Digital Video & Audio Advertising Specialist Amsterdam

📌 Core Information

🔹 Job Title: Digital Video & Audio Advertising Specialist

🔹 Company: GroupM Nexus

🔹 Location: Amsterdam, Netherlands

🔹 Job Type: Permanent (Full Time)

🔹 Category: Advertising Services

🔹 Date Posted: April 9, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Hybrid (Office & Remote)

🚀 Job Overview

Key aspects of this role include:

• Developing integrated programmatic media plans for digital video and audio advertising
• Managing and optimizing ongoing video and audio campaigns across various platforms
• Analyzing campaign data to derive insights and improve performance
• Collaborating with a team of specialists to deliver innovative solutions for top-tier clients

ASSUMPTION: This role requires a strong analytical mindset and a passion for digital marketing and data. Candidates should be comfortable working in a dynamic, fast-paced environment and have a results-driven attitude.

📋 Key Responsibilities

✅ Developing and implementing integrated programmatic media plans for digital video and audio advertising campaigns

✅ Managing and optimizing ongoing video and audio campaigns across various platforms, including YouTube, Twitch, and Videoland

✅ Analyzing campaign data to derive insights and improve performance, ensuring optimal campaign results

✅ Collaborating with a team of specialists to deliver innovative solutions for top-tier clients, including RTL, Unilever, Kruidvat, Nederlandse Loterij, and Eneco

✅ Staying up-to-date with industry trends and best practices in digital video and audio advertising

ASSUMPTION: This role involves a high degree of autonomy and requires strong self-motivation and time management skills. Candidates should be comfortable working independently and in a team setting.

🎯 Required Qualifications

Education: HBO/WO work and thinking level

Experience: 0-2 years of relevant experience in digital marketing, with a focus on video and audio advertising

Required Skills:

• Strong analytical skills and data-driven mindset
• Proficient in using data to optimize campaign performance
• Excellent communication and teamwork skills
• Passion for online marketing, digital media, and data
• Result-oriented and proactive approach

Preferred Skills:

• Experience with programmatic media planning and buying tools
• Fluency in Dutch and English
• Knowledge of the Dutch advertising market

ASSUMPTION: Candidates with relevant experience in digital marketing, video, or audio advertising are encouraged to apply. Familiarity with programmatic media planning and buying tools is a plus but not required.

💰 Compensation & Benefits

Salary Range: €2,600 - €3,000 gross per month (based on 38.75 hours per week), with the possibility to earn up to €3,000 based on experience and performance

Benefits:

• Flexibility to work from home and in the office
• Growth opportunities in an innovative and dynamic team
• Access to M Academy for training and workshops
• Mental Wellbeing support through the Headspace app
• Reimbursement of travel expenses, including first-class travel for longer commutes
• 8% vacation pay and 26 vacation days per year, with the option to buy 9 additional days
• Hybrid working allowance of €30 net per month for full-time employees
• Bring Your Own Device (BYOD) compensation of €57.50 net per month
• Lunch facilities, including a subsidized cafeteria and barista for fresh coffee
• Collective health insurance

Working Hours: 39 hours per week, with flexible working hours and the option to work from home

ASSUMPTION: The salary range provided is based on industry standards for similar roles in the Netherlands. The benefits listed are subject to change and may be updated based on the company's policies.

📌 Applicant Insights

🔍 Company Context

Industry: GroupM Nexus operates in the advertising services industry, focusing on media strategy, media buying, data management, and digital marketing. The company works with top-tier clients across various industries, including consumer goods, retail, and entertainment.

Company Size: GroupM Nexus is part of WPP, a multinational advertising and public relations company with over 10,000 employees worldwide. This means applicants can expect a large, diverse, and dynamic work environment with ample growth opportunities.

Founded: WPP was founded in 1985, and GroupM Nexus is a part of WPP's media investment group, which was established in 2003.

