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Director, Communications & Marketing / Directrice ou directeur Communications et marketingΒ 

Healthcare Excellence Canada
Full-time
On-site
Remote
πŸ“£ Marketing Communications (MarCom)

πŸ“Œ Core Information

πŸ”Ή Job Title: Director, Communications & Marketing / Directrice ou directeur Communications et marketing

πŸ”Ή Company: Healthcare Excellence Canada

πŸ”Ή Location: Remote (Canada)

πŸ”Ή Job Type: Full-time, Permanent

πŸ”Ή Category: Nonprofit, Healthcare

πŸ”Ή Date Posted: May 13, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid (flexible work options available)

πŸš€ Job Overview

Key aspects of this role include:

  • Providing strategic leadership for HEC’s communications, marketing, and government relations activities
  • Developing and executing comprehensive internal and external communications strategies
  • Collaborating with senior leadership to support HEC’s strategic directions
  • Representing HEC externally and engaging in purposeful partnerships
  • Fostering a culture of innovation, inclusion, respect, and impact

ASSUMPTION: This role requires a strong strategic mindset, excellent communication skills, and the ability to work effectively with various stakeholders.

πŸ“‹ Key Responsibilities

βœ… Provide strategic leadership for HEC’s communications, marketing, and government relations activities

βœ… Develop and implement HEC’s program, corporate, and branding communications

βœ… Raise awareness of HEC’s mission, programs, and achievements

βœ… Provide communications support and advice to senior leadership and the Board of Directors

βœ… Collaborate with colleagues to support governance activities and corporate planning

βœ… Represent HEC externally and engage in purposeful partnerships

βœ… Strategically position HEC as a source of knowledge and expertise in quality, safety, and improving care

βœ… Foster a culture of innovation, inclusion, respect, and impact

ASSUMPTION: This role requires a high level of autonomy and the ability to manage multiple projects and priorities.

🎯 Required Qualifications

Education: Bachelor’s degree in communications, public relations, public affairs, marketing, or a relevant field

Experience: Minimum of seven (7) years in communications, public relations, or marketing, including at least five (5) years in a management role

Required Skills:

  • Bilingual in French and English (English communication skills at Advanced β€œC” level required)
  • Advanced computer software skills in Microsoft Office suite and virtual environment
  • Extensive knowledge of federal/provincial/territorial governments function and protocols
  • Demonstrated experience in developing and implementing strategies and business plans

Preferred Skills:

  • Inclusive leadership style and highly developed people management skills
  • Ability to foster strong internal and external relationships
  • Highly developed interpersonal and problem-solving skills
  • Entrepreneurial spirit, self-starter, with the ability to think strategically and deliver results with integrated communications

ASSUMPION: Candidates with experience in the healthcare industry or nonprofit sector may have an advantage.

πŸ’° Compensation & Benefits

Salary Range: $122,408 - $153,011 - $183,613 (typical hiring range: $130,000 - $145,000)

Benefits:

  • Competitive salary with a bilingual bonus (if applicable)
  • Full access to a comprehensive benefits package on the 1st day of employment
  • Flexible work options
  • Summer hours (Office closes at noon on Friday from June to September)
  • Holiday break closure in December between Christmas Day and New Year’s Day
  • Generous vacation and personal leave plans
  • A defined benefit pension plan with the CAAT Pension Plan
  • Employee and Family Assistance Programs
  • Fitness and Wellness Allowance
  • Remote Work/Parking Allowance
  • Paid professional association fees
  • Educational and development opportunities
  • On-site (Ottawa) gym and complimentary coffee/tea
  • Social activities

Working Hours: Full-time (37.5 hours/week)

ASSUMPTION: The salary range provided is based on industry standards for similar roles in the nonprofit sector and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Healthcare Excellence Canada operates in the Hospitals and Health Care industry, focusing on patient safety, quality improvement, and healthcare excellence.

Company Size: 51-200 employees

Founded: 2021 (launched from the amalgamation of two organizations)

Company Description:

  • Healthcare Excellence Canada is an independent, not-for-profit charity funded primarily by Health Canada
  • The organization aims to improve healthcare with – and for – everyone in Canada by connecting people and evidence
  • HEC supports partners to turn proven innovations into widespread and lasting improvement in patient safety and all the dimensions of healthcare excellence

Company Specialties:

  • Patient Safety
  • Quality Improvement
  • Healthcare
  • Infection control
  • Medication safety
  • Home care
  • Surgical care safety

Company Website: www.healthcareexcellence.ca

ASSUMPTION: As a relatively new organization, Healthcare Excellence Canada offers opportunities for growth and impact in the healthcare sector.

