibility across multiple platforms
- Collaborating with the team to produce high-quality visuals, short-form videos, and branded content
ASSUMPTION: This role requires a strong understanding of digital marketing principles and hands-on experience with WordPress. Familiarity with Google Ads, social media platforms, and email marketing tools is essential for success in this position.
📋 Key Responsibilities
✅ Take ownership of our WordPress website – updating content, improving UX, and ensuring it reflects our brand and industry expertise
✅ Plan and manage Google Ads campaigns (Search, Display, YouTube) to attract candidates and clients in the logistics sector
✅ Create and schedule engaging content across LinkedIn, Instagram, Facebook, TikTok, and X to build trust and visibility
✅ Design and send targeted email campaigns using Mailchimp to keep our audience informed and engaged
✅ Monitor performance using Google Analytics, Search Console, and Meta Business Suite – and use insights to refine strategy
✅ Collaborate with our team to produce high-quality visuals, short-form videos, and branded content
ASSUMPTION: The ideal candidate will have a proactive mindset, strong writing skills, and attention to detail. They should be willing to learn and adapt in a fast-moving industry.
🎯 Required Qualifications
Education: Recent university graduate or apprentice with a strong interest in digital marketing
Experience: Hands-on experience with WordPress is a must. Familiarity with Google Ads, social media platforms, and email marketing tools like Mailchimp is essential.
Required Skills:
- Strong writing skills and creative thinking
- Attention to detail
- Proactive mindset and willingness to learn
- Familiarity with Google Ads, social media platforms, and email marketing tools
Preferred Skills:
- Google Ads or social media certifications
- Experience with short-form video content (especially for TikTok)
- Interest in logistics, recruitment, or B2B marketing
ASSUMPTION: While not required, having relevant certifications or experience in short-form video content creation can be beneficial for this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role is typically £20,000 - £25,000 per annum for entry-level positions in the United Kingdom. However, the specific salary offer may vary depending on the candidate's qualifications and experience.
Benefits:
- Gaining hands-on experience in a fast-paced, high-impact industry
- Mentorship and opportunities for growth within the company
- Working in a people-first company that values initiative, creativity, and growth
Working Hours: The standard working hours for this role are 40 hours per week, typically Monday to Friday. However, the company may offer flexible working arrangements depending on the candidate's needs and the team's requirements.
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level digital marketing roles in the United Kingdom. The actual salary offer may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Paint Ltd is part of a group of companies in the logistics sector. They are based in Manchester and have offices in Trafford Park and Warrington. The logistics industry is vital to the UK economy, involving the transportation, storage, and distribution of goods.
Company Size: As part of a group of companies, Paint Ltd has a medium to large-sized workforce. This means that there are opportunities for growth and career progression within the organization.
Founded: The specific founding date of Paint Ltd is not provided. However, the company is part of a group that has been operating in the logistics sector for several years.
Company Description:
- Paint Ltd is a growing business in several verticals, looking for a recent graduate to gain experience and springboard their digital career
- The company values initiative, creativity, and growth, offering mentorship and opportunities for professional development
- Paint Ltd is part of a group of companies in the logistics sector, focusing on the transportation, storage, and distribution of goods
Company Specialties:
- Logistics and supply chain management
- Recruitment and talent acquisition
- Digital marketing and brand management
Company Website: pacificpaintltd.com
ASSUMPTION: As a growing business in several verticals, Paint Ltd offers opportunities for career growth and development within the company.
📊 Role Analysis
Career Level: This role is suitable for recent graduates or apprentices looking to launch their digital marketing career. It offers an entry-level position with opportunities for growth and development.
Reporting Structure: The Digital Marketing Executive will report directly to the Marketing Manager or a similar role within the company. They will collaborate with various teams, including content creators and designers, to produce high-quality visuals, short-form videos, and branded content.
Work Arrangement: This role is on-site, requiring the candidate to work from the company's offices in Trafford Park or Warrington. However, the company may offer flexible working arrangements depending on the candidate's needs and the team's requirements.
Growth Opportunities:
- Gaining hands-on experience in digital marketing and content creation
- Developing skills in Google Ads, social media management, and email marketing
- Building a portfolio of work that demonstrates the candidate's creativity, attention to detail, and ability to manage projects
ASSUMPTION: The Digital Marketing Executive role offers opportunities for growth and development within the company. As the candidate gains experience and demonstrates their skills, they may be considered for promotions or other career advancement opportunities.
🌍 Location & Work Environment
Office Type: Paint Ltd has offices in Trafford Park and Warrington, offering a professional work environment with dedicated spaces for teams and individual work.
Office Location(s): Trafford Park, Warrington
Geographic Context:
- The offices are located in the Greater Manchester area, providing easy access to public transportation and nearby amenities
- The region is home to a diverse range of industries, including logistics, manufacturing, and technology
- The offices are situated in areas with a mix of urban and suburban environments, offering a balance between city life and a more relaxed pace
Work Schedule: The standard working hours for this role are 40 hours per week, typically Monday to Friday. However, the company may offer flexible working arrangements depending on the candidate's needs and the team's requirements.
