π Core Information
πΉ Job Title: Email Marketing Manager
πΉ Company: Strive Pharmacy
πΉ Location: Mesa, AZ (open to hybrid)
πΉ Job Type: Full-Time, Hybrid
πΉ Category: Marketing
πΉ Date Posted: 2025-06-27
πΉ Experience Level: Mid-Senior level (2-5 years)
πΉ Remote Status: Hybrid (on-site and remote work)
π Job Overview
Key aspects of this role include:
- Driving email revenue growth across B2B and DTC channels
- Leading strategy and execution of email campaigns
- Collaborating with cross-functional teams for content accuracy and alignment
- Managing email campaigns using HubSpot and Klaviyo platforms
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a focus on data-driven decision making and continuous optimization.
π Key Responsibilities
β
Lead Email Strategy & Execution
- Manage campaigns across HubSpot (B2B) and Klaviyo (DTC)
- Write clear, engaging copy tailored to each audience segment
- Design clean, brand-consistent emails that reflect professional standards
- Use storytelling and strategic messaging to educate, inform, and convert
β
Turn Segmentation Into Growth
- Build smart, data-driven segments across lifecycle stages
- Launch and manage automated flows for onboarding, upsells, reactivation, and promotions
- Partner with sales to support lead nurturing and pipeline conversion with tailored content
- Make segmentation the foundation of scalable, personalized communication
β
Own the Metrics
- Track performance: revenue, AOV, reactivations, conversions
- Run strategic A/B tests to continuously optimize performance
- Use analyst support to define the current baseline and identify biggest levers for improvement
β
Launch a Weekly Newsletter Featuring:
- Educational content
- Product and service updates
- Industry and compliance insights
β
Cross-Functional Collaboration With:
- Clinical for accuracy in product claims
- Brand for visual and voice alignment
- Sales for nurture and upsell strategies
- Compliance for regulatory approvals
ASSUMPTION: This role requires strong communication and project management skills to effectively collaborate with various teams and ensure content accuracy and performance alignment.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 3+ years in email marketing with demonstrated results
Required Skills:
- Hands-on experience with HubSpot and Klaviyo (or similar platforms)
- Strong grasp of segmentation, automation, and campaign logic
- Excellent short-form writing and editing skills
- Proven ability to work cross-functionally and independently
Preferred Skills:
- Industry experience in B2B, healthcare, or pharma
- Experience in both consumer and professional-facing marketing
ASSUMPTION: While a degree in marketing or a related field is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.
π° Compensation & Benefits
Salary Range: $70,000 - $100,000 per year (based on industry standards for a mid-senior level email marketing role in Mesa, AZ)
Benefits:
- Employer Paid Healthcare Coverage
- FSA/HSA
- Voucher for New Hire Scrubs
- Parental Leave
- 401(k) Plan with Matching Contributions
- Weekends and Holidays Off
- Free Compounded Meds to employees and immediate family members
Working Hours: Full-time (40 hours per week), with flexible hours and remote work options
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Strive Pharmacy operates in the pharmaceutical manufacturing industry, focusing on compounding medications to fit unique health conditions and wellness goals.
Company Size: Strive Pharmacy has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Strive Pharmacy was founded in 2018, making it a relatively new player in the industry with a strong focus on innovation and growth.
Company Description:
- Strive Pharmacy specializes in customizing medications to fit the unique health conditions and wellness goals of each individual
- The company offers a wide range of services, including hormone replacement, weight management, dermatology, and veterinary care
- Strive Pharmacy is committed to 'whole-person health' and educating the world on the crucial role that compound pharmacies play within a healthy society
Company Specialties:
- Compounding (sterile and non-sterile)
- Hormone Replacement
- Weight Management
- Dermatology
- Veterinary Care
- Semaglutide and Tirzepatide
- Peptides
Company Website: https://www.strivepharmacy.com/?utm_source=linkedin&utm_medium=organic-social&utm_campaign=linkedin-organic-cta&utm_content=button
ASSUMPTION: Strive Pharmacy's focus on personalized medicine and commitment to education sets it apart in the pharmaceutical manufacturing industry.
π Role Analysis
Career Level: This role is at the mid-senior level, with opportunities for growth and advancement within the marketing department and the company as a whole.
Reporting Structure: The Email Marketing Manager will report directly to the Marketing Director and collaborate with various teams, including clinical, brand, sales, analytics, and compliance.
Work Arrangement: This role is hybrid, with a combination of on-site and remote work. The specific work arrangement will be discussed during the interview process.
Growth Opportunities:
- Advancement within the marketing department
- Expansion of responsibilities based on performance and company growth
- Potential opportunities in related fields, such as digital marketing or product management
ASSUMPTION: The growth opportunities for this role will depend on the candidate's performance, the company's growth, and the availability of relevant positions within the organization.
π Location & Work Environment
Office Type: Strive Pharmacy's headquarters is located in Gilbert, Arizona, with additional locations in Utah, California, Colorado, Florida, and Texas. The Mesa, AZ office is open to hybrid work arrangements.
Office Location(s): 1275 E Baseline Rd, Gilbert, AZ
Geographic Context:
- Mesa, Arizona, is located in the Phoenix metropolitan area, offering a mix of urban and suburban living
- The area has a hot desert climate, with mild winters and very hot summers
- Mesa is home to a diverse range of industries, including healthcare, technology, and manufacturing
Work Schedule: The work schedule for this role is full-time, with flexible hours and the option to work remotely. The specific work schedule will be discussed during the interview process.
