Email Marketing Specialist

📌 Core Information

🔹 Job Title: Email Marketing Specialist

🔹 Company: Foundry for Good

🔹 Location: Philippines (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: June 30, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Owning email marketing strategy, execution, and optimization across the prospect and customer lifecycle
• Collaborating cross-functionally with content, design, product marketing, and sales enablement teams
• Working with a global team in the US and the Philippines
• Supporting mission-driven organizations with innovative software and impactful marketing strategies

ASSUMPTION: This role requires a high level of independence, strong communication skills, and the ability to thrive in a fast-paced, remote work environment.

📋 Key Responsibilities

✅ Plan, automate, and deploy email campaigns, including newsletters, promotional blasts, webinar invitations, product announcements, onboarding series, and renewal reminders

✅ Leverage contact lifecycle data to deliver personalized content, increasing open, click-through, and conversion rates

✅ Maintain list hygiene, monitor inbox placement, and ensure high deliverability rates

✅ Track channel KPIs and share insights with Marketing, Sales, and Leadership

✅ Collaborate with cross-functional teams to align messaging and creative assets

ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to balance multiple campaigns and projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 2-5 years of experience managing high-volume B2B or SaaS email programs

Required Skills:

• Proven experience in email marketing, with a strong understanding of segmentation, deliverability best practices, and HTML email basics
• Strong copywriting and basic visual-design skills
• Excellent written and verbal communication skills in English
• Strong analytical skills and data-driven mindset
• Proficient in email marketing platforms (e.g., HubSpot)

Preferred Skills:

• Experience marketing to nonprofits or in SaaS fundraising tech
• Proficiency with HubSpot as a marketing automation platform

ASSUMPTION: Candidates with experience in mission-driven organizations or a strong interest in the nonprofit sector may have a competitive advantage.

💰 Compensation & Benefits

Salary Range: $35,000 - $50,000 USD per year (Based on industry standards for experience level and location)

Benefits:

• Paid vacation time (20 days accrued annually)
• Paid sick time (5 days annually)
• Paid life leave (15 days accrued annually, cash-out option available)
• Paid US holidays (7 days)
• Additional benefits (Bereavement Policy, Employee Giving Programs)

Working Hours: 42.5 billable hours per week, with a consistent daily rhythm aligning with US Eastern business hours

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level email marketing role in the Philippines. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Foundry for Good operates in the venture capital and private equity principals industry, focusing on growing mission-driven technology companies from idea to impact.

Company Size: Foundry for Good has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: The company was founded in 2015 and is headquartered in Atlanta, Georgia, with additional offices in the Philippines.

Company Description:

• Foundry for Good helps mission-driven businesses scale to make a difference in their sectors
• The company offers a team comprised of veterans and change-makers in the mission-driven technology sector
• Foundry for Good supports nonprofits, trade associations, and mission-driven organizations with innovative software, impactful marketing strategies, and tools that empower positive change

Company Specialties:

• Content strategy
• Mission-driven PR
• Performance reporting
• Finance and accounting
• Network engagement
• Talent sourcing

Company Website: foundryforgood.com

ASSUMPTION: Foundry for Good's mission-driven focus and global team structure may appeal to candidates interested in working for a purpose-driven organization with international collaboration opportunities.

📊 Role Analysis

Career Level: This role is at the mid-level career stage, requiring proven experience in email marketing and strong cross-functional collaboration skills.

Reporting Structure: The Email Marketing Specialist will report directly to the Marketing team and collaborate with various departments, including content, design, product marketing, and sales enablement.

Work Arrangement: This is a fully remote position, with a consistent daily rhythm aligning with US Eastern business hours. The role follows a 42.5-hour workweek, with a long midday break to support strong collaboration with US-based teams during their business hours.

Growth Opportunities:

• As the company grows, there may be opportunities for the Email Marketing Specialist to take on additional responsibilities or move into a management role
• Foundry for Good's global team structure may provide opportunities for international collaboration and exposure to diverse markets
• The company's focus on mission-driven organizations may offer opportunities to work on impactful projects and initiatives

ASSUMPTION: Candidates interested in long-term career growth and development within a mission-driven organization may find this role particularly appealing.

🌍 Location & Work Environment

Office Type: Remote (Work-from-home setup)

Office Location(s): The company has offices in Atlanta, Georgia, and Manila, Philippines

Geographic Context:

• The Philippines has a tropical marine climate, with temperatures ranging from 21°C to 32°C (70°F to 90°F) throughout the year
• The country has a rich cultural heritage, with a blend of indigenous and colonial influences, reflected in its festivals, cuisine, and arts
• The Philippines is known for its strong English proficiency, with over 90% of its population speaking the language

Work Schedule: The role follows a consistent daily rhythm, with a 4.5-hour work block from 9:30 AM to 2:00 PM PHT, a long midday break, and another 4.5-hour work block from 8:00 PM to 12:30 AM PHT. This structure supports strong collaboration with US-based teams during their business hours.

ASSUMPTION: Candidates comfortable with working non-traditional hours and thriving in a remote work environment may find this role particularly suitable.

