Director, Strategic Growth

📌 Core Information

🔹 Job Title: Director, Strategic Growth

🔹 Company: NBCUniversal

🔹 Location: Orlando, Florida, United States

🔹 Job Type: Hybrid (Orlando office minimum 3 days per week)

🔹 Category: Entertainment Providers

🔹 Date Posted: July 9, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site (Orlando office)

🚀 Job Overview

Key aspects of this role include:

• Developing and owning the long-term roadmap for product strategy, pricing, and customer acquisition across GolfPass and Fandango FanClub subscription products
• Leading cross-functional efforts to identify new customer segments and build models that drive sustainable member growth and profitability
• Collaborating with Product, Finance & Revenue, and BI to align roadmap priorities with company goals
• Creating defined strategies based on performance goals to align with budget goals
• Working closely with the Revenue team to own end-to-end pricing strategy, including model development, testing, and iteration

ASSUMPTION: This role requires a strategic mindset focused on scalable impact and the ability to thrive in a dynamic, collaborative corporate environment that adapts as business needs change.

📋 Key Responsibilities

✅ Strategic Leadership & Roadmapping: Define and own the long-term marketing roadmap for the acquisition of product strategy and pricing. Identify and prioritize new target audiences and market opportunities, validate product-market fit through research, data, and testing. Collaborate with Product, Finance & Revenue, and BI to align roadmap priorities with company goals. Create defined strategies based on performance goals to align with budget goals.

✅ Acquisition Product Strategy: Lead go-to-market planning for new and existing products focused on acquiring new users. Develop audience segmentation frameworks and lifecycle strategies that optimize targeting and growth. Drive cross-functional alignment on product messaging, positioning, and performance metrics.

✅ Pricing Strategy & Optimization: Working closely with the Revenue team, own end-to-end pricing strategy, including model development, testing, and iteration. Use SQL and data analysis to evaluate pricing performance, customer behavior, and profitability. Continuously refine pricing based on market signals, A/B tests, and customer feedback.

✅ Analytical & Data-Driven Decision Making: Extract, manipulate, and analyze large data sets to inform strategy. Monitor acquisition KPIs, pricing elasticity, CLTV, and conversion across products and channels. Work with BI analysts to build models, dashboards, and reports to provide visibility into acquisition and product-specific performance.

✅ Team Leadership & Collaboration: Evaluate performance trends, identify wins as well as misses, and resolve issues quickly. Report and present on performance with expertise to varied executive audiences. Represent GolfPass, FanClub, and DTC as a strong communicator, articulate your point-of-view, engage in fact-based discourse, collaborate, compromise, and bridge gaps across teams and stakeholders at every level.

ASSUMPTION: This role requires strong business acumen, leadership-mindedness, self-motivation, and a desire to promote products and exceed goals. A critical thinker who can use analytical skills to identify and solve problems strategically is essential for this position.

🎯 Required Qualifications

Education: Not specified (Assumed: Bachelor's degree in Business, Marketing, or a related field)

Experience: 10+ years of relevant experience, preferably working in product development, lifecycle management, subscription services, product marketing, or related industries

Required Skills:

• Proven track record of developing and executing successful acquisition strategies
• Strong analytical skills and experience with SQL, Looker, Tableau, GA4, and Excel
• Excellent communication and presentation skills, with the ability to articulate complex data-driven insights to varied audiences
• Proven ability to lead cross-functional projects and collaborate effectively with stakeholders at every level
• Strong business acumen and strategic mindset, with a focus on scalable impact
• Ability to thrive in a dynamic, collaborative corporate environment that adapts as business needs change
• Proven ability to prioritize multiple projects and meet goals in a fast-paced environment

Preferred Skills:

• Experience building or collaborating on revenue forecasts, financial models, or LTV:CAC frameworks to inform growth strategy and optimize budget allocation
• Track record of shaping and evolving product-market fit through data-driven insights, customer research, and financial modeling
• Comfortable owning product-level P&L, forecasting member growth and retention scenarios to inform strategic bets and roadmaps

ASSUMPTION: A Master's degree in a related field or an MBA may be beneficial but is not explicitly required.