ASSUMPTION: The work environment at Paint Ltd is collaborative and supportive, with opportunities for growth and development within the company.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the company's careers portal
- Phone or video screening to assess communication skills and cultural fit
- In-person or virtual interview with the hiring manager and/or team members to discuss the role, responsibilities, and expectations
- Background check and reference verification for the final candidate
Key Assessment Areas:
- Digital marketing skills and knowledge, including WordPress, Google Ads, and social media platforms
- Creativity and attention to detail in content creation and design
- Communication and collaboration skills, both written and verbal
- Problem-solving and analytical skills, with the ability to monitor performance and refine strategy
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experience in digital marketing, content creation, and project management
- Demonstrate your understanding of the logistics industry and how your skills and experience align with the role's responsibilities
- Showcase your portfolio of work, including examples of your creativity, attention to detail, and ability to manage projects
ATS Keywords: Digital Marketing, WordPress, Google Ads, Social Media, Email Marketing, Content Creation, Creative Thinking, Attention to Detail, Proactive Mindset, Video Content, B2B Marketing, Logistics, Recruitment
ASSUMPTION: The application process for this role may vary depending on the company's specific needs and the number of applicants. However, the typical process outlined above provides a general overview of what candidates can expect.
🛠️ Tools & Technologies
- WordPress
- Google Ads (Search, Display, YouTube)
- Social media platforms (LinkedIn, Instagram, Facebook, TikTok, X)
- Mailchimp
- Google Analytics, Search Console, and Meta Business Suite
ASSUMPTION: The candidate should have hands-on experience with WordPress and familiarity with Google Ads, social media platforms, and email marketing tools like Mailchimp. Experience with other relevant tools and technologies may also be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Initiative: The company values employees who take the initiative and are proactive in their approach to work
- Creativity: The company values employees who are creative and innovative in their thinking and problem-solving
- Growth: The company values employees who are committed to their own professional development and the growth of the company as a whole
Work Style:
- Collaborative: The company values a collaborative work environment where employees work together to achieve common goals
- Supportive: The company values a supportive work environment where employees feel valued and encouraged to grow and develop
- Fast-paced: The company operates in a fast-paced industry and values employees who can keep up with the demands of the role and the industry
Self-Assessment Questions:
- Do you have a proactive mindset and a willingness to learn in a fast-moving industry?
- Are you comfortable working in a collaborative and supportive work environment?
- Do you have strong writing skills, creative thinking, and attention to detail?
ASSUMPTION: The company values initiative, creativity, and growth, offering mentorship and opportunities for professional development. The ideal candidate will be proactive, creative, and committed to their own professional development and the growth of the company as a whole.
⚠️ Potential Challenges
- The role requires a strong understanding of digital marketing principles and hands-on experience with WordPress. Candidates without this experience may struggle to meet the expectations of the role
- The logistics industry can be fast-paced and demanding, requiring employees to keep up with the demands of the role and the industry
- The role may require working with tight deadlines and managing multiple projects simultaneously, which can be challenging for some candidates
- The role is on-site, requiring candidates to work from the company's offices in Trafford Park or Warrington. Candidates who prefer remote work or have other commitments may find this challenging
ASSUMPTION: The potential challenges outlined above are specific to this role and the logistics industry as a whole. Candidates should carefully consider these challenges and assess their own strengths and weaknesses before applying for the role.
📈 Similar Roles Comparison
- Digital Marketing Executive vs. Social Media Manager: While both roles involve managing the company's digital presence, the Digital Marketing Executive role is more focused on content creation and management, while the Social Media Manager role is more focused on engagement and community management
- Digital Marketing Executive vs. SEO Specialist: While both roles involve optimizing the company's online presence, the Digital Marketing Executive role is more focused on content creation and management, while the SEO Specialist role is more focused on technical optimization and keyword research
- Digital Marketing Executive vs. Content Creator: While both roles involve creating content for the company, the Digital Marketing Executive role is more focused on managing the company's digital presence and optimizing content for search engines, while the Content Creator role is more focused on creating high-quality, engaging content for various platforms
ASSUMPTION: The comparison points outlined above provide a general overview of how the Digital Marketing Executive role differs from related positions in the digital marketing field. Candidates should carefully consider these differences and assess their own skills and experience before applying for the role.
📝 Sample Projects
- Managing the company's WordPress website, including updating content, improving UX, and ensuring it reflects the company's brand and industry expertise
- Planning and managing Google Ads campaigns (Search, Display, YouTube) to attract candidates and clients in the logistics sector
- Creating and scheduling engaging content across LinkedIn, Instagram, Facebook, TikTok, and X to build trust and visibility
ASSUMPTION: The sample projects outlined above are specific to the Digital Marketing Executive role and provide a general overview of the types of tasks and responsibilities the candidate can expect in this position.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the overall marketing strategy?
- What are the key performance indicators (KPIs) for this role, and how will my performance be measured?
- How does the company support the professional development and growth of its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- What is the company's approach to work-life balance, and how does this role fit into that philosophy?
ASSUMPTION: The key questions to ask during the interview provide a general overview of the types of questions candidates can ask to gain a better understanding of the role, the company, and the team. Candidates should tailor these questions to their own specific needs and interests.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the company's careers portal
- Tailor your resume and cover letter to highlight your relevant skills and experience in digital marketing, content creation, and project management
- Showcase your portfolio of work, including examples of your creativity, attention to detail, and ability to manage projects
- Prepare for your interview by researching the company, the industry, and the specific requirements of the role
- Follow up with the company after your interview to express your interest in the position and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