💼 Interview & Application Insights

Typical Process:

• Select candidates will be invited to complete a one-way video interview and an initial screening interview
• Candidates who pass the initial screening will be invited to complete online assessments testing critical thinking and English skills
• Select candidates will be invited to an hour-long Zoom interview with the President of the company

Key Assessment Areas:

• Email marketing expertise and campaign planning skills
• Strong analytical skills and data-driven mindset
• Excellent written and verbal communication skills in English
• Cross-functional collaboration and project management skills
• Cultural fit with Foundry for Good's mission-driven focus and global team structure

Application Tips:

• Highlight relevant email marketing experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of Foundry for Good's mission and values
• Prepare for behavioral interview questions focusing on problem-solving, collaboration, and adaptability
• Be ready to discuss your approach to email marketing strategy, campaign planning, and optimization

ATS Keywords: Email marketing, B2B, SaaS, segmentation, deliverability, HTML, copywriting, analytics, reporting, collaboration, proactivity, adaptability, detail-oriented, communication, problem-solving

ASSUMPTION: Foundry for Good's hiring process is intentionally tough and time-consuming, reflecting the competitive nature of the role and the company's commitment to finding the best fit for the team.

🛠️ Tools & Technologies

• HubSpot (email marketing automation platform)
• HTML and CSS (for email design and development)
• Google Workspace (for collaboration and communication)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may evolve over time as the company grows and adapts to new market demands.

👔 Cultural Fit Considerations

Company Values:

• Mission-driven: Foundry for Good is committed to supporting mission-driven organizations and making a positive impact in the world
• Collaborative: The company fosters a global team environment, with strong communication and collaboration across departments and time zones
• Adaptable: Foundry for Good embraces change and encourages team members to be flexible and proactive in the face of new challenges

Work Style:

• Remote-friendly: The company offers a work-from-home setup, with a consistent daily rhythm aligning with US Eastern business hours
• Data-driven: Foundry for Good emphasizes data-driven decision-making and continuous improvement in all aspects of its operations
• Mission-focused: The company prioritizes its mission-driven goals and encourages team members to align their personal values with the organization's purpose

Self-Assessment Questions:

• Do you share Foundry for Good's passion for supporting mission-driven organizations and making a positive impact in the world?
• Are you comfortable working in a remote, global team environment, collaborating across time zones and departments?
• Do you thrive in a fast-paced, data-driven work environment, embracing change and continuous improvement?

ASSUMPTION: Candidates who align strongly with Foundry for Good's mission, values, and work style may find this role particularly appealing and suitable for their long-term career goals.

⚠️ Potential Challenges

• The role may require working non-traditional hours to align with US Eastern business hours, which may impact work-life balance for some candidates
• The fast-paced, remote work environment may present challenges for candidates who prefer a more structured, on-site office setting
• The company's mission-driven focus may require candidates to be passionate about and committed to its purpose, which may not appeal to all job seekers
• The competitive compensation and benefits package may attract a high volume of applicants, potentially extending the hiring process

ASSUMPTION: Candidates should carefully consider these potential challenges and assess their personal preferences and workstyle fit before applying for this role.

📈 Similar Roles Comparison

• Compared to other mid-level email marketing roles, this position offers a unique opportunity to work in a mission-driven organization, supporting nonprofits and trade associations with innovative software and impactful marketing strategies
• Foundry for Good's global team structure provides international collaboration opportunities not typically found in more traditional, on-site roles
• Candidates with experience in mission-driven organizations or a strong interest in the nonprofit sector may find this role particularly appealing and competitive compared to similar positions in the industry

ASSUMPTION: Candidates should research similar roles in the industry to understand the unique aspects and benefits of this position compared to other mid-level email marketing opportunities.

📝 Sample Projects

• Developing and executing a targeted email campaign to increase event attendance for a mission-driven organization's annual conference
• Creating and optimizing a customer onboarding email series to improve user engagement and activation rates for a SaaS product
• Collaborating with the content team to create and distribute a monthly newsletter featuring impact stories, industry trends, and helpful resources for nonprofit professionals

ASSUMPTION: These sample projects illustrate the diverse and impactful nature of the Email Marketing Specialist's role at Foundry for Good, supporting mission-driven organizations and making a positive impact in the world.

❓ Key Questions to Ask During Interview

• Can you describe the company's approach to supporting mission-driven organizations and making a positive impact in the world?
• How does the global team collaborate and communicate effectively across time zones and departments?
• What opportunities are there for professional growth and development within the company, particularly for an Email Marketing Specialist?
• How does the company measure the success of its email marketing campaigns, and what key performance indicators (KPIs) are most important for this role?
• What is the company's approach to work-life balance, particularly for remote team members working non-traditional hours?

ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role, the company, and its mission-driven focus.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Foundry for Good job portal
• Tailor your resume and cover letter to highlight your relevant email marketing experience and achievements
• Prepare for behavioral interview questions focusing on problem-solving, collaboration, and adaptability
• Be ready to discuss your approach to email marketing strategy, campaign planning, and optimization
• Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.