Digital Marketing Intern | 8135 Baltimore Ave

📌 Core Information 🔹 Job Title: Digital Marketing Intern | 8135 Baltimore Ave 🔹 Company: LV Collective 🔹 Location: College Park, Maryland, United States 🔹 Job Type: Part-Time, Internship 🔹 Category: Marketing 🔹 Date Posted: April 12, 2025 🔹 Experience Level: Entry Level (0-2 years) 🔹 Remote Status: Hybrid (On-site required for specific duties) 🚀 Job Overview Key aspects of this role include: - Creating fresh content for the property learning center and website - Writing articles about student living and the University of Maryland lifestyle - Managing social media platforms and email campaigns - Assisting with website updates and resource creation - Planning and creative directing photo and video shoots - Recruiting and selecting brand ambassadors ASSUMPTION: This internship is designed to provide hands-on experience in digital marketing, content creation, and social media management for students pursuing relevant degrees at the University of Maryland. 📋 Key Responsibilities ✅ Lead the ongoing creation of fresh content for the property learning center and website to attract site visitors through search, social, and email subscribers ✅ Write and edit articles about the University of Maryland lifestyle, off-campus living, etc. ✅ Appear on camera answering your peers' top questions about student living near the University of Maryland ✅ Produce monthly email newsletters, including copywriting, design, and distribution ✅ Assist with website updates, especially blog posts and landing pages ✅ Write, edit, and assist with designing resources for the Learning Center, including eBooks, fact sheets, and more ✅ Assist in planning, organizing, and creative directing photo and video shoots for use on the property’s social media accounts and marketing materials ✅ Work with the marketing and leasing team to identify, recruit, and select brand ambassadors for the project ✅ Assist with other duties and special projects as assigned ASSUMPTION: The role requires a balance of creative and administrative tasks, with a focus on content creation and social media management. 🎯 Required Qualifications Education: - Currently attending the University of Maryland, pursuing a Bachelor’s degree in Marketing, Communications, Journalism, Public Relations, or related fields of study Experience: - No formal work experience required, but experience running social media, email campaigns, or managing a website for a student organization, business, or nonprofit is preferable Required Skills: - Strong writing and editing skills - Web savvy, skilled internet researcher - Prioritizes work and asks for direction when overwhelmed or uncertain - Excellent organizational/time management skills - Proficiency in Microsoft Word, Excel, PowerPoint, and Adobe Acrobat - Fluent in the English language, its rules, and proper usage; experience with AP style preferred - Excellent oral and written business communication skills - Strong grasp of social media platforms including Instagram and TikTok Preferred Skills: - Experience working in WordPress - Experience with HubSpot, Asana, and Google Docs/Sheets/Slides - Experience working with Adobe CC Libraries or Canva - Experience working in Later, Hootsuite, or other social media scheduling tools - Photography and photo editing skills ASSUMPTION: While some technical skills are preferred, the role is designed to provide on-the-job training and mentorship for students with strong writing and communication skills. 💰 Compensation & Benefits Salary Range: $15 per hour (paid internship) Benefits: - Flexible work schedule (minimum 15 hours per week) - On-site requirements for events, photo and video shoots, and in-person meetings - Opportunity to continue into the spring semester Working Hours: Flexible, with a minimum of 15 hours per week ASSUMPTION: The salary and benefits are competitive for an internship in the real estate industry, with a focus on providing valuable experience and mentorship. 📌 Applicant Insights 🔍 Company Context Industry: Real Estate (Student Housing & Multifamily Development) Company Size: Small (11-50 employees) Founded: 2009 Company Description: - LV Collective is an Austin, Texas-based real estate investment firm focused on acquiring, developing, and managing high-quality real estate in superior locations throughout the United States. - Since its founding in 2012, LV has expanded the business to include student housing, multifamily, mixed-use, and office assets in excess of $6 billion. Company Specialties: - Real Estate Development - Creative Office - Student Housing - Multifamily - Hospitality Company Website: http://www.lvcollective.com ASSUMPTION: LV Collective is a growing real estate firm with a focus on student housing and multifamily development, providing interns with valuable experience in the industry. 📊 Role Analysis Career Level: Entry Level (Intern) Reporting Structure: Reports directly to the marketing and leasing team Work Arrangement: Hybrid (Remote with on-site requirements) Growth Opportunities: - Potential to continue the internship into the spring semester - Opportunities to learn and gain experience in digital marketing, content creation, and social media management ASSUMPTION: This internship provides an excellent opportunity for students to gain practical experience in marketing and communications, with potential for growth and continued employment. 