Email Marketing Specialist

📌 Core Information

🔹 Job Title: Email Marketing Specialist

🔹 Company: Double the Donation

🔹 Location: Philippines (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 1, 2025

🔹 Experience Level: Mid-Level

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Developing and executing email marketing strategies across the prospect and customer lifecycle
• Collaborating with cross-functional teams to align messaging and creative assets
• Analyzing campaign performance and providing insights to stakeholders
• Maintaining high email deliverability rates and list hygiene

ASSUMPTION: This role requires a proactive, detail-oriented individual with strong communication skills and a solid understanding of email marketing best practices.

📋 Key Responsibilities

✅ Own strategy, execution, and optimization of all email outreach across the prospect and customer lifecycle

✅ Plan, build, automate, and deploy various email campaigns such as newsletters, promotional blasts, webinar invitations, product announcements, onboarding series, and renewal reminders

✅ Segment email lists and personalize content to increase open, click-through, and conversion rates

✅ Monitor email deliverability, maintain list hygiene, and ensure compliance with anti-spam regulations

✅ Analyze campaign performance, track KPIs, and report insights to marketing, sales, and leadership teams

✅ Collaborate with content, design, product marketing, and sales enablement teams to align messaging and creative assets

ASSUMPTION: The ideal candidate will have experience managing high-volume B2B or SaaS email programs and be comfortable working independently and collaboratively in a fast-paced environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 2-5 years of experience in email marketing, with a focus on B2B or SaaS industries

Required Skills:

• Proven experience in email marketing, with a strong understanding of segmentation, deliverability best practices, and HTML email basics
• Excellent written and verbal communication skills
• Strong copywriting and basic visual-design skills
• Proficiency in email marketing automation platforms (e.g., Hubspot)

Preferred Skills:

• Experience marketing to nonprofits or in SaaS fundraising tech
• Fluency in English

ASSUMPTION: The required and preferred skills listed above are essential for success in this role and are non-negotiable.

💰 Compensation & Benefits

Salary Range: The salary range for this position is ₱100,000 per month, with increases based on experience and performance. This is equivalent to approximately $1,875 USD per month, based on the current exchange rate.

Benefits:

• Paid vacation time (20 days annually)
• Paid sick time (5 days annually)
• Paid life leave (15 days annually, cash-out option available)
• Paid US holidays (7 days annually)
• Additional benefits (Bereavement Policy, Employee Giving Programs)

Working Hours: This role follows a consistent daily rhythm that aligns with US Eastern business hours, with a total of 42.5 billable hours per week.

ASSUMPTION: The compensation and benefits package for this role is competitive and designed to attract and retain top talent in the email marketing field.

📌 Applicant Insights

🔍 Company Context

Industry: Double the Donation specializes in cloud-based software focused exclusively on the fundraising needs of nonprofit organizations and educational institutions. They are the leading provider of fundraising software that helps nonprofits and schools increase revenue through corporate matching gift and employee volunteer grant programs.

Company Size: Double the Donation is a mid-sized company with 41-50 employees, providing a collaborative and dynamic work environment.

Founded: The company was founded in 2010 and is headquartered in Atlanta, Georgia, USA.

Company Description:

• Double the Donation helps nonprofits and schools raise more from matching gift and workplace giving programs by providing a robust database of over 24,000 workplace giving programs and 100+ native platform integrations
• The company's mission is to make it easy for fundraisers to grow mission support by offering supporters actionable next steps for harnessing workplace giving programs
• Double the Donation has an extensive client network of over 5,000 organizations, including the top nonprofits and schools

Company Specialties:

• Employee Matching Gifts
• Volunteer Grants (Dollars for Doers)
• Nonprofits
• Corporate Giving
• Double Donations
• Fundraising
• Matching Gifts
• Corporate Matching
• Higher Educations Institutions
• Schools and Universities
• Matching Gift Programs

Company Website: doublethedonation.com

ASSUMPTION: Double the Donation is a well-established company with a strong reputation in the fundraising industry, offering a unique opportunity for the Email Marketing Specialist to make a significant impact on the organization's growth and success.

📊 Role Analysis

Career Level: This role is at the mid-level career stage, requiring a balance of strategic thinking and tactical execution.

Reporting Structure: The Email Marketing Specialist will report directly to the President of the company.

Work Arrangement: This is a fully remote position, with a consistent daily rhythm that aligns with US Eastern business hours.

Growth Opportunities:

• As the company continues to grow, there will be opportunities for the Email Marketing Specialist to take on additional responsibilities and advance their career within the marketing department
• Double the Donation offers a competitive pay structure with increases based on experience and performance, as well as opportunities for cash-out of accrued life leave

ASSUMPTION: The Email Marketing Specialist role at Double the Donation offers a unique blend of strategic and tactical responsibilities, with ample opportunities for career growth and development.

