Digital Marketing Executive

📌 Core Information

🔹 Job Title: Digital Marketing Executive

🔹 Company: Paint Ltd

🔹 Location: Trafford, United Kingdom

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: June 25, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Launching your digital marketing career in a fast-paced, high-impact industry
• Managing the company's digital presence, including the WordPress website and various digital marketing campaigns
• Collaborating with the team to create engaging content and monitor performance metrics
• Gaining hands-on experience and the opportunity to shape how the company connects with job seekers and clients in the logistics industry

ASSUMPTION: This role is ideal for recent graduates or apprentices looking to break into the digital marketing field and gain valuable experience in a growing industry.

📋 Key Responsibilities

✅ Take ownership of the company's WordPress website, updating content, improving UX, and ensuring it reflects the brand and industry expertise

✅ Plan and manage Google Ads campaigns (Search, Display, YouTube) to attract candidates and clients in the logistics sector

✅ Create and schedule engaging content across LinkedIn, Instagram, Facebook, TikTok, and X to build trust and visibility

✅ Design and send targeted email campaigns using Mailchimp to keep the audience informed and engaged

✅ Monitor performance using Google Analytics, Search Console, and Meta Business Suite, and use insights to refine strategy

✅ Collaborate with the team to produce high-quality visuals, short-form videos, and branded content

ASSUMPTION: The role requires a proactive mindset and willingness to learn in a fast-moving industry, with a strong focus on creative thinking and attention to detail.

🎯 Required Qualifications

Education: Recent university graduate or apprentice with a strong interest in digital marketing

Experience: Hands-on experience with WordPress is a must

Required Skills:

• Familiarity with Google Ads, social media platforms, and email marketing tools like Mailchimp
• Strong writing skills, creative thinking, and attention to detail
• Proactive mindset and willingness to learn

Preferred Skills:

• Google Ads or social media certifications
• Experience with short-form video content (especially for TikTok)
• Interest in logistics, recruitment, or B2B marketing

ASSUMPTION: While not explicitly stated, it's assumed that candidates should have a basic understanding of digital marketing principles and be comfortable using relevant tools and platforms.

💰 Compensation & Benefits

Salary Range: £27-28k per annum plus bonus potential. This is an industry-standard range for entry-level digital marketing roles in the United Kingdom.

Benefits:

• Growth opportunities in a fast-paced, high-impact industry
• Mentorship and hands-on experience
• Opportunity to shape the company's digital presence and strategy

Working Hours: 40 hours per week, with flexible working arrangements available

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level digital marketing roles in the United Kingdom. Actual compensation may vary based on individual performance and company discretion.

📌 Applicant Insights

🔍 Company Context

Industry: Logistics

Company Size: Not specified, but described as a growing business in several verticals

Founded: Not specified, but the company is part of a group of companies in the logistics sector

Company Description:

• Spotted Bee is part of a group of companies in the logistics sector
• Based in Manchester with offices in Trafford Park and Warrington
• Focused on growing several verticals and looking for a recent graduate to gain experience and springboard their digital career

Company Specialties:

• Logistics
• Recruitment
• Digital marketing

Company Website: pacificpaintltd.com

ASSUMPTION: The company is focused on growth and offers opportunities for recent graduates to gain experience and develop their digital marketing skills in a fast-paced industry.

📊 Role Analysis

Career Level: Entry-level (0-2 years)

Reporting Structure: Not specified, but the role involves collaborating with the team to produce high-quality content and branded materials

Work Arrangement: On-site, with flexible working arrangements available

Growth Opportunities:

• Gaining hands-on experience in digital marketing
• Mentorship and guidance from industry professionals
• Opportunity to shape the company's digital presence and strategy

ASSUMPTION: This role offers significant growth opportunities for recent graduates looking to break into the digital marketing field and gain valuable experience in a growing industry.

