π Core Information
πΉ Job Title: Director, Digital Commerce + Omnichannel Marketing Strategy
πΉ Company: Kimberly-Clark
πΉ Location: Chicago Commercial Center
πΉ Job Type: Full-Time, Hybrid
πΉ Category: Marketing
πΉ Date Posted: May 29, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: On-site/Hybrid
π Job Overview
Key aspects of this role include:
- Strategic leadership in digital commerce and omnichannel marketing
- Cross-functional collaboration and stakeholder management
- Data-driven decision making and analytics
- Innovative problem-solving and thought leadership
- Change management and capability building
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to influence and collaborate with various stakeholders in a matrixed organization.
π Key Responsibilities
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Lead innovative end-to-end digital commerce strategy development and integration with business leaders
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Participate in and drive digital commerce integration in the Strategic Business Planning process
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Develop and execute digital commerce operating rhythms, analytics, and measurement plans
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Own thought leadership for business problem definition, project scoping, analytical approach, and work-planning
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Directly execute data analysis for strategic projects, including financial modeling and insight analysis
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Interpret results and translate findings into clear and compelling recommendations and solutions
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Conduct interviews, lead brainstorming sessions, and help business leaders develop innovative approaches to their business
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Take ownership for program design, implementation, and change management on select projects critical to the business strategy
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Navigate and influence a cross-functional, matrix organization to secure continued support from stakeholders at all levels
ASSUMPTION: This role requires a high level of strategic thinking, analytical skills, and the ability to influence and collaborate with various stakeholders.
π― Required Qualifications
Education: Bachelorβs degree
Experience: 10+ years in Strategy/Consulting, Digital Commerce, Omnichannel (Shopper), and/or Performance Marketing
Required Skills:
- Strong analytical skills leveraging data and insights to identify opportunities, develop strategies, drive decision-making, and execute plans
- Ability to think and act strategically and to drive commercial planning and execution
- Creative thinking and problem-solving skills
- Passion for leading, innovating, and educating in the area of Digital Commerce and Omnichannel Marketing
- Direct experience working in a highly matrixed, global company and capability to influence stakeholders at all levels
- Experience successfully coaching and developing others, particularly in a remote/virtual environment
- High threshold for working and thriving in an ambiguous, fast-paced environment
- Demonstrated ability to lead and manage multiple projects, prioritize, plan, and task delegate across internal and external partners
- Experience driving change management
- Excellent communication skills (both verbal and written)
Preferred Skills:
- CPG experience
- Masterβs degree
- Consulting experience
ASSUMPTION: This role requires a broad skill set with a strong focus on strategic thinking, analytical horsepower, and the ability to influence and collaborate with various stakeholders.
π° Compensation & Benefits
Salary Range: $181,220 - $234,260 USD
Benefits:
- Medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions
- Flexible savings and spending accounts
- Diverse income protection insurance options
- Additional programs and support for education, adoption, relocation, and temporary childcare
Working Hours: Full-time, hybrid work arrangement (10% travel)
ASSUMPTION: The salary range provided is for a fully qualified hire and may vary based on location, role, skills, performance, and experience. The benefits package is comprehensive and includes various options to support employees' health, financial, and work-life needs.
π Applicant Insights
π Company Context
Industry: Manufacturing, specifically in consumer goods and personal care products
Company Size: 10,001+ employees (global), with a matrixed organization structure
Founded: 1872, with a rich history and iconic brands
Company Description:
- Kimberly-Clark is a global leader in personal care and consumer products, with iconic brands such as Huggies, Kleenex, Kotex, and Depend
- The company is committed to creating Better Care for a Better World through its products, workplaces, and communities
- Kimberly-Clark is dedicated to breaking down barriers to speed decision-making and creating a workplace focused on its consumers and growing its people
Company Specialties:
- Personal care products
- Consumer tissue products
- Baby and child care products
- Health care products
Company Website: www.kimberly-clark.com
ASSUMPTION: Kimberly-Clark is a well-established, global company with a strong focus on innovation, sustainability, and community impact.
π Role Analysis
Career Level: Senior leadership role with strategic and operational responsibilities
Reporting Structure: Reports directly to the Vice President, Digital Commerce & Omnichannel Marketing
Work Arrangement: Hybrid work arrangement with 10% travel
Growth Opportunities:
- Potential progression to a vice president or director role in a related function or within the digital commerce organization
- Opportunities to lead high-impact projects and drive significant business growth
- Access to learning and development opportunities, including coaching and mentoring programs
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with a clear path for career progression and development.
