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Director, Publicity & Communications - DC

Walmart
Full-time
On-site
United States
πŸ“£ Marketing Communications (MarCom)

πŸ“Œ Core Information

πŸ”Ή Job Title: Director, Publicity & Communications - DC

πŸ”Ή Company: Warner Bros. Discovery

πŸ”Ή Location: CA Burbank Bldg. 700, Second Century, Tower 1, United States

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Publicity & Communications

πŸ”Ή Date Posted: May 9, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing global communications and publicity strategy for DC Publishing and DC UNIVERSE INFINITE
  • Serving as a DC brand ambassador, working with WBD franchise teams to represent and further the DC brand
  • Directly responsible for media relations with key trade and consumer press outlets to maximize DC events, initiatives, and stories
  • Collaborating with various teams, including marketing, editorial, and social teams, to coordinate publicity initiatives

ASSUMPTION: This role requires a high level of strategic thinking, strong communication skills, and a deep understanding of the publishing industry and DC intellectual property.

πŸ“‹ Key Responsibilities

βœ… Develop and implement global communications and publicity strategy for publishing initiatives and events

βœ… Serve as a DC brand ambassador, working with WBD franchise teams to represent and further the DC brand

βœ… Directly responsible for media relations with key trade and consumer press outlets to maximize DC events, initiatives, and stories

βœ… Collaborate with marketing, editorial, and social teams in the development of communications strategy, written materials to coordinate publicity initiatives

βœ… Develop and implement publicity strategies focused on digital content for DC.com, DC UNIVERSE INFINITE subscription service, and DC-related podcasts in conjunction with the digital marketing team.

βœ… Build and sustain relationships with key members of the mainstream, business, and comic trade media

βœ… Maintain effective working relationships with various departments across Warner Bros. Discovery in support of DC’s publishing efforts

ASSUMPTION: This role involves a high degree of collaboration and requires strong interpersonal skills to work effectively with various teams and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in a related field preferred

Experience: Minimum 15 years’ experience in consumer publicity and/or communications in publishing and/or entertainment. Brand experience is desired.

Required Skills:

  • Exemplify knowledge of DC intellectual property and its fan community
  • Possess in-depth knowledge of the publishing industry, including trends as well as editorial processes, distribution channels, direct market, book trade and mass market publishing along with expertise in digital publishing platforms
  • Demonstrate a high level of communication proficiency through written and verbal communications, and personal presentation
  • Strong relationships with key comic trade, genre and global pop culture journalists
  • Robust knowledge of comic trade outlets both genre and trade
  • Proven successes and understanding of traditional and interactive PR channels
  • Excellent writing skills are a must (writing samples required upon receipt of resume)
  • Be an engaged team player, have a point of view, with the ability to offer a unique perspective, out of the box thinking as well as be an advocate for the brand
  • Exceptional proficiency with MS Word, Excel, PowerPoint, and Keynote required. SharePoint, Monday and Digital platform experience is desired

Preferred Skills:

  • Experience in brand management
  • Fluency in additional languages

ASSUMPTION: This role requires a strong background in consumer publicity and communications, with a deep understanding of the publishing industry and DC intellectual property.

πŸ’° Compensation & Benefits

Salary Range: $117,950.00 - $219,050.00 per year

Benefits:

  • Health Insurance Coverage
  • Employee Wellness Program
  • Life Insurance
  • Disability Insurance
  • Retirement Savings Plan
  • Paid Holidays
  • Sick Time
  • Vacation

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. Actual salaries may vary based on several factors, including external market data, internal equity, location, skill set, experience, and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Warner Bros. Discovery is a leading media and entertainment company that creates and distributes premium content to global audiences. The company operates several brands, including Warner Bros., HBO, and CNN.

Company Size: Warner Bros. Discovery has over 10,000 employees worldwide. As a large company, it offers numerous opportunities for career growth and development.

Founded: Warner Bros. was founded in 1923, and the company has a rich history in the entertainment industry.

Company Description:

  • Warner Bros. Discovery is a leading global entertainment company that creates and distributes premium content to consumers across a range of platforms, genres, and languages
  • The company operates several iconic brands, including Warner Bros., HBO, and CNN, and offers a wide range of content, from movies and TV shows to news and sports
  • Warner Bros. Discovery is committed to creating a diverse and inclusive workplace where employees can thrive and contribute to the company's success

Company Specialties:

  • Motion Picture Production and Distribution
  • Television Production and Distribution
  • Direct-to-Consumer Streaming Services
  • News and Sports Broadcasting

Company Website: www.wbd.com

ASSUMPTION: Warner Bros. Discovery is a well-established company with a strong presence in the entertainment industry. The company's large size and diverse portfolio of brands offer numerous opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is at the senior management level, reporting directly to the head of DC Publicity.

Reporting Structure: The Director, Publicity & Communications - DC will report directly to the head of DC Publicity and work closely with various teams across Warner Bros. Discovery.

Work Arrangement: This is an on-site role, based at the Warner Bros. Discovery headquarters in Burbank, California.