ASSUMPTION: The work environment for this role will be dynamic and collaborative, with a focus on innovation and growth. The hybrid work arrangement offers flexibility and the opportunity to balance on-site and remote work.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Talent Acquisition Partner
- In-depth interview with the Marketing Director and relevant team members
- Final interview with the CEO or another executive team member
- Background check and offer extension
Key Assessment Areas:
- Email marketing strategy and execution
- Segmentation and automation skills
- Cross-functional collaboration and communication
- Data-driven decision making and analytics
- Alignment with Strive Pharmacy's mission and values
Application Tips:
- Tailor your resume and cover letter to highlight your email marketing experience and relevant skills
- Include specific examples of your email marketing campaigns, their results, and any relevant metrics
- Prepare for behavioral interview questions that focus on your problem-solving skills, adaptability, and ability to work cross-functionally
- Research Strive Pharmacy's mission, values, and company culture to demonstrate your fit and enthusiasm for the role
ATS Keywords: Email Marketing, Segmentation, Automation, Campaign Management, Copywriting, Design, Storytelling, Collaboration, Analytics, A/B Testing, Healthcare Knowledge, B2B Marketing, DTC Marketing, Compliance, Lead Nurturing
ASSUMPTION: The interview process for this role will focus on assessing the candidate's technical skills, strategic thinking, and cultural fit with Strive Pharmacy's mission and values.
π οΈ Tools & Technologies
- HubSpot
- Klaviyo
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Analytics tools (e.g., Google Analytics, Mixpanel)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used for this role may vary depending on the candidate's experience and the company's evolving tech stack.
π Cultural Fit Considerations
Company Values:
- Patient-centric: Strive Pharmacy prioritizes the unique health conditions and wellness goals of each individual
- Educational: The company is committed to educating the world on the crucial role that compound pharmacies play within a healthy society
- Innovative: Strive Pharmacy focuses on pioneering a movement in personalized medicine and staying at the forefront of industry trends
Work Style:
- Collaborative: The company encourages cross-functional collaboration and teamwork
- Data-driven: Strive Pharmacy makes data-driven decisions and continuously optimizes performance
- Adaptable: The company values flexibility and the ability to adapt to change
Self-Assessment Questions:
- How do you ensure that your email marketing campaigns align with Strive Pharmacy's patient-centric and educational values?
- Describe a time when you had to adapt your email marketing strategy to accommodate a significant change in your target audience or market conditions.
- How do you approach cross-functional collaboration and ensuring content accuracy and performance alignment?
ASSUMPTION: Strive Pharmacy's company culture values innovation, collaboration, and a patient-centric approach to healthcare. Candidates should be able to demonstrate their alignment with these values and their ability to thrive in a dynamic, growth-oriented environment.
β οΈ Potential Challenges
- Managing multiple email marketing platforms (HubSpot and Klaviyo) and ensuring consistent branding and messaging across channels
- Balancing the need for personalization and segmentation with the scalability required for mass email campaigns
- Keeping up with industry trends and regulatory changes in the pharmaceutical manufacturing industry
- Managing a hybrid work arrangement and balancing on-site and remote work
ASSUMPTION: The potential challenges for this role will depend on the candidate's experience, the company's growth, and the evolving nature of the pharmaceutical manufacturing industry.
π Similar Roles Comparison
- Unlike traditional email marketing roles, this position requires a strong understanding of both B2B and DTC marketing strategies
- This role involves a high degree of collaboration with various teams, including clinical, brand, sales, analytics, and compliance
- Career progression in this role may involve expanding responsibilities or moving into related fields, such as digital marketing or product management
ASSUMPTION: The specific aspects of this role that differ from similar positions will depend on the candidate's experience, the company's growth, and the evolving nature of the pharmaceutical manufacturing industry.
π Sample Projects
- Developing and executing a segmented email campaign to launch a new product line, with a focus on personalized messaging and targeted content
- Creating and optimizing an automated onboarding email sequence to welcome new customers and provide valuable resources and educational content
- Partnering with the sales team to create tailored email content for lead nurturing and pipeline conversion, with a focus on driving revenue growth and improving close rates
ASSUMPTION: The sample projects for this role will depend on the candidate's experience, the company's growth, and the specific needs of the marketing department and the broader organization.
β Key Questions to Ask During Interview
- Can you describe the current email marketing strategy and how this role will contribute to its evolution and optimization?
- How does Strive Pharmacy approach cross-functional collaboration, and what specific examples can you provide of successful teamwork and content alignment?
- What are the biggest challenges facing the email marketing team, and how can this role help address them?
- How does Strive Pharmacy support the professional development and growth of its employees, particularly within the marketing department?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured and evaluated?
ASSUMPTION: The key questions to ask during the interview for this role will focus on understanding the company's email marketing strategy, cross-functional collaboration, and opportunities for professional growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your email marketing experience and relevant skills
- Prepare for behavioral interview questions that focus on your problem-solving skills, adaptability, and ability to work cross-functionally
- Research Strive Pharmacy's mission, values, and company culture to demonstrate your fit and enthusiasm for the role
- Follow up with the talent acquisition partner one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.