πŸ“Š Role Analysis

Career Level: Mid-level to senior management

Reporting Structure: Reports directly to the Vice-President, Operations & Impact

Work Arrangement: Hybrid (flexible work options available, including remote work)

Growth Opportunities:

  • Potential to grow within the organization as HEC expands its impact and influence
  • Opportunities to develop and implement new initiatives and strategies
  • Possibility to work on high-impact projects with significant visibility

ASSUMPTION: This role offers a unique opportunity to shape the communications and marketing strategy of a growing organization in the healthcare sector.

🌍 Location & Work Environment

Office Type: Head office located in Ottawa, Ontario, with flexible work options available

Office Location(s): 150 Kent Street, Suite 200, Ottawa, Ontario K1P0E4, CA

Geographic Context:

  • Ottawa is the capital of Canada and offers a multicultural environment
  • The city is known for its high quality of life, with a mix of urban and rural areas
  • Ottawa has a growing tech industry and a strong healthcare sector

Work Schedule: Full-time (37.5 hours/week), with flexible work options available

ASSUMPTION: The flexible work arrangement allows for a better work-life balance and the ability to attract talent from across Canada.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final interview with senior leadership
  • Background check and reference check

Key Assessment Areas:

  • Communication skills (written and verbal)
  • Strategic thinking and planning
  • Leadership and management skills
  • Cultural fit and alignment with HEC’s mission and values
  • Experience in government relations and stakeholder engagement

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Demonstrate your understanding of HEC’s mission and the role’s responsibilities
  • Showcase your ability to think strategically and deliver results
  • Prepare for behavioral interview questions that focus on your problem-solving skills and leadership style

ATS Keywords: Communications, Marketing, Government Relations, Strategic Planning, Branding, Storytelling, Leadership, Management, Stakeholder Engagement, Nonprofit, Healthcare

ASSUMPTION: As a growing organization, Healthcare Excellence Canada may have a more streamlined interview process compared to larger, more established nonprofits.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Virtual environment and collaboration tools (e.g., Microsoft Teams, Zoom)
  • Project management tools (e.g., Asana, Trello)
  • Social media management tools (e.g., Hootsuite, Buffer)
  • Email marketing platforms (e.g., Mailchimp, Constant Contact)
  • CRM software (e.g., Salesforce, HubSpot)

ASSUMPTION: The specific tools and technologies required may vary depending on the candidate's role and responsibilities.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Patient-centered
  • Evidence-driven
  • Collaborative
  • Inclusive
  • Accountable

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Adaptable and flexible
  • Focused on continuous improvement
  • Results-driven

Self-Assessment Questions:

  • How do you ensure that your communication strategies align with HEC’s patient-centered approach?
  • Can you describe a time when you successfully collaborated with diverse stakeholders to achieve a common goal?
  • How do you stay up-to-date with industry trends and best practices in healthcare communications and marketing?

ASSUMPTION: Healthcare Excellence Canada values candidates who are passionate about improving healthcare and committed to working collaboratively to achieve their mission.

⚠️ Potential Challenges

  • Balancing multiple priorities and projects simultaneously
  • Working with diverse stakeholders, including government officials, healthcare professionals, and the public
  • Keeping up-to-date with industry trends and best practices in a rapidly evolving field
  • Managing a team and providing mentorship and guidance to team members
  • Adapting to a dynamic and growing organization

ASSUMPTION: These challenges can be overcome with strong leadership, effective communication, and a commitment to continuous learning and improvement.

πŸ“ˆ Similar Roles Comparison

  • Compared to similar roles in larger nonprofits or corporations, this role may offer more autonomy and the opportunity to have a greater impact on the organization’s communications and marketing strategy
  • However, the role may also require more flexibility and adaptability, as HEC is a growing organization
  • Career paths in HEC may be less established than in larger organizations, offering opportunities for growth and development but also requiring candidates to take initiative and drive their own career progression

ASSUMPTION: Candidates should consider their personal career goals and preferences when comparing this role to similar positions in other organizations.

πŸ“ Sample Projects

  • Developing and implementing a comprehensive communications strategy to launch a new healthcare initiative
  • Creating and executing a targeted marketing campaign to raise awareness of HEC’s mission and programs
  • Managing a team to produce high-quality, engaging content for various channels, including social media, email, and the organization’s website

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of strategic thinking required for this role.

❓ Key Questions to Ask During Interview

  • How does this role fit into HEC’s overall strategy and long-term goals?
  • What are the key priorities for this role in the first 90 days?
  • How does HEC support the professional development and growth of its employees?
  • What is the team structure and dynamics, and how does this role contribute to the team’s success?
  • How does HEC measure the impact and success of its communications and marketing efforts?

ASSUMPTION: Asking these questions demonstrates your interest in the role and your commitment to contributing to HEC’s mission and success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Prepare for behavioral interview questions that focus on your problem-solving skills and leadership style
  • Follow up with the hiring manager after your interview to express your interest in the role
  • If you are selected for the final interview, be prepared to discuss your long-term career goals and how this role fits into your professional development plan

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.