Digital Marketing Strategist

📌 Core Information

🔹 Job Title: Digital Marketing Strategist

🔹 Company: Private Equity Insights

🔹 Location: London, United Kingdom

🔹 Job Type: On-site, Full-time

🔹 Category: Marketing

🔹 Date Posted: 2025-07-04

🔹 Experience Level: 0-2 years

🔹 Remote Status: Not remote (100% in-person at London office)

🚀 Job Overview

Key aspects of this role include:

• Defining and driving the future of Private Equity Insights' digital marketing strategy
• Working in a fast-paced, dynamic environment with rapid growth opportunities
• Collaborating with an exceptional team of motivated and driven professionals
• Gaining operational experience and developing transferable skills

ASSUMPTION: This role requires a high level of adaptability, proactivity, and a strong desire to learn and grow in a fast-paced environment.

📋 Key Responsibilities

✅ Own part or entire outreach workflow, including identifying target segments, data cleaning, campaign setup, and performance tracking

✅ Maintain contact databases, ensuring data hygiene, accuracy, and proper segmentation

✅ Prepare and present weekly, monthly, and quarterly analyses, reporting, and recommendations for continuous improvement and growth optimization

✅ Develop and launch new growth initiatives and acquisition channels to drive organic expansion

✅ Contribute to the company’s international expansion strategy, supporting the achievement of EU growth goals

✅ Support developing the company’s brand as the go-to platform for inspiration, knowledge, and networking

✅ Execute at an incredibly rapid and intense pace

ASSUMPTION: This role involves a high degree of autonomy and requires strong self-management skills to balance multiple projects and deadlines.

🎯 Required Qualifications

Education: Bachelor’s degree, maybe followed by a Master’s degree

Experience: Min. 1+ years of work experience

Required Skills:

• Proven experience in digital marketing or a related field
• Strong analytical and data management skills
• Excellent project management and organizational skills
• Proficient in CRM and marketing automation tools
• Fluency in English (both written and verbal)

Preferred Skills:

• Experience in event operations or logistics
• Familiarity with the Private Equity industry
• Bilingual or multilingual skills

ASSUMPTION: Candidates with relevant internship experience or a strong portfolio demonstrating their skills may also be considered.

💰 Compensation & Benefits

Salary Range: £25,000 - £35,000 per annum (Based on experience and industry standards for a Marketing Strategist role in London)

Benefits:

• Unlimited growth potential within the company
• Invaluable transferable skills development
• Inspiration and guidance from a high-performing team and the CEO
• Travel opportunities to attend conferences

Working Hours: Full-time, Monday to Friday, based in our offices near Victoria

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Strategist role in London with 1-2 years of experience. Actual compensation may vary based on the candidate's qualifications and the company's internal equity.

📌 Applicant Insights

🔍 Company Context

Industry: Private Equity and Venture Capital

Company Size: Small (11-50 employees) - Offers a close-knit, collaborative work environment with ample opportunities for growth and impact

Founded: 2013 - Private Equity Insights has a 10-year history of growth and success in the Private Equity industry

Company Description:

• World’s largest Private Equity community with over 500k followers on LinkedIn
• Organizes a series of 12 global private equity events every year with 3,000+ GPs and 2,000+ LPs among the attendees
• Part of United Media, which focuses on building large-scale industry media and conference products

Company Specialties:

• Private Equity
• Networking
• Venture Capital
• Research
• Fundraising
• Capital Allocation
• News
• Investment
• Acquisitions
• Capital Raising
• Insights
• Industry news
• Asset Management
• Private Equity News
• Private Capital
• Hedgefunds
• Capital Investment
• Private Companies
• IPO
• Initial Public Offering
• Funding
• Thought Leadership
• Thought Leader
• Capital Management
• Leveraged Buyout
• Buyout
• and Industry connecting

Company Website: pe-insights.com

ASSUMPTION: Private Equity Insights is a well-established company in the Private Equity industry, offering a unique opportunity for candidates to gain operational experience and develop transferable skills in a fast-paced, dynamic environment.

📊 Role Analysis

Career Level: Junior to Mid-level Marketing Strategist

Reporting Structure: This role reports directly to the CEO and works closely with the high-performing team at Private Equity Insights

Work Arrangement: On-site, full-time, with the opportunity to attend conferences and events

Growth Opportunities:

• Rapid growth potential within the company, with a track record of promoting internally
• Invaluable transferable skills development, including interpersonal, research, organization, outreach, and project management skills
• Opportunities to work closely with the CEO and founder of the company, providing inspiration and guidance

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with a strong emphasis on learning, development, and continuous improvement.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space near Victoria, London

Office Location(s): 1 Holbein Place, Sloane Square House, London, England SW1W 8NR, GB

Geographic Context:

• London, United Kingdom - A vibrant, multicultural city with a thriving business ecosystem
• Victoria, London - A central location with excellent transportation links and nearby amenities
• Sloane Square - A prestigious neighborhood with a mix of upscale shops, restaurants, and cultural attractions

