🔹 Job Title: Digital Marketing Manager, The Battery Atlanta
🔹 Company: Atlanta Braves
🔹 Location: Atlanta, Georgia, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 3, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a proactive, organized individual with strong communication skills and the ability to work in a fast-paced environment. The ideal candidate will have a solid background in digital marketing and social media management.
✅ Develop annual digital calendar and assign allocations for all digital programming from assigned budgets; Monitor key performance indicators (KPIs) and provide regular reports on campaign performance, ROI, and other relevant metrics to stakeholders - analyzing success and future growth opportunities.
✅ Develop and execute social media content that drives engagement and increases brand awareness for The Battery Atlanta, tenants and partners, following current digital trends to enhance brand channels.
✅ Manage and update website to keep the brand fresh, working with the web agency to facilitate updates and enhancements.
✅ Develop and execute the internal and external newsletters using Constant Contact (or similar third-party system); evaluate performance and adjust as needed to meet or exceed industry standards.
✅ Work closely with retailers to support their events and promotional programs, with a push to drive sales and traffic to The Battery Atlanta; enhanced focus on optimizing overage rent tenants through regular discussions with Director of Marketing & Events and leadership.
✅ Conduct competitor analysis and market research to identify opportunities and improve our competitive position.
✅ Partner with Director of Marketing & Events to amplify creative pipeline and develop new concepts that will add to the organizational goals.
✅ Manage (alongside other marketing departments) the Marketing Trainee to grow their knowledge and understanding of digital asset management.
✅ Bring forward opportunities for personal digital marketing upskilling that will reduce reliance on third parties, pursuing any approved options for the betterment of the enterprise.
ASSUMPTION: This role requires a high degree of responsibility, sense of urgency, and accountability. The successful candidate will be a self-motivated team player who cares about the team's work and success.
Education: Bachelor's Degree
Experience: 3 years of marketing and social media experience
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in retail or event marketing may have an advantage in this role.
Salary Range: $60,000 - $80,000 per year (based on industry standards for a Digital Marketing Manager with 2-5 years of experience in Atlanta)
Benefits:
Working Hours: Full-time, with the possibility of working long hours, overtime, weekends, and occasional holidays
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
Industry: Sports and Entertainment
Company Size: Large (The Atlanta Braves organization has over 200 employees)
Founded: 1871 (as a baseball team, The Battery Atlanta is a newer development)
Company Description:
Company Specialties:
Company Website: Atlanta Braves
ASSUMPTION: The Atlanta Braves organization is well-established and has a strong brand presence in the Atlanta area. The Battery Atlanta is a newer development, offering opportunities for growth and innovation.
Career Level: Mid-level
Reporting Structure: The Digital Marketing Manager reports directly to the Director of Marketing & Events
Work Arrangement: On-site, with the possibility of working remotely for certain tasks or events
Growth Opportunities:
ASSUMPTION: This role offers opportunities for professional growth and development within the organization.
Office Type: Mixed-use development with retail, dining, and entertainment options
Office Location(s): The Battery Atlanta, 825 Battery Ave SE, Atlanta, GA 30339
Geographic Context:
Work Schedule: Full-time, with the possibility of working long hours, overtime, weekends, and occasional holidays
ASSUMPTION: The work environment at The Battery Atlanta is dynamic and fast-paced, with a focus on collaboration and teamwork.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Digital Marketing, Social Media, Content Creation, Budget Management, Data Analysis, Website Management, Email Marketing, Event Promotion, Market Research, Team Collaboration, Communication, Interpersonal Skills, Microsoft Office, Problem Solving, Time Management, Cultural Awareness
ASSUMPTION: The application process for this role may be competitive, and candidates should highlight their relevant experience and skills to increase their chances of success.
ASSUMPTION: Candidates should be comfortable using Microsoft Office Suite and have experience with social media platforms and website management tools.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates who align with the Atlanta Braves' company values and work style will be a good fit for this role.
ASSUMPTION: The successful candidate will be able to manage their time effectively, prioritize tasks, and work well under pressure.
ASSUMPTION: Candidates should compare this role to similar positions in other industries to understand the unique aspects and requirements of this opportunity.
ASSUMPTION: Candidates should be prepared to discuss their past marketing campaigns and projects, and how they align with the requirements of this role.
ASSUMPTION: Candidates should prepare thoughtful questions to ask during the interview process to demonstrate their interest in the role and the organization.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.