Digital Marketing Intern (Unpaid)

📌 Core Information

🔹 Job Title: Digital Marketing Intern (Unpaid)

🔹 Company: ODK Media

🔹 Location: Fullerton, California, United States

🔹 Job Type: Temporary, Internship

🔹 Category: Marketing

🔹 Date Posted: August 7, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: Hybrid (On-site in Fullerton, CA)

🚀 Job Overview

Key aspects of this role include:

• Gaining hands-on experience in social media advertising, paid campaigns, and performance analytics
• Working across platforms like Instagram, TikTok, YouTube, Facebook, X.com, Google Ads, and Meta Ads
• Learning to use tools like GA4 to track content performance and optimize strategy
• Supporting the team with day-to-day coordination and administrative tasks

ASSUMPTION: This internship is unpaid, so applicants should consider the value of the experience and networking opportunities over immediate financial compensation.

📋 Key Responsibilities

✅ Assist in promoting content across various social media platforms

✅ Track content performance using analytics tools like GA4

✅ Set up, manage, and optimize paid campaigns through Google Ads and Meta Ads

✅ Support A/B testing and audience segmentation to enhance ad performance

✅ Help identify and collaborate with influencers to support content promotion

✅ Conduct keyword research and help optimize web content for SEO

✅ Track marketing KPIs and identify insights to help optimize performance

✅ Support the team with day-to-day coordination and administrative tasks

ASSUMPTION: While this role offers a wide range of responsibilities, some tasks may be more administrative in nature, allowing the intern to gain a well-rounded understanding of digital marketing operations.

🎯 Required Qualifications

Education: Recent Grad or pursuing a BA or equivalent in advertising, marketing, business, business analytics, or related field.

Experience: No prior experience required, but basic knowledge of digital marketing principles and tools is essential.

Required Skills:

• Adaptability to a fast-paced and evolving work environment
• Basic knowledge of digital marketing principles and tools
• Ability to work on-site in the Fullerton office Monday through Friday

Preferred Skills:

• Bilingual in English and Korean
• Strong interest in Asian content and the entertainment industry
• Excellent written and verbal communication skills
• Curious mindset with a desire to learn performance marketing tools
• Strong organizational skills and attention to detail
• Ability to work independently and collaboratively within a team
• Basic knowledge of SEO or email marketing

ASSUMPTION: While this role is open to recent graduates or current students, the preferred qualifications suggest that candidates with a strong interest in Asian content and the entertainment industry may be more competitive.

💰 Compensation & Benefits

Salary Range: This is an unpaid internship. Applicants should consider the value of the experience and networking opportunities over immediate financial compensation.

Benefits:

• Catered lunch provided on all on-site days
• Free access to various streaming media applications
• Corporate parties, team bonding events, and much more!

Working Hours: Full-time (40 hours per week), Monday through Friday, with a hybrid schedule currently in place.

ASSUMPTION: The unpaid nature of this internship may limit the pool of applicants to those who can afford to work without immediate compensation, potentially excluding candidates from lower-income backgrounds.

📌 Applicant Insights

🔍 Company Context

Industry: ODK Media operates in the entertainment industry, specifically focusing on streaming Asian content in North America.

Company Size: ODK Media has 51-200 employees, which means the company is mid-sized and may offer more opportunities for growth and mentorship than smaller companies, but may also have more competition for internal roles.

Founded: ODK Media was founded in 2011 and has since grown to become the leading destination for premium Asian content in North America.

Company Description:

• ODK Media is the leading destination for premium Asian content in North America
• The company serves curated, culturally relevant programming across drama, entertainment, and news to millions of viewers through its owned and operated streaming platforms
• ODK Media is committed to providing exposure through website content and serving as an influencer to users, advertisers, and content providers alike

Company Specialties:

• Streaming Media
• OTT
• Content Business
• Asian Entertainment

Company Website: http://www.odkmedia.net

ASSUMPTION: ODK Media's focus on Asian content may appeal to candidates interested in the Asian entertainment industry and looking to gain experience in a multicultural environment.

📊 Role Analysis

Career Level: This role is an entry-level internship, providing an opportunity for recent graduates or current students to gain hands-on experience in digital marketing.

Reporting Structure: The Digital Marketing Intern will report directly to the marketing team and work closely with various departments to promote content and track performance.

Work Arrangement: This role follows a hybrid work arrangement, requiring the intern to work on-site in the Fullerton office Monday through Friday, with a current schedule of 40 hours per week.

Growth Opportunities:

• Gaining real-world experience in digital marketing
• Developing technical, creative, and analytical skills
• Building relationships with colleagues, mentors, and industry professionals
• Experiencing the inner workings of a fast-paced, performance-focused marketing team

ASSUMPTION: While this role is an internship, the opportunity to work closely with the marketing team and gain hands-on experience may lead to future full-time employment for the right candidate.

🌍 Location & Work Environment

Office Type: ODK Media's headquarters is located in Fullerton, California, with additional offices in Seoul, South Korea, and Ho Chi Minh City, Vietnam.