Work Schedule: Full-time, Monday to Friday, with the opportunity to work from home occasionally (subject to team and project requirements)

ASSUMPTION: The work environment at Private Equity Insights is fast-paced, dynamic, and collaborative, with a strong emphasis on teamwork and mutual support.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview to discuss the role and assess cultural fit
• In-person interview at the Private Equity Insights office in London
• Final decision and offer

Key Assessment Areas:

• Digital marketing skills and experience
• Analytical and data management skills
• Project management and organizational skills
• Adaptability and resilience in a fast-paced environment
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Demonstrate your passion for the company's mission and commitment to achieving long-term goals
• Showcase your ability to thrive in a fast-paced, dynamic environment with a strong emphasis on growth and learning

ATS Keywords: Digital Marketing, Event Operations, Logistics, Data Management, Campaign Setup, Performance Tracking, Analytical Skills, Growth Initiatives, Brand Development, Project Management, Interpersonal Skills, Research Skills, Organization Skills, Outreach Skills

ASSUMPTION: The application process at Private Equity Insights is designed to assess candidates' skills, experiences, and cultural fit, with a strong emphasis on finding the right fit for both the candidate and the company.

🛠️ Tools & Technologies

• CRM and marketing automation tools (e.g., HubSpot, Salesforce, Marketo)
• Data analysis and visualization tools (e.g., Google Analytics, Tableau, Power BI)
• Project management tools (e.g., Asana, Trello, Microsoft Project)
• Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: Candidates should have experience with CRM and marketing automation tools, as well as proficiency in data analysis and visualization tools. Familiarity with project management tools is also beneficial.

👔 Cultural Fit Considerations

Company Values:

• Passion for the company's mission and commitment to achieving long-term goals
• Adaptability and resilience in a fast-paced, dynamic environment
• Strong interpersonal and communication skills
• Proactivity and initiative in driving growth and innovation

Work Style:

• Collaborative and team-oriented, with a strong emphasis on mutual support and growth
• Fast-paced and dynamic, with a focus on continuous learning and improvement
• Results-driven, with a strong emphasis on achieving tangible outcomes and driving growth

Self-Assessment Questions:

• Do you have a strong passion for the company's mission and a commitment to achieving long-term goals?
• Are you adaptable and resilient in a fast-paced, dynamic environment?
• Do you have strong interpersonal and communication skills, with a proven ability to work effectively in a team?
• Are you proactive and initiative-driven, with a strong desire to drive growth and innovation?

ASSUMPTION: Candidates who are a strong cultural fit for Private Equity Insights will be passionate about the company's mission, adaptable and resilient in a fast-paced environment, and possess strong interpersonal and communication skills.

⚠️ Potential Challenges

• Working in a fast-paced, dynamic environment with rapid growth opportunities and tight deadlines
• Balancing multiple projects and responsibilities, requiring strong self-management skills
• Adapting to a rapidly changing work environment, with a strong emphasis on continuous learning and improvement
• Working in a small company with limited resources, requiring candidates to be proactive and initiative-driven

ASSUMPTION: Candidates should be prepared to work in a fast-paced, dynamic environment with a strong emphasis on growth and learning, and be adaptable and resilient in the face of rapid change and tight deadlines.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position offers a high degree of autonomy and responsibility, with the opportunity to drive growth and innovation in a fast-paced, dynamic environment
• Private Equity Insights is a well-established company in the Private Equity industry, offering a unique opportunity for candidates to gain operational experience and develop transferable skills
• This role offers significant growth opportunities for the right candidate, with a strong emphasis on learning, development, and continuous improvement

ASSUMPTION: This role is unique in its offering of a high degree of autonomy and responsibility, with a strong emphasis on growth and learning in a fast-paced, dynamic environment.

📝 Sample Projects

• Developing and launching a new growth initiative to drive organic expansion
• Conducting market research and analysis to identify new acquisition channels
• Collaborating with the team to plan and execute a global private equity event, with 3,000+ GPs and 2,000+ LPs in attendance

ASSUMPTION: These sample projects are designed to give candidates a sense of the types of initiatives they may work on in this role, with a strong emphasis on growth, innovation, and continuous improvement.

❓ Key Questions to Ask During Interview

• Can you describe the company's growth trajectory and how this role fits into that plan?
• How does the team collaborate and support each other in a fast-paced, dynamic environment?
• What opportunities are there for professional development and growth within the company?
• How does the company approach international expansion, and what role would I play in that process?
• What is the company's approach to work-life balance, and how does that manifest in this role?

ASSUMPTION: These key questions are designed to help candidates better understand the company's growth trajectory, team dynamics, professional development opportunities, international expansion strategy, and work-life balance approach.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare for your interview by researching the company and practicing common interview questions
• Follow up with the hiring manager after your interview to express your interest in the role and ask any remaining questions

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.