📌 Core Information
🔹 Job Title: Director of Partner Marketing
🔹 Company: Cyera
🔹 Location: United States (Remote)
🔹 Job Type: Full-time
🔹 Category: Computer and Network Security
🔹 Date Posted: June 3, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing and executing global partner marketing strategies
- Building and managing joint marketing programs with key partners
- Collaborating cross-functionally to drive demand and strengthen Cyera's presence
- Measuring and reporting on partner marketing KPIs
ASSUMPTION: This role requires a strategic thinker with a proven track record in partner marketing within cybersecurity or enterprise SaaS.
📋 Key Responsibilities
✅ Partner Marketing Strategy: Define and execute global partner marketing strategy aligned with Cyera’s business objectives and partner go-to-market motions.
✅ Joint GTM Programs: Build and manage joint marketing programs and campaigns with key partners, including channel partners, alliances, GSIs, and cloud providers.
✅ Partner Enablement: Collaborate with product marketing and sales enablement to create assets and tools that equip partners to effectively position and sell Cyera. Lead a partner enablement roadshow for Cyera.
✅ Demand Generation: Plan and execute partner-led and partner-influenced campaigns that drive qualified pipeline and accelerate deal velocity.
✅ Event Execution: Manage participation in partner SKOs and work with the field marketing teams in each region to execute jointly led events.
✅ Partner Communications: Develop a consistent communication strategy for partners including newsletters, program updates, and new collateral.
✅ Performance Measurement: Track and report on partner marketing KPIs including deal registration, ROI, partner engagement, and campaign performance.
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills to manage multiple priorities in a fast-paced environment.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, business, or a related field (MBA a plus)
Experience: 10+ years of B2B marketing experience, with at least 7 years in partner or channel marketing within cybersecurity or enterprise SaaS.
Required Skills:
- Proven success developing partner marketing programs that drive measurable pipeline and revenue.
- Deep understanding of partner ecosystems (VARs, MSSPs, GSIs, tech alliances, marketplaces).
- Experience working closely with sales and partner teams to drive alignment and accountability.
- Strong project management skills and ability to manage multiple priorities in a fast-paced environment.
- Excellent written and verbal communication skills.
- Data-driven mindset with a strong grasp of marketing analytics and reporting.
Preferred Skills:
- Experience working with cloud providers.
- Fluency in additional languages.
ASSUMPTION: While not explicitly stated, proficiency in English is required for this role due to the global nature of the position and the company's headquarters in the United States.
💰 Compensation & Benefits
Salary Range: $150,000 - $200,000 per year (Based on industry standards for a Director of Partner Marketing role with 10+ years of experience in cybersecurity or enterprise SaaS)
Benefits:
- Ability to work remotely, with office setup reimbursement
- Unlimited PTO
- Paid holidays and sick time
- Health, vision, and dental insurance
- Life, short and long-term disability insurance
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience, skills, and negotiation.
📌 Applicant Insights
🔍 Company Context
Industry: Cyera operates in the Computer and Network Security industry, focusing on data security posture management, discovery and classification, data detection and response, data access governance, and data privacy.
Company Size: Cyera has 501-1,000 employees, which means applicants can expect a mid-sized company culture with opportunities for growth and collaboration.
Founded: Cyera was founded in 2022, making it a relatively new company in the cybersecurity space.
Company Description:
- Cyera is a data security company that gives businesses context and control over their most valuable asset: data.
- As a pioneer in Data Security Posture Management (DSPM), Cyera provides companies with visibility over all of their sensitive data, context over the risk it represents, and automated remediation to reduce the attack surface and ensure operational resilience.
- Cyera takes a data-centric approach to security, assessing the exposure to your sensitive data, everywhere. Its DataGraph automatically and continuously learns from your environment, assessing your threat surface, data access, and security controls across multiple dimensions of risk.
Company Specialties:
- Data Security Platform
- Data Security Posture Management
- Discovery and Classification
- Data Detection and Response
- Data Access Governance
- Data Privacy
- SaaS Security
Company Website: https://www.cyera.com
ASSUMPTION: Cyera's focus on data-centric security and its innovative approach to data security posture management set it apart in the competitive cybersecurity market.
📊 Role Analysis
Career Level: This role is at the senior management level, reporting directly to the Chief Marketing Officer (CMO) or a similar executive.
Reporting Structure: The Director of Partner Marketing will oversee a team of partner marketing managers and specialists, as well as collaborate with cross-functional teams such as sales, product marketing, and the partner team.
Work Arrangement: This role is remote-friendly, with the ability to work from anywhere in the United States. Occasional travel may be required for partner events and meetings.
Growth Opportunities:
- As Cyera continues to grow, there will be opportunities for the Director of Partner Marketing to expand their team and take on more strategic responsibilities.
- With experience and success in this role, the Director of Partner Marketing may have the opportunity to advance to a Vice President or Chief Marketing Officer role in the future.
ASSUMPTION: Given Cyera's rapid growth and focus on innovation, there are significant opportunities for career growth and development within the company.
🌍 Location & Work Environment
Office Type: Cyera has offices in New York, NY, and Tel Aviv, Israel. However, this role is remote-friendly and can be performed from anywhere in the United States.
Office Location(s): 500 7th Ave, New York, NY 10018, US; Tel Aviv, IL
Geographic Context:
- The United States is the primary market for Cyera, with a strong focus on driving partner marketing efforts in this region.
- The remote nature of this role allows for flexibility in working hours and the ability to balance work and personal life more effectively.