Company Description:

• GroupM Nexus is a global media investment group focused on shaping the next era of media to make advertising work better for people
• The company is responsible for more than $60 billion in annual media investment and offers a unique combination of global scale, expertise, and innovation to generate sustained value for clients
• GroupM Nexus operates through its global agencies Mindshare, Wavemaker, EssenceMediacom, and T&P, as well as cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment), and investment solutions

Company Specialties:

• Media Strategy
• Media Buying
• Data Management
• New Media
• Analytics
• Programmatic
• Search Engine Optimisation
• Search Engine Marketing
• Social Media
• Viewability
• Brand Safety
• Paid Social
• Advertising Technology
• Performance Marketing
• Content Production
• Omnichannel Marketing
• Responsible Investment
• Branded Entertainment
• Paid Search
• Digital Out of Home

Company Website: http://www.groupm.com/?utm_source=linkedin

ASSUMPTION: GroupM Nexus is a large, global company with a strong focus on innovation and data-driven decision-making. Applicants can expect a dynamic work environment with a high degree of autonomy and growth opportunities.

📊 Role Analysis

Career Level: This role is suitable for early-career professionals looking to establish themselves in the digital marketing industry, with a focus on video and audio advertising.

Reporting Structure: The Digital Video & Audio Advertising Specialist will report directly to the team manager and work closely with other specialists and account managers to deliver innovative solutions for clients.

Work Arrangement: This role offers a hybrid work arrangement, with a combination of office and remote work. Applicants can expect a flexible work environment with a focus on results and performance.

Growth Opportunities:

• Developing expertise in digital video and audio advertising and related technologies
• Gaining experience working with top-tier clients across various industries
• Expanding knowledge of the advertising services industry and related markets
• Advancing to senior roles within the company, such as team manager or account director

ASSUMPTION: This role offers significant growth opportunities for early-career professionals looking to establish themselves in the digital marketing industry. Applicants can expect a dynamic work environment with a high degree of autonomy and the chance to work with top-tier clients.

🌍 Location & Work Environment

Office Type: GroupM Nexus' Amsterdam office is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): Karperstraat 8, 1075 KZ, Amsterdam, Netherlands

Geographic Context:

• Amsterdam is the capital and most populous city in the Netherlands, with a population of over 870,000 people
• The city is known for its vibrant culture, historic architecture, and diverse economy, with a strong focus on technology, finance, and creative industries
• Amsterdam is home to a large and growing tech scene, with numerous startups, incubators, and accelerators

Work Schedule: The work schedule for this role is flexible, with a focus on results and performance. Applicants can expect a combination of office and remote work, with the option to work from home when needed.

ASSUMPTION: The Amsterdam office provides a modern, collaborative work environment with a strong focus on innovation and creativity. Applicants can expect a dynamic work environment with a high degree of autonomy and the chance to work with top-tier clients.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screening with the HR department
• In-depth interview with the team manager and/or other team members
• Final interview with the hiring manager or director

Key Assessment Areas:

• Analytical skills and data-driven mindset
• Communication and teamwork skills
• Passion for online marketing, digital media, and data
• Result-oriented and proactive approach
• Familiarity with the Dutch advertising market and relevant industry trends

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Be prepared to discuss your experience with digital marketing, video, and audio advertising, as well as your familiarity with relevant tools and technologies
• Demonstrate your understanding of the Dutch advertising market and relevant industry trends

ATS Keywords: Digital Marketing, Video Advertising, Audio Advertising, Programmatic Media, Data Analysis, Campaign Management, Team Collaboration, Innovation, Reporting, Optimization

ASSUMPTION: The application process for this role is designed to assess candidates' analytical skills, communication skills, and passion for digital marketing and data. Applicants can expect a thorough interview process with a focus on relevant experience and skills.

🛠️ Tools & Technologies

• Programmatic media planning and buying tools (e.g., Google Display & Video 360, The Trade Desk, AppNexus)
• Data analysis and visualization tools (e.g., Google Analytics, Tableau, Power BI)
• Collaboration and project management tools (e.g., Microsoft Office Suite, Google Workspace, Asana, Trello)
• Advertising technology platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads)

ASSUMPTION: Familiarity with relevant tools and technologies is not required for this role, but candidates with experience in programmatic media planning and buying tools are encouraged to apply.