💰 Compensation & Benefits

Salary Range: $150,000 - $200,000 per year (Based on industry standards for a Director-level role in the Entertainment industry with 10+ years of experience in a major metropolitan area)

Benefits:

• Comprehensive health, dental, and vision insurance
• 401(k) plan with company match
• Generous paid time off and company holidays
• Employee discounts on NBCUniversal products and services
• Tuition reimbursement and professional development opportunities

Working Hours: Full-time (40 hours per week), with flexibility for remote work up to 2 days per week

ASSUMPTION: The provided salary range is an estimate based on industry standards for a Director-level role in the Entertainment industry with 10+ years of experience in a major metropolitan area. Actual salary may vary based on factors such as individual qualifications, skills, and experience.

📌 Applicant Insights

🔍 Company Context

Industry: NBCUniversal is a leading media and entertainment company, creating and distributing world-class content across its portfolio of film, television, and streaming services, as well as through its theme parks and consumer experiences. The company owns and operates leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, its premium ad-supported streaming service.

Company Size: 10,001+ employees (Large enterprise)

Founded: 1986 (As NBC, Inc.; merged with Universal Studios in 2004 to form NBCUniversal)

Company Description:

• NBCUniversal creates and distributes world-class content across its portfolio of film, television, and streaming services, as well as through its theme parks and consumer experiences
• The company owns and operates leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, its premium ad-supported streaming service
• NBCUniversal produces and distributes premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and has world-renowned theme parks and attractions through Universal Destinations & Experiences

Company Specialties:

• Entertainment Providers
• Media Production & Distribution
• Streaming Services
• Theme Parks & Consumer Experiences

Company Website: NBCUniversal.com

ASSUMPTION: NBCUniversal is a large, well-established company with a diverse range of brands and content offerings. This role is part of the NBC Sports Next division, which focuses on sports and technology, and the Golf and Entertainment group within that division.

📊 Role Analysis

Career Level: Director (Senior management level)

Reporting Structure: Reports to Sr. Director, Growth & Member Marketing

Work Arrangement: Hybrid (Minimum 3 days per week in the Orlando office)

Growth Opportunities:

• Potential to grow into a VP or SVP role within the NBC Sports Next division or NBCUniversal as a whole
• Opportunities to lead and mentor junior team members as the team grows and evolves
• Chance to work on high-impact projects that drive sustainable member growth and profitability for GolfPass and Fandango FanClub

ASSUMPTION: This role offers significant growth potential within a large, well-established company with a diverse range of brands and content offerings.

🌍 Location & Work Environment

Office Type: Corporate office (7580 Golf Channel Drive, Orlando, Florida)

Office Location(s): Orlando, Florida

Geographic Context:

• Orlando is a major city in Central Florida, known for its theme parks, tourism, and warm climate
• The Orlando office is located in the Universal Orlando Resort area, with easy access to major highways and public transportation
• Orlando has a cost of living that is generally lower than other major metropolitan areas in the United States

Work Schedule: Full-time (40 hours per week), with flexibility for remote work up to 2 days per week

ASSUMPTION: The Orlando office provides a dynamic and collaborative work environment, with opportunities for professional growth and development within a large, well-established company.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screen with the Hiring Manager
• On-site interview with the Hiring Manager and other stakeholders
• Final decision and offer

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Analytical skills and data-driven decision-making abilities
• Communication and presentation skills
• Leadership and team collaboration skills
• Industry knowledge and understanding of NBCUniversal's brands and content offerings

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your understanding of NBCUniversal's brands and content offerings, as well as the specific requirements and responsibilities of the Director, Strategic Growth role
• Prepare for behavioral interview questions that focus on your strategic thinking, problem-solving, communication, and leadership skills
• Research NBCUniversal's company culture and values to ensure a strong fit

ATS Keywords: Product Strategy, Customer Acquisition, Data Analysis, SQL, Marketing, Leadership, Collaboration, Analytical Skills, Business Acumen, Audience Segmentation, Go-to-Market Planning, Pricing Strategy, Performance Metrics, Problem Solving, Financial Modeling, Communication

ASSUMPTION: The application process for this role may involve multiple rounds of interviews, assessments, and background checks. It is essential to prepare thoroughly and demonstrate your qualifications and fit for the position.