- Cyera's global presence provides opportunities for international collaboration and exposure to diverse markets.
Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to work remotely.
ASSUMPTION: While this role is remote-friendly, successful candidates should be comfortable working independently and managing their time effectively in a remote work environment.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the HR team to discuss the role and initial qualifications.
- In-depth interview with the hiring manager (CMO or similar executive) to discuss the role's requirements and the candidate's fit.
- Technical assessment or case study to evaluate the candidate's strategic thinking and problem-solving skills.
- Final interview with key stakeholders to discuss the candidate's fit within the team and company culture.
Key Assessment Areas:
- Strategic thinking and planning
- Cross-functional collaboration and communication skills
- Project management and organizational skills
- Data-driven decision-making and analytical skills
- Understanding of partner ecosystems and marketing strategies
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience in partner marketing, cybersecurity, and enterprise SaaS.
- Be prepared to discuss your experience with partner marketing strategies, joint GTM programs, and demand generation campaigns.
- Demonstrate your understanding of Cyera's unique approach to data security posture management and how your skills and experience align with the company's mission.
ATS Keywords: Partner Marketing, Channel Marketing, Cybersecurity, Enterprise SaaS, Joint GTM Programs, Demand Generation, Partner Ecosystems, Strategic Planning, Cross-functional Collaboration
ASSUMPTION: Cyera's hiring process is designed to evaluate candidates' strategic thinking, problem-solving skills, and cultural fit, with a strong emphasis on their experience in partner marketing and relevant industries.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, Pardot)
- CRM software (e.g., Salesforce, HubSpot)
- Project management tools (e.g., Asana, Trello)
- Data analytics and reporting tools (e.g., Tableau, Power BI)
- Collaboration and communication tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: While not explicitly stated, proficiency in common marketing automation, CRM, and project management tools is required for this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Cyera values innovation and encourages employees to think creatively and challenge the status quo.
- Collaboration: Cyera fosters a collaborative work environment, with a strong emphasis on cross-functional teamwork and communication.
- Customer-centricity: Cyera prioritizes the needs of its customers and strives to provide exceptional value through its data security solutions.
Work Style:
- Fast-paced: Cyera operates in a fast-paced environment, with a strong focus on agility and adaptability.
- Data-driven: Cyera emphasizes data-driven decision-making and encourages employees to use data and analytics to inform their strategies and tactics.
- Results-oriented: Cyera values results and expects employees to take ownership of their responsibilities and deliver measurable outcomes.
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative work environment?
- Are you comfortable working independently and managing your time effectively in a remote setting?
- Do you have a proven track record of developing and executing successful partner marketing strategies?
ASSUMPTION: Successful candidates for this role should be comfortable working in a fast-paced, collaborative environment and have a strong track record in partner marketing within cybersecurity or enterprise SaaS.
⚠️ Potential Challenges
- The competitive nature of the cybersecurity market may present challenges in driving partner-sourced pipeline and revenue.
- Managing multiple priorities and stakeholders in a fast-paced environment may require strong project management and organizational skills.
- The global nature of this role may require occasional travel and international collaboration, which could present logistical challenges.
- The remote nature of this role may require additional effort to build and maintain strong working relationships with team members and partners.
ASSUMPTION: While these challenges exist, Cyera's focus on innovation, collaboration, and customer-centricity provides a strong foundation for overcoming them.
📈 Similar Roles Comparison
- Compared to other Director of Partner Marketing roles, this position places a stronger emphasis on strategic planning, cross-functional collaboration, and driving measurable pipeline and revenue through partners.
- In the cybersecurity industry, partner marketing plays a critical role in driving revenue and market share, making this role particularly important for Cyera's growth and success.
- Career-wise, this role provides an opportunity to gain experience in a senior management position within a rapidly growing cybersecurity company, with potential for advancement to a Vice President or Chief Marketing Officer role in the future.
ASSUMPTION: Given Cyera's focus on innovation and growth, this role offers unique opportunities for career development and advancement within the company.
📝 Sample Projects
- Developing and executing a global partner marketing strategy that drives measurable pipeline and revenue through key partners.
- Building and managing joint marketing programs and campaigns with channel partners, alliances, GSIs, and cloud providers that generate qualified leads and accelerate deal velocity.
- Creating and delivering a partner enablement roadshow that equips partners with the knowledge and tools they need to effectively position and sell Cyera's data security solutions.
ASSUMPTION: These sample projects illustrate the strategic, cross-functional, and results-oriented nature of the Director of Partner Marketing role at Cyera.
❓ Key Questions to Ask During Interview
- Can you describe the company's long-term vision for partner marketing and how this role fits into that strategy?
- How does Cyera support the success of its partners, and what resources are available to help them drive revenue and market share?
- What is the company's approach to cross-functional collaboration, and how does this role work with other teams within the organization?
- What opportunities exist for growth and development within the company, and how does Cyera support the career advancement of its employees?
- How does Cyera's work environment and company culture support the success of its employees, and what steps does the company take to foster a positive and inclusive work environment?
ASSUMPTION: These questions are designed to help candidates better understand Cyera's long-term vision, approach to partner marketing, and commitment to employee success and growth.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in partner marketing, cybersecurity, and enterprise SaaS.
- Prepare for your interviews by researching Cyera's unique approach to data security posture management and how your skills and experience align with the company's mission.
- Follow up with the HR team one week after submitting your application to confirm receipt and inquire about the next steps in the interview process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