π Location & Work Environment
Office Type: Hybrid work arrangement with an on-site component at the Chicago Commercial Center
Office Location(s): Chicago Commercial Center
Geographic Context:
- Chicago is a major city with a diverse economy and a thriving job market
- The Chicago Commercial Center is conveniently located with easy access to public transportation and amenities
- The city offers a wide range of cultural, entertainment, and recreational opportunities
Work Schedule: Full-time, with a hybrid work arrangement (10% travel)
ASSUMPTION: The hybrid work arrangement offers the best of both worlds, with the flexibility to work from home and the opportunity to collaborate and build relationships in the office.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- On-site or virtual interview with the hiring team
- Final round interview with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving
- Analytical skills and data-driven decision-making
- Communication and presentation skills
- Leadership and team management skills
- Cultural fit and alignment with Kimberly-Clark's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and leadership style
- Research Kimberly-Clark's mission, values, and culture to demonstrate your fit and enthusiasm for the role
- Be prepared to discuss your long-term career goals and how this role fits into your overall career strategy
ATS Keywords: Digital Commerce, Omnichannel Marketing, Strategy Development, Analytics, Stakeholder Management, Change Management, Project Management, Marketing Strategy, Retail Media, Performance Marketing, Consumer Goods, Personal Care, Hybrid Work, Matrixed Organization
ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, analytical skills, and cultural fit for the role and organization.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
- Project management tools (e.g., Asana, JIRA, Microsoft Project)
- Marketing automation and analytics tools (e.g., Google Analytics, Adobe Analytics, Marketo)
- Retail media and performance marketing platforms (e.g., Amazon Advertising, Google Ads, Facebook Ads)
ASSUMPTION: The required tools and technologies for this role are industry-standard and widely used in marketing and digital commerce functions.
π Cultural Fit Considerations
Company Values:
- Act with Integrity
- Focus on Winning
- Collaborate and Win Together
- Create a Positive Impact
- Pursue Personal Growth
Work Style:
- Strategic and data-driven approach
- Collaborative and inclusive team environment
- Fast-paced and dynamic work environment
- Focus on continuous learning and improvement
- Strong commitment to diversity, equity, and inclusion
Self-Assessment Questions:
- Do you align with Kimberly-Clark's values, particularly 'Act with Integrity' and 'Create a Positive Impact'?
- Are you comfortable working in a highly matrixed, global organization and influencing stakeholders at all levels?
- Do you thrive in an ambiguous, fast-paced work environment and enjoy pivoting quickly to adapt to changes?
- Are you passionate about leading, innovating, and educating in the area of Digital Commerce and Omnichannel Marketing?
- Do you have strong communication skills and the ability to build relationships with diverse stakeholders?
ASSUMPTION: Kimberly-Clark values a diverse and inclusive workforce that reflects the communities it serves, with a strong focus on integrity, collaboration, and creating a positive impact.
β οΈ Potential Challenges
- Working in a highly matrixed, global organization can be complex and challenging, requiring strong stakeholder management and influencing skills
- The role may require occasional travel, which could be challenging for those who prefer a fully remote work arrangement
- The fast-paced and dynamic work environment may be overwhelming for candidates who prefer a more stable and predictable work setting
- The role may require working with sensitive data and information, which could present privacy and security challenges
ASSUMPTION: While this role offers many exciting opportunities, it also presents unique challenges that candidates should carefully consider before applying.
π Similar Roles Comparison
- Compared to related roles in strategy or consulting, this role offers more direct impact on business outcomes and the opportunity to drive significant growth
- Compared to roles within digital commerce or omnichannel marketing, this role provides a broader scope and the chance to influence and collaborate with various stakeholders across the organization
- Compared to roles in other industries, this role offers the opportunity to work with iconic brands and make a significant impact on consumers' lives
ASSUMPTION: This role offers a unique blend of strategic thinking, analytical horsepower, and the opportunity to drive significant business growth and impact.
π Sample Projects
- Developing a comprehensive digital commerce strategy for a key brand, including channel optimization, pricing strategy, and promotional tactics
- Conducting a competitive analysis and benchmarking study to identify opportunities for growth and differentiation
- Designing and implementing a performance marketing dashboard to track key metrics and optimize campaigns in real-time
- Leading a cross-functional team to execute a large-scale retail media campaign, driving significant revenue growth and market share gains
ASSUMPTION: These sample projects illustrate the strategic and analytical nature of the role, as well as the opportunity to drive significant business impact.
β Key Questions to Ask During Interview
- How does this role fit into the overall digital commerce and omnichannel marketing strategy for the organization?
- What are the key priorities for the first 90 days in this role?
- How does the hiring manager envision this role evolving over time, as the organization's digital commerce and omnichannel marketing efforts grow and mature?
- What are the most significant challenges facing the digital commerce and omnichannel marketing team, and how can this role help address them?
- How does Kimberly-Clark support the professional development and growth of its employees, particularly in this role?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and the organization, and provides valuable information to help you make an informed decision.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and leadership style
- Research Kimberly-Clark's mission, values, and culture to demonstrate your fit and enthusiasm for the role
- Be prepared to discuss your long-term career goals and how this role fits into your overall career strategy
- Follow up with the hiring team one week after your interview to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.