🌍 Location & Work Environment

Office Type: On-site, with offices in Trafford Park and Warrington

Office Location(s): Trafford Park and Warrington

Geographic Context:

• Trafford Park is a suburb of Manchester, located in the northwest of England
• The area is well-connected by public transportation and has a mix of residential and commercial properties
• The logistics industry is a significant employer in the region

Work Schedule: 40 hours per week, with flexible working arrangements available

ASSUMPTION: The work environment is collaborative and fast-paced, with a focus on creativity and innovation in digital marketing.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview
• Background check and reference verification

Key Assessment Areas:

• Digital marketing knowledge and skills
• Creativity and problem-solving abilities
• Attention to detail and strong writing skills
• Proactive mindset and willingness to learn

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experience in digital marketing
• Showcase your understanding of the logistics industry and how your skills can contribute to the company's growth
• Prepare examples of your previous work, such as social media campaigns or website content, to demonstrate your abilities

ATS Keywords: Digital Marketing, WordPress, Google Ads, Social Media, Email Marketing, Content Creation, Analytics, Creative Thinking, Attention to Detail, Proactive Mindset

ASSUMPTION: The application process is likely to involve several stages, including an online application, phone or video screening, and in-person or virtual interviews. Candidates should be prepared to demonstrate their digital marketing skills and understanding of the logistics industry.

🛠️ Tools & Technologies

• WordPress
• Google Ads
• Social media platforms (LinkedIn, Instagram, Facebook, TikTok, X)
• Mailchimp
• Google Analytics
• Google Search Console
• Meta Business Suite

ASSUMPTION: The role requires proficiency in using various digital marketing tools and platforms, including WordPress, Google Ads, and social media platforms. Candidates should be comfortable using these tools and have a basic understanding of how to create and manage digital marketing campaigns.

👔 Cultural Fit Considerations

Company Values:

• People-first approach
• Initiative and creativity
• Growth and development

Work Style:

• Collaborative and team-oriented
• Fast-paced and dynamic
• Focused on innovation and continuous improvement

Self-Assessment Questions:

• Do you have a strong interest in digital marketing and a willingness to learn in a fast-paced environment?
• Are you comfortable using WordPress and other digital marketing tools and platforms?
• Do you have strong writing skills, creative thinking, and attention to detail?

ASSUMPTION: The company values a people-first approach, initiative, creativity, and growth. Candidates should be comfortable working in a collaborative and fast-paced environment, with a focus on innovation and continuous improvement.

⚠️ Potential Challenges

• The role may require working on multiple projects simultaneously, which can be challenging for recent graduates
• The logistics industry can be competitive, and the role may involve managing tight deadlines and high expectations
• The company is growing, which may result in changes to the role or work environment over time
• The role may require working with a diverse range of stakeholders, including job seekers, clients, and industry professionals

ASSUMPTION: The role may present challenges related to managing multiple projects, tight deadlines, and working with diverse stakeholders. Candidates should be prepared to adapt to a fast-paced and dynamic work environment and be comfortable managing competing priorities.

📈 Similar Roles Comparison

• This role is similar to other entry-level digital marketing positions, but may offer more responsibility and growth opportunities for recent graduates
• The logistics industry is a significant employer in the northwest of England, and the role may involve working with a diverse range of clients and stakeholders
• The role offers the opportunity to gain hands-on experience in digital marketing and shape the company's digital presence and strategy

ASSUMPTION: This role is similar to other entry-level digital marketing positions, but may offer more responsibility and growth opportunities for recent graduates. The logistics industry is a significant employer in the northwest of England, and the role may involve working with a diverse range of clients and stakeholders.

📝 Sample Projects

• Managing the company's WordPress website, including updating content and improving UX
• Planning and managing Google Ads campaigns to attract candidates and clients in the logistics sector
• Creating and scheduling engaging content across social media platforms to build trust and visibility
• Designing and sending targeted email campaigns using Mailchimp to keep the audience informed and engaged
• Monitoring performance using Google Analytics, Search Console, and Meta Business Suite, and using insights to refine strategy

ASSUMPTION: The role involves managing the company's digital presence, including the WordPress website and various digital marketing campaigns. Candidates should be prepared to take ownership of these responsibilities and demonstrate their ability to create and manage engaging content.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the company's overall digital marketing strategy?
• What opportunities are there for growth and development in this role?
• How does the company support the professional development of its employees?
• What is the work environment like, and how does the team collaborate on projects?

ASSUMPTION: Candidates should ask questions that demonstrate their interest in the role and the company, and that help them better understand the work environment and opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experience in digital marketing
• Prepare examples of your previous work, such as social media campaigns or website content, to demonstrate your abilities
• Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.