🛠️ Tools & Technologies

• SQL
• Looker
• Tableau
• GA4
• Excel
• Project management tools (e.g., Asana, Jira, Trello)
• Communication and collaboration tools (e.g., Microsoft Office Suite, Google Workspace)

ASSUMPTION: This role requires proficiency in SQL, data analysis tools, and project management software. Familiarity with NBCUniversal's proprietary tools and systems may also be necessary.

👔 Cultural Fit Considerations

Company Values:

• Innovation: NBCUniversal fosters a culture of innovation, encouraging employees to think creatively and challenge the status quo
• Collaboration: NBCUniversal values collaboration and teamwork, with a focus on cross-functional partnerships and collective success
• Inclusion: NBCUniversal is committed to creating an inclusive environment where all employees feel valued, respected, and empowered to bring their authentic selves to work

Work Style:

• Dynamic and fast-paced, with a focus on meeting business needs and driving results
• Collaborative and team-oriented, with a strong emphasis on cross-functional partnerships
• Data-driven and analytical, with a focus on using data to inform strategy and decision-making

Self-Assessment Questions:

• Do you thrive in a dynamic, fast-paced environment that requires adaptability and strategic thinking?
• Are you comfortable working collaboratively with cross-functional teams to drive collective success?
• Do you have a strong analytical mindset and a proven track record of using data to inform strategy and decision-making?

ASSUMPTION: NBCUniversal values employees who are innovative, collaborative, and inclusive, with a strong focus on driving results and fostering a positive work environment.

⚠️ Potential Challenges

• Working in a large, complex organization with multiple brands and content offerings may present unique challenges in terms of navigating internal politics and building consensus
• The hybrid work arrangement may require additional flexibility and adaptability to balance on-site and remote work effectively
• The Orlando office is located in a major tourist area, which may impact traffic and commuting during peak travel seasons
• The cost of living in Orlando may be lower than other major metropolitan areas, but it is still essential to consider the overall compensation package and benefits when evaluating the role

ASSUMPTION: While NBCUniversal offers significant growth opportunities and a dynamic work environment, it is essential to be aware of the potential challenges and considerations specific to this role and the Orlando office.

📈 Similar Roles Comparison

• Compared to other Director-level roles in the Entertainment industry, this position offers a unique opportunity to work on high-impact projects that drive sustainable member growth and profitability for GolfPass and Fandango FanClub
• NBCUniversal's large and diverse portfolio of brands and content offerings provides a unique context for this role, with opportunities to collaborate with various teams and stakeholders across the organization
• This role offers significant growth potential within a large, well-established company, with opportunities to lead and mentor junior team members as the team grows and evolves

ASSUMPTION: This role offers a unique combination of strategic, analytical, and leadership responsibilities within a large, well-established company with a diverse range of brands and content offerings.

📝 Sample Projects

• Developing and executing a go-to-market strategy for a new GolfPass subscription tier, targeting a specific customer segment and optimizing pricing and positioning to maximize acquisition and retention
• Conducting a comprehensive analysis of customer acquisition costs, lifetime value, and pricing elasticity to inform strategic decisions and optimize member growth and profitability
• Collaborating with the Revenue team to refine and iterate on pricing models, testing new strategies and approaches to maximize revenue and customer satisfaction

ASSUMPTION: These sample projects illustrate the strategic, analytical, and leadership responsibilities required for the Director, Strategic Growth role, with a focus on driving sustainable member growth and profitability for GolfPass and Fandango FanClub.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the Golf and Entertainment group, and how this role fits into the broader organization?
• How does the company support the growth and development of its employees, particularly in roles like this one that offer significant growth potential?
• What are the key priorities for this role in the first 30, 60, and 90 days, and how will success be measured?
• How does NBCUniversal foster innovation and collaboration across its various brands and content offerings, and how does this role contribute to that effort?
• What are the most significant challenges facing the GolfPass and Fandango FanClub products, and how can this role help address them?

ASSUMPTION: Asking these key questions during the interview process will help you better understand the role, the team, and the company, and assess your fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for behavioral interview questions that focus on your strategic thinking, problem-solving, communication, and leadership skills
• Research NBCUniversal's company culture and values to ensure a strong fit
• Follow up with the Hiring Manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.