🌍 Location & Work Environment Office Type: Remote with on-site requirements for specific duties Office Location(s): 801 Congress Ave, #200, Austin, Texas 78701, US (corporate office) Geographic Context: - Located near the University of Maryland in College Park, MD - Access to a reliable computer and WiFi is required Work Schedule: Flexible, with a minimum of 15 hours per week ASSUMPTION: The remote work arrangement with on-site requirements allows for a flexible work-life balance while still providing opportunities for in-person collaboration and learning. 💼 Interview & Application Insights Typical Process: 1. Submit your application through the provided link 2. Complete a phone or video screening interview 3. Participate in a virtual or in-person interview with the marketing and leasing team Key Assessment Areas: - Writing and editing skills - Knowledge of social media platforms - Communication skills - Initiative and self-motivation - Alignment with company values and culture Application Tips: 1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role 2. Showcase your understanding of the University of Maryland lifestyle and student living 3. Demonstrate your creativity and initiative through your application materials ATS Keywords: Digital Marketing, Content Creation, Social Media, Writing, Editing, Email Campaigns, Research, Organization, Time Management, Communication, Storytelling, Initiative, Photography, Video Production, CRM, Marketing Automation ASSUMPTION: The application process is designed to assess the candidate's writing and communication skills, as well as their understanding of the role and the company's values. 🛠️ Tools & Technologies - Microsoft Office (Word, Excel, PowerPoint, Adobe Acrobat) - Canva Pro or Adobe Creative Suite (provided) - HubSpot, Asana, and Google Docs/Sheets/Slides (preferred) - WordPress (preferred) - Later, Hootsuite, or other social media scheduling tools (preferred) - Adobe CC Libraries or Canva (preferred) ASSUMPTION: The tools and technologies required for this role are industry-standard and designed to provide the candidate with valuable experience in using relevant software and platforms. 👔 Cultural Fit Considerations Company Values: - Creativity and innovation - Collaboration and teamwork - Customer focus and excellence - Integrity and accountability - Diversity, equity, and inclusion Work Style: - Self-motivated and proactive - Strong communication and teamwork skills - Ability to work independently and manage multiple tasks - Adaptable and open to feedback - Committed to continuous learning and professional development Self-Assessment Questions: 1. How do you align with LV Collective's values, particularly creativity and innovation? 2. How comfortable are you working remotely with occasional on-site requirements? 3. How do you approach managing multiple tasks and prioritizing your workload? ASSUMPTION: LV Collective values a strong work ethic, creativity, and a commitment to continuous learning and professional development. ⚠️ Potential Challenges 1. Balancing multiple tasks and responsibilities 2. Managing time effectively while working remotely 3. Adapting to a fast-paced and dynamic work environment 4. Navigating the real estate industry as a student with limited experience ASSUMPTION: While this internship provides valuable experience and mentorship, it also presents challenges that will help the candidate grow professionally and personally. 📈 Similar Roles Comparison 1. This role differs from other marketing internships in its focus on student housing and multifamily development 2. The real estate industry offers unique opportunities and challenges compared to other industries 3. This internship provides a pathway to a career in marketing and communications within the real estate industry ASSUMPTION: This internship offers a unique opportunity to gain experience in the real estate industry while developing marketing and communications skills. 📝 Sample Projects 1. Creating a content calendar for the property's social media accounts 2. Writing and designing an eBook about student living near the University of Maryland 3. Planning and executing a photo and video shoot for the property's marketing materials ASSUMPTION: These sample projects are designed to provide the candidate with practical experience in content creation, social media management, and event planning. ❓ Key Questions to Ask During Interview 1. What are the key priorities for this role in the first 30 days? 2. How does this internship fit into the company's long-term goals and growth plans? 3. What opportunities are there for professional development and growth within the company? 4. How does the company support work-life balance for remote employees? 5. What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those efforts? ASSUMPTION: These questions are designed to help the candidate better understand the role, the company, and the opportunities for growth and development. 📌 Next Steps for Applicants To apply for this position: 1. Submit your application through this link 2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role 3. Prepare for phone or video screening interviews and virtual or in-person interviews with the marketing and leasing team 4. Follow up with the hiring manager after your interview to express your interest in the role 5. Be prepared to provide samples of your writing and creative work, if requested ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.