👔 Cultural Fit Considerations

Company Values:

• Innovation: GroupM Nexus fosters a culture of innovation and continuous learning, encouraging employees to explore new ideas and approaches
• Collaboration: The company values collaboration and teamwork, with a strong focus on working together to deliver exceptional results for clients
• Integrity: GroupM Nexus is committed to acting with integrity and transparency in all aspects of its business

Work Style:

• Dynamic and fast-paced: Applicants can expect a dynamic work environment with a high degree of autonomy and the need to manage multiple priorities and deadlines
• Results-driven: GroupM Nexus focuses on delivering exceptional results for clients, with a strong emphasis on performance and accountability
• Data-driven: The company uses data to inform decision-making and optimize campaign performance

Self-Assessment Questions:

• Do you have a strong analytical mindset and a passion for digital marketing and data?
• Are you comfortable working in a dynamic, fast-paced environment with a high degree of autonomy?
• Do you have excellent communication and teamwork skills, with the ability to collaborate effectively with others to deliver exceptional results?
• Are you familiar with the Dutch advertising market and relevant industry trends?

ASSUMPTION: GroupM Nexus values innovation, collaboration, and integrity, with a strong focus on delivering exceptional results for clients. Applicants should be comfortable working in a dynamic, fast-paced environment with a high degree of autonomy and a strong emphasis on performance and accountability.

⚠️ Potential Challenges

• Managing multiple priorities and deadlines in a dynamic, fast-paced work environment
• Working with a high degree of autonomy and minimal supervision
• Keeping up with industry trends and best practices in digital video and audio advertising
• Developing expertise in relevant tools and technologies

ASSUMPTION: This role offers significant growth opportunities but also presents challenges in the form of a dynamic, fast-paced work environment with a high degree of autonomy. Applicants should be comfortable working independently and managing multiple priorities and deadlines.

📈 Similar Roles Comparison

• Compared to other digital marketing roles, this position focuses specifically on digital video and audio advertising, with a strong emphasis on data analysis and optimization
• In the Dutch advertising market, GroupM Nexus is a leading provider of media investment services, with a strong focus on innovation and data-driven decision-making
• This role offers significant growth opportunities for early-career professionals looking to establish themselves in the digital marketing industry, with a focus on video and audio advertising

ASSUMPTION: This role is unique in its focus on digital video and audio advertising, with a strong emphasis on data analysis and optimization. Applicants can expect a dynamic work environment with a high degree of autonomy and significant growth opportunities.

📝 Sample Projects

• Developing an integrated programmatic media plan for a digital video advertising campaign for a major consumer goods client
• Optimizing an ongoing audio advertising campaign for a retail client to improve performance and reduce costs
• Analyzing campaign data to derive insights and inform strategic decision-making for a digital video and audio advertising campaign for an entertainment client

ASSUMPTION: These sample projects are designed to illustrate the types of tasks and responsibilities associated with this role. Applicants can expect a dynamic work environment with a high degree of autonomy and the opportunity to work with top-tier clients.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics for this role?
• How does GroupM Nexus support the professional development and growth of its employees?
• What are the key priorities and goals for this role in the first 90 days?
• How does GroupM Nexus measure the success and performance of its digital video and audio advertising campaigns?
• What are the most important industry trends and best practices in digital video and audio advertising, according to GroupM Nexus?

ASSUMPTION: These interview questions are designed to provide insight into the team structure, work environment, and priorities for this role. Applicants can expect a thorough interview process with a focus on relevant experience and skills.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for your interview by researching GroupM Nexus and the Dutch advertising market, as well as relevant industry trends and best practices
• Be ready to discuss your experience with digital marketing, video, and audio advertising, as well as your familiarity with relevant tools and technologies
• Follow up with the hiring manager or HR department within one week of your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.