Growth Opportunities:

  • Potential to advance to a more senior role within the communications department or across the broader Warner Bros. Discovery organization
  • Opportunity to work on high-profile projects and initiatives, gaining valuable experience and exposure
  • Access to professional development and training opportunities to support career growth

ASSUMPTION: This role offers significant opportunities for career growth and development within a large, established organization.

🌍 Location & Work Environment

Office Type: Warner Bros. Discovery has a modern, collaborative office environment with state-of-the-art facilities and amenities.

Office Location(s): CA Burbank Bldg. 700, Second Century, Tower 1, United States

Geographic Context:

  • The Burbank office is located in the heart of the entertainment industry, providing ample opportunities for networking and collaboration with other professionals in the field
  • Burbank offers a pleasant climate and a variety of cultural attractions, making it an attractive place to live and work
  • The office is easily accessible by public transportation, with several bus and rail lines serving the area

Work Schedule: Full-time, 40 hours per week, with flexibility for occasional remote work as needed

ASSUMPTION: The Warner Bros. Discovery office provides a modern, collaborative work environment with ample opportunities for networking and professional development.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the hiring manager
  • In-person or virtual interview with the hiring manager and other team members
  • Final interview with the head of DC Publicity

Key Assessment Areas:

  • Communication skills and ability to present effectively
  • Knowledge of the publishing industry and DC intellectual property
  • Strategic thinking and problem-solving skills
  • Ability to work collaboratively with various teams and stakeholders

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Provide writing samples that demonstrate your excellent writing skills
  • Prepare for the interview by researching Warner Bros. Discovery and the DC brand, and be ready to discuss your ideas for maximizing DC events, initiatives, and stories

ATS Keywords: DC, Publicity, Communications, Media Relations, Brand Ambassador, Publishing Industry, DC Intellectual Property, Strategic Planning, Team Collaboration, Stakeholder Engagement

ASSUMPTION: The interview process for this role will focus on assessing the candidate's communication skills, knowledge of the publishing industry and DC intellectual property, and ability to work collaboratively with various teams and stakeholders.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint, Keynote)
  • SharePoint
  • Monday
  • Digital platforms (DC.com, DC UNIVERSE INFINITE)

ASSUMPTION: This role requires proficiency with Microsoft Office Suite and familiarity with SharePoint, Monday, and digital publishing platforms.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Creativity
  • Innovation
  • Collaboration
  • Integrity
  • Respect
  • Excellence

Work Style:

  • Fast-paced, dynamic environment
  • Strong focus on teamwork and collaboration
  • Opportunities for professional growth and development
  • High degree of autonomy and responsibility

Self-Assessment Questions:

  • Do you have a deep understanding of the publishing industry and DC intellectual property?
  • Are you an effective communicator with strong writing skills?
  • Can you work collaboratively with various teams and stakeholders to achieve common goals?
  • Are you comfortable working in a fast-paced, dynamic environment with a high degree of autonomy and responsibility?

ASSUMPTION: Warner Bros. Discovery values creativity, innovation, collaboration, integrity, respect, and excellence. Candidates should be able to demonstrate these values in their application and interview.

⚠️ Potential Challenges

  • Managing multiple priorities and deadlines in a fast-paced environment
  • Working with a wide range of stakeholders, including internal teams, external partners, and media outlets
  • Navigating the complex landscape of the publishing industry and digital media
  • Adapting to changes in the media landscape and industry trends

ASSUMPTION: This role presents several challenges, including managing multiple priorities and deadlines, working with a wide range of stakeholders, and navigating the complex landscape of the publishing industry and digital media.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on the DC brand and intellectual property, requiring a deep understanding of the DC universe and its fan community
  • Compared to similar roles in the publishing industry, this role offers a unique opportunity to work on high-profile projects and initiatives, gaining valuable experience and exposure
  • Career paths for this role may include advancement to a more senior role within the communications department or across the broader Warner Bros. Discovery organization

ASSUMPTION: This role is unique in its focus on the DC brand and intellectual property, requiring a deep understanding of the DC universe and its fan community. Compared to similar roles in the publishing industry, this role offers a unique opportunity to work on high-profile projects and initiatives, gaining valuable experience and exposure.

πŸ“ Sample Projects

  • Developing and executing a global communications and publicity strategy for a major DC event or initiative
  • Managing media relations for a high-profile DC announcement or reveal, securing exclusive coverage and maximizing impact
  • Collaborating with various teams to coordinate a publicity initiative for a new DC title or project, ensuring accurate extension of messaging to the press, DC fan community, and beyond

ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges faced by the Director, Publicity & Communications - DC, requiring strong communication skills, strategic thinking, and collaboration with various teams and stakeholders.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role fit into the broader communications strategy for DC and Warner Bros. Discovery?
  • What opportunities are there for professional growth and development within this role and the broader organization?
  • How does Warner Bros. Discovery support work-life balance for its employees?
  • What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those efforts?

ASSUMPTION: These key questions help candidates better understand the role, the company, and the opportunities for professional growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.