Office Location(s): 213 Bongeunsa-ro, Nonhyeon 2(i)-dong, Gangnam-gu, Seoul 06000, KR; Lv5. La Bonita Building #6-8 St. Nguyen Gia Tri. Ward 25. Dist. Binh Thanh, Ho Chi Minh City, VN

Geographic Context:

• Fullerton, California, is located in Orange County, approximately 25 miles southeast of Los Angeles
• The city is known for its diverse population and vibrant cultural scene, with a significant Asian American population
• Fullerton is home to California State University, Fullerton, which may provide a pool of potential interns for the company

Work Schedule: The intern will work a full-time schedule, Monday through Friday, with a current hybrid arrangement allowing for some remote work.

ASSUMPTION: The location of ODK Media's headquarters in Fullerton, California, may appeal to candidates interested in working in the Los Angeles metropolitan area and gaining experience in the entertainment industry.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the marketing team
• Background check and onboarding

Key Assessment Areas:

• Digital marketing knowledge and skills
• Adaptability to a fast-paced work environment
• Communication and teamwork abilities
• Cultural fit with the company and its focus on Asian content

Application Tips:

• Highlight relevant coursework, projects, or extracurricular activities that demonstrate digital marketing skills
• Tailor your resume and cover letter to emphasize your interest in Asian content and the entertainment industry
• Prepare for interview questions that assess your understanding of digital marketing principles and your ability to work in a fast-paced environment

ATS Keywords: Digital Marketing, Social Media Advertising, Performance Analytics, Content Creation, SEO, Email Marketing, Influencer Marketing, Data Analysis, Campaign Optimization, A/B Testing, Audience Segmentation, Google Ads, Meta Ads, GA4, Organizational Skills, Communication Skills

ASSUMPTION: As this is an unpaid internship, the application process may be less competitive than paid positions, but candidates should still prepare thoroughly to demonstrate their qualifications and fit for the role.

🛠️ Tools & Technologies

• Google Analytics 4 (GA4)
• Google Ads
• Meta Ads
• Instagram, TikTok, YouTube, Facebook, X.com
• SEO tools (e.g., SEMrush, Ahrefs, Moz)
• Email marketing platforms (e.g., Mailchimp, Constant Contact)

ASSUMPTION: Familiarity with these tools and platforms is not required but may be beneficial for applicants looking to gain experience in digital marketing.

👔 Cultural Fit Considerations

Company Values:

• Passion for Asian content and entertainment
• Commitment to providing high-quality, culturally relevant programming
• Focus on innovation and continuous improvement

Work Style:

• Fast-paced and dynamic work environment
• Collaborative team culture
• Opportunities for growth and learning

Self-Assessment Questions:

• Do I have a strong interest in Asian content and the entertainment industry?
• Am I comfortable working in a fast-paced, collaborative environment?
• Do I possess strong communication and organizational skills?

ASSUMPTION: Applicants who are passionate about Asian content and the entertainment industry, and who thrive in fast-paced, collaborative environments, may be a strong fit for this role and company culture.

⚠️ Potential Challenges

• The unpaid nature of the internship may limit the pool of applicants and exclude candidates from lower-income backgrounds
• The fast-paced work environment may be challenging for candidates who prefer a slower, more structured work environment
• The role may involve some administrative tasks, which may not appeal to all candidates interested in digital marketing
• The internship may not provide immediate financial compensation, which could be a challenge for candidates relying on income from work

ASSUMPTION: Applicants should carefully consider the potential challenges of this role and ensure that they are comfortable with the unpaid nature of the internship before applying.

📈 Similar Roles Comparison

• This role is an entry-level internship focused on digital marketing, with a strong emphasis on social media advertising and performance analytics
• Similar roles in the industry may offer paid compensation, but may also have higher expectations for experience and skills
• This role provides an opportunity to gain hands-on experience in digital marketing, which may lead to future full-time employment for the right candidate

ASSUMPTION: Applicants should compare this role to other entry-level digital marketing internships in the industry to ensure that they are making an informed decision about their application.

📝 Sample Projects

• Assisting in the promotion of a new Asian drama series across social media platforms
• Conducting keyword research and optimizing web content for SEO to improve organic reach
• Supporting the team in the planning and execution of a corporate event or team-building activity

ASSUMPTION: These sample projects are intended to provide an idea of the types of tasks the intern may be responsible for, but the actual projects and responsibilities may vary based on the company's needs and the intern's skills and interests.

❓ Key Questions to Ask During Interview

• What are the most important priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for growth and learning within the marketing team and the company as a whole?
• How does the company support the professional development of its interns?
• What is the typical career path for someone in this role, and what are the opportunities for advancement within the company?

ASSUMPTION: These questions are intended to help applicants better understand the role, the company, and the opportunities for growth and development, but applicants should also prepare questions specific to their own interests and concerns.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your interest in Asian content and the entertainment industry, as well as your relevant skills and experiences
• Prepare for interview questions that assess your understanding of digital marketing principles and your ability to work in a fast-paced environment
• If selected for an interview, be prepared to discuss your availability for on-site work in the Fullerton office
• Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.