Digital Marketing Intern

📌 Core Information

🔹 Job Title: Digital Marketing Intern

🔹 Company: Inner Circle

🔹 Location: Amsterdam, Noord-Holland, Netherlands

🔹 Job Type: Intern

🔹 Category: Marketing

🔹 Date Posted: May 28, 2025

🔹 Experience Level: Entry Level

🔹 Remote Status: Hybrid (Minimum 3 days at the office)

🚀 Job Overview

Key aspects of this role include:

• Supporting the Global Digital team in executing and analyzing paid campaigns
• Optimizing App Store presence and providing detailed reporting
• Running social media content boosting strategies and managing budgets
• Assisting with various digital advertising campaigns across multiple platforms

ASSUMPTION: This role is ideal for students eager to gain hands-on experience in digital marketing and make a significant impact on a global platform.

📋 Key Responsibilities

✅ Run social media content boosting strategies for TikTok Ads and Instagram Ads, manage budgets, and report the results

✅ Support App Store Optimization (ASO) strategy by creating assets, tracking competitors, and improving visibility

✅ Assist with running and analyzing campaigns across TikTok Ads, Meta Ads, Google Ads, and Apple Search Ads

✅ Build clear and insightful reports to drive better decisions

ASSUMPTION: The role requires a strong focus on data-driven decision making and attention to detail.

🎯 Required Qualifications

Education: Enrolled at a Dutch University or Hogeschool

Required Skills:

• Creative mindset with a strong interest in digital marketing
• Excellent communication skills in English (Portuguese and/or Spanish is a plus)
• Data-driven approach with a keen eye for detail
• Collaborative team player with a growth mindset

Preferred Skills:

• Previous experience in digital marketing or a related field
• Familiarity with marketing tools and platforms

ASSUMPTION: Candidates must be currently enrolled in a Dutch educational institution to be eligible for this internship.

💰 Compensation & Benefits

Salary Range: €500 - €700 per month (Estimated based on industry standards for marketing internships in the Netherlands)

Benefits:

• Monthly internship compensation
• Free Inner Circle VIP membership for you and your single friends
• Frequent team get-togethers
• Opportunity to work in a dynamic tech scale-up environment

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is estimated based on industry standards for marketing internships in the Netherlands. Actual compensation may vary based on individual performance and company policy.

📌 Applicant Insights

🔍 Company Context

Industry: Technology, Information, and Internet

Company Size: 11-50 employees (Small to Medium-sized company)

Founded: 2012

Company Description:

• Inner Circle is less like a dating app, more like a members’ club made for dating
• Niche by design, it caters to people with ambitious, interesting lifestyles
• Built on the belief that opposites don’t attract, it curates a community where everyone is worth dating

Company Specialties:

• Online Dating
• Exclusive events
• Matchmaking

Company Website: www.theinnercircle.co

ASSUMPTION: Inner Circle is a unique platform that focuses on quality over quantity, making it an attractive option for individuals seeking a more curated dating experience.

📊 Role Analysis

Career Level: Entry Level (Intern)

Reporting Structure: Reports directly to the Global Digital team

Work Arrangement: Hybrid (Minimum 3 days at the office)

Growth Opportunities:

• Potential full-time employment after the internship
• Opportunity to work on global campaigns and gain international experience
• Exposure to various aspects of digital marketing and advertising

ASSUMPTION: This internship offers a unique opportunity for students to gain practical experience in digital marketing and potentially grow within the company.

🌍 Location & Work Environment

Office Type: Tech scale-up office

Office Location(s): Prins Hendrikkade 164 c, Amsterdam, North Holland, NL

Geographic Context:

• Amsterdam is a vibrant city with a diverse cultural scene
• Inner Circle's office is located in the heart of Amsterdam, close to public transportation
• The Netherlands is known for its progressive work culture and strong focus on work-life balance

Work Schedule: Full-time (40 hours per week) with flexible hours and the opportunity to work remotely for some days

ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote work flexibility.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the Global Digital team
• Background check and onboarding

Key Assessment Areas:

• Creativity and problem-solving skills
• Data-driven mindset and analytical skills
• Communication and teamwork skills
• Cultural fit and alignment with Inner Circle's values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences
• Demonstrate your understanding of digital marketing and advertising
• Showcase your creativity and problem-solving skills through relevant examples or projects

ATS Keywords: Digital Marketing, Social Media, App Store Optimization, Data Analysis, Communication, Collaboration, Creativity, Detail-Oriented, Growth Mindset

ASSUMPTION: Applicants should focus on demonstrating their skills and enthusiasm for digital marketing, as well as their cultural fit with Inner Circle's values.

🛠️ Tools & Technologies

• TikTok Ads
• Instagram Ads
• Meta Ads
• Google Ads
• Apple Search Ads
• App Store Optimization tools (e.g., App Annie, Sensor Tower)
• Data analysis and reporting tools (e.g., Google Analytics, Excel)

ASSUMPTION: Familiarity with these tools and platforms is not required but may be an advantage for applicants.

👔 Cultural Fit Considerations

Company Values:

• Quality over quantity
• Curated community
• Ambitious and interesting lifestyles

Work Style:

• Collaborative and team-oriented
• Data-driven and analytical
• Creative and innovative

Self-Assessment Questions:

• Do you align with Inner Circle's focus on quality over quantity in dating?
• Are you comfortable working in a collaborative, data-driven environment?
• Can you demonstrate creativity and a growth mindset in your approach to digital marketing?

ASSUMPTION: Applicants should assess their fit with Inner Circle's values and work style to ensure a successful and enjoyable internship experience.

⚠️ Potential Challenges

• Managing multiple campaigns and platforms simultaneously
• Adapting to a fast-paced, dynamic work environment
• Balancing remote work and on-site collaboration
• Meeting the expectations of a high-performing, ambitious team

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in a dynamic environment.

📈 Similar Roles Comparison

• Unlike traditional dating apps, Inner Circle focuses on curating a high-quality community
• This role offers a unique opportunity to work on global campaigns and gain international experience
• Compared to other marketing internships, this role offers a high level of responsibility and autonomy

ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and interests.

📝 Sample Projects

• Developing and executing a social media content boosting strategy for a specific campaign
• Optimizing App Store visibility through ASO strategies and competitor analysis
• Analyzing campaign performance data and creating insightful reports to inform decision-making

ASSUMPTION: These sample projects demonstrate the range of responsibilities and tasks that the Digital Marketing Intern may encounter during their internship.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this internship fit into the overall marketing strategy for Inner Circle?
• What opportunities are there for growth and learning within the Global Digital team?
• How does Inner Circle support work-life balance for its employees?
• What is the company culture like, and how does it foster collaboration and innovation?

ASSUMPTION: These questions can help applicants better understand the role, the team, and the company, enabling them to make an informed decision about the internship.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare examples or projects that demonstrate your creativity and problem-solving skills in digital marketing
• Follow up with the hiring manager after one week if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.