🌍 Location & Work Environment

Office Type: Remote (Work-from-home)

Office Location(s): Philippines

Geographic Context:

• The Philippines is an archipelagic country in Southeast Asia, with a tropical marine climate and a population of over 110 million people
• The official languages are Filipino and English, with English being widely spoken and used in business and education
• The country has a strong focus on education, with a high literacy rate and a growing number of universities and colleges

Work Schedule: The work schedule for this role is as follows:

• Start your day with a 4.5-hour work block: 9:30am–2:00pm (PHT)
• Enjoy your afternoon free: 2:00pm–8:00pm (PHT)
• Finish your workday with another 4.5-hour block: 8:00pm–12:30am (PHT)
• Sleep/rest: 12:30am–9:30am (PHT)

ASSUMPTION: The work schedule for this role is designed to align with US Eastern business hours while providing ample time for rest, personal tasks, and balance throughout the day.

💼 Interview & Application Insights

Typical Process:

• Select candidates will be invited to complete a one-way video interview and an initial screening interview
• Candidates who pass the initial screening will be invited to complete online assessments testing critical thinking and English skills
• Select candidates will be invited to an hour-long Zoom interview with the President of the company

Key Assessment Areas:

• Email marketing expertise and strategic thinking
• Strong communication and collaboration skills
• Attention to detail and organizational skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant email marketing experience and skills
• Be prepared to discuss your approach to email marketing strategy, segmentation, and deliverability
• Demonstrate your ability to work independently and collaboratively in a fast-paced environment

ATS Keywords: Email Marketing, B2B Marketing, SaaS, Segmentation, Deliverability, HTML, Copywriting, Visual Design, Analytics, Collaboration, Proactivity, Adaptability, Communication, Detail Orientation, Problem Solving, Time Management

ASSUMPTION: The application process for the Email Marketing Specialist role at Double the Donation is designed to be thorough and time-consuming, as the company seeks to identify the most qualified and motivated candidates for this competitive position.

🛠️ Tools & Technologies

• Hubspot (email marketing automation platform)
• HTML and CSS (for email design and development)
• Google Analytics (for campaign performance tracking)
• Microsoft Office Suite (for document creation and collaboration)

ASSUMPTION: The Email Marketing Specialist will be expected to have proficiency in the tools and technologies listed above, as well as a willingness to learn and adapt to new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Give back to the community and nonprofits
• Embrace change and continuous improvement
• Reward exceptional performance
• Disagree and commit
• Challenge the status quo

Work Style:

• Independent and self-motivated
• Collaborative and team-oriented
• Adaptable and flexible
• Results-driven and goal-oriented
• Strong communication and time management skills

Self-Assessment Questions:

• Do you have a passion for giving back to the community and nonprofits?
• Are you comfortable working in a fast-paced, dynamic environment where change is constant?
• Do you believe that the best contributors should get better rewards, and are you willing to disagree and commit when necessary?
• Are you comfortable challenging the status quo and driving innovation in your role?

ASSUMPTION: The ideal candidate for the Email Marketing Specialist role at Double the Donation will be highly motivated, adaptable, and committed to the company's mission and values.

⚠️ Potential Challenges

• The role may require working non-standard hours to align with US Eastern business hours
• The fast-paced, dynamic work environment may be challenging for candidates who prefer a more structured or predictable work environment
• The role may require occasional travel for company events or meetings
• The competitive compensation package may attract a high volume of applicants, making the hiring process more competitive

ASSUMPTION: The potential challenges listed above are inherent to the role and should be carefully considered by candidates before applying.

📈 Similar Roles Comparison

• Unlike other email marketing roles, this position focuses specifically on the fundraising needs of nonprofit organizations and educational institutions
• The role requires a strong understanding of the nonprofit industry and its unique fundraising challenges
• Career progression in this role may lead to specialized positions within the fundraising or nonprofit sectors

ASSUMPTION: The Email Marketing Specialist role at Double the Donation is unique in its focus on the fundraising needs of nonprofits and educational institutions, offering a specialized career path for candidates with a passion for giving back to the community.

📝 Sample Projects

• Developing and executing a targeted email campaign to increase matching gift participation among a specific segment of donors
• Collaborating with the design team to create visually appealing and on-brand email templates for various campaigns
• Analyzing campaign performance data to identify trends and optimize future email marketing strategies

ASSUMPTION: The sample projects listed above are representative of the types of tasks and responsibilities the Email Marketing Specialist may encounter in this role.

❓ Key Questions to Ask During Interview

• Can you describe the company's approach to email marketing strategy and how this role fits into that approach?
• How does the company support the professional development and growth of its email marketing team members?
• What are the key performance indicators (KPIs) used to measure the success of email marketing campaigns, and how are they tracked and reported?
• How does the company collaborate with other departments, such as content, design, and product marketing, to ensure consistent messaging and branding across email campaigns?
• What are the biggest challenges facing the email marketing team currently, and how can this role help address them?

ASSUMPTION: The key questions listed above are designed to help candidates better understand the role, the company, and the team they will be working with, as well as to assess the candidate's fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: Double the Donation - Email Marketing Specialist
• Tailor your resume and cover letter to highlight your relevant email marketing experience and skills
• Prepare for the application assessments by reviewing your understanding of email marketing best practices, critical thinking, and English skills
• If invited to an interview, be prepared to discuss your approach to email marketing strategy, segmentation, and deliverability, as well as your ability to work independently and collaboratively in a fast-paced environment
• Follow up with the hiring